#UKatSXSW UK @ SXSW Guide 1 Media Information Friday, March 9th 2018 Colossal Wave Nell Whitley (Marshmallow Laser Feast), Robin McNicholas (Marshmallow Laser Feast) 9:30am-6:00pm Plunge into a sub-aquatic virtual world that reacts to your every action. Austin Convention Center, Sing unique marine “voicefruits” into life. Witness an explosion of colour Third Floor Palazzo, under VR umbrellas as the giant virtual wave crashes over you. Merging 500 E Cesar Chavez slapstick with immersive technologies, A Colossal Wave! is a mixed reality experience exploring human impact on the natural world. Taking Newton’s third law as its inspiration, A Colossal Wave! serves as a timely reminder that for every action there is an equal and opposite reaction. A Marshmallow Laser Feast collaboration with Canadian artists Presstube, Dpt., and Headspace Studio. Presented with the support of Arts Council England as part of their Future Art and Culture programme. Originally co-commissioned by the British Council, Hull UK City of Culture 2017 and Quartier des Spectacles Partnership, with additional support from the GREAT Britain campaign. https://schedule.sxsw.com/2018/events/OE2955 Beyond the Game: Data-Driven Fan Engagement Caroline Barker, BBC Presenter & Broadcaster, Andrew Diggle, Head of Content Programming and Productions at Manchester United Football Club, Peter Henegen, Head of Communications at LADbible Group 11:00am-12:00pm With over half of the world’s population identifying themselves as sports JW Marriott, fans, clubs and teams are investing in new ways to engage with their fans Salon AB, 24/7. Data is enabling sports clubs and teams to provide relevant content 110 E 2nd St to their fans across the globe, from VR to live streams. But how do sports teams cut through all the noise in a crowded market to interact with and develop their fan base? We’ll explore how data can be used to predict and meet the needs of the always-on fan. https://schedule.sxsw.com/2018/events/PP79221 Track: Sports - Panel Session UK @ SXSW Guide 2 ‘The Oracles’: a future facing approach to learning presented as a case study Rebecca Dawson (Punchdrunk), Pete Higgin (Punchdrunk) 3:30pm-4:30pm Punchdrunk on the framework and impact of The Oracles a pioneering Austin Convention Center, new cross-platform learning project. The Oracles takes place in a computer Room 17B game and real life through a series of math-focused episodes. The session will explore how alternative learning approaches can lead to greater impact for pupils. The team will reveal and reflect on its methodology for producing high quality learning outcomes through creative exploration and leadership. Presented with the support of Arts Council England as part of their Future Art and Culture programme. https://schedule.sxswedu.com/2018/events/PP80849 Track: Arts Turning Challenge to Opportunity in a Turbulent World Ama Marston, Founder of Marston Consulting, and Author of Transformative Resilience for Thriving in a Turbulent World 3:30pm-4:30pm Forget Type As and Bs. The future lies with Type Rs — the individuals, Austin Convention Center, leaders, businesses, families, and communities that turn challenges Room 5ABC, into opportunities in times of upheaval, crisis, and change. In this talk 500 E Cesar Chavez international strategy and leadership expert Ama Marston shares how Type Rs have leveraged hope and Transformative Resilience skills to better operate in and positively affect the world around us in the face of everything from daily stresses and disruption to global challenges like financial crisis and climate change. https://schedule.sxsw.com/2018/events/PP99806 Track: Social Impact - Book Reading Session Saturday, March 10th 2018 Colossal Wave Nell Whitley (Marshmallow Laser Feast), Robin McNicholas (Marshmallow Laser Feast) 9:30am-6:00pm Plunge into a sub-aquatic virtual world that reacts to your every action. Austin Convention Center, Sing unique marine “voicefruits” into life. Witness an explosion of colour Third Floor Palazzo, under VR umbrellas as the giant virtual wave crashes over you. Merging 500 E Cesar Chavez slapstick with immersive technologies, A Colossal Wave! is a mixed reality experience exploring human impact on the natural world. Taking Newton’s third law as its inspiration, A Colossal Wave! serves as a timely reminder that for every action there is an equal and opposite reaction. A Marshmallow Laser Feast collaboration with Canadian artists Presstube, Dpt., and Headspace Studio. Presented with the support of Arts Council England as part of their Future Art and Culture programme. Originally co-commissioned by the British Council, Hull UK City of Culture 2017 and Quartier des Spectacles Partnership, with additional support from the GREAT Britain campaign. https://schedule.sxsw.com/2018/events/OE2955 UK @ SXSW Guide 3 Theatrical Vs Streaming: A Shifting Paradigm Hugh Spearing, Head of Global Mktg and StudioCanal UK, and Tiffany Pritchard, Owner Collectiff 12:30pm-1:30pm This panel will address the pros and cons in selling your film to a streaming Austin Convention Center, service versus a traditional distributor. We will also discuss the impact of Room 17B, streaming on international theatrical windows and the different distribution 500 E Cesar Chavez platforms that are available in territories in and outside of the US. The panel will also provide case studies, and create a dialogue between the panelists and the audience. https://schedule.sxsw.com/2018/events/PP79544 Track: Film & TV industry - Panel Session Anyone Can Pick a Winner: Smart Data in Sports Stephen ‘Sparky’ Park OBE, Performance Director at British Cycling, and Tom Glick, Chief Commercial Officer at City Football Group & Managing Director of City Football Marketing 12:30pm-1:30pm We’ve all learned how to create winning teams since Moneyball. Increasingly JW Marriott, smart data is reimagining not only the way sports is played but how it’s Salon C, managed. It’s improving performance, reducing injury and streamlining 110 E 2nd St operations. So what’s next? As data becomes ubiquitous, anyone can pick a winner – or can they? Does data really provide the answers? Join us as we explore the next frontier for smart data in sports and discover how can you benefit from these learnings. https://schedule.sxsw.com/2018/events/PP77167 Track: Sports - Panel Session Action Intelligence: Is the Intangible, Tangible? Cathy Craig, Psych Professor at Queen’s University Belfast and Amit Katwala, Journalist & Author of the Athletic Brain 2:00pm-3:00pm Acting in the right place, at the right time and in the right way is something JW Marriott, we call Action Intelligence. Whilst important for driving a car, acting Salon AB, intelligently is essential when performing in sport. Although this ability may 110 E 2nd St appear effortless, it involves highly complex neural processes. This panel will discuss how the brain makes decisions about action, how technology can enhance this ability and how behavioral principles can underpin the design of new action intelligent systems. https://schedule.sxsw.com/2018/events/PP75168 Track: Sports - Panel Session UK Roundtable 2:00pm-4:00pm Track: Invitation only event. Capital Factory, Supported by Lewis Silkin 701 Brazos St, Austin, TX 78701 UK @ SXSW Guide 4 Leona Chaliha (Open City Documentary Festival): International Mentor Leona Chaliha, Creative Dev, Open City Documentary Festival 3:30pm-4:45pm This session requires RSVP, and access will only be available to badge Stephen F Austin, types listed under “Primary Access.” Films are finding success abroad Ballroom A, today - how do you make your film viable abroad, find the right distributor 701 Congress Ave and capitalize on International markets? Find out here. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions and will begin 30 minutes before the first time slot of each session. Registrants who sign up online must check-in 30 minutes before their mentor time slot to guarantee their spot. Limited on-site sign up is also available for a small number of Mentor Sessions spots and will begin 30 minutes before the first time slot of each session. https://schedule.sxsw.com/2018/events/PP98497 Track: Film & TV industry Mentor Session UK at SXSW - Welcome Reception 5:00pm-7:00pm An exclusive presentation about the VR film Beethoven’s Fifth, British Music Embassy, celebrating the ‘Golden Record’ aboard the Voyager 1 spacecraft. The film, Latitude 30, featuring the Philharmonia Orchestra conducted by Esa-Pekka Salonen, 512 San Jacinto Blvd, was directed by Jessica Brillhart and conceived in partnership with NASA. Austin, TX, 78701 On 5 September 1977, NASA launched Voyager 1 as part of a program to study the outer Solar System. Still travelling today, Voyager 1, which in 2012 became the first human-made object to leave our solar system and enter interstellar space, is the furthest man-made object in space. Beethoven’s Fifth has its US premiere at SXSW on 13th March as part of Arts Council England’s Future Art and Culture program. Entertainment provided by DJ Chagall. Track: Invitation Only Event Sunday, 11th March 2018 All Day: #UKatSXSW Stand No 1109 10:30am – 11:00am Official Opening 11:00am - 11:15am Philharmonia Orchestra Showcase 12:00pm – 12:15pm Royal Shakespeare Company Showcase 1:00pm – 1:15pm TeslaSuit Showcase Austin Convention Center, Exhibition Hall UK @ SXSW Guide 5 Colossal Wave Nell Whitley (Marshmallow Laser Feast), Robin McNicholas (Marshmallow Laser Feast) 09:30am-6:00pm Plunge into a sub-aquatic virtual world that reacts to your every action. Austin Convention Center, Sing unique marine “voicefruits” into life. Witness an explosion of colour Third Floor Palazzo, under VR umbrellas as the giant virtual wave crashes over you.