Singapore Press Holdings Annual Report 2016

SIGNIFICANT EVENTS

23-Sep-15 24-Oct-15 29-Nov-15 Celebrating 50 years of Her World Fashion Walk SG50 newsprint creativity takes over Orchard Road Jubilee Big Walk

23-Sep-15 24-Oct-15 29-Nov-15 Celebrating 50 years of newsprint Her World Fashion Walk takes over The New Paper SG50 Jubilee Big creativity Orchard Road Walk Featuring a collection of significant Her World wrapped up its year-long The New Paper Jubilee Big newspaper advertisements 55th anniversary celebrations with Walk attracted 25,000 walkers, from the last 50 years, a week- its first Fashion Walk along Orchard including Prime Minister long exhibition “For The Love of Road. Spanning from Dhoby Ghaut Lee Hsien Loong. The 5km mass Newspaper Advertisements – Green to ION Orchard, participants walk included part of a permanent 50 Years of Newsprint Creativity” were entertained with performances, 8km commemorative trail, known as was held at Paragon. The exhibition a fashion show and a party. the Jubilee Walk, which connects showcased a rich selection of more than 20 historic and iconic iconic and nostalgic newspaper 30-Oct-15 locations within the Civic District advertisements and different types SPH’s Chinese Media Group sets and Marina Bay precinct. of innovative creative buys. up new digital unit SPH’s Chinese Media Group 04-Dec-15 21-Oct-15 (CMG) created a new digital unit, ChildAid 2015 raises nearly $2m SPH Plug and Play hosts first consolidating its digital resources for two childrens’ charities Demo Day to better meet the needs of readers Co-organised by The SPH Plug and Play accelerator and advertisers. The new digital and The Business Times, the 11th program showcased eight unit aimed to create an integrated edition of ChildAid raised almost start-ups at its first Demo Day. digital platform for CMG’s $2 million for two charities – The accelerator program is Chinese language newspapers The Straits Times School Pocket a joint venture between SPH, – , Money Fund and The Business Silicon Valley’s Plug and Play, and . Times Budding Artists Fund. and Infocomm Investments, The concert featured 19 acts and the venture capital subsidiary of 05-Nov-15 123 performers aged seven to 19. Infocomm Development Authority SPH launches Wheel Deal to drive of (IDA). The second growth in car trade batch of start-ups was unveiled in Launched by SPH’s Marketing April 2016. division, Wheel Deal simplifies the car selling process for private car sellers by mining the market for the best prices on their behalf.

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02-Feb-16 13-Feb-16 13-Mar-16 The inaugural Straits Times’ Lianhe Zaobao and Singapore ONE FM 91.3 DJs compete in Singaporean of the Year 2015 award Business Federation sign MOU Men’s Health Urbanathlon 2016 on “One Belt, One Road” portal

27-Jan-16 13-Feb-16 13-Mar-16 Sphere Conferences launches Lianhe Zaobao and Singapore ONE FM 91.3 DJs compete in inaugural Hospitality Investment Business Federation sign MOU on Men’s Health Urbanathlon 2016 Conference Philippines 2016 “One Belt, One Road” portal Six personalities from ONE FM 91.3 Sphere Conferences launched the Lianhe Zaobao and Singapore competed in the Men’s Health inaugural Hospitality Investment Business Federation signed a Urbanathlon 2016, Singapore’s Conference Philippines 2016 Memorandum of Understanding first original urban obstacle race, in Manila, Philippines. With the (MOU) to work closely on a alongside 3,500 runners. This year’s support of the Department of broad range of areas, including race featured nine obstacles on a Tourism of the Republic of the developing a portal “One Belt, 14km course, including an all-new Philippines, the conference One Road” (OBOR) to drive a deep CrossFit-based obstacle, a first for addressed the opportunities understanding of OBOR among any run in Singapore. and challenges facing the local Singapore enterprises and to offer burgeoning hospitality industry. Chinese readers a Singaporean 15-Mar-16 perspective on OBOR. The portal CMG launches “World of Colours – 02-Feb-16 was unveiled on 8 March 2016. Sweet Memories” colouring book The inaugural Straits Times’ for senior citizens Singaporean of the Year 2015 07-Mar-16 Together with People’s Association, award SPH and StarHub sign MOU CMG launched a colouring Madam Noriza A. Mansor was SPH and StarHub signed a book “World of Colours – Sweet presented with the inaugural MOU to collaborate in areas Memories” to encourage senior Straits Times’ Singaporean of the of advertising sales, creation citizens to stay actively engaged Year 2015 award by Prime Minister and carriage of content, data and improve their cognitive and Lee Hsien Loong. The award analytics and marketing. One such motor skills through colouring honours extraordinary acts of collaboration was that all existing activities. goodwill, ingenuity or perseverance and new StarHub Mobile Postpaid by Singaporeans who have made a customers would enjoy free local positive impact on the lives of others. data access to nine SPH news and radio mobile apps for one year, starting 15 July 2016.

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SIGNIFICANT EVENTS

06-Apr-16 08-Apr-16 18-Apr-16 National Schools Xinyao Singing ZBBZ refreshes look and sharpens Straits Times Press publishes books and Song Writing Competition 2016 content by veteran journalists

06-Apr-16 18-Apr-16 22-Apr-16 National Schools Xinyao Singing Straits Times Press publishes SPHMBO increases out-of-home and Song Writing Competition books by veteran journalists presence with largest billboard in 2016 Straits Times Press launched Orchard Road Lianhe Zaobao, together with two books by The Straits Times’ SPHMBO, the out-of-home media Jurong Junior College and TCR veteran journalists Ravi Velloor arm of SPH, collaborated with Music Station, jointly organised the and Han Fook Kwang in April and Paragon to increase its presence National Schools Xinyao Singing June respectively. Ravi Velloor’s in the heart of Orchard Road with and Song Writing Competition 2016 “India Rising” consisted of the largest billboard. Located to discover more local musical anecdotes and observations of an prominently on the side facade of talents. The competition was India in transition while Han Fook Paragon, the billboard’s display promoted across SPH’s multiple Kwang’s “Singapore In Transition” area measures 266 square metres. media platforms including print, provided provocative commentaries online and radio. analysing the nation’s politics, 12-May-16 economy and society. SPH introduces SPH Variable Print 08-Apr-16 Taking personalised marketing to ZBBZ refreshes look and sharpens 19-Apr-16 a whole new level, SPH introduced content Adtile expands global reach with the SPH Variable Print, a first ZBBZ, Singapore’s only bilingual SPH partnership in Southeast Asia. With this new luxury lifestyle “news-gazine” which SPH partnered Adtile Technologies, technology, advertisers can now combines the journalistic reporting creators of the award-winning engage their audiences with of a newspaper and the lifestyle Motion Ads for smartphones and interactive and multiple messages. flavour of a magazine, introduced a tablets, to offer advertisers the fresh look, four new sections and a use of Adtile’s Motion Ads in their 13-May-16 new logo. mobile ad campaigns. SPH would Kiss92 gives $50,000 to lucky fan also adopt Adtile’s cloud-based As part of the Maddy, Jason and creative platform, the Motion Arnold’s $50,000 Triple Play Store, to create high quality contest, Kiss92 gave away $50,000 sensor-enabled mobile experiences. cash to a lucky Kiss92 fan. The listener was the ninth caller after hearing and successfully identifying three songs played back-to-back on air.

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22-Apr-16 4-Jun-16 19-Jun-16 SPHMBO increases out-of-home presence Singapore Book Fair 2016 refreshed Straits Times Press with largest billboard in Orchard Road with new content and activities releases new book on local café culture

28-May-16 4-Jun-16 19-Jun-16 The Seletar Mall celebrates first Singapore Book Fair 2016 Straits Times Press releases new anniversary refreshed with new content and book on local café culture The Seletar Mall celebrated its first activities Straits Times Press published a birthday with an array of activities Organised by CMG, Singapore’s new book for café lovers, "café|sg: and treats for shoppers. They longest running book fair, Singapore A Café Lover’s Guide to Singapore." also stood a chance to win up to Book Fair, returned for its 31st edition The book, which profiled 50 cafes $18,000 worth of prizes in its with new content and activities across Singapore, was written by first anniversary lucky draw. for visitors. Highlights included a coffee-loving journalists from The brand new creative & lifestyle zone Straits Times and edited by Fiona 31-May-16 with lifestyle workshops and the Chan, the newspaper’s Managing The Business Times celebrates launch of five new books by CMG. Editor. 40th anniversary The Business Times (BT) marked 07-Jun-16 12-Jul-16 its 40th anniversary with a series SPHMBO expands outdoor digital Sphere Conferences launches of events throughout the year advertising media with VivoCity inaugural Hospitality Investment – The Business Times Leaders SPHMBO expanded its out-of-home Conference Vietnam 2016 Forum in May, The BT Salute advertising reach through Sphere Conferences launched the Enterprise Gala Dinner in July a collaboration with VivoCity. inaugural Hospitality Investment and a commemorative concert in New digital advertising screens Conference Vietnam 2016 in September, titled “Jazzy Business” were set up in VivoCity – the Mega Ho Chi Minh City, Vietnam. featuring veteran musicians Screen in the atrium, three other The discussion topics at the Jeremy Monteiro and Frances Yip. sizeable similar video walls on link two-day event included Vietnam’s BT Weekend, the weekend edition bridges on the first level and a economic climate, development of the paper, also underwent a long video wall strategically located outlook as well as hospitality issues. revamp for an easier read. at Basement 2 of the entrance of the mall, which connects to the 01-Jun-16 HarbourFront MRT station. Berita Harian embarks on talent search for creative writers In partnership with the National Arts Council, Berita Harian embarked on a talent search for creative writers through its six- month programme, Mencari Kristal. The programme featured a series of workshops led by award-winning writers in the Malay literary scene and culminated in a short-story writing competition. 53 Singapore Press Holdings Annual Report 2016

SIGNIFICANT EVENTS

30-Jul-16 24-Aug-16 30-Aug-16 ShareInvestor marks 10 years Her World celebrates 25th Berita Harian celebrates of INVEST Fair anniversary of its iconic Woman inspiring Malay/Muslim of the Year award individuals at annual awards

18-Jul-16 30-Jul-16 19-Aug-16 The New Paper a new partner of ShareInvestor marks 10 years of SPH Razor celebrates eighth Miss Universe Singapore INVEST Fair birthday with enhanced website For the first time, The New Paper ShareInvestor celebrated its SPH Razor, SPH’s premium video co-organised Miss Universe 10th anniversary of INVEST Fair network, celebrated its eighth Singapore alongside its partner with 10 exciting highlights at the birthday with a revamped website. Miss Universe Singapore two-day event. The fair included Viewers to the enhanced SPH Organisation. It was also the prominent experts who spoke on Razor website can watch the latest official media partner. various investment topics and a original content from Razor as well walk-through gallery which looked as those produced by The Straits 20-Jul-16 back at the event’s milestones. Times, The Business Times, The A new Lianhe Zaobao greets New Paper, , Stomp and readers across multiple media 04-Aug-16 other content partners. With this, platforms The Straits Times partners Singtel SPH Razor is primed as the top The 93-year-old Lianhe Zaobao to launch new Straits Times All- one-stop destination for news, (ZB) unveiled a new look in both Digital subscription package with lifestyle, entertainment and viral print and digital formats, offering free local data access videos in Singapore. a multi-platform experience to Singtel’s postpaid mobile users can inform and engage readers. now access The Straits Times (ST) 23-Aug-16 In conjunction with the revamp, All-Digital subscription package SPH and SPH Foundation donate ZB also introduced a specially without having to incur local $350,000 to Community Chest commissioned song and held a data charges through the Singtel SPH and SPH Foundation mass readers’ party in September. Newsstand service. The package donated a total of $350,000 to provides Singtel postpaid mobile Community Chest in support of 21-Jul-16 customers unlimited access to news its beneficiaries at the annual SPH launches inaugural Singapore articles, 7-day news archives and charity cheque presentation. Food Masters 2016 the e-paper version via an upgraded The donation aids 20 charities SPH newspapers partnered Lam ST app for smartphone, tablet and serving the elderly, disadvantaged Soon Group and Union Gas to online users. families, underprivileged children present the inaugural Singapore and the disabled, and the Special Food Masters 2016. Readers chose Education Financial Assistance their favourite signature dishes Scheme which serves more than whipped up by 124 dedicated 1,000 disabled and special needs hawkers and restaurant chefs from students from low income families. the North, Central, East and West zones of Singapore.

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01-Sep-16 03-Sep-16 04-Sep-16 Nuyou celebrates honours SPH’s Chinese Media Group raises 40th anniversary inspiring Tamil teachers $203,000 for President’s Challenge 2016

24-Aug-16 26-Aug-16 01-Sep-16 CMG launches “Gamsia365” SPH acquires Pacom Media to Nuyou celebrates 40th anniversary campaign grow SPH Golf Nuyou, the number one women’s CMG kickstarted a corporate social SPH acquired the business Chinese fashion & beauty magazine, responsibility initiative as part of assets of Pacom Media Pte Ltd, celebrated its 40th birthday with the revamped zaobao.sg. Known as a Singapore-based media company a variety of treats for readers, “Gamsia365”, it aims to embrace with a niche focus on golf, which including a limited edition jewellery the spirit of showing appreciation to is now part of SPH’s wholly-owned collection in collaboration with people who make one’s day through subsidiary, SPH Pacom Pte Ltd. RISIS and a 40 per cent discount small gestures. With the acquisition, SPH Pacom for print or digital subscriptions. owns the Golf Vacations magazine 24-Aug-16 and franchises for the magazine 03-Sep-16 Her World celebrates 25th in countries including China, Tamil Murasu honours inspiring anniversary of its iconic Woman of Hong Kong, Malaysia and Thailand. Tamil teachers the Year award Besides publishing, SPH Pacom Tamil Murasu’s Most Inspiring Her World, the first local is one of the leading golf events Tamil Teachers Awards gave out magazine to pioneer an award for organisers in Singapore. three awards to retired teachers, inspiring women, celebrated the two awards to outstanding 25th anniversary of its Her World 30-Aug-16 trainee teachers and six awards Woman of the Year award. One of Berita Harian celebrates inspiring to inspirational teachers in the the magazine’s signature annual Malay/Muslim individuals at primary and secondary school events, Her World has presented annual awards categories. the Her World Woman of the Year The Berita Harian Achiever of the award and Her World Young Woman Year award was presented to Malay 04-Sep-16 Achiever award since 1991 and Heritage Foundation Chairperson CMG raises $203,000 for 1999 respectively. and Senior Assistant Commissioner President’s Challenge 2016 of Police Madam Zuraidah CMG raised $203,000 for Abdullah, while the Berita Harian President’s Challenge 2016 from Young Achiever Award winner was donations made by donors and Mr Sheik Farhan Sheik Alau’ddin, from a fund-raising event titled the 18-year-old silat world “A Colourful Evening @ Gardens champion who won Singapore’s by the Bay”. SPH also supported only gold medal in the Pencak Silat the President’s Challenge with World Championships in Phuket. sponsorship of print and digital advertisements.

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