Exploring Viewers' Responses to Nine Reality TV Subgenres
Psychology of Popular Media Culture © 2015 American Psychological Association 2015, Vol. 5, No. 1, 000 2160-4134/15/$12.00 http://dx.doi.org/10.1037/ppm0000103 Exploring Viewers’ Responses to Nine Reality TV Subgenres Mina Tsay-Vogel K. Maja Krakowiak Boston University University of Colorado, Colorado Springs Reality TV is a genre that places nonactors in dramatic situations with unpredictable outcomes. The influx of reality TV dominating network and cable programming has been highly reflective in its expansion of formats, evident from the variety of narrative themes embedded in reality-based shows. Findings from this exploratory study (N ϭ 274) reveal significant differences in the way college students affectively, cognitively, and behaviorally engage with reality TV. Specifically, identification, interactivity, enjoyment, perceived realism, and perceived competition across 9 reality TV sub- genres: dating/romance, makeover/lifestyle, hidden camera, talent, game show, docu- soap, sitcom, law enforcement, and court significantly differed. Data provide strong support that programs commonly defined as reality-based offer qualitatively distinct affective, cognitive, and behavioral experiences and gratifications for viewers. Keywords: reality TV, reality programs, subgenres, TV formats, gratifications The unscripted and inexpensive nature of re- (Cavendar & Fishman, 1998). Shows such as ality TV programs continues to make them pop- The Bachelor, Survivor, The Voice, Duck Dy- ular commodities in the entertainment industry nasty, Love and Hip Hop, and The Real House- (Essany, 2013; Ramdhany, 2012). Evidence wives have generally been regarded as a single supporting reality TV’s appeal has been docu- and collective genre, assumed to convey homo- mented as a function of motives for self- geneous messages and themes (Kavka, 2012).
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