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Ocean Network Express Pte. Ltd Competitiveness of containerized transport EuropeanONE Key Programme OCEAN NETWORK EXPRESS(EKA) Presenting atCHRIS POMFRETT Lloyd’s List ConsultingSEPTEMBER 2018 Executive Meeting January 2019 Speaker Company Info Trade Name OCEAN NETWORK EXPRESS PTE. LTD. CEO Jeremy Nixon Business Domain Container Shipping Businesses (Including Yngve Johansson worldwide terminal operation except for Director Ocean Network Express Japan) Scandinavia since April 1st 2018 Celebrating 25 years in container shipping Previously MD for NYK Line Scandinavia 6 years and CMA CGM Scandinavia 3 years Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved “It is not the strongest of the species that survives, not the most intelligent that survives. It is the one that is the most adaptable to change” – Charles Darwin, The Origin of Species. Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved History of Shipping Industry Achievement Pursuit of Scales Cost Cutting ▪ Big size ship deployment ▪ Bunker saving ▪ Consolidation by M&A ▪ Super Slow Steaming ▪ Restructuring of alliances ▪ Procurement optimization Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved Key Drivers for change ● Consolidation ● Technology advances ● Environmental policies ● Trade war ● Tariffs Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved Consolidation - Strategies >2 Million TEUS <1 Million TEUS 1-2 Million TEUS Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved Consolidation – Supply & Demand changes 7 Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved Consolidation Terminal capacity Truck/Labour capacity Rail/road capacity Fleet capacity Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved Technology advances Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved Technology advances Market Demands More Competition ▪ Peer-to-Peer (P2P) ▪ Aggressive E- Logistics is becoming Marketplace more important competition means (Nimber & Grabr) that more companies ▪ More visibility and are attempting their accuracy in Supply own logistics Chain operations ▪ Intelligent customers ▪ New entrants with (eg: price, service comparison) digital capabilities (eg: e-forwarder) Environment policies ”Blue Sky 2018” ”Made in China 2025” Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved IMO 2020 ● How to pass on cost? If S&D not in balance – very difficult for carriers! Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved IMO2020 Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved Trade war – Changing Global Trade patterns Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved Tariffs Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved Summary What carriers needs to do to be competitive • Control the supply OPERATION • Recover cost - revisit the customer offering EFFICIENCY • Improve vessel operation (fuel, speed,engine data etc) CUSTOMER CONNECTIVITY • Improve landside operation effiiency through EDI • Increase use of RPA for simple repetetive tasks AUTOMIZATION • Increase AI development efforts (chatbot etc) to amplify the customer experience. Increase digital competence. FIND TRENDS FROM DATA • Re-imagine the communication and collaboration through Blockchain technology MAXIMIZE POWER OF DATA => Goal to provide the overall best service to our customer Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved “Big enough to survive – small enough to care!” ONE motto by Jeremy Nixon Big enough to survive – agile enough to realize change and prosper from it! Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved THANK YOU! Copyright © 2018 Ocean Network Express Pte. Ltd. All Rights Reserved.
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