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Amedia Årsrapport 2012 Først Med Det Siste Døgnet Rundt 2012 amedia amedia først med det siste døgnet rundt årsrapport amedia årsrapport 2012 først med det siste døgnet rundt Amedia er størst på lokale medier i Norge. Og Amedia er først med lokale nyheter i Norge. Hver dag, døgnet rundt. Det handler om å få lokale nyheter og informasjon ut til 2,2 millioner mennesker – og om å nå ut til stadig flere. Amedias kjerne­ kompetanse er å innhente, tilrette legge, produsere og distribuere innhold på alle plattformer. Amedia jobber for å levere viktig innhold hele døgnet. Hver dag. INNHOLD 02 Om oss forretningsområdene 04 Nøkkeltall 21 Lokale Medier 06 Konsernsjefen 30 Trykk og Distribusjon Norge 31 Trykk Russland verdier 32 Amedia Vekst 09 Formålsparagraf og utgivererklæring 33 Fellestjenester 11 Redaksjonelt samfunnsregnskap årsrapport utvikling 35 Styreleders forord 15 Innovasjon 36 Styrets årsberetning 44 Regnskap 02:00 600 000 Siste avis ferdig fra trykkeriet. 600 000 aviser er på vei til leserne. 04:00 1600 1600 avisbud står klar for dagens økt – å levere avis i postkassa, i tide til frokost. 07:00 40% Frokost. 40 prosent av dagens lesing av Amedias papiraviser skjer mellom klokken 06:00 og 09:00 om morgenen. 09:00 860 Arbeidsdagen starter. Morgenmøtene er avsluttet og 860 journalister fra Amedias aviser er ute på jobb. 12:00 55% Lunsj. Arbeidstiden er desktoputgavens storhets- tid. 55 prosent av lesingen av desktoputgaven av Amedias aviser skjer mellom 08:00 og 17:00. 15:00 2000 Morgendagens avis begynner å ta form. Kvelds- vakta kommer på jobb i avisen. 2000 nyproduserte annonser plasseres ut på avissidene. 20:00 2400 Deadline for papiravisene kommer fortløpende utover kvelden. 2400 ferske avissider sendes til trykkeriene. 23:00 +70% Leggetid. Det norske folk sjekker lokalavisa fra senga. Mobil- og nettbrettutgavene har 70 prosent mer trafikk mellom 22:00 og 23:00 enn i en gjennomsnittstime. 1 AMEDIA ÅRSRAPPORT 2012 Tett på Norge. Hver dag. Amedia er til stede med medarbeidere og virksomhet i lokal­ samfunn over hele landet, fra Tvedestrand i sør til Honningsvåg i nord, fra Florø i vest til Vadsø i øst. Amedia har i tillegg virksom heter i Russland, Polen og Sverige. Hver dag når vi fram til 2,2 millioner nordmenn med våre produkter og tjenester. 12 Amedia eier 12 trykkerier: Vadsø, Hammerfest, Tromsø, Bodø, Mosjøen, Orkanger, Førde, Rjukan, Larvik, Stokke ved Tønsberg, Lillestrøm og Biri. 253 Amedia har lesere over hele landet. Konsernets publikasjoner blir lest av over ti prosent av befolkningen i 323 av landets 429 kommuner. I de 253 primærkommunene leser over 40 prosent en av våre publikasjoner! 13 Amedia har et nettverk av distribusjonsselskaper spredd over hele landet. 13 selskap har virksomheter 18 forskjellige steder. Distribusjonsselskapene sysselsetter 300 transportører og 1600 bud som hver morgen leverer ut konsernets aviser og andre aviser, sammen med ukeblader, magasiner, bøker og reklame. 2 trykkerier Vadsø Hammerfest Tromsø Bodø Mosjøen Orkanger Førde Rjukan Larvik Stokke (utenfor Tønsberg) Lillestrøm Lofot-Tidende, Leknes Biri Malvikbladet, Hommelvik Nordhordland, Isdalstø dagsaviser Opdalingen, Oppdal Akershus Amtstidende, Drøbak Rakkestad Avis, Rakkestad Avisa Nordland, Bodø Ringsaker Blad, Moelv andre redaksjonelle Bergensavisen, Bergen Røyken og Hurums Avis, Sætre tilbud Drammens Tidende, Drammen Sande Avis, Sande Avisenes Nyhetsbyrå, Oslo Finnmark Dagblad, Hammerfest SolungAvisa, Flisa Mediehuset Tek, Oslo Finnmarken, Vadsø Stjørdalens Blad, Stjørdal Nettavisen (50 %), Oslo Firda, Førde Svelviksposten, Svelvik Radio Kristiansund, Kristiansund Fredriksstad Blad, Fredrikstad Tvedestrandsposten, Tvedestrand Radio 102, Haugesund Fremover, Narvik Vestby Avis, Vestby Sportmedia, Oslo Gjengangeren, Horten Østlandets Blad, Ski Glåmdalen, Kongsvinger Øyene, Nøtterøy Hadeland, Gran Ås Avis, Ås Halden Arbeiderblad, Halden Haugesunds Avis, Haugesund 35Amedia utgir 35 dagsaviser. Den største Helgeland Arbeiderblad, Mosjøen distribusjons­ dagsavisen er Drammens Tidende med Laagendalsposten, Kongsberg virksomheter et opplag på 31213 eksemplarer i 2012. Lofotposten, Svolvær Tromsø gratisaviser Den minste dagsavisen er Rjukan Arbeider- Moss Avis, Moss Narvik Hamar Dagblad, Hamar blad med et opplag på 2235 eksemplarer. Namdalsavisa, Namsos Bodø Nordstrands Blad, Oslo Dagsavisene publiserer også på nett og Nordlys, Tromsø Rana Byavisa Tromsø, Tromsø mobil. Bergensavisen er det mediehuset Oppland Arbeiderblad, Gjøvik Mosjøen DittOslo, Oslo med høyest antall digitale lesere. Porsgrunns Dagblad, Porsgrunn Namsos Drammen NÅ, Drammen Rana Blad, Mo i Rana Kristiansund Haugalandet Nettopp Nå, Ringerikes Blad, Hønefoss Førde Haugesund Rjukan Arbeiderblad, Rjukan Haugesund iGjøvik, Gjøvik Romerikes Blad, Lillestrøm Elverum Lokalavisen Groruddalen, Oslo Sandefjords Blad, Sandefjord Gjøvik Nordre Aker Budstikke, Oslo Sarpsborg Arbeiderblad, Sarpsborg Lillestrøm Romerikes Blad Lørenskog, Smaalenenes Avis, Askim Hønefoss 30 Lillestrøm Amedia utgir 30 fådagersaviser. Avisene Telemarksavisa, Skien Drammen Romerikes Blad Ullensaker utkommer fra en til tre dager per uke. Den Telen, Notodden Halden Eidsvoll, Lillestrøm største fådagersavisen i Amedia er Øst- Tidens Krav, Kristiansund Tønsberg Skedsmobladet, Lillestrøm landets Blad med 11859 eksemplarer Tønsbergs Blad, Tønsberg Skien Ullern Avis Akersposten, Oslo i opplag, mens den minste er Finnmarks- Østlands-Posten, Larvik posten med sitt opplag på 1259 eksem plarer. Østlendingen, Elverum Jarlsberg Avis er den eldste fådagersavisen i Amedia. fellestjenester Utenfor Amedia Ressurs, Tønsberg fådagersaviser Amedia Ressurs, Lillestrøm Norge Arbeidets Rett, Røros Amedia Ressurs, Harstad Aura Avis, Sunndalsøra Amedia Sideproduksjon, Moss Aust Agder Blad, Risør Amedia Teknologi, Lillestrøm 13Amedia er en av de største utgiverne av Bygdeposten, Vikersund Amedia Tjenestesenter, Lillestrøm gratisaviser i landet. Til sammen publiserer Eikerbladet, Mjøndalen Amedia Tjenestesenter, Vadsø konsernet 13 gratisavistitler. De fleste Enebakk Avis, Enebakk, titlene utkommer som bydelsaviser i Oslo Finnmarksposten, Honningsvåg og som lokale kommuneaviser på Romerike. Firdaposten, Florø Amedia utgir også gratisaviser i Gjøvik, Hardanger Folkeblad, Odda Indre Akershus Blad, Bjørkelangen Hamar, Drammen, Haugesund og i Tromsø. Amedia driver omfattende trykkeri- Jarlsberg Avis, Holmestrand virksomhet i Russland og har i tillegg Kragerø Blad Vestmar, Kragerø selskaper knyttet til Amedia Vekst Kvinnheringen, Husnes i Sverige og Polen. Amedia Utvikling Lierposten, Lier har egen utvikleravdeling i Thailand. 3 AMEDIA ÅRSRAPPORT 2012 VÅRE VIRKSOMHETSOMRÅDER LOKALE MEDIER står for to tredeler (64 prosent) av den totale aktiviteten i Amedia, målt i brutto- omsetning. trykk og distribusjon står for 23 prosent av omsetningen, mens omsetningen 64% i russland utgjør 6 prosent. ANNEN VIRK- Nøkkeltall SOMHET utgjør 7 prosent. Amedia er et faktum. A­pressen overtok aksjene i Edda Media i juni 2012. Konsernet fikk nytt navn i september 2012. Amedia er landets nest største Virksomhets- aktør i mediemarkedet med områder en omsetning på 5,4 milliarder og 3500 ansatte. LOKALE MEDIER TRYKK RUSSLAND TRYKK OG DISTRIBUSJON ANNEN VIRKSOMHET etableringen av amedia 2011 JUNI Konkurransetilsynet avslutter Amedia kontrollerer, ifølge Medietilsynet, 26,4 DESEMBER A-pressen signerer avtale sin behandling av sammenslåingen av prosent av avismarkedet i Norge og er blitt jevn- med Mecom Group plc. om kjøp av A-pressen og Edda Media. A-pressen store med Schibsted. De største mediehusene Mecom Europe, eierselskapet til Edda blir pålagt å selge avisene Varden i Amedia er Drammens Tidende, Romerikes Blad, Media-gruppen. Avtalen offentlig- i Skien og Demokraten i Fredrikstad. 26% Haugesunds Avis, Tønsbergs Blad og Oppland gjøres på en pressekonferanse i Oslo A-pressen overtar aksjene fra Mecom og Arbeiderblad. 5. desember. transaksjonen finner formelt sett sted. AKTØRENE I AVISMARKEDET STØRSTE MEDIEHUS, OPPLAG 2012 AUGUST Medietilsynet godkjenner JANUAR A-pressen beslutter i desember sammenslåingen av A-pressen og Edda 2011 å selge sin eierandel på 50 Media på vilkår. A-pressen blir pålagt 50 50 000 prosent i TV 2 til danske Egmont, som å selge to aviser i Østfold og fire aviser i Akershus. A-pressen klager avgjørelsen dermed blir 100 prosent eiere i TV 2. 40 40 000 Avtalen offentliggjøres på en presse- inn for Medieklagenemnda. 35 konferanse 9. januar 2012. 29 SEPTEMBER Konsernet skifter navn til 30 30 000 26 JANUAR Konkurransetilsynet og Amedia. Konsernstyret vedtar det nye Medie tilsynet innleder sine under- navnet og den nye visuelle profilen. Det 20 20 000 søkelser av A-pressens oppkjøp av nye navnet offentliggjøres under en Edda Media. Generalforsamlingen ledersamling 10. september. 10 i Mecom Group plc godkjenner salgs- 10 10 000 avtalen med A-pressen 30. januar. 2013 JANUAR Medieklagenemnda gir Amedia 0 0 JUNI A-pressens generalforsamling medhold i klagen på Medie tilsynets endrer konsernets formålsparagraf vedtak. Amedia får beholde alle avisene AMEDIA DRAMMENS TIDENDE og vedtar en ny utgivererklæring som i Østfold og Akershus og disse inte- SCHIBSTED ROMERIKES BLAD garanterer mangfold, lokal egenart greres i den nye konsernstrukturen. POLARIS HAUGESUNDS AVIS og redaksjonell selvstendighet. ANDRE TØNSBERGS BLAD OPPLAND ARBEIDERBLAD Andel av opplag, kilde Medietilsynet. NORDLYS 27% 43% 16% Opplagsinntektene ANNONSEINNTEKTENE til Amedia var i TRyKKERIINNTEKTER på 1487 millioner kroner i 2012 på 2342 millioner kroner, som utgjør Alle Amedias aviser trykkes i et av konsernets 2012 utgjør 27 prosent
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