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Homage to the Sound of Music P R E S S C O N F E R E N C E Le Méridien, V I E N N a May 16, 2018

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Homage to the Sound of Music P R E S S C O N F E R E N C E Le Méridien, V I E N N a May 16, 2018 HOMAGE TO THE SOUND OF MUSIC P R E S S C O N F E R E N C E LE MÉRIDIEN, V I E N N A MAY 16, 2018 Life Ball Press Office: Tel +43 (0) 1 595 56 00 20, Fax +43 (0) 1 595 56 77, [email protected] www.lifeplus.org | www.lifeball.org We are sincerely grateful for the free printing of the press kit at: Play safe Graphics & Layout: WebArtists - Günter Temel / Albin Scheucher Art Director: Michael Balgavy Cover photo: © Markus Morianz Translation German-English: Globecomm Translation Service Photos of the press conference can be found in the photo library of Life Ball at https://media.lifeplus.org, a voluntary service by mediamid digital services GmbH We also thank Globecomm Translation Services for their translation work. Table of contents Foreword .......................................................................................................................................... 2 ABOUT HIV/AIDS .............................................................................................................................. 4 History and accomplishments in the battle against HIV/AIDS ......................................................... 6 The HIV/AIDS Millennium objective of the United Nations ............................................................. 7 INTERNATIONAL PROJECTS & PARTNERS OF LIFE + ....................................................................... 12 National projects & partners of LIFE + ........................................................................................... 17 ECONOMIC IMPORTANCE OF LIFE + .............................................................................................. 19 INTERNATIONAL IMPORTANCE OF LIFE + ...................................................................................... 21 This year's Life Ball events at a glance: .......................................................................................... 23 Sponsors and partners of Life Ball 2018 ........................................................................................ 45 Foreword Faith, love, hope. The idea of the "Life Ball" came into being, when HIV/AIDS was making headlines and the fashion world was one of the first who desired to help and also set an initiative. This wish was also the inspiration behind establishing the Life Ball in Austria. It is an event that reinterprets the Viennese ball tradition, a concept without social hierarchies that faces a serious theme in a life-affirming way. A forum to promote HIV/AIDS, raise awareness and encourage solidarity with the sick. Throughout the years, the Feast of Life has become an institution thanks to a united effort and, in addition to its charitable purpose, has been able to establish itself as a mirror of the social events and tides of its time. A global network has been created in over two decades with a common objective: To put an end to HIV and AIDS - and until we witness the sun rise on that day, to help those who suffer from it - one way or the other. As multifaceted as life, the Life Ball is being celebrated in its jubilee year. That's why we have chosen a motto that reminds us to look inward: "The Sound of Music" is much more than a world-famous musical, it serves as a reminder of the most beautiful, but also the darkest pages of our homeland Austria. It reminds us that security, health, acceptance and freedom are not obvious even in 2018. Conchita and Herbert Föttinger perform in the evening and slip into allegedly contradictory roles. Herbert Föttinger is the voice of the sceptics who are looking for answers to questions that need to be rightly posed. Conchita, on the other hand, embodies the values of the Life Ball and by extension the opposite pole. On the eve of the 25th Life Ball, this year's LIFE + CELEBRATION CONCERT deals with the concept of home and the questions: What is home? Is it a place, a belief, a feeling, a memory? Or is it people and customs? The theme journeys through the opera performances as well as short readings from the Austrian canon of literature and thus complements the overall picture of this year's motto on a new level. In addition to a relaxed approach to the past, the next level is about an informed future. The youth tends to ignore HIV, because the disease in this country is no longer an immediate threat it once used to be. This is where we work together with JGA. (Youth against AIDS reg. association) Targeted awareness-raising work is carried out with the second LIFE BALL NEXT GENERATION within a fresh framework: A panel discussion with international star guests and a party with hip artists are not a paradox, rather a new approach to the important message that knowledge prevents contagion. The LIFE BALL NEXT GENERATION is the kick-off of the campaign for teenagers from the age of 16 this year, which continues beyond the events with educational workshops in the fall. 2 Throughout this year's events, our new Know Your Status campaign is taking shape. In 2017, the campaign focused on the first of the UNAIDS 90-90-90 objectives that 90% of people with HIV know their status by 2020. It was our objective to normalise HIV testing so that it can become part of routine health care. The campaign has demonstrated significant impact. In Vienna alone, there was a 20% increase in demand for HIV testing in AIDS relief compared to the previous year. The Know Your Status 2018 campaign also focuses on the second UNAIDS 90-90-90- objective, which states that 90% of people with HIV, who know their status, should be on anti-retroviral treatment. Therefore, this year’s campaign deals with resultant progression of testing and creates awareness of what HIV-positive diagnosis means to those affected in personal, social and medical terms. Together with the British star photographer RANKIN, we have asked prominent personalities, who have emotionally written their story on their bodies, to pose in front of the camera. Thanks to many partners, the campaign will again embellish the cityscape, conveying our message on television and radio to the majority of public. Like the international impact of The Sound of Music, I also wish the Life Ball, its campaigns and events to continue to grow into heights of significance and power and to bring us all closer to the real end of HIV/AIDS. Even though an important milestone has been reached with the 25th Life Ball, we still have long way to go with many big goals ahead of us. Let's reach milestones together as we witness another sunrise, which felt like a dream at the beginning of our journey! Gery Keszler 3 ABOUT HIV/AIDS WHAT IS HIV? HIV is a "human immunodeficiency virus" that can affect anyone regardless of gender, ethnicity, religion and socioeconomic status. The HI virus weakens the immune system and is found in semen, blood, vaginal and anal secretions and also in breast milk. HIV destroys the T - helper cells that are part of the white blood cells in the immune system and reproduces itself in these cells. WHAT IS AIDS? AIDS is an Acquired Immune Deficiency Syndrome and is a set of symptoms and diseases that develop as a result of advanced HIV infection. 90-90-90 OBJECTIVES In 2013, UNAIDS presented the 90-90-90 objectives as a concept and objective in the battle against HIV/AIDS. These objectives are: • Objective 1: 90 % of people with HIV know their status by 2020 • Objective 2: 90% of people with HIV, who know their status are on anti-retroviral treatment by 2020 • Objective 3: 90% of all people with HIV, who undergo anti-retroviral treatment, achieve viral suppression by 2020 – i.e. a person's viral load - or the number of viruses in the blood of an HIV-positive person - is below the detection limit so that HIV can no longer be transmitted. With this objective in mind, HIV epidemic can be contained significantly with general testing and treatment. The reason behind the test and treatment approach is that only those individuals who are aware of their disease at an early stage of infection can start treatment and achieve viral suppression. Once a person has achieved a viral suppression status, they can no longer pass the virus onto others, and the further retransmission of the virus grinds to a halt. HIV PREVENTIVE MEASURES AND TREATMENT AIDS cannot be cured; however there are preventive measures and treatments that can help contain and control the virus. HIV cannot be warded off by a single preventative measure, rather a number of approaches such as HIV testing, condoms for men and women, and pre-exposure prophylaxis ( PrEP) have proven to be very effective when it comes to protecting against HIV and reducing the risk of HIV infection. HIV TESTS The first step towards preventing the spread of HIV is to know your status. It is crucial to get tested, because that is the only way to know whether or not you are HIV positive. Many people show no symptoms and can live for years without knowing that they have been affected with the virus. But only by knowing your status can you protect your own health and that of your sexual partners. Besides, an early diagnosis increases your chance at a long and healthy life. 4 CONDOMS FOR MEN AND WOMEN Using condoms is the most effective way to prevent the transmission of HIV. With any unprotected vaginal or anal intercourse, you expose yourself to the risk of HIV and other sexually transmitted infections (STIs). In unprotected sexual intercourse, the body fluids (blood, semen, vaginal fluid, pre-ejaculation or anal mucus) of an infected person can transmit HIV to their sexual partners. PRE-EXPOSURE PROPHYLAXIS (PrEP): For HIV-negative people, who are at an increased risk of infection, PrEP is a short-term preventive measure. PrEP can effectively prevent HIV infection in HIV-negative individuals, provided that it is taken correctly. PrEP is not meant to be taken for life; rather it is intended as a short-term measure for people with increased risk of infection. Even during the intake of pre-exposure prophylaxis, regular HIV testing remains an important precautionary measure. TREATMENT Anti-retroviral treatment (also known as anti-retroviral therapy or ART) saves lives.
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