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WTFI Corporate - CORPORATE PROFILE - [ 2020 ] World Tourism Forum Institute is reshaping economies through tourism development, in countries where they have an untold tourism story to share. It’s our aim to reduce the negative impact of tourism,by increasing the more ABOUTpositive impact of sustainable development goals in tourism globally. As the leading international tourism development and investment brand, World Tourism Forum Institute, is a London, UK, based organisation, committed to promoting developing countries in the field of tourism development, economic growth, foreign direct investment through tourism USinvestments, and human resource development within the industry. World Tourism Forum Institute, which also has a research and academic vertical under its WTF Institute, has been established to generates market knowledge, promote competitive and sustainable tourism development goals (UNSDGs) and is instrumental in fostering tourism education and skills development, and strives to make tourism an eective tool for development through its global calendar of events, training, marketing, research and HR solutions. World Tourism Forum Institute creates a legacy for the host country, through carefully selected and tailormade ABOUTABOUTinitiatives aiming to promote and support the country’s soft image internationally. These experiences are designed to strengthen the country’s branding abroad through its conference, WTF-Institute’s masterclasses, and international media promotions World Tourism Forum Institute also plays a leading role in attracting foreign direct investment to the target country, by working to identify business opportunities, promoting strategic events and lending support to foreign investors willing to allocate resources into target country. Ultimately, we can support the host country through our various inhouse resources doing the rebranding, execution of their tourism products, strategic market studies and analysis, and develop destination management, investment and US visitor management plans in various tourism sectors. US THE YOUTH AWARDS ON TOURISM TRAVEL TECHNOLOGIES SUMMIT ABOUT MilestonesJW MARRIOTT - ANKARA POINT HOTEL BARBAROS - ISTANBUL Milestones2010 2011 2012 2013 2014 THE YOUTH AWARDS ON TOURISM TRAVEL TRENDS SUMMIT INTERNATIONAL INVESTMENT SUMMIT TITANIC MARDAN PALACE - ANTALYA ISTANBUL CONGRESS CENTER SHANGRI-LA BOSPHORUS - ISTANBUL US MilestonesMilestones GLOBAL MEETING ICEC ISTANBUL LUTFI KIRDAR MEDITERRANEAN SUMMIT WORLD TOURISM FORUM INSTITUTE Milestones MilestonesREGNUM CARYA GOLF RESORT ANTALYA MOVED ITS HEADQUARTERS TO LONDON Milestones Milestones2015 2016 2017 2018 2019 GLOBAL MEETING RUSSIA SUMMIT ANGOLA 2019 SHANGRI-LA BOSPHORUS RITZ- CARLTON HOTEL IN MOSCOW TALATONA CONVENTION HOTEL LUANDA ANGOLA MEDITERRANEAN SUMMIT GLOBAL MEETING ANTALYA MAXX ROYAL BELEK ICC ISTANBUL CONGRESS CENTER AFRICA SUMMIT KEMPINSKI GOLD COAST HOTEL Milestones MilestonesACCRA GHANA Milestones An Aliate WORLD TOURISM FORUM INSTITUTE IS AN AFFILIATE MEMBER OF UNITED NATIONS Milestones MemberWORLD TOURISM ORGANIZATION of (UNWTO) Milestones UNWTO PRESIDENT Bulut Bağcı is a farsighted, success-oriented tourism specialist. As a tourism entrepreneur and expert, he is able to identify industry gaps in a destination and propose quantitative and BULUT BAĞCI measurable solutions. He has had more than 10 years of work experience in many non-governmental organizations both in the national and international arena and over 10 years of experience in the wider tourism industry. An Aliate At a very young age he understood and questioned the unequal distribution of wealth between the developed and developing economies. He felt tourism can be a catalyst, to address some of these global issues with providing local solutions. Realising the absence of a right platform, he founded World Tourism Forum Institute in 2010. Not just any platform, but one specifically, aimed at improving lives through tourism, in the upcoming developing countries, who are eager to share their untold, undiscovered tourism stories. Such has been the success of this forum, that it has been nicked named the Davos of Tourism, Member of compelling him to add, marketing, investment, and human resource development solutions to the main brand. He has been invited to several conferences and events as speaker and has authored several articles and books on tourism. UNWTO He founded World Tourism Forum Institute in 2010. CEO SUMAIRA ISAACS First an Artist – than a serial entrepreneur… An Industry veteran, with over 25 years’ experience working within tourism and business tourism industry, supporting and developing some of the most prolific winning tourism destinations. She has worked on grassroot levels of tourism, both as a destination practitioner (DMC, PCO) as well as on a strategic level, as advisor consultant to Tourist Boards, Associations and Local Governments in Asia, Africa, Middle East, and North America. She specializes in tourism to MICE development, to destination strategy, visitor and investment planning. She is inspired by not only sustainably expand the World Tourism Forum Institute to those countries where tourism can be a catalyst to change the course of a nation, but also through the process, realize her personal dream to help alleviate poverty and create tourism related jobs, in the countries it serves. She proudly serves, on several honorary board and advisory positions with governments and tourism authorities. PRESIDENT BULUT BAĞCI CEO SUMAIRA ISAACS BOARD MEMBER EXECUTIVE BOARD BARIŞ KAHRIMAN BOARD MEMBERS CEM BAĞCI ABOUT US Chief Operating Ocer Representative for Central and West Africa YUSUF CİHAN SÜSLÜ BRUNO MURARGY Chief Marketing Ocer Uğurcan Bakö BEYAZIT ÖZPEYNİRCİ GRAPHIC DESIGNER Chief Content Ocer Director of Central Africa CEREN ÖZ MATHIAS BASABOSE Chief Strategy Ocer Contributing Economist CEM BAĞCI FRANCISCO COLL MORALES TEAM Business Development Director Digital Marketing Strategist UFUK YAVUZ TÜMER EFE TEMİZEL Director of Asia TRÂN BÂO TRÂN HANNA ABOUTABOUT US OBJECTIVES US • DEVELOP Tourism destinations must have a clear vision in maximizing the economic, environmental and socio-cultural sustainability for their residents while delivering a quality visitor experience to their visitors. WoTF through its various portfolios, help host countries to improve its destination experience, which maybe through its academic outreach programs, or strategically developed destination management and visitor experience management plans • MARKET Tourism destinations tend to use “innovation” as a vehicle for developing new products, addressing niche markets and upgrading the quality of their services and improving their market competitiveness. Within this context, we address and market host country’s tourism potential in the ever-evolving tourism industry. • INVEST If correctly planned, developed and eciently managed, tourism can be a catalyst for a vigorous economic development. In our events, aim to attract foreign direct investments to the host country, through smart investment strategies. ABOUT US OUR APPROACH • A-level of World Class speakers, influencers invited, from past, present world leaders, world academia, major organisations such as UN, IMF, World Economic Forum. • Targeted high-net worth-individuals, from the public and private sectors, and organisations with high investment focus and interests are invited to the meetings. • The investment climate of the host country is actively promoted during the meetings. • Host Government’s ‘economic development through tourism - vision’ is actively promoted. • A series of build-up events comprising, press conferences & Awards gala dinner, are held pre and post the main event. • The meetings are delivered in multilingual format, in cutting edge technology - managed by professional meeting planners. • The meetings are heavily promoted through major international media and social platforms. • The host country’s major tourism themes and branding are featured on all the promotional materials. • Post event WoTF actively tracks all expressions of interests for the host country upto a year after the event. VISION • TO SHARE THE WORLD TOURISM FORUM INSTITUTE’S VISION WITH REGIONAL AND GLOBAL EXPERTS • TO INCREASE HOSTING COUNTRY’S MARKET SHARE IN INTERNATIONAL TOURISM • CONVEY NEW GENERATIONAL MODELS OF CONSUMER BEHAVIOR TO PARTICIPANTS • TO SHARE NEW TECHNOLOGICAL TRENDS IN THE TOURISM SECTOR • TO SHARE INTERNATIONAL MARKETING VISION WITH GLOBAL AND LOCAL COMPANIES • RESHAPING ECONOMIES THROUGH TOURISM MISSION A well-executed tourism strategy = Economic multiplier for a nation • BUILDING SUSTAINABLE AND ENVIRONMENTALLY FRIENDLY TOURISM COMMUNITIES. • TO TELL THE UNTOLD STORY OF TOURISM OF THE UNDER-DEVELOPED COUNTRIES • ELIMINATE POVERTY, BY DRIVING TOURISM INVESTMENTS = CREATING JOBS • MAKING TOURISM ECONOMY, THE PRIME MOTIVATOR, FOR GOVERNMENTS TO MAINTAIN THE HIGHEST LEVEL OF GOOD GOVERNANCE. OUR BRANDS MISSION By 2031, the world will have welcomed its 2 billionth traveler seeking the dream of a life less ordinary through WHYinternational travel WE Over the next 15 years, global tourism will undergo unprecedented growth and massive change There will be winners and losers. Competition for travelers will intensify as will attention for capital, air routes, infrastructure and investment Traditional marketing channels will disrupt at an even faster pace. Yet uniquely defining tourism for destinations — MAKE will be critical to succeeding and getting more than their fair, but sustainable share At World Tourism Forum,
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