The Mckinsey Case Book

1 All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the publisher, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law. 2 Table of contents 1 MALDOVIAN COFFINS ................................................................................................ 6 2 H HEALTH ..................................................................................................................... 11 3 US COSMETICS INVENTORY ................................................................................... 15 4 GAS STATIONS AND CONVENIENCE STORES ................................................... 18 5 CONGLOMERATE ROIC INCREASE ...................................................................... 21 6 LONDON AIRPORT TERMINAL .............................................................................. 24 7 NEWSPAPER START-UP ............................................................................................ 26 8 CAR DEALERSHIP OPERATIONS ........................................................................... 28 9 SMARTCAB ................................................................................................................... 30 10 HEARTCORP ................................................................................................................. 34 11 BANK’S ATM USERS ................................................................................................... 37 12 FERRYBOAT COMPANY ........................................................................................... 39 13 CHEMICALS MERGER CANDIDATE EVALUATION ......................................... 42 14 GLOBAL RETAIL BANK IN INDIA .......................................................................... 45 15 GROCERY CHAIN LOW PERFORMANCE ............................................................ 48 16 CIGARETTE MARKET IN INDIA ............................................................................. 52 17 STEEL COMPANY ORGANIZATIONAL STRUCTURE ....................................... 53 18 AFRICAN CALL CENTER .......................................................................................... 54 19 VIDEO GAMES CAPITAL REQUEST ...................................................................... 59 20 CREDIT/DEBIT CARD PROCESSOR ....................................................................... 62 21 EASYNAV ....................................................................................................................... 66 22 COMMODITY MANUFACTURER ............................................................................ 72 23 CHICKENS’ EGGS BRAINTEASER .......................................................................... 74 24 PAINT MANUFACTURER PROFITABILITY ......................................................... 75 25 SUGAR MAGNOLIA HOSPITAL ............................................................................... 77 26 BIG POWER COMPANY ............................................................................................. 82 27 AGRI-TECHNOLOGY PATENT PRICING .............................................................. 84 28 POWER GENERATOR MANUFACTURER ............................................................. 86 29 RETAILER GROWTH STRATEGY ........................................................................... 88 30 SOFT DRINK BOTTLER MARKET ENTRY ........................................................... 92 31 CANNED JUICE MANUFACTURER PROFITABILITY DROP ........................... 94 32 HOSPITAL CHAIN LEGISLATION CHANGES ...................................................... 96 33 MEXICO CITY AIRPORT TAXI SERVICES ........................................................... 99 34 OIL COMPANY LOYALTY PROGRAM ................................................................ 102 3 35 PIANO MARKET SIZING ......................................................................................... 103 36 US PHARMA ACQUISITION .................................................................................... 105 37 WEB SERVICE COMPANY ...................................................................................... 108 38 VITAMIN MANUFACTURER ENTRY IN CHINA ................................................ 109 39 IT HOUSE PRODUCTIVITY INCREASE ............................................................... 112 40 MAURITIUS BANK ................................................................................................... 114 41 CAR LUBRICANT ....................................................................................................... 116 42 MIGHTY MINING COMPANY ................................................................................. 119 43 OIL HOLDING COMPANY ....................................................................................... 123 44 PAN-IIT ......................................................................................................................... 126 45 HEALTHCARE PAYER & PROVIDER .................................................................. 128 46 PRIVATE HOSPITAL ATTRITION REDUCTION ............................................... 133 47 OIL AND GAS RIG ...................................................................................................... 135 48 MEDICAL DEVICE MANUFACTURER ................................................................. 139 49 PRIVATE LABEL SALES .......................................................................................... 142 50 OFFICE FURNITURE MANUFACTURER GROWTH ......................................... 144 51 GAS MANUFACTURER ............................................................................................ 147 52 SUBURAN HOSPITAL CONSTRUCTION .............................................................. 150 53 MEGABANK UNDERPENETRATION .................................................................... 153 54 MEDICAL DEVICE COMPANY GROWTH ........................................................... 157 55 LOGISTICS START-UP IN ITALY .......................................................................... 159 56 HOVERCRAFT MOTOR BOAT CONNECTION .................................................. 164 57 DIABETES TESTING METER .................................................................................. 166 58 INDIA HIGH-END REFRIGERATORS .................................................................. 168 59 STEAM BOILER HOSES ........................................................................................... 171 60 CANADA HEALTH CARE ......................................................................................... 173 61 AUTOMOTIVE CONSOLIDATION ......................................................................... 177 62 MINING CARTEL WITHDRAWAL ........................................................................ 180 63 BIG CARDIAC HOSPITAL IN SMALL TOWN ..................................................... 182 64 TANZANIA SOUTH BEER AND NORTH BEER ................................................... 183 65 SUPERMARKET CHAIN GAS STATIONS ............................................................ 185 66 MEDVISION X-RAY ................................................................................................... 189 67 MUTUAL FUND REVENUE & PROFITS ............................................................... 191 68 HOSPITAL CHAIN GROWTH ................................................................................. 193 69 DRUG STORE PROFITABILITY DECLINE .......................................................... 195 70 MEDITEST ................................................................................................................... 197 4 71 CONSUMER ELECTRONICS PRIVATE LABELLING ....................................... 201 72 JOHN’S CABLE TV SERVICES ............................................................................... 203 73 HEAVY DUTY TRUCK MANUFACTURER .......................................................... 205 74 TAJ PALACE ELECTRICITY BILL ........................................................................ 212 75 SHIPPING COMPANY PROFITABILITY .............................................................. 213 76 AIRLINE CALL CENTER ......................................................................................... 216 77 US CT SCANNER ........................................................................................................ 220 78 MIDDLE EAST RETAIL BANK MARKET SHARE DECLINE ........................... 223 79 EUROPEAN MACHINE MANUFACTURER ......................................................... 226 80 ELECTRONICS WAREHOUSE GROWTH AND PROFITABILITY ................. 229 81 AMERICAN AIRLINES .............................................................................................. 232 82 INDIA CARBON INTENSITY REDUCTION .......................................................... 234 83 LONDON MUSEUM .................................................................................................... 236 84 INSURANCE COMPANY ........................................................................................... 239 85 VIDEO GAMES ............................................................................................................ 242 86 PUBLISHING COMPANY PROFITABILITY DROP ...........................................

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