Cheese Market Review Egypt

Pillars Consultancy www.PILLARS-EG.COM [email protected] Table of Contents

Food Market Egypt Local Food Market: (Grocery) Competition Landscape • Milk - Local Market Overview Local Market : Competitive Benchmarking – 2009 • Bel Egypt • Milk - Local Market Overview Local Market : Volume & Value Growth • Arab Dairy • Cheese Market - Egypt Total Market:(Local & Export) / Split by Category 2009 • Juhayna • Domty • Cheese Market - Egypt Total Market: (Local & Export)- Top Producers/Split by Sub-Category • Sakr Group • Royal Pack Export Market (Egypt) • Riyada • Cheese Market - Egypt Export Market (Top Producers / Split by Sub-Category) • Labanita Seclam (Mansour Group) • Cheese Market - Egypt Export Market (Top Producers / Rank by Volume Share • Halayeb • Brego • Cheese Market - Egypt Processed Cheese :(Local & Export) / Market Growth • Ramy for Dairy Products • Cheese Market - Egypt Processed Cheese – (Local Market) Review 2009 • ICFI • Food Market Egypt Focus Categories (Processed Cheese) : • Beyti • Dimo Lactalis Group Company Profile • Green Fields • Royal Land • Lactel Int’l History 1933-Date • Mashreq • Company Profile : President • El-Misrieen • President - Products • Khaled Khoshala • (Teama/Teama Milk)- Company Profile • Faragalla • Teama/Teama Milk – Products • Halwani Brothers • Happy land • Factories : Overview • El-Nada • Exports by Factory 2006-2010 • Green Land - (Americana) • Factories : Factory : Al Nour for Dairy Products • Mobi • Factories : Factory : Best Cheese – President • Farm Cheese • Others Cheese Producers - Volumes Export /Local 2009 Exports : Volume/Value Growth 2006-2010

• Exports : Export Volume & Value - by Category 06-10 • Exports Top 20 Export Markets (2006-2010) • Factories Factory : Best Cheese Co • Factories Factory : Al-Nour For Dairy • Factories Factory : Best of France • Exports Comparison Best Cheese • Exports Comparison Bel • Best Cheese (President) Weighted Distribution Table of Contents

Food Market Egypt Food Market - Egypt Local Food Market: (Grocery) :

Milk - Local Market Overview

- Volume Shares by Category - Volume Shares by Company - Sub Category Volume Share by Player - Local : Volume & Value Growth -

Cheese Market Total Market Total Market:(Local & Export) / Split by Category 2009 Total Market: (Local & Export)- Top Producers/Split by Sub-Category

Export Market Export Market (Top Producers / Split by Sub-Category) Export Market (Top Producers / Rank by Volume Share Processed Cheese :(Local & Export) / Market Growth 2006-2010 Processed Cheese – (Local Market) Review 2009 Food Market Egypt Local Food Market: (Grocery) Egypt

FROZEN Grocery Volume and Value (Egypt 2009) CHICKEN 4% MEAT 10% Cheese Category Volume Value WHITE CHEESE 132,165 179 WHITE PROCESSED CHEESE 35,158 877 TUNA CHEESE 5% 22% Total 167,322 1,057

28.2% 6.4% PROCESSED GHEE CHEESE 15% 6%

MAYONNAISE YOGHURT & RTE DESSERTS 2% BOUILLON 19% 2% TOMATO PASTE 2%

KETCHUP BREAD 1% JAM HALAWA 3% BEANS 4% TEHINA TEHINIA 1% 1% 4%

Other Grocery Volume Value BOUILLON 10,127 323 YOGHURT & RTE DESSERTS 113,224 1,113 BREAD 15,561 134 HALAWA TEHINIA 25,428 405 TEHINA 6,156 144 BABY FOOD 2,481 99 JAM 22,970 212 BEANS 3,010 27 KETCHUP 8,504 106 TOMATO PASTE 10,149 123 MAYONNAISE 11,271 26 GHEE 87,123 10,368 TUNA 29,059 728 FROZEN CHICKEN 23,018 609 MEAT 58,813 973 Total 426,894 15,391 Volume Value Total Grocery 594,216 16,447 Table of Contents Section 1 : Food Market/ Cheese Market

Food Market Egypt Food Market - Egypt Local Food Market: (Grocery) :

Milk - Local Market Overview

- Volume Shares by Category - Volume Shares by Company - Sub Category Volume Share by Player - Local : Volume & Value Growth -

Cheese Market Total Market Total Market:(Local & Export) / Split by Category 2009 Total Market: (Local & Export)- Top Producers/Split by Sub-Category

Export Market Export Market (Top Producers / Split by Sub-Category) Export Market (Top Producers / Rank by Volume Share Processed Cheese :(Local & Export) / Market Growth 2006-2010 Processed Cheese – (Local Market) Review 2009 Milk - Local Market Overview Local Market : Competitive Benchmarking – 2009 (1/2) Egypt

Milk Categories Milk Volume Share Flavored Mashreq Milk (Tons) By vol. Rayeb Labanita Masreyee Bel Faragello Des Prod 3% (Tons) • White Cheese is the 3% n 2% 1% 0% 1% dominating Category with 32% 3% • xxxx Beyti Domty Processed (Excluding Artisanal) 4% 4% Cheese Tons • Processed Cheese Ranked 5th 9% Juhayna White Arab 27% Ice Cream Cheese (Tons) Diary 12% Co. 32% 6% Lactalis 8% Yoghurt Nestle (Tons)* Danone 15% 19% Milk (Tons) 8% 24% Enjoy Green 9% Land 10%

Dairy Retail Values 2009 Processed Cheese White Cheese Milk Flavoured Milk Rayeb Yoghurt Ice Cream

(Tons) (Tons) (Tons) (Tons) (Tons) (Tons)* (litres) Total Industrial 35,700 120,300 90,000 9,875 3,429 72,848 45,000 Artisinal NA Huge No 750,000 45,092 NA Share of Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Absolute the Market Danone 33.9% 24,695 24,695 8% Juhayna 5.0% 6,015 46.8% 42,120 69.0% 6,814 81.0% 2,777 36.1% 26,298 84,024 27% Beyti 10.0% 9,000 6.2% 612 4.5% 3,278 12,890 4% Enjoy 28.4% 25,560 12.4% 1,225 2.30% 1,676 28,460 9% Labanita 7.9% 7,110 15.6% 535 2.10% 1,530 9,175 3% Lactalis 47.5% 16,958 8.80% 6,411 23,368 8% Nestle 3.8% 130 12.20% 8,887 85.0% 38,250 47,268 15% Faragello 1.5% 1,350 9.6% 948 2,298 1% Arab Diary Co. 10.4% 3,713 11.9% 14,286 17,999 6% Americana G.land 26.9% 32,317 32,317 10% Domty 10.0% 12,057 12,057 4% Masreyeen 7.0% 8,373 8,373 3% Bel 16.4% 5,855 5,855 2% Mashreq Des Prod 3.50% 1,250 1,250 0% Total Dairy Market 310,029 AC Neilsen. MAT Aug 09 Milk - Local Market Overview Local Market : Competitive Benchmarking – 2009 (2/2) Egypt

Juhayna • White Cheese ranked 1st in Misreyeen Bel • Yogurt Ranked xx White Cheese 3% 2% Milk Misr 5% Volume Share estimated at 120 • Dominated by Danone 34% October K Ton Labanita Faragello Mashreq 11% • Dominated by Green Volume Domty 3% 1% Des Prod 4% 0% Arab Share 26.9% with Volume of Beyti Industrial 90,000 32,317 Tones 4% Domty Diary Co. Arab Diary Juhayna Artisinal 750,000 10% 11.9% Share Absolute Share Absolute Co. 27% 6% Juhayna 46.8% 42,120 Juhayna 5.0% 6,015 Beyti 10.0% 9,000 Green Arab Diary Co. 11.9% 14,286 Lactalis 8% Enjoy 28.4% 25,560 Land Americana G.land 26.9% 32,317 Nestle Labanita 7.9% 7,110 Americaa Domty 10.0% 12,057 Enjoy 15% Danone 26.9% Masreyeen 7.0% 8,373 9% Faragello 1.5% 1,350 8% Green Land Mashreq Des Prod 10%

Yogurt • Yogurt Ranked xx • Dominated by Danone 34% Processed Cheese • Yogurt Ranked xx Mashreq • Dominated by Danone 34% 5% Lactalis Nestle Industrial 72,848 9% 12% Artisinal 45,092 Danone Share Absolute Arab Diary Labanita 34% Co. Industrial 35,700 Danone 33.9% 24,695 2% 13% Artisinal NA Juhayna 36.1% 26,298 Enjoy Lactalis Share Absolute Beyti 4.5% 3,278 Bel 2% 61% Lactalis 47.5% 16,958 Enjoy 2.30% 1,676 21% Arab Diary 10.4% 3,713 Beyti Labanita 2.10% 1,530 5% Juhayna Bel 16.4% 5,855 Lactalis 8.80% 6,411 36% Mashreq 3.50% 1,250 Nestle 12.20% 8,887

Nestle Rayeb Faragello Flavoured Milk • White Cheese ranked 1st in Volume 4% 10% • Dominated by Danone 24% Industrial 3,429 Industrial 9,875 Artisinal Enjoy Artisinal Labaneta Share Absolute 13% Share Absolute 15% Juhayna 81.0% 2,777 Labanita 15.6% 535 Beyti Juhayna 69.0% 6,814

6% Beyti 6.2% 612 Nestle 3.8% 130 Juhayna Enjoy 12.4% 1,225 Juhayna 81% 71% Faragello 9.6% 948

Sources : Processed Cheese:/White Industrial Cheese: AC Neilsen. MAT Aug 09 Milk:/Flavoured Milk:/Rayeb:/Yoghurt: AC Neilsen, MAT Apr 10 Ice Cream Educated Estimate

Sources: Processed Cheese: AC Neilsen. MAT Aug 09 White Industrial Cheese: AC Neilsen. MAT Aug 09 Milk: AC Neilsen. Apr '10 Flavored Milk: AC Neilsen, MAT Apr 10 Rayeb: AC Neilsen, MAT Apr 10 Yoghurt: AC Neilsen, MAT June 10 Ice Cream: (Educated Estimate) Milk - Local Market Overview Local Market : Volume & Value Growth Egypt

Sales Volume Growth 2002-2010 in Tones Processed cheese Volume Growth 2002-2010 (in Tons) 2002 2003 2004 2005 2006 2007 2008 2009 YTD 10 YOGHURT & RTE DESSERTS Ton 58,665 70,453 83,369 97,280 123,015 127,471 123,061 113,224 81,224 35,158 WHITE CHEESE Ton 44,648 50,324 56,872 64,569 132,165 112,510 31,588 30,961 31,861 PROCESSED CHEESE Ton 19,160 20,774 20,687 20,992 26,955 31,588 30,961 35,158 31,861 26,955 FERMENTED MILK (1000LTR) 3,828 3,541 2,787 20,774 20,992 PLAIN LIQUID MILK(1000LTR) 78,433 72,547 55,041 19,160 20,687 FLAVORED MILK(1000LTR) 10,549 10,244 8,841 Source AC N : Dated JJ 2010

• Processed Cheese CAGR 2007-2009 11.3% • White Cheese Highest Growth 105% 2002 2003 2004 2005 2006 2007 2008 2009 YTD 10 • Other categories are Stable, No significant growth Source AC N : Dated JJ 2010

Sales Value Growth 2002-2010 in Tones 2002 2003 2004 2005 2006 2007 2008 2009 YTD 10 Processed cheese Value YOGHURT & RTE DESSERTS Ton 2,532 3,183 4,199 4,655 7,646 8,664 10,128 11,132 8,032 Growth 2002-2010 in Tons WHITE CHEESE (Ton 3,424 4,057 5,134 810 1,793 372 PROCESSED CHEESE Ton 2,706 3,044 3,668 4,124 5,472 6,718 7,451 8,774 8,197 877.36 FERMENTED MILK (1000LTR) 292 304 247 819.65 PLAIN LIQUID MILK(1000LTR) 4,591 4,629 3,483 745.11 671.77 FLAVORED MILK(1000LTR) 970 1,081 959 547.21 Source AC N : Dated JJ 2010 412.44 366.76 • Processed Cheese CAGR 2007-2009 by 30% 304.40 270.62 • White Cheese Highest Growth 121% • Other categories are Stable, No significant growth

2002 2003 2004 2005 2006 2007 2008 2009 YTD 10

Source AC N : Dated JJ 2010 Table of Contents Section 1 : Market Overview (Food & Cheese)

Food Market Egypt Food Market - Egypt Local Food Market: (Grocery) :

Milk - Local Market Overview

- Volume Shares by Category - Volume Shares by Company - Sub Category Volume Share by Player - Local : Volume & Value Growth

Cheese Market Total Market Total Market Split by Category 2009 Total Market Top Producers/Split by Sub-Category

Export Market Export Market (Top Producers / Split by Sub-Category) Export Market (Top Producers / Rank by Volume Share Processed Cheese :(Local & Export) / Market Growth 2006-2010 Processed Cheese – (Local Market) Review 2009 Cheese Market - Egypt Total Market:(Local & Export) / Split by Category 2009 Egypt

Total Cheese Volume 2009: (in Ton) Total Cheese Value 2009: (in MM EGP)

Vol. 2009 Export Local Total Category Export Local Total Cooked 79,524 Cooked 1,461 Grated 180 Grated 3.48 Heat Treated 23,804 Heat Treated 454 Processed 103,509 35,705 139,214 Processed 1,919 884 2,803 Roomy 5,011 5,011 Roomy 74.5 74.5 Blue & Others 87 87 Blue & Others 1.10 1.10 White 29,084 120,313 149,397 White 365 1,611 1,977 Total 241,199 156,018 293,708 Total 4,279 2,496 4,856

• Roomi cheese : Local Volumes not present in the Study • White Cheese : Organized trade volumes only Cheese Market - Egypt Total Market: (Local & Export)- Top Producers/Split by Sub-Category Egypt

Cheese 2009 (Local & Export) Comments :

Processed Blue & White Cheese Roomy Total Cheese • Ranking of producers is based on Export Local Total Others Export Local Total total Cheese volume . Total 103,509 35,705 139,214 5,011 87 29,084 120,313 149,396 293,708 Export 103,509 103,509 74% 5,011 87 29,084 120,313 228,920 78% • Export volumes unveiled a Local 35,705 35,705 26% 120,313 29,084 64,788 22% Name Vol Vol Vol Rank % Vol Vol Vol Vol Vol Vol Rank % significant No. of producer as their Best Cheese 31,601 16,960 48,561 1 34.9% 15 48,576 1 16.5% key markets are either export or Green Land 11,489 11,489 3 8.3% 2 17 32,321 32,321 43,829 2 14.9% other channels and/or with low Bel Egypt 20,921 5,856 26,777 2 19.2% 14 26,791 3 9.1% volumes in local market Arab Dairy 4,021 3,713 7,734 4 5.6% 14,288 14,288 22,022 4 7.5% Domty 1,179 1,179 10 0.8% 12,058 12,058 13,237 5 4.5% • Best cheese company is market Masreyeen 4,197 4,197 5 3.0% 71 8,374 8,374 12,642 6 4.3% dominator of processed cheese. Juhayna 1,527 1,527 9 1.1% 51 6,016 6,016 7,593 7 2.6% Sakr 3,164 3,164 6 2.3% 44 3,209 8 1.1% • Report includes top 26 Players in Riyada 2,328 2,328 7 1.7% 228 2,556 9 0.9% Mashreq 468 1,250 1,718 8 1.2% 83 1,800 10 0.6% processed cheese ,however other Pyramids Foods 824 824 11 0.6% 824 11 0.3% categories as White not included in Labanita -Seclam 599 599 12 0.4% 153 752 12 0.3% this report Royal Land 513 513 13 0.4% 11 524 13 0.2% Dairy Land 455 455 14 0.3% 455 14 0.2% • A significant Number of “White Brego 151 151 16 0.1% 137 289 15 0.1% cheese” producers (operating a low LebEgy Dairy 194 194 15 0.1% 79 79 273 16 0.1% cost model) were excluded from the Bakeland 121 121 17 report (Not potential users of Ramy 114 114 17 0.1% 114 18 cheese powder ) Al-Tayyeb 108 108 18 0.1% 3 111 19 Prima Pack 94 94 19 0.1% 94 21 Royal Pack 85 85 20 0.1% 85 22 Fargallah 61 61 22 14 75 23 Green Fields 62 62 21 62 24 Halwany 52 52 25 Halayeb 18 18 23 31 31 50 26

Export Volumes, Excluding other Exporters & 3rd Party agreement Table of Contents Section 1 : Market Overview (Food & Cheese)

Food Market Egypt Food Market - Egypt Local Food Market: (Grocery) :

Milk - Local Market Overview

- Volume Shares by Category - Volume Shares by Company - Sub Category Volume Share by Player - Local : Volume & Value Growth

Cheese Market Total Market Total Market Split by Category 2009 Total Market Top Producers/Split by Sub-Category

Dairy products Dairy Export Vs Total Total Egypt Export Volume (000 Ton) Export Market 3,233 Export to Arab Countries : 2,823 2,638 2,600 2,439 • Total exports from Egypt Totalled at 3,233 K Ton and 5.6% 12,506 B EGP in Value (YTD Nov 2010) • Dairy Exports Count for 5.6% in Volume and 20% in Value • Egypt's largest export market is the Arab world, 154 153 182 192 182 particularly Saudi Arabia and Libya, to which it largely exports fresh fruit and vegetables, rice and dairy Vol 06 Vol 07 Vol 08 Vol 09 Vol 10 products. (Exports to Arab countries from Egypt 2006 2007 2008 2009 2010 Dairy 154 153 182 192 182 around 45% in Value Total 2,823 2,638 2,600 2,439 3,233 • Regarding international markets, its largest clients are 5.5% 5.8% 7.0% 7.9% 5.6% the US and Eastern Europe, to which it largely exports frozen fruit and vegetables, dried herbs and rice. Dairy Export Vs Total Value (In Million EGP) Trade Agreements Dairy products 20% Total Egypt Export • Egypt has signed several trade agreements such :

– GAFTA : Greater Arab Free Trade Area

12,506 12,506

– COMESA : Common Market for East and South Africa

10,812 10,812

9,873 9,873 • The Egypt and Turkey Free Trade Agreement; the

7,266 7,266 Euro-partnership Agreement; “It [Egypt] has very low

2,288 2,635 2,532 5,343 5,343 1,212 1,562 customs duties on food and food ingredients, ranging from zero to a maximum of 5%. It has a stable currency, and its rates of income and corporate taxes are among Val 06 Val 07 Val 08 Val 09 Val 10 2006 2007 2008 2009 2010 the lowest worldwide,” Dairy 1,212 1,562 2,288 2,635 2,532 Total 5,343 7,266 9,873 10,812 12,506 22.7% 21.5% 23.2% 24.4% 20.2%

1) Exports Volume and Value Dated 10th Nov 2010 (according to statistics from Egypt’s Ministry of Trade and Industry.) Cheese Market - Egypt Export Market (Top Producers / Split by Sub-Category) Egypt

Cheese 2009 (Export) :

Processed Export Analysis Export Cooked Grated Heat Treated Export 103,509 79,524 180 23,804 77% 0.2% 23% Name Vol Vol Vol Rank % Vol % Vol % Vol % Best Cheese 31,601 16,960 48,561 1 34.9% 31,558 39.7% 44 24.3% Green Land 11,489 11,489 3 8.3% 11,489 14.4% Bel Egypt 20,921 5,856 26,777 2 19.2% 20,921 26.3% Arab Dairy 4,021 3,713 7,734 4 5.6% 3,999 5.0% 21 11.8% Domty 1,179 1,179 10 0.8% 1,109 1.4% 70 38.9% Masreyeen 4,197 4,197 5 3.0% 4,197 17.6% Juhayna 1,527 1,527 9 1.1% 1,527 1.9% Sakr 3,164 3,164 6 2.3% 3,164 4.0% Riyada 2,328 2,328 7 1.7% 2,328 2.9% Mashreq 468 1,250 1,718 8 1.2% 449 0.6% 19 10.7% Pyramids Foods 824 824 11 0.6% 824 3.5% Labanita -Seclam 599 599 12 0.4% 599 0.8% Royal Land 513 513 13 0.4% 407 0.5% 105 0.4% Dairy Land 455 455 14 0.3% 454 0.6% 1 0.6% Brego 151 151 16 0.1% 151 0.2% LebEgy Dairy 194 194 15 0.1% 194 0.2% Bakeland Ramy 114 114 17 0.1% 114 0.1% Al-Tayyeb 108 108 18 0.1% 108 0.1% Prima Pack 94 94 19 0.1% 94 0.4% Royal Pack 85 85 20 0.1% 85 0.1% Fargallah 61 61 22 59 0.1% 2 1.0% Green Fields 62 62 21 62 0.1% Halwany Halayeb 18 18 23 18

Exports volumes only appear in report other import Export companies are excluded from report Export Volumes, Excluding other Exporters & 3rd Party agreement Cheese Market - Egypt Export Market (Top Producers / Rank by Volume Share Egypt

Cooked Grated Heat Treated

Volume in Ton 79,524 Volume In Ton 180 Volume In Ton 23,804 • Exporters Volumes have % of Total Exports 77% % of Total Exports 0.2% % of Total Exports 23% been spread to producers Based on Company Volume Share % Company Volume Share % Company Volume Share % Producers Volume Share

Best Cheese 31,558 39.7% Domty 70 38.9% Masreyeen 4,197 17.6% 2010 Exports : Bel Egypt 20,921 26.3% Best Cheese 44 24.3% Pyramids Foods 824 3.5% Latest readings of 2010 Green Land 11,489 14.4% Arab Dairy 21 11.8% Royal Land 105 0.4% exports shows the Arab Dairy 3,999 5.0% Mashreq 19 10.7% Prima Pack 94 0.4% following :

Sakr 3,164 4.0% EgyLeb 15 8.4% Al-Nada 22 0.1% Grated Riyada 2,328 2.9% Fargalla 2 10% Misr Foods 4 Top exporter ranking Domty 1,109 1.4% Dairy Land 1 0.6% changed between 2009 Juhayna 982 1.2% and 2010 Other Volumes Exported through (import/Export Companies) Seclam 599 0.8% • Significant growth of the Dairy Land 454 0.6% 2010 Exports sub-category by 4 folds Mashreq 449 0.6% Royal Land 407 0.5% Company Volume Share % Heat Treated Arab Dairy 374 39.5% • Also grew by 164% Leb Egy Dairy 194 0.2% (2010 -2009) Brego 151 0.2% Green Land 195 20.6% Ramy 114 0.1% Bel Egypt 139 14.7% Al-Tayyeb 108 0.1% Best Cheese 98 10.3% Royal Pack 85 0.11% Dairy Land 98 10.3% Green Fields 62 0.1% Royal Land 34 3.6% Fargallah 59 0.1% Egy Leb 8 0.8% Khoshala 39 0.05% Total 946 Halayeb 18 0.02% Beyti 16 0.02% Other Volumes Exported through (import/Export Companies)

Export Volumes YTD (10 Nov 2010) Cheese Market - Egypt Processed Cheese :(Local & Export) / Market Growth 2006-2010 Egypt

Comments : Local Export Total 138,666 134,937 • Processed Cheese Volume Grew by around 19% (2008-2009) 116,256 • Processed Cheese Exports count for 75% of Total Market Volume

99,461 75% Processed Cheese 2006 2007 2008 2009 2010 103,509 103,076

73,864 85,295 Local 26,955 31,588 30,961 35,158 31,861 67,873 Export 46,909 67,873 85,295 103,509 103,076 46,909 Total 73,864 99,461 116,256 138,666 134,937

26,955 31,588 30,961 35,158 31,861

Vol 06 Vol 07 Vol 08 Vol 09 Vol 10

2010 Volumes YTD Nov 10th 2010

Export Processed Cheese Volume: (Export) 06-10 Comments : Year Cooked Cheddar Grated & Powder Heat Treated Total • Cooked “Cheddar” has the highest in volume however remains steady Vol % Vol % Vol % in share. 2006 46,561 99% 126 0% 223 0% 46,910 • Heat Treated is driving growth of processed Cheese volume in 09 also 2007 67,411 99% 41 0% 420 1% 67,872 has the highest growth rate (Exceeding four folds in 2009) 2008 80,464 94% 416 0% 4,416 5% 85,296 • Grated cheese has the lowest Volume also witnessed Volume decline 2009 79,524 77% 180 0% 23,804 23% 103,508 in 2009 2010 39,119 38% 976 1% 62,981 61% 103,076

Cooked Grated Heat Treated 23,804 80,464 79,524 67,411 416

46,561

180 4,416 126 223 420 41

2006 2007 2008 2009 2006 2007 2008 2009 2006 2007 2008 2009 Cheese Market - Egypt Processed Cheese – (Local Market) Review 2009 Cagr (07-09) 800 727.9 • Size: 0.7 EGP B 710.3 Market Growth ’07-’09 : Volume CAGR • Volume (Tones) -2% Market Volume: ~30K T 635.6 31,032 31,014 • Market value growth ‘07-09’: 7% 600 • Market volume growth ‘07-09’: -2% • Premiumness 29,719 - Hard cheese is the most premium segment (60%) 400 - Followed by the soft cheese segment (50%) CHEESE 7% • Weighted Distribution

2007 2008 2009 - 26.5% for Kraft Cadbury in Overall Egypt vs ~100% for President - Overall increase in weighted distribution 200

Value CAGR Market Growth ’07-’09 : +7% Key category opportunities (external) Value (M EGP) 727.9 “Soft Cheese” segment largest accounting for 88% of category value dominated 710.3 0 mainly by “Portions” . Opportunity to penetrate segment with product offerings in 2007 2008 2009 “Portions”

635.6 Volume 31,032 31,014 29,719 Key category issues (external) • Intense competition with 3 large players active players, led by President@26% MS followed by LVQR and Teama. • Low growth rate of 7% value and 2% volume (CAGR ‘07-’09) 2007 2008 2009 2007 2008 2009 • Jars segment, which accounts for only 4.5% of market. Volume 31,032 31,014 29.719 Source: Nielsen (MAT)

2007 2008 2009 Value 635.6 710.3 727.9 Food Market Egypt Focus Categories (Processed Cheese) : Egypt

Processed Cheese Total Market Volume: ~139 K Ton (Local & Export)

President Others 26% 31%

Kraft 1% Tema 19% LVQR 18% Kiri 5%

Top 10 P. Cheese Producers Processed Sub-Category split Company Volume % Best Cheese 48,561 35% Green Land 11,489 8% Export Market (No Details of Local market) Bel Egypt 26,777 19% Sub-Category Volume % Arab Dairy 7,734 6% Cooked 79,524 77% Domty 1,179 1% Grated 180 0.2% Masreyeen 4,197 3% Heat Treated 23,804 23% Juhayna 1,527 1% Market Volume % Sakr 3,164 2% Local 35,705 26% Riyada 2,328 2% Export 103,509 74% Mashreq 1,718 1% Total 139,214 Table of Contents Section 2 :

Processed Cheese – Producers & Product offering

Processed Cheese – Producers & Product offering Egypt Best Cheese Best Cheese Bel Egypt Mashreq Happy Land

Brego Faragalla ICFI Arab Dairy Beyti

Green Fields Sakr Riyada Halayeb Royal Pack

Khoshala Royal Land Dimo Labanita Domti

El-Misrieen Juhaina Green Land Kraft Foods

Best Cheese Best Cheese Bel Egypt Mashreq

Teama Milk Cool Cow

Bouquet President La Vache Qui Rit Milkana Triangle Triangles

Fiesta Teama light

Blocks & Slices& Blocks

Kiri Milkana Square

Square Cheese Portions

Sausage Cream Cheddar

Spread Pastrami Chili Pepper

Cream Cheddar Black Olive Black Pepper

Brego Faragalla ICFI Arab Dairy

Panda Wonder Cow Gardens' Cow

Brego Arwa Al Garhy Faragello Mechano Cheese Triangles

Dairy The Two Cows Shadder Cheese & Falamank

Emmental Parmesan Edam Gouda Processed Cheddar Cheese

Panda Dairy

Green pepper Blocks & Slices& Blocks Olive Flavour

Gouda

Tomato Flavour

Grated

Green Fields Sakr Riyada Halayeb

None None

Green Fields Elfarawdah Triangles

Rotana

Natural Cheese

None Processed Cheese

Baby Gouda Blocks & Slices& Blocks

Cream Cheese

Cheddar ( Diafa) Spread ( Cheesa )

Spread Spread Cheese

Khoshala Royal Land Dimo Labanita Seclam

None None

Triangles Dimo Triangle Labnaita Cheese

Natural Processed Cheese

Cheddar Dimo Blcoks

None

Vegetable Processed

Blocks & Slices& Blocks

Grated

Mozzarella

Happy Land Beyti Royal Pack Domti

None None Triangles

Dallah

None None None

Blocks & Slices& Blocks

Grated

Spread cheese Spread/

El-Misrieen Juhaina Green Land Kraft Foods

Grated

Spread cheese

Exported / No local Production Spread/ Other Minor Cheese Producers

El-Nada International Aromatics Ahlan (El Asher for projects) - Company Profile Aromatic Ingredients S.A.E For Dairy Industry Address: Industrial Area A3, 10th Ramadan Aromatic Ingredients Building New Mansheyah, 60 Farid Abou El Fotouh St., Mansheyt El Address : Address : Moharem Bek/Kabary Alex Mostafa El Mansoura, El Dakahleya Tel/Fax (015) 372 608 / 921 +(010) 0777863 / 4 Telephone : (03) 3671000 to 3671049 Fax Fax :- (+203) 3604504 Phone: 050-2213339 050-2213339, Email [email protected] Email : [email protected] Fax 050-2213338 Website elasherforprojects.com/ Website www.intlaromatics.Com Mobile 010-2164748

Website Ahlan-eg.com

Egyptian Lebanon Dairy Land Lebanon Egyptian Co For Food Mfrs. For Milk & Foods Industries For dairy 3rd Industrial Zone 3 El Kods El Sharef St. Address : 2nd Industrial Zone Badr City, El Beheira Address : Borg El Arab, Alexandria El Nozha El Gadida, Cairo Address : Tel : 03-4593542 Phone: 02-26986846 / 02-26211421 Phone: 045-2634690 045-2634690 Sector c, Industrial Zone Factory: El Salheya El Gadida, El Sharkeya

Phone : 055-3200123

Website Not Operational Table of Contents Section 3 : Lactalis – BCC Egypt Egypt

To date, • Lactalis is a family-run Group based in Laval, Mayenne, in the dairy region of the West of France, with a presence nearly 150 countries. • Lactalis employs 52,000 personnel • Owns 198 industrial sites worldwide. Staff by Region • It is the World’s 1st Leading Dairy Group • 15th largest agri-food Group worldwide • Europe’s Leading Milk Collector

Commitment • The Group's family structure guarantees that our staff will be respected and their skills valued. Expertise : • Specialise in dairy products. Transparency : • We have a transparency policy regarding our strategic Turnover by Category in Billion Euros Responsibility and Rewards • Our responsible management team bases its decisions on clear objectives and concrete methods. Lactel Int’l History 1933-Date

1 employee. 35 • 50 employees. • Milk collected annually : • Milk collected Launch of • Turnover : 12 million litres of milk • Turnover : 250 million old 32 million litres. annually : 110 Président old French Francs collected and 17 FF (2.5 million FF) • Fresh pasteurised milk is million litres. The launch of the (120,000 FF), 25 Camembert • Milk collected annually : packed into cartons in Tetrapack carton employees cheeses made on 7 M litres Laval. of pasteurised the first day. milk.

Annual Camembert • 2000 employees, • T/O : 2,665 billion FF • T/O: 7.2 billion FF, 5300 The Turlock factory in The company production : 18 million • T/O 1 billion FF • Milk collected annually : 1.2 employees California, USA, full ownership units. 7 production billion litres. Quantity of milk collected and the new cheese of the Lactel sites: • Milk production exceeds annually : 2.2 billion litres dairy in Saint-Maclou brand. 100 million litres. • Acquisition of the Claudel in the Calvados • T/O outside France : 350 Roustang company, a subsidiary region opened. MM FF of the Nestlé Group • Became the leading French butter producer.

Takeover of the Bridel Turnover : 18 billion FF, Takeover of the Société des The Group’s turnover outside • Annually the Group Group and its subsidiary 10,000 employees Caves and its US subsidiary France reaches one third of collects 5.3 billion litres turnover of 5.5 billion FF, Quantity of milk collected Sorrento from Nestlé. total turnover: i.e. 8 billion of milk, of which 1 collect 1.2 billion litres of annually : 4 billion litres They bring the Group 8 FF. Annual production of billion are collected milk, own 10 factories in Annual production of factories in France, 3 in the US, drinking milk : 1 billion litres. outside of France. France and one in the US Camembert : 313 million a turnover of 3.5 billion FF, Quantity of milk collected • The Group produces 25 units. 2000 employees and the outside France every year : 1 different PDO cheeses Acquisition of the Valmont billion litres. in France. Group with their 5 factories The Emmental factory in • Annual production of and the brands Bouvron (Loire-Atlantique) Emmental exceeds the and the new Belmont factory 50,000-tonne mark. inWisconsin, USA, are opened.

Source : www.lactalis.fr/english/groupe/historique.htm

Lactel Int’l History 1933-Date

Agreement with the Group cheese production Société Besnier becomes Lactalis Mr. Michel Besnier passes The Group opens its first processed cheese ucanel cooperative reaches 400,000 tonnes. Group. Acquisition of two large away. His son, Emmanuel, factory in Russia. regarding the Turnover : 30 billion FF, export cheese-making companies in the takes over as the head of Lactalis collects a total of 6.9 billion litres of takeover of its turnover : 10 billion FF, 14,000 USA : Concord Marketing and the Lactalis Group. milk. Turnover is 5.5 billion euros, which industrial activities. employees. Simplot Dairy. makes it number two in Europe, way ahead of Purchase of the The Lactopôle is inaugurated by any other French dairy company. The cheese-making Michel Besnie Président brand is a French dairy market activities of Locatelli leader, distributed in 128 countries and in Italy from Nestle. covers the entire range of dairy produce.

Acquisition of Invernizzi, the Agreement with API, an American Purchase of the Italian company • Takeover of Galbani, cheese market leader in Italy and Italian subsidiary of the Kraft investment fund, to purchase the shares of Cademartori, an subsidiary of the Bel number one for Italian-style cheeses in Europe. This Group, which has a turnover Foodmaster International, a company that Group, and a specialist in traditional turns Lactalis into the world's second-largest cheese of €95 million and produces operates in Kazakhstan, Ukraine and cheese in Italy with a famous brand. company. nearly 20,000 tonnes of Moldavia and collects a total of almost 100 • The Group takes control of Al Nour, • The Lactalis Group has signed an agreement with the cheese such as Gorgonzola, million litres of milk. Its turnover is $60 a company that built a processed family Group Célia, which is based in Craon (Mayenne). Crescenza and Mozzarella. million worth of milk, kefir, cream, yoghurt cheese factory in Egypt. Under the terms of this agreement, it will take control The Caravaggio factory, near and cheese. This is a useful addition to the • Takeover of UFIC, owner of the of Célia, with the exception of its agricultural supply Milan, processes 150 million Group's successful activities in the Ukraine Pride brand and producer of business. litres of milk per year. and Russia and strengthens Lactalis' position processed cheese in Saudi Arabia. The Célia Group and its nutritional subsidiaries employ a in the CIS. Acquisition of Bacha, a company based staff of 740. It has developed brands such as Chaussé Takeover of Cema, a family- Purchase of the Spanish assets of the French in Winnica, Poland, a deal that aux Moines (cheese), Le Marin (butter), Picot (baby run food company based in cooperative 3A : five milk-producing factories consolidates the Group's position in the formula). Lille, owners of a range of that also process 480 million litres of milk in twarog market. • The Lactalis and Nestlé Groups have decided to create a spreads under the Primevere Spain, which bring the Lauki and Chufi brands Takeover of the Egyptian company common fresh dairy product subsidiary in Europe, called brand name. under the Group's control ACFFI, a producer of processed cheese. Lactalis Nestlé Produits Frais (LNPF), which will cover The purchase of American company Rondelé Proposed joint-venture with Nestle to nine European countries : France, Belgium, strengthens the Group's position in the US create the second largest chilled Luxembourg, the UK, Ireland, Spain, Italy, Portugal and specialities market. products company in Europe, of which Switzerland. Takeover of the Kurov cooperative, a Polish Lactalis will hold a 60% share. The new • Its complete range of fresh products will represent a producer of twarog, a fresh cheese that is company will market the B'A, Bridelice, total tonnage of 620,000 T for revenues of widely consumed in East European countries. La Laitière, Sveltesse, Yoco, Munch approximately €1.5bn through the following brands : Purchase of Scottish company McLelland, Bunch, Ski and Fruttolo brands. Nestlé, La Laitière, Yoco, B'A, Bridélice and Sveltesse in owner of the Seriously Strong brand name : France and Belgium; Ekabé in Luxembourg ; Ski and Lactalis becomes number two in the UK Munch Bunch in the UK, Longa Vida and Yoggi in cheddar market, with its production capacity Portugal ; La Lechera in Spain ; Fruttolo and Mio in Italy of some 45,000 tonnes of Cheddar in 5 and Hirz in Switzerland. factories in Scotland and one in Wales. It is the second leading Group in Europe and will employ a staff of more than 3,000 individuals. Lactel Int’l History 1933-Date

Acquisitions of Dukat, leader in Diversification of the Group's Buyout of the Lubborn 2010, « Lactalis' Spain year », with Croatia on the fresh products activity in Poland with Obory, creamery in the United- three strategic buyouts, covering the market. which produces milk drinks and Kingdom. whole Spanish dairy market: Forlasa, Purchases in Czech Republic, with drinking yoghurts leader of the Manchego DOP market, Kunin and the dairy of Klatovy, in Puleva, national brand in the milk for Ukraine with Fanni. Acquisition of Baër, the Swiss consumption market, and Sanutri, a Acquisition of Mozzarella Fresca in cheesemaker. nutrition specialist. the USA. Buyout of Mama Luise in Spain. Strengthening the baby food Moreover, reinforcement in Russia, business with Milupa-Nutricia with the intégration of the cheese France and clinical activity with factory Efremov, near Moscow, in the the Beaubour society . united-Kingdom, with Rachel's, n.2 in organic chilled dairy market in the country.

At last, first factory in Oceania, with Lemnos (cheese) in Australia, in Melbourn.

Lactalis became the world N.1 on the dairy market, after the adquisition of 83,3% of Parmalat, Italian dairy leader. Based in countries where Lactalis has few activity, this operation of external growth will open unprecedented opportunities for development. Table of Contents Section 3 : Lactalis – BCC Egypt Egypt

Lactalis Corp Timeline Lactalis (BCC) Egypt Profile President Products Teama Milk Profile Teama Products Lactalis – BCC Production Lines Lactalis – Exports Volume /Value Growth Total 2006-2010 Export Volume & Value by Category 2006-2010 Top Exports Markets Exports by Factory Best Cheese Company Al Nour Factory Best of France Factory Was launched in the Egyptian Market in 97 as premium triangle cheese with a major challenge competing with La Vache Qui Rit’s strong heritage. For the first time in Egypt La vache qui rit’s premium leadership was lost for President whose market share today has reached 25.9 % & it comes 2nd Egypt after Teama in the total triangle cheese market. President product range has now expanded to include Triangle cheese, Company Profile : President different flavored spread cheese jars, light triangle cheese and sliced cheese. • We are a group of companies, based in Egypt , specialized in the production of dairy products in the Middle East marketplace. • The Company Is considered to be one of the largest companies in the Middle East, • The group's organization is built around our two companies; Best Cheese Company for Dairy Products and Al Nour for • The company produces triangle processed cheese Teama Milk and President under the license from Lacteals Dairy Industries, together they represent the largest production capacity in Egypt and Middle East. International -France, plus over 18 private label brands for our clients covering the Middle East and Africa such as Saudi • The group believes strongly in producing high quality products, innovations and setting new standards in the market. Arabia, Libya, Jordan, Iraq, Yemen, Syria, Palestine, Oman, Lebanon, United Emirates, Madagascar and Mauritius. As a result of this success a joint venture with Lactalis International – France was created in 2005. The cooperation with Lactalis International who are leaders in the production of dairy products in Europe , adds to the organization the • Specialized in producing processed cheese in all its types and sizes. international expertise. • Founded 1995 and grew steadily to be the largest processed cheese manufacturer in Egypt and the Middle East. • Accredited with the ISO and HACCP certificates in 2006. • Best Cheese Company was founded in 1995 and was accredited with the ISO and HACCP certificates in 2006. Its state-of- the-art factory in 10th of Ramadan City operates with the latest UHT technology and fully automated packing systems President – Egypt • Its state-of-the-art factory in 10 th of Ramadan City operates with the latest UHT technology and fully automated allowing us to provide the market with nutritional and healthy products with a long shelf life and great taste. packing systems allowing us to provide the market with nutritional and healthy products with a long shelf life and great • Quality has always been our edge which enables us to lead the local Egyptian market an establish success in the Middle Address : 1 El-Obour Buldings - Salah Salem taste. East markets Telephone 22623888 , 22623999 • Fax 22632888 Quality has always been our edge which enables us to lead the local Egyptian market an establish success in the Middle Best Cheese : 3rd Ind. Zone a3 10th Ramadan East markets As a result of this success a joint venture with Tel: (015)412275/0/2/4 • Best Cheese Company for Dairy Products and Al Nour for Dairy Industries, together they represent the largest production Best of France : 130 , 1st Ind. Zone -Obour City, capacity in Egypt and Middle East. The group believes strongly in producing high quality products, innovations and Lactalis International – France was created in Tel 46103877/6- (018)-4444252 setting new standards in the market. [email protected] 2005. The cooperation with Lactalis Email [email protected] [email protected] Factory Size (Sq.meters): Above 100,000 square meters Website presidentegypt.com International who are leaders in the Factory Location: Al obour city & 10 th of ramadan production of dairy products in Europe, adds QA/QC: In House to the organization the international expertise Number of Production Lines: Above 10 Number of R&D Staff: 51 - 60 People Quality has always been our edge, which enables us to lead the local Egyptian market and establish a Number of QC Staff: 21 - 30 People success in the Middle East markets. ACFFI is characterized for its high quality products and its constant urge to set new standards in the market. We take pride in producing our fine products with utmost care in our state of the art factories located in 1991 1995 2005 2006 2007 2008 Egypt and which are considered to be the most advanced in terms of machinery & technology. All the production is done through UHT (Ultra Heat Treatment) lines and fully automated packing system which enables us to present to the market a nutritional product with a longer shelf life and a better taste. Our The business Best Cheese joint venture In April - Oct 2007 Feb 2008 policy is partnership with our clients to develop our brands and develop our clients. started in 1991 Company was with Lactalis launched launched White founded International – "President Cream Launched Cheese Corporate Overview France Jars". "President We are a group of companies, based in Egypt , specialized in the production of dairy products in the Accredited with Bouquet". Middle East marketplace. The group's organization is built around our two companies; the ISO & HACCP

certificates Best Cheese Company for Dairy Products

http://www.alibaba.com/member/eg100128125/aboutus.html

President - Products Egypt

Glass Jars Triangles Squares White Cheese Slices

Cream..! 140gm jar, Baramily..! Burger With Cheddar.! Sandwich With Cheddar.! 240gm jar , 480gm jar

Istanbolli..! Mint..! Toast With Emmental. Light.! 140gm jar, 240gm jar Bouquet.!

yoghurt..! Low Fat Special Pizza Mozzarella 240 g jar Available in 500 g Available in 200 g ,10 Slices

140gm jar, 240gm jar

(Teama/Teama Milk)- Company Profile Egypt

Company Profile:

The largest production capacity in Egypt and Middle East. Annually, we produce 62,000 tons of processed and white cheese for the local and export market. We are a group of companies, based in Egypt, specialized in the production of dairy products in the Teama Milk Middle East marketplace which started with the formation of BCC in 1995. The group's organization is built around our three companies; Arab Co. For Food Industries * Best Cheese Company / Al Nour for Dairy Industries/ Best of France for Dairy Products Address : 1 El-Obour Buildings - Salah Salem Tel: 22623999, 22623888 The business started in 1991 in BCC and in 1997 the franchise of Lactalis International (President) Fax 22632888 was attained. As a result of this success a joint venture with Lactalis International – France was Factories 10 th of Ramadan City created in 2005. The cooperation with Lactalis International who are leaders in the production of Email Karim Samir (Export Manager) dairy products in Europe, adds to the organization the international expertise Export [email protected] Website teamamilk.com Exports to :Angola, Bahrain, Benin., Cameroon Djibouti, Ethiopia, Gambia, Ghana, Iran, Iraq, Jordan, Kenya, Kingdom of Saudi Arabia, Kuwait, Lebanon, Liberia, Libya. Madagascar, Malaysia, Mauritius, Oman, Pakistan, Palestine Qatar, Senegal, Sudan, Syria, Togo, United Arab Emirates, Vietnam, Yemen

Products :

Triangles Square Cheese Portions Spreadable Cheese White Cheese Glass Jars

Teama Milk Cool Cow Pastrami Sausage Cream Cheddar Feta Istanboly

Lazizo

Teama light Fiesta Black Olive Black Pepper Chili Pepper Baramily Cream Spread Cheddar Spread

Teama/Teama Milk - Products Egypt

Glass Jars Triangles Squares White Cheese Spread Processed

Pastrami

Teama Milk Cream Spread Feta

Sausage

Lazizo

Teama light Chili Pepper

Cheddar Spread Istanboly

Black Olive

Fiesta

Black Pepper Baramily

Cream Cheddar Cool Cow Table of Contents Section 3 : Lactalis – BCC Egypt Egypt

Lactalis Corp Timeline Lactalis (BCC) Egypt Profile President Products Teama Milk Profile Teama Products Lactalis – BCC Factories Lactalis – Exports Volume /Value Growth Total 2006-2010 Export Volume & Value by Category 2006-2010 Top Exports Markets Exports by Factory Best Cheese Company Al Nour Factory Best of France Factory

Factories : Overview Egypt

Best Cheese Co Al-Nour Industries Best of France Exports Office” Head Office • Exports for 2010 Valued at 264 MM LE , Around 18 K Ton , Founded 1995 2004 2007 • Al Nour Factory Exports Counts for 70% in Location Block 13036, Obour Industrial City/ Tel: 46103875/ fax: 46103876 Lactalis International 1 El-Obour Cell: 010-8559937 Representative Office Buldings - Salah Volume and 74% in Value Address: 8 Khaled ebn Salem Rd Production produces triangle cheese for • All Processed cheese such as • specialized in fresh dairy el walid Street, Tel. 202-2623888 the local market under the • Triangle, square portions, cheese in products Dahshoury building, , 202-2623999 brand names “President” and tubs and glass jars.(2006) (one of a • W cheese in Tetra Pak “Teama Sheraton Heliopolis Fax 202-2632888 “Teama Milk”. kind) Milk” area. • W cheese in plastic containers Tel: +202-2690156 with a 3 month shelf life Fax:+202-2660895 “President” 10th Ramadan, 9/3, A2, C Block 12008 Capacity 22,000 tons. 24,000 tons. 16,000 tons Comments • ISO /HACCP (2006) • Latest UHT technology

Production Facilities We have 3 production facilities in 10th of Ramadan and Obour City, Egypt that operate with the latest technology, fully automated packing systems and state- Factory Production Capacity / Tons of-the-art machinery. Two of our factories specialize in Best Cheese Co mainly produces triangle 22,000 tons producing processed cheese in all its formats for local and export markets. Our third and latest factory started its operation in June 2007 and is producing Al Nour for Dairy Triangle, Square, cheese in tubs and glass 24,000 tons fresh dairy products starting with white cheese in tetra pak. Together, the 3 jars. factories have an annual capacity of 62,000 tons. Best of France White cheese in Tetra Pak 16,000 Tons

Exports by Factory 2006-2010 Egypt

Production:

President Teama : Triangles : 1,500 Ton/Monthly Triangles : 3,000 Ton/ Month Jars : 450 Ton/Month Slices : 260 Ton/Month

Sources : BCC Vendors Assumptions

Exports Volume 2006-2010 Best of France BCC Al-Nour Total Exports Value 2006-2010 Best of France BCC Al-Nour Total (By Ton) (By Ton) 541 33,563 465 27,523 399.19 25,216 344 353.78 20,420 17,516 18,033 17,952 274.44 264 14,760 181 194.76 10,115 10,182 10,837 147.83 132.78 5,692 6,690 102.58 4,547 69.27 63.67 2,638 32.80 - - 793 951 558 - - 8.67 9.50 5.31

2006 2007 2008 2009 2010 2006 2007 2008 2009 2010 Volume 2006 2007 2008 2009 2010 % Value 2006 2007 2008 2009 2010 % B. of France - 5,692 793 951 558 3.1% B. of France - - 8.67 9.50 5.31 2.0% BCC 2,638 17,516 6,690 10,182 4,547 25.3% BCC 32.80 69.27 102.58 132.78 63.67 24.1% Al-Nour 10,115 - 18,033 20,420 10,837 60.4% Al-Nour 147.83 274.44 353.78 399.19 194.76 73.8% Total 14,760 25,216 27,523 33,563 17,952 Total 181 344 465 541 264 Factories : Factory : Al Nour for Dairy Products

Factory Al Nour For Dairy Products

Location Obour City

Coordinates 30°12'4"N 31°27'0"E

m m Go To Map m m Map

Factory Area Total: 395 m

129 129 129 129 Factories : Factory : Best Cheese - President Egypt

Factory Best Cheese Location Obour City Coordinates 30°11'21"N 31°27'18"E Map Go To Map Factory Area 1295 SQM Factories :

Al Nour for Dairy Products النور لمنتجات االلبان Coordinates: 30°12'4"N 31°27'0"E http://wikimapia.org/#lat=30.1895765&lon=31.4549303&z=15&l=0&m=b&search=%D8%A7%D9%84%D9%86%D9 %88%D8%B1%20%D9%84%D9%85%D9%86%D8%AA%D8%AC%D8%A7%D8%AA%20%D8%A7%D9%84%D8%A7%D 9%84%D8%A8%D8%A7%D9%86

Best Cheese Dairy بست تشيز لمنتجات االلبان بريزدن ) Coordinates: 30°11'21"N 31°27'18"E http://wikimapia.org/#lat=30.1895765&lon=31.4549303&z=15&l=0&m=b&search=%D8%A7%D9%84%D9%86% D9%88%D8%B1%20%D9%84%D9%85%D9%86%D8%AA%D8%AC%D8%A7%D8%AA%20%D8%A7%D9%84%D8% A7%D9%84%D8%A8%D8%A7%D9%86

Table of Contents Section 3 : Lactalis – BCC Egypt Egypt

• Exports for 2010 Valued at 264 MM LE , Around 18 K Ton Exports Vol. Split by Best of Exports VAL. Split by Best of , بست تشيز كومبني لصناعة منتجات االلبان Factory France Factory France • Al Nour Factory 3% 2% Exports Counts for BCC 70% in Volume and BCC 24% 74% in Value Category Vol 06 Vol_07 Vol 08 Vol 09 Vol 10 29% Cooked 2,638.19 5,692.45 6,689.65 10,182.37 4,546.81

Al-Nour Powder&Grated Al-Nour - - - - 18.89 68% 74% Heat Treated - 90.03 552.67 1,814.58 7,233 White Cheese 1,424.46 220.10 43.20 510.31 108.00

Exports Total Volume 2006-2010 Exports Total Value 2006-2010 (In Ton) (In MM LE) 16% 541 21% 53% 9% 90% 465 70% 33,563 27,523 344 25,216 -46% -51% 264 17,952 14,760 181

2006 2007 2008 2009 2010 2006 2007 2008 2009 2010 Exports : Export Volume & Value - by Category 06-10 Egypt

Cooked Cooked Volume Growth by Category Value Growth by category Heat Treated Heat Treated 2006-2010 2006-2010 Total 33% Total In Tons MM LE 47,516 692.0 686.8

47% 40,410 541.5 520.3 24% 31,558 28,851 30,366 409.4 465.0 354.7 23,962 20,102 25,515 285.9 263.7 343.7 23,209 15,942 180.6 12,754

106.8 6,225

29.9 1,876 0.5 5.7 35 346 Val 06 Val 07 Val 08 Val 09 Val 10 Vol 06 Vol_07 Vol 08 Vol 09 Vol 10

Export Value (MM LE) 2006 2007 2008 2009 2010 Export Volume (Tons) 2006 2007 2008 2009 2010 Cooked 180.6 343.7 465.0 541.5 263.7 Cooked 12,754 23,209 25,515 31,558 15,942 Heat Treated 0.5 5.7 29.9 106.8 409.4 Heat Treated 35 346 1,876 6,225 30,366 Milk 2.2 - - - - Milk 142 - - - - Other - 0.3 0.3 0.5 1.1 Other - 19 15 29 63 Powder&Grated 1.6 - 2.5 1.2 1.8 Powder & Grated 96 - 138 44 98 Roomy Cheese - - 9.9 12.7 - Roomy Cheese - - 526 676 - White Cheese 101.0 5.0 12.7 29.3 10.7 White Cheese 7,076 388 780 1,879 1,048 Total 285.9 354.7 520.3 692.0 686.8 Total 20,102 23,962 28,851 40,410 47,516 Annual Growth 24% 47% 33% -1% 19% 20% 40% 18%

Source : Exports Authorities Mid Nov 2010 Exports Top 20 Export Markets (2006-2010) • Exports Volume exceeding 15,9 K Ton Valued at 263 MM LE (2010) • Top 7 Countries count for 86 Top Exports by Country Top Export Markets (Volume) Top Exports by Country Top Export Markets (Value) % in Volume and 88% in Haiti Value Haiti Volume 2010 Value 2010 • Declines in Volume and 9.5% Values for (Top 10 ) Major 3% Iraq , Yemen and KSA are the Iraq , KSA ,Yemen, Libya & Adjacent markets largest Markets in Volumes Lebanon Syria are the largest Markets significantly however remain Lebanon around 66% of Total Exports in Value around 80% of Total 4% 4% Value Yemen Yemen Syria 16% Syria 16.9% 7% 8%

Lybia Lybia 8% 9.1% KSA KSA 16% 17.7%

Total Exports by Country Total Exports by Country Top 20 - Volume Ton 2006-2010 (in Tones) Top 20 - Value 2006-2010 (MM LE) 2006 2007 2008 2009 2010 % 2006 2007 2008 2009 2010 % 1 Iraq 3,200 7,580 8,723 11,867 5,071 32% 1 Iraq 44.72 106.51 148.73 178.47 76.18 28.9% 2 Yemen 1,567 4,579 3,775 5,030 2,610 16% 2 KSA 29.21 60.71 96.82 115.39 46.73 17.7% 3 KSA 2,309 3,935 5,016 6,120 2,607 16% 86% 3 Yemen 23.81 70.90 69.99 85.91 44.42 16.9% 88% 4 Lybia 3,372 4,086 2,932 2,884 1,288 8% 4 Libya 47.50 57.24 58.15 49.79 24.08 9.1% 5 Syria 887 654 746 835 1,189 7% 5 Syria 14.22 10.29 15.74 14.34 20.99 8.0% 6 Lebanon 466 762 1,048 877 684 4% 6 Lebanon 6.75 11.45 18.05 14.50 10.93 4.1% 7 Haiti 15 260 717 552 3% 7 Haiti - 0.28 5.02 12.77 9.59 3.6% 8 Jordan 80 185 315 446 395 2% 8 Jordan 1.21 2.90 5.07 6.35 6.18 2.3% 9 Palestine 113 81 226 146 339 2% 9 Palestine 1.31 0.93 3.65 1.67 4.02 1.5% 10 KSA - - 461 377 210 1% 10 UAE 3.12 2.02 2.68 2.42 3.36 1.3% 11 UAE 203 122 130 105 174 1% 11 Morocco 1.04 - 0.40 2.00 2.26 0.9% 12 Morocco 69 - 15 95 118 1% 12 KSA - - 5.13 3.81 2.17 0.8% 13 Kuwait 31 219 311 224 103 1% 13 Kuwait 0.53 3.73 5.85 4.08 2.06 0.8% 14 Oman 188 209 192 253 80 1% 14 S. Africa 0.05 0.50 1.79 1.77 1.50 0.6% 15 South Africa 2 21 95 98 78 0% 15 Oman 2.83 3.60 3.95 5.61 1.45 0.6% 16 Mouricious 0 29 53 109 67 0% 16 Morisous 0.01 0.59 1.11 2.05 1.25 0.5% 17 Liberia - 16 69 209 57 0% 17 Bahrain 0.34 2.29 2.55 2.67 0.93 0.4% 18 Albania - - 67 55 54 0% 18 Albania - - 1.29 0.98 0.92 0.4% 19 Senegal 77 163 308 265 39 0% 19 S. Vietnam - 1.53 0.70 20.71 0.77 0.3% 20 Bahrain 20 125 112 118 39 0% 20 Senegal 0.96 2.43 5.34 4.13 0.70 0.3% Factories Factory : Best Cheese Co Egypt Exports Volume In Tones Category 2006 2007 2008 2009 2010 Cooked 2,638 5,692 6,689 10,182 4,546 38% Powder & Grated - - - - 18.89 Best Cheese Co Heat Treated - 90.03 552.67 1,814.58 7,233 61% • Founded in 1995 at 10th of Ramadan White Cheese 1,424.46 220.10 43.20 510.31 108.00 Total 4,063 6,003 7,286 12,507 11,907 • Accredited with the ISO and HACCP certificates in 2006. Exports Values In MM LE • Operates with the latest UHT technology Category 2006 2007 2008 2009 2010 and mainly produces triangle cheese for Cooked 32.7 69.2 102.5 132.7 63.6 37% the local market under the brand names Powder & Grated - - - - 0.255 Heat Treated - 1.3 6.02 23.2 107.9 62% “President” and “Teama Milk”. White Cheese 17.6 2.4 0.607 6.7 1.3 • The production capacity of this facility is Total 50,4 73 109,2 162,7 173,1 22,000 tons.

Cooked Exports by Country Cooked Exports by Country Volumes 2006/2010 (In Ton) Value 2006/2010 (In MM LE) BCC Volume 2006 2007 2008 2009 2010 ` BCC - Value 2006 2007 2008 2009 2010 1 Iraq 1,197.59 3,555.87 3,620.91 6,801.61 2,997.21 62% 1 Iraq 12.93 39.07 51.50 81.74 39.54 62% 2 Saudi Arabia 577.04 988.18 1,136.76 1,178.60 547.08 15% 2 Saudi Arabia 8.16 14.91 20.43 17.84 9.50 15% 3 Republic of Yemen 82.08 140.50 441.07 669.50 277.02 6% 93% 3 Republic of Yemen 1.19 2.01 5.78 8.65 3.77 6% 93% 4 Lebanon 13.39 331.81 529.64 84.75 152.73 4% 4 Libya 7.33 4.27 5.39 14.07 2.50 4% 5 Jordan 33.32 104.75 140.62 149.51 150.72 3% 5 Jordan 0.45 1.21 2.03 1.72 2.02 3% 6 Libya 543.74 321.98 324.06 864.00 149.76 3% 6 Lebanon 0.19 4.39 9.18 1.45 2.02 3% 7 Palestine 98.71 65.66 163.30 25.06 76.77 2% 7 South Vietnam - - 1.70 1.54 1.37 2% 8 South Vietnam 91.15 86.84 73.35 1% 8 Palestine 1.05 0.68 2.37 0.33 0.92 1% 9 Morocco 25.70 57.02 44.14 1% 9 Morocco - - 0.48 1.00 0.75 1% 10 Kuwait 0.58 53.50 79.64 52.13 26.02 1% 10 Kuwait 0.01 0.71 1.24 0.78 0.41 1% 11 UAE 28.23 14.14 23.01 24.33 19.29 0% 11 UAE 0.39 0.20 0.40 0.42 0.30 0% 12 Albania 16.49 7.99 0% 12 Liberia - 0.18 0.26 0.24 0.13 0% 13 Sierra Leone 7.99 7.99 7.99 0% 13 Sierra Leone - - 0.14 0.13 0.12 0% 14 Liberia 15.81 15.34 15.98 7.99 0% 14 Albania - - 0.30 - 0.11 0% 15 South Africa 9.65 13.14 4.15 5.85 2.33 0% 15 South Africa 0.26 0.36 0.10 0.14 0.06 0% 16 Syria 9.39 38.02 124.11 2.32 0% 16 Syria 0.13 0.53 - 2.07 0.06 0% 17 Bahrain 0.81 0.23 1.24 1.81 0% 17 Bahrain - 0.02 0.01 0.03 0.04 0% 18 Mauritius. 14.47 7.56 5.97 6.19 1.38 0% 18 Mauritius. 0.23 0.12 0.16 0.10 0.04 0% 19 Pakistan 1.27 1.15 0.46 1.97 0.47 0% 19 Pakistan 0.02 0.02 0.01 0.04 0.01 0% 20 Sultanate of Oman 1.15 0.92 9.32 0.75 0.32 0% 20 Sultanate of Oman 0.02 0.02 0.16 0.02 0.01 0% 21 Qatar 11.59 9.92 8.06 13.09 0.11 0% 21 Qatar 0.19 0.15 0.16 0.27 0.00 0% Total 2,638 5,692 6,689 10,182 4,546 Total 32.80 69.27 102.58 132.78 63.67

Company Prurchaing Contacts (Tamer Maher) Manager Mohamed halawa Mohamed Soliman President Egypt Noha Sayel Al-Al’ahl 010 5712 621 (Best cheese) Factories Factory : Al-Nour For Dairy Egypt Exports Volume in Tones Volume /Ton 2006 2007 2008 2009 2010 % Cooked 10,115 17,516 18,033 20,420 10,837 32% Powder & Grated 96 - 138 43 78 Al Nour for Dairy Industries Heat Treated 34 256 1,236 4,196 22,921 68% White Cheese 5,651 150 426 1,058 34 Roomy Cheese - - 526 675 - • Founded in 2004 at Obour City and is Other - 19 14 28 62 specialized in the production of all formats Milk 142 - - - - of processed cheese such as triangle and Total 16,038 17,941 20,373 26,420 33,932 square portions, cheese in tubs and glass Exports Value in MM LE jars. Value LE 2006 2007 2008 2009 2010 % • Production capacity 24,000 tons. Cooked 147.82 274.4 353.70 399.10 194.70 39% • Powder – Grated 1.55 - 2.49 1.22 1.53 The glass jars line at Al Nour was fully Heat Treated .54 4.32 22.9 81.3 298.6 60% operational in 2006 and is the only line of White Cheese 83.33 2.35 8.84 19.40 0.63 its kind in Egypt. Roomy Cheese - - 9.85 12.70 - Other - 0.34 0.31 0. 47 1,13 Milk 2,17 - - - - Total 235.4 281.47 398.23 514.36 496.70 Cooked Exports by Country Cooked Exports by Country Volumes 2006/2010 (In Ton) Value 2006/2010 (In MM LE) 2006 2007 2008 2009 2010 2006 2007 2008 2009 2010 1 Yemen 1,485 4,439 3,328 4,361 2,333 21.5% 1 Yemen 22.63 68.89 64.04 77.26 40.64 20.9% 2 KSA 1,732 2,947 3,880 4,941 2,060 19.0% 2 KSA 21.05 45.80 76.39 97.56 37.23 19.1% 3 Iraq 2,002 4,025 5,075 4,995 2,033 18.8% 3 Iraq 31.80 67.44 96.97 95.98 36.16 18.6% 4 Syria 877 616 746 710 1,187 11.0% 90% 4 Syria 14.08 9.76 15.74 12.28 20.93 10.7% 88% 5 Libya 2,827 3,748 2,527 1,886 1,064 9.8% 5 Libya 40.15 52.72 51.05 33.00 19.95 10.2% 6 Haiti 15 260 717 552 5.1% 6 Haiti - 0.28 5.02 12.77 9.59 4.9% 7 Lebanon 453 430 460 767 522 4.8% 7 Lebanon 6.55 7.06 8.26 12.81 8.84 4.5% 8 Jordan 46 80 102 223 180 1.7% 8 Jordan 0.76 1.69 2.33 3.85 3.63 1.9% 9 175 107 107 81 154 1.4% UAE 9 UAE 2.74 1.82 2.29 1.99 3.06 1.6% 10 Morocco 15 95 118 1.1% 10 Morocco - - 0.40 2.00 2.26 1.2% 11 Palestine 14 15 43 28 103 1.0% 11 Madagascar 0.02 0.25 1.71 2.72 1.63 0.8% 12 Oman 185 207 183 250 79 0.7% 12 Palastine 0.25 0.26 0.99 0.48 1.62 0.8% 13 Madagascar 1 16 81 134 74 0.7% 13 Kuwait 0.52 3.02 4.10 2.72 1.45 0.7% 14 Kuwait 30 165 186 117 63 0.6% 14 Oman 2.78 3.56 3.77 5.55 1.43 0.7% 15 Albania 51 55 46 0.4% 15 Bahrain 0.34 2.28 2.51 2.54 0.84 0.4% 16 Senegal 77 163 294 265 39 0.4% 16 Albania - - 0.99 0.98 0.81 0.4% 17 South Vietnam 104 35 184 38 0.3% 17 South Vietnam - 1.53 0.70 20.71 0.77 0.4% 18 Bahrain 20 124 109 107 33 0.3% 18 Senegal 0.96 2.43 5.05 4.13 0.70 0.4% 19 Cote d‘ Ivore 2 21 36 53 31 0.3% 19 Cote d‘ ivore 0.00 0.33 0.67 0.90 0.55 0.3% 20 Mauritius 0 29 28 52 23 0.2% 20 Mauritius 0.01 0.59 0.64 1.05 0.51 0.3% Total 10,115 17,516 18,033 20,420 10,837 Total 147.83 274.44 353.78 399.19 194.76 Factories Factory : Best of France Egypt

Exports Volume in Tones

Volume/Tones 2006 2007 2008 2009 2010 % Cooked 793 954 558.04 33% Best of France for Dairy Heat Treated - 86 213 212 13% Products W. Cheese 17 310 310 905 54% Total Tones 17 1,189 1,477 1,675 • Opened in 2007 and is specialized in the production of fresh dairy products. It has a capacity of 16,000 tons. Exports Value in MM LE • Operations started with the production of white cheese in Tetra Pak under the brand Value / LE 2006 2007 2008 2009 2010 % name “Teama Milk” and by the end of the Cooked 8.67 9.53 5.30 32% year the production of white cheese in Heat Treated - 0.95 2.21 2.75 16% plastic containers with a 3 month shelf life W. Cheese 0.16 3.24 3.11 8.79 52% should start under the brand name Total IN MM LE 12.8 14.8 16.8 “President”

Cooked Exports by Country Cooked Exports by Country Volumes 2006/2010 (In Ton) Value 2006/2010 (In MM LE) 2006 2007 2008 2009 2010 2006 2007 2008 2009 2010 1 KSA - - 461.43 376.51 187.30 33.56% 1 KSA - - 5.13 3.81 1.68 32% 2 Palestine - - 19.37 93.77 159.07 28.51% 2 Palestine - - 0.29 0.86 1.47 28% 3 Jordan - - 71.70 74.15 64.80 11.61% 3 Jordan - - 0.71 0.77 0.53 10% 96.7% 4 Libya - - 53.68 192.91 48.60 8.71% 4 Iraq - - 0.26 0.76 0.47 9% 98% 5 Iraq - - 27.67 69.75 41.40 7.42% 5 Libya - - 0.57 1.75 0.47 9% 6 UAE - - 15.78 6.30 24.64 4.41% 6 UAE - - 0.12 0.08 0.31 6% 7 Kuwait - - 44.38 55.20 13.88 2.49% 7 Kuwait - - 0.52 0.58 0.20 4% 8 Lebanon - - 58.16 24.40 9.00 1.61% 8 Lebanon - - 0.61 0.24 0.07 1% 9 Bahrain - - 3.20 9.69 3.64 0.65% 9 Bahrain - - 0.03 0.10 0.05 1% 10 Qatar - - 2.70 31.85 3.17 0.57% 10 Qatar - - 0.03 0.35 0.04 1% 11 Seashell - - 2.55 0.46% 11 Seashell - - - - 0.03 0% 12 Malizia - - 4.17 0.00% 12 Malizia - - - 0.04 - 0% 13 Afghanistan - 2.12 0.00% 13 Afghanistan - - 0.02 - - 0% 14 Yemen - - 15.55 9.80 0.00% 14 Yemen - - 0.18 0.10 - 0% 15 Oman - 17.28 6.38 0.00% 15 Oman - - 0.21 0.10 - 0% Total 793 955 558 Total - - 8.67 9.54 5.31 100% Exports Comparison Best Cheese Egypt

Exports Comparison Bel Egypt

Best Cheese (President) Weighted Distribution

BCC Geographical Coverage :

Sales Structure : 55% Weight of Area BCC Geographical Coverage • Director of Sales Excelling in coverage Nationwide • Sales Manager for Each Factory (99.9%) • 17 Depots Nation Wide CAIRO ALEXANDRIA DELTA UPPER TOTAL EGYPT 20% Weighted • Around 600 Reps , Aim to reach 900 13% 11% Distribution ‘09 2009 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 • Nestle Was Distributed through Distributors considering Self Distribution Kraft/Cad Kraft Glass Jar 26.6 10.6 57.1 20.3 6.8 2.3 3.6 3.6 26.5 8.9 Cairo Alex Delta U. Egypt • Own & 3rd Party Production Exporting to Yemen & Iraq CAIRO Alexandria Delta Upper Egypt Egypt B.Mark President 99.9 0.7 98.9 -1.1 99.1 -0.6 99.5 12.7 99.8 0.4 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09

99.9 0.7 98.9 -1.1 99.1 -0.6 99.5 +12.7 99.8 +0.4

Supermarkets & Key Small Medium BCC Distribution Channels Coverage: Large Groceries Kiosks TOTAL EGYPT Weighted Accounts Groceries Weight of the Channel BCC Channel Coverage Distribution ‘09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 97% Supermarkets & Large Groceries are the most significant channels (100%) Kraft/Cad Kraft Glass Jar 43.8 10.5 2.2 2.1 0.0 0.0 0.0 0.0 26.5 8.9 Focusing on Supermarket & Large Grocery , intense coverage of Kiosk B.Mark President 100.0 0.6 99.8 0.3 98.5 -0.9 66.7 66.7 99.8 0.4 3% despite lack of wieght 0 0 Mustafa El Gamal S.M & K.Accts Large Groceries Small Groceries Kiosks • National Sales Manager at Best Cheese Company Supermarkets Large Small Medium Kiosks Total & Key Accounts Groceries Groceries Egypt • National Sales Manager ,(BCC) - May 2010 – Present (1 year 4 months) 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09

100 0.6 99.8 +.03 98.5 -0.9 66.7 +66.7 99.8 +0.4 • Regional Sales Manager (Bel) Rashideen Egypt for Trade Co. Increase Decrease • February 2008 – October 2010 (2 years 9 Market share change (pp) ’09 vs ‘07 Source: Nielsen (MAT), internal docs. 52 months) Table of Contents Competition Landscape Egypt

Processed Cheese Volume + share of Export Companies

Company Share % Volume Best Cheese 34.9% 58,026 Bel Egypt 19.2% 30,078 Green Land 8.3% 12,641 Arab Dairy 5.6% 8,136 Masreyeen 3.0% 4,337 Sakr Group 2.3% 3,213 Riyada 1.7% 2,345 Mashreq 1.2% 1,724 Juhaina 1.1% 1,529 Domty 0.8% 1,180 Pyramids Foods 0.6% 824 Labanita-Seclam 0.4% 599 Royal Land 0.4% 513 Dairy Land 0.3% 455 Egy - Lebanon 0.1% 194 Brego 0.1% 151 Ramy 0.1% 114 Al-Tayyeb 0.1% 108 Prima Pack 0.1% 94 Royal Pack 0.1% 85 Green Fields 0.04% 62 Fargallah 0.04% 61 Khoshala 0.03% 39 Al-Nada 0.02% 22 Halayeb 0.01% 18 Beyti 0.01% 16 Egy- Lebanon 0.01% 15 Snow-white 0.01% 12 Misr Foods 0.00% 3.8 AlBasmah 0.00% 2.0 Others 9.1% 12,599 Total 139,214

Exporters Volumes were spread to producers Based on Producers Volume Share Cheese Producers Bel Egypt Egypt Company Profile:

• CAIRO: Committed to putting a smile on the faces of cheese lovers across the country, Bel Egypt — manufacturer of single-serve cheese portions — opened its second factory in Egypt. The company promised to bring in new products as well as boost production for both local and export markets. • “We choose to operate in countries with a stable economic environment, strong local markets, good geographical location, good export capacities, and qualified human resources,” said Marina Menu, vice president and general manager of Bel International. • Located in the heart of the Middle East and home to a huge consumer base, Egypt is a favorable destination for Bel Bel Egypt SAE Group. The firm invested over 20 million euros to establish and fully operate its second plant in Egypt. • “Egypt is a country with a population of 75 million, mostly youth and young adults, who need to consume a large La Vache Qui Rit amount of food and nutrition products as they grow,” said Tayeb Mouhcine, managing director of Bel Egypt. Established 1998 • Established in 1998, Bel Egypt produces the ever-popular La Vache Qui Rit and Kiri cheese portions and plans to Tel 40 Rd. 254, Maadi, Cairo manufacture some of its other trademarks in the country. With total investments amounting to over 32 million euros, Tel 02-27537190 /1/2 Bel Egypt has become an export hub for the Middle East and North Africa region with 70 percent of production bound for outside the country. Factories Ind. Zone B2 - G22 - Nil St. 10th Ramadan • “We aim to be ambassadors of high quality ‘Made in Egypt’ products,” Mouhcine added. “And we want to develop Factory 015 – 3 66 181 Egyptian-made products on a par with international standards.” • Headquartered in France, homeland of cheese, Bel Group operates over 23 factories across the globe. Last year, the company’s sales revenues soared to 1.777 million euros and net profits to 79.4 million euros. With the inauguration of its second facility, Bel Egypt ranks the third largest factory complex within the entire group, after France and Morocco. • “Asian markets do not consume a lot of cheese; therefore, Egypt is a very important market for us which also helps us reach other countries in the MENA region,” explained Menu. • Bel Group started selling its products in the market almost 30 years ago, way before beginning a physical operation in Egypt. The company currently holds a 20 percent market share and plans to further increase that figure through launching new products and improving its distribution network. • “Egypt is a very competitive market with strong local and international players, and this competition keeps us on our toes,” Menu pointed out. “Bel has been addressing the Egyptian market for a long time now, and we understand consumer needs. Our main objective is to manufacture products suitable in terms of both pricing and taste.”

Products :

KIRI Triangle The Laughing Cow (LVQR)

http://www.groupe-bel.com/bebel/en/corporate-social-reponsibility/bel-around-the-world/bel-international.html http://www.dailystaregypt.com/article.aspx?ArticleID=7824

Arab Dairy Egypt Company Profile:

At Arab Dairy, cheese-making is truly an art. Master cheese makers combine handed-down, age-old cheese-making tradition with the best of modern technology, preserving the original taste while complying with stringent hygiene controls Technology • Keeping up With the Pace of Technology (state-of-the art technology machinery ) • our adoption of the latest technology is just one of the ways we seek to accomplish that goal.

Quality : • Sophisticated quality assurance lab to meet the internationally accredited quality guidelines • Bacteriological and chemical laboratories in order to monitor our production quality and incoming Arab Dairy raw materials. Established 1985 • uses ultra filtration technology 15 Abd El-Hamid Badawi Street, • Quality inspection across All production stage Address : Heliopolis, exported across the Middle Eastern region to countries such as Lebanon, Jordan, Libya, the UAE, Saudi Office Tel 2624-1884/3, 26237147, 26241926 Export Arabia, Palestine, Bahrain, Oman and Kuwait. Arab Dairy is proud of the fact that it exports all of its 42282211/ 42282135 markets Factories brand names, Panda, Dairy, Two Cows, Wonder Cow and Gardens' Cow 2282699/42281341/ Sales 5904328/5904349/7870676 [email protected], Email [email protected] Website arabdairy.com

Contact :

Mahmoud ibrahim (production manager) 2282211/ 42282135 Purchasing : Mohamed Taha (2624 1883 ) Ibrahim kamel (42282211) ( No idea of production )

Products :

Feta Cheese Istanbully Cheddar Blocks Triangles Emental Mozzarella

Feta Panda La Classe Panda Wonder Cow Gardens' Cow

Dairy Dairy Parmesan Panda The Two Cows Dairy

Juhayna Egypt Company Profile:

To be recognized as a premier leader in our industry by our customers, employees and shareholders. dedicated to the profitable growth of our shareholders net worth, driven by quality performance and innovation, and committed to exceeding our customers' expectations

• motivated to pursue the path to excellence through continuous improvement in all that we do. We must think creatively, continuously improve and pursue new ideas to achieve uncommon breakthroughs. We must strive on change and surpass our competitors. We must emphasize quality in all aspects of our work. Juhayna • empowered Inspired to think regionally and address the true needs of regional markets. We must listen to our customers needs and provide them with superior quality products that set us apart from competition. Established 1983 • committed to creating a climate of trust and respect that empower our people to develop to the fullest, while sharing the responsibilities of success and the rewards of achievement. 11, El-Gahad st. , Lebanon square, Address : Mohandessen, Tel/Fax T. 3833 3644 /55 Fax: 3833 0363 - 3833 3663 Factory 1st District 6th of October city Flavours (Cheese Powder & Cream/Butter Powder : Telephone 3303 7074 - 3303 7075 Fax 3346 1230 • Mainly production of cheese is (Fettah Cheese & White “Barameely” Cheese that does not require flavours as such Email [email protected],[email protected] • Minimal quantities of Flavours purchased from Givaudan (in liquid format) • As for the Flavoured milk (mix) again very limited Quantities ordered from Givaudan (Again in liquid format) (1) Website Juhayna.com

Products :

Whipping Cooking Milk Yoghurt Juice Sour Cream Crème Cream Cream

(1) Source : Amr madany (purchasing Director Juhiana Cheese Producers Domty Egypt Company Profile:

Our vision is to be seen as a leader in our industry by our customers, shareholders, and employees. Business at Domty is customer driven, engineering oriented and technology influenced. Therefore, the success of Domty is dependent upon teamwork, customer orientation, and innovation.

• Domty was established in 1989, Construction in the plant started in 1989, The company launched white fresh cheese and mozzarella cheese in the Egyptian market, by the end of 1990, and made a remarkable effect. • The company started with 2 distributing branches and a fleet of five cars which gradually increased to 10 branches and Domty about 100 cars by the end of 2007. • Market leader in the fresh low salt cheese and the mozzarella cheese. The Arabian Co. For Food Products • Produces spread cheese in 6 different flavors. • Exports to the gulf area, and other countries in the region such as Jordan & Lebanon Established 1990 • Mozzarella cheese is approved by yum(Supplier of pizza hut Egypt since 1994) Address : 32 g - Mourad St., Giza (H.Office) Factories 6th of Oct city (area of 7000 Sqm) • Domty`s employees are the company`s most Important resource. Our success is dependent on honest, Thoughtful, 357 22 833 / 357 08 557 / 357 24 924 / hardworking individuals who are dedicated to the importance of achieving higher goals. We feel a personal Telephone 377 45 713 / 0123976622 / 0127754761. responsibility towards all of our employees and are committed to provide them with the proper environment to /0166626311 encourage their creativity and development of skills and abilities. Fax 35716225 • Domty seeks to be regarded as the industry leader for innovation. We will invest in technology to enhance our Website Domty.org effectiveness and productivity. We will also develop strategies that will create a competitive advantage for the company.

Contact :

Mr. Khaled El Meehy Purchasing Mgr

Products :

white cheese White Cheese Cheese white Double white cream White Cheese Cream Cheese Mozarella cheese (Salt mild ) Vita Stock cheese Cheese Producers Sakr Group Egypt Company Profile:

As We are a company for food industries we produce more than 40 brands from dairy products, cheese , natural juices , natural butter ghee &natural butter . As our products are known with their high quality and suitable prices, we have established many good relations with the world wide in regards to exporting which is more than 60 countries

1- Processed cheddar cheese in blocks of 1800 gms, 900 gms and 450 gms bearing Rotana , Hero , and “Well” brands . 2- Pure butter Ghee “Rotana El Halouba” in tins of 16 kg, 2 kg, 1 kg and also packed in glass jars of 900 Gms. 3- Natural Cheddar cheese in blocks of 5 kg, 1 kg, and 500 gms. Sakr 4- Processed triangular cheese 120 Gms / 45 pcs bearing “Richy , Sporty Cow, Rotana , Her in, Family, and “Well” brands. Alex H O 23 Ibn maged St. Sidi Gaber, Alex We produce our cheese products "under private labels" (03)5432802/52 5- we produce juice (nectar ) which is packed in tetra pak with universal standards Tel: (03) 5462890 - (03) 5234632/3 Also the group was awarded HACCP & ISO9000-9001 Certification &we registered in the American FDA for exporting juices & 3rd Ind. Zone. New Borg Al Arab, Alex cheeses. Factory Tel/Fax: +(03) 4592858 – 4594758 Also the group was awarded HACCP & ISO9000-9001 Certification & Cairo Office 11 Gaber street , off Thawra , El Haram We registered in the American FDA for exporting juices & cheeses. Tel/Fax 202 5830429 Website sakrgroup.net Advantages of our products and the reasons they compete in the market: We always try to produce according to the needs of the foreign market and the taste of the foreign consumers. 2- We use our own marks and the ingredients included in the products are of very much high quality according to the requests of the importer. 3- Our prices are suitable and competitor to other prices, with preserving our quality system. 4- Our main objective is the continuity of the business, not only a profitable deal. Contacts:

Ahmed Sakr, (03) 5234632/3 Ext 116 [email protected], [email protected]

Products :

Nectars and Juices Milk : Natural Cow Ghee Processed Cheese

Cocktail Pineapple/ Orange/ Apple / Guava/Mango/Cocktail /Orange/Apple/Pineapple Full Cream : Skimmed Milk Rotana El Halouba Rotana , Hero , and “Well” Cheese Producers Royal Pack Egypt Company Profile:

Goldenpack Group of companies is a leading manufacturing of Bakery and confectionery industrial products as well as flavours for the various applications in the food and Beverage industries. Goldenpack has the benefit of unbroken business tradition for over 20 Years

Beside a big range of emulsifiers/ Stabilizers blends as well as fruit preparation and fruit pures/ pulps available , Royal Pack is using the fine art of flavour chemistry along with the latest technologies , in the world to deliver innovate range of flavours for various dairy applications as : • Ice Cream & Water-Ice/ Yogurt & Cultured products Royal Pack • Flavoured Milk & Smoothies /Cheese & Spreads/Ready to East & Dry Desserts (Golden Pack Group) The French Co. For Food Ind.

Address : Lot 49 , 3rd Ind. Zone, 6th of October

Phone: 383 32 888/ Fax : 383 32 911

E-mail: [email protected]

S & marketing [email protected]

Purchasing [email protected]

Website Royalpack.net

6 Rd. 299, New Maadi, Cairo Mgmt : Tel:-27038286

Contact :

Said Ahmed (purchasing co-ord. Raw Materials) Tel : 383 32 888

Products

Yogurt & Cultured Flavoured Milk & Ice Cream & Water-ice Cheese & Spread Sweet Flavours Savory Flavours Products Smoothies

Vanilla, chocolate, Cheddar , Emmental, Strawberry, Mango, Peach, Gouda, Roomy (Ethnic Blueberry, Caramel , etc. Egyptian), Smoke, etc

Riyada Egypt Company Profile:

Riyada was founded in 1999 as an Egyptian Share holding Company aiming to produce high quality and safe cheese From pasteurized milk with high technology to fulfil the Increasing demand of the Egyptian Market as the Middle East on the semi hard cheese and processes cheese. Riyada Started with the production of Natural cheese plain "Edam and Gouda".

To satisfy the increase demand on the semi Hard cheese with flavors , Riyada extended its line of production to Include Gouda with Cumin , Fine Herbs , black Pepper And Mustard Seeds . Riyada established a separate line to produce Processed Cheese " Cream cheese Spread " Riyada Plain and with different Flavors to fulfil the Gap of Premium quality Cream Cheese Spread in the Egyptian Market . Factory Ind Zone, South Port Said, plot 50/51 Riyada is Sister Company of Soudanco S.A.E. A leading company in the importation and distribution of Food Stuff in the Tel. : +2 (066) 3772070 / 71 / 72 / 73 Egyptian Market during the last 27 years " Dairy products , Dry products and Food Ingredients". www.soudanco.com +2 (066) 3772074 Fax : Production Email: [email protected] The production of Natural Cheese is based on the Experience and the highest level of the cheese Makers As well as on the Port Said 39 Gomhoria St., Port Said level of Hygiene and quality control Applied on all the production stages. Tel. : (066) 229010/336740 F:336720 The Natural cheese production Started with the selection of the source of raw Milk which is the main component of the Natural cheese. [email protected]. Email: Controlling the source of Raw Milk is the first step to Market Premium Quality Natural Cheese. [email protected] Different laboratory tests are applied on the raw Milk to approve its specification according to the quality required . then it is Cairo Office 5 El Sayed El Merghany St., Roxy , Heat treated according to the International standards for Semi Hard Cheese Production. Tel (02) 4523051/4504415/2565984 Website Riyada.net Quality Control : The Quality is based on TQM " Total Quality Management “ Controlling the packaging material received and Approving that it is according to the Egyptian Contact : Standard Specification and Standards set by Riyada Board of directory . obtaining the ISO AND HACCP Certificates , expected to be obtained by end of year 2007. Ahmed Fathy (purchasing Co-Ord) (010)-218 59 79 Exports to Morocco /Lebanon & Jordan / Syria, Libya and Palestine Emirates, Saudi Arabia, Kuwait & Bahrain are Dubai & Manama Madagascar /China & Japan USA, Canada, Argentina & Brazil

Products :

Natural Cheese Processed Cheese Butter

Gouda Natural ( Cheesa) Edam Cheese Cheddar ( Diafa) Cream Cheese With flavours Natural ( Cheesa Spread ( Cheesa ) Cheese Producers Labanita Seclam (Mansour Group) Egypt Company Profile:

Due to the success achieved by Seclam factory in exporting high quality natural processed cheese, Seclam recently invested in a technologically advanced production line for processed portion cheese, which will be sold locally and exported. Production began in October 2002. This investment is the first stage of development for processed cheese production. Another major investment was accomplished with the purchase of a state-of-the-art Form, Fill & Seal machine for yogurt.

The Mansour Group pays great attention to training (both locally & internationally) to increase staff efficiency and ensure they are aware of the latest technologies. Seclam With regards to certification, Seclam recently attained the HACCP & ISO 9000 certificates in December 2002, and is currently applying the ISO 14000 system Seclam- Mansour for Trade & Company Distribution Address Mostafa Kamel St, El Ras El Soda Seclam’s first year of production was 1952. The factory began by producing the following products: City Alex Pasteurized milk sold in 1 liter & 250 cc glass bottles with a shelf life of 48 hours. Tel 19073, 03-5345771 FAX: 03-5356372, 03-5345772 Pasteurized milk sold in 250 cc glass bottles with a shelf life of 48 hours. Email [email protected] chocolate Website seclamfood.com Pasteurized milk sold in 50 liter aluminum buckets for hospitals.

Packaged butter sold in 10 kg, 5 kg & 125 gm blocks.

Cheese Emmental Swiss Cheese Contact : Yogurt Limited quantities of yogurt produced in a simple manner.

Khaled Fouad Exports : Purchasing Director Seclam began exporting its products in April 2001. Currently, all exported products are directed to Europe, USA, Africa and the Middle East. The products Seclam exports are: natural fruit juices, triangle & square processed cheese, block processed (cheddar) cheese, white (feta) cheese and ghee. The value of exports is expected to increase by 40% annually.

Products :

Cheese Dairy Yogurt Juice Caramel

Cheese Labanita Rayeb Shake Cheese Producers Halayeb Egypt Company Profile:

Halayeb Co. For Dairy Products & Juice "Katilo" which was established in 1910 in Damietta - Egypt.

It belongs to Katilo family which is considered the pioneer in establishing dairy industry in Damietta. By the year 1940 Katilo co. has established its own marketing division to distribute its products inside Egypt and start exporting to some of the Arab countries .In the year 1978 , it was the time for the third generation represented by Mr. Abdel Moniem Katilo to take over the leadership and management of the company according to his thoughts and ambition and expand company activities on both national and international markets .

Halayeb - Katilo Branches We have established new branches throughout Egypt in Cairo, Ismailia, Tanta, and Alexandria for Company achieving full national market coverage. Address Industrial zone , new Damietta , Export On the international market, the brand ‘Halayeb’ has acknowledged as the leader of Egyptian cheese City Damietta. market ,accordingly , Halayeb co. started to enter new markets in U.S.A. ,Canada , Europe, and Gulf area. Tel (057) 240 99 33 FAX: (057) 240 99 11 [email protected]/[email protected] Email m Website halayeb.com

Contact :

Mohamed Farag purchasing Manager Mobile : (010) 111 6 222

Products :

White Cheese Fresh Products Processed Hard Cheese

Fresh Labana Baby Gouda Spread Cheese

Roumy Cheese mesh

Fresh Cream Cheese Producers Brego Egypt Company Profile:

We are Brego for food industries (Cheese Production) SAE, Our experience for manufacturing Cheese Started 1994.

• To achieve customer satisfaction in all the markets we serve .We built Brego 2002 for giving advanced Cheese Production with global qualities as we seek leadership at the Egyptian industries within achieving customer's satisfaction

• We are moving fast towards a new era of the world's history. It is the era of global economy and open markets, where organizations today work in a fire zone of rapidly changing competitors , technological advances and managed trade Brego policies .Organizations find themselves competing in a race where the road sings and rules keep changing, as there is no finish line, and no permanent ''win''. Brego For Food Industries • From the very early stage of establishing Brego for food industries (Cheese Production) SAE business, we have been Address Ind. Zone A Nourth extension Beside Basma identifying the up-coming challenges. For Trade & Distribution • Hence ,we adopted a business philosophy aims to enable the company excel in all its business practices .The core of the City Obour City, Kaliobeya philosophy is to achieve customer satisfaction in all the markets we serve .We try hard to shape our products to match with our customer needs . Tel 02-46651061, 02-46651062, 02-46651063 • A company's dedication to quality, attention to details, and awareness of customer preferences and needs, are all Fax : 02-46651064 integral parts of the company's business philosophy. So we will continue following this business philosophy to make sure Website bregoegypt.com that we exceed our customer expectations

Contact :

Yasser Mahmoud (Purchasing Manager) 012 99 40 400

Products :

White Cheddar Cheese Cheddar Cheese Triangle

Green pepper Olive Flavour

Brego Arwa Al Garhy Tomato Flavour Cheese Producers Ramy for Dairy Products Egypt Company Profile:

Our main objective is to become the leading brand in the Egyptian market and maintain this position in the long run. • We produce different kinds of cheese such us white salt lightweight cheese , Cream table cheese , Cowardice Vita cheese , Cowardice Double Cream cheese , Cheese Istanbuli Verde cheese , Cheese “Dumyati” full fat cheese , Cheese “Qareesh” Low fat , Cheese Romy Circling , Cheese Mozzarella Block , Cheese cooked Block , Butter • The factory founded in 1986 in the middle of the Egyptian countryside in the province of Dakahlia, the Arab Republic of Egypt • One of the most important characteristics of the factory: the industrialization of fresh and pasteurized milk to ensure the safety of primary raw material Ramy • The presence of the factory amid rural farm guarantee the quality of raw milk from its source View of the trends of the State towards the export prudent management of the factory and placed export of the most important objectives of the factory Ramy Factoryfor Dairy manufacturing • Our long experience in the Egyptian market has passed developmental stages in the manufacture of cheese Egyptian Address Offinec - Dakahlia – Egypt products have evolved with changing Egyptian citizen taste result different lifestyle in the recent period Tel 050/2950073 • We have experience in the foreign market and especially Arab Gulf states since in 1997 and through this experience has been able to adapt to market the Gulf while maintaining the quality and flavour of Egyptian products FAX: 050/2950904 • Dependent factory on the high quality in manufacturing, which allows them the opportunity to compete in foreign markets Mobile (012)2359439 (Gulf), which is a strong market for high-quality European products Website al-ramy.com 8- With the pattern of development and global competition has made the management of the plant for a major effort that escort strengthening international quality factory markers specific to human health and safety depend product safety and certification certificate Alhasib site (production of healthy food security)

Contact : Ramy (Factory Manager / Owner )

Products :

White Processed Cheese Triangle

• White cheese, salt light: • Cream • cheese, cooked Block • Ghee (Oriental) • Double Cream Cheese: • Block cheese Mozzarella • Feta cheese: • Roumy cheese • White green pepper Istambouli: • Full-fat cheese Dumyat: • low-fat cheese Quraish: Cheese Producers ICFI Egypt Company Profile:

We’re committed to keeping artificial ingredients out of food. That’s why we use only pure all natural and organic ingredients—never any preservatives or artificial flavours, colours and sweeteners like other brands. We only use premium milk from farmers who have pledged not to use the synthetic bovine growth hormone, rBGH. And, all of our organic ingredients were produced without the use of antibiotics, synthetic growth hormones and toxic and persistent pesticides and fertilizers. It’s just pure, natural, real food. We are a professionally managed manufacturers of dairy products, engaged in processing fresh, nutritious and hygienic milk products

ICFI ICFI Food Services provides food and beverage professionals with a wide selection of branded products. International Co. For Food Industry Our solutions meet the growing opportunities to service consumers in out-of-home channels. We can provide a variety of high quality packaging productions. In addition, our prices are competitive and our advantage Company International Company for Food Industry lies in good service such as: Admin 48 Ibrahim Noser St., Louran * Milk Powder Tel (03) 5856510/1/2 * Ghee * Chester cheese Fax (03) 5856513 * Juice Factory New Borg El Arab City, first industrial zone, block No. 25, Alexandria – Egypt (03) 4593060 (03) 4591154 Fax : Tel (03) 4593060 Cairo: 3 Dr. Abdallah El Arabi St., Nasr City Tel (02) 4042275/6 / Fax (02) 4042276

Website icfiegypt.com

Contact : 03 – 459 30 60 585 65 12 (Nour Ahmed Nour)

Products :

Triangle Processed Powder Milk Powder Drinks Butter Ghee

Triangles Chester Chester Flamank Chester Gouda CHESTER cheese GRAZIE HALIBANA Full cream Full cream LORANGE juice GRB BRAND GRAZIE Cheese Producers Beyti Egypt Company Profile:

IGI Beyti, the food and agricultural division of the Egyptian private investment company International Group for Investments, completed its new dairy in Noubaria, Egypt in 2002, going into full production during 2003. Until IGI's investment in the dairy, domestic milk in Egypt was sold by street vendors fresh from the pail and would need boiling at home before use. IGI's investment in the greenfield site, costing over $50m, brought about a change in the Egyptian market. Beyti was first established in 1998 and now employs over 600 workers. The name Beyti translates into English as 'Homemade'. Beyti

Int’l Co. for Agricultural Industrialisation Projects 5, Ibn El-Walid St, Dokki 12311,PO Box Address : 2210 Phone: 760 0421, 749 6160

http://www.foodprocessing- Website technology.com/projects/igi/

Contact : Mr Hatem Hafaz, Purchasing Section Head 749 6181 [email protected]

Products :

Processed Cheese White Cheese Nectar Juice Yogurt Juice Milk

DALLAH PROCESSED BEYTI Spread cheese SPIKY FLAVORED MILK BEYTI FULL-CREAM MILK Cheese Producers Dimo Egypt Company Profile:

As time and place interwove and specialize technical ideas where born to see the sun on the land of the future in the "OBOUR CITY"- The city where the bright future of our beloved Egypt lies - we strove together, hand in hand, to take critical steps through an advancing national industry to enhance national economy.

This industry was established in Nov.2001 by a group of experts in the field of producing and selling dairy products. Using high technology in the field of production. Targeting consumers in Egypt, Arab countries and countries all over the world will receive the DIMO products, the product which meets international standards, conditions and codes. Dimo This project is owned by a group of investors who had a great experience in production and sales

Egyptian Int’l Co. For Food Industries MR.SAMIH LABIB, DIMO Chairman 12 Dr. Samir Shata St. is one of the founders of milky land co. 20 years in the Egyptian market as a market leader. Office El Nozha El Gadida, Cairo He was one main partners in Green land co. 9 years in the Egyptian market as market leader. He is one of the owners of Golden Frites Co. which is specialized in producing half fried frozen potatoes. Phone 02-26247059 /-26247059 He is specialized in sales and marketing, as he have a great knowledge of the Egyptian consumer and Egyptian market. Factory 3rd Industrial Zone 6th Of October

Tel 38314478 /38314477 /38314479

Website Dimoeg.com

Contact :

Nashaat Al-Ansary (012)- 236 7307 (C/O Ahmed El-Rayes – Misr Sydney

Products : White Triangle Cheddar Others Cheese Producers Green Fields Egypt Company Profile:

Green Fields is a great Egyptian company established under the name of the Green Fields company for dairy products and food industries. Green fields is located at desouq , kafr el-shiekh governorate, which located in the middle of Egypt, so we serve alot of markets in all cities. Green fields launched white fresh cheese , mozzarella cheese , cheddar cheese , cream , triangle cheese , turky cheese and mesh. in the Egyptian markets, and made an excellent effect by its good taste and healthy products.

Green Fields is a special dairy products company, that's because of the genius location of the factory which is located in the Green Fields middle of Egypt , our specialty comes from using pure natural milk that comes directly from our farms. Green Fields Co for Dairy Products & Food Industries That's why our products have the natural flavour which we all miss long time ago. Green Fields launched (White Cheese , Processed Cheese, Cheddar Cheese, Turky Cheese, Mozzarella, Cream and Mesh ) . Address : El mandoura Disouk, Kafr El Sheikh

Phone: 047 / 2545701 – 2542408

Fax : 047 / 2542430

Mobile : 016 / 5543061 – 5543062

Fax 047-2542408 010-6188816

E-mail: [email protected]

Website greenfields.com.eg

Products :

White Cheese Processed Cheese Cream Cheese Producers Royal Land Egypt Company Profile:

We at Royal Food Co. for milk and food industries S.A.E are proud to represend the best we have of many products along ages. We use high quality standards to earn our customers satisfaction using the generous natural resources and healthy industry which have been developed generation after another.

Founder: Engineer Amgad Ibrahiem Ali Metwaly CEO: Mr.Ashraf Ibrahiem Metwaly Royal Land

Royal Food Co. For Milk & Food Industries

Address : Mansora - Kilo 12 - Road 45

Phone: (010)0009159 (002)

Website royalfoods-eg.com

Contact :

Mr. Ehab Khedr, purchasing Mgr 018 – 299 18 39

Products : Cheddar Mozzarella White Cheese Yogurt Butter Cheese Producers Mashreq Egypt Company Profile:

Mashreq Des Produits laitiers is one of the leading dairy manufacturers in Africa and Middle East specialized in processed cheese

The company is owned by the Groupe Soparind Bongrain: A world leader in cheese specialties, which holds leading positions on most of the major Western, Central and Eastern European countries, producing a wide range of long life creams for commercial and hotel catering; as well as high specific dairy ingredients for the food, nutrition and health industries. Mashreq The company was founded in 1992 as a part of Unilever Egypt operations in the form of a joint venture between Rachid Group and Unilever Worldwide. Its name was Fine Foods Company. Borg El-Arab, Smouha Ind. Zone, 03- Address : 4263622 In 2000, Unilever sold Milkana brand around the globe to the french Bongrain SA. and so the joint venture became between the Rachid Mashreq Group and the Groupe Soparind Bongrain. In 2010, Groupe Soparind Bongrain engrossed the company. Ezbet HEGAZY, Ind. Zone Semouha, Alex Factory Alex Specialties Processed Cheese, Milkana, Haliby, Goldy 03-4278158, 03-4242016, 03-4242015

4th Industrial Zone 6th Of October, Cairo Factory Tel: 16163,38345089,38345087

15 Sphinx Sq. Mohandeseen, Giza Cairo Office Tel: 16163, 33452341,33454812

Website www.mdpl-co.com

Products : Milkana Cheese Producers El-Misrieen Egypt Company Profile:

We are Misr October for Food Industry is the result of twenty years of successful experience in the food business - mainly in the Dairy and Juice segments. More than five hundred skilled employees throughout our organization: Production, Quality Assurance, Sales, Distribution, Marketing and Human Resource are the driving force behind this successful enterprise.

Located in new facilities employing state of the art technology, we produce high quality products to exacting international standards. We currently export to North Africa and the Middle East and are constantly penetrating new markets.

Since 1984, when Misr October started production, we have marketed our dairy products under the brand name El-Misrieen "ELMISRIEEN", consistent supply, high product quality and good taste earn us an excellent reputation and brand equity with our customers in the local market. Misr October Co. For Food Industries Building on customer acceptance based on the success of our dairy products which now consists of fourteen different 3rd Industrial Zone Address : product including milk, cream, yogurt and cheeses. 6th Of October, Giza 38336456 - 38336457 Phone: Misr October have extended the lines to include juice production, Our "COOL" brand of juices consists of six popular flavors, 38339602 –38339603 offering our distributors and retail customers a new range of high value and preferred products. Factory: El mariouteya Road. Giza,

Phone : 33810180- 33811215

Website Elmisrieen.com

Products : White Cheese Yogurt & Rayeb Juices Ghee

Double Cream Istambolli Rayeb Cheese Producers Khaled Khoshala Egypt Company Profile:

To reach the top could be easy, but to maintain on the top for over 60 years is difficult ! As Khoshala's activity began in 1945 in Cairo by Mr.Abdel Fattah Mohammed khoshala with small shop in down town for wholesaling the foodstuff in general & dairy products & canned tuna in particular under ABU KHSOHALA CO. And despite the small beginning of Mr.Abdel Fattah, he becomes an important player in the wholesaling sector because of his honesty & clear communications with his customers. Therefore the company continues proceeding and progressing successfully in this field & then it has been developed to include the distribution as well as And bit by bit the company has been extended to enter the field of importing foodstuff by the foresight of the new Khaled Khoshala generations represented by the eldest son of Mr.Abdel Fattah who put the foundation of new company entitled Khaled Khoshala Co. For Import, Export & Trade Agencies in Agencies in 1990 which successfully continued till today. Khaled Khoshala & Co. For Import & Export imported products : H Office 8 El Ganzoury st. , Abassia Post no. 11381 dairy products Butter, Butteroil,Cheddar cheese, Milk powders, Gouda cheese, Edam cheese, specialties, Emmental cheese,Parmesan & kashkaval.We Phone: 26831940-24842882-26858901/F:26836300 Importers of seafood : Canned tuna, sardines, anchovies & mackerel. In addition to the canned pineapple, canned mushroom & Italian olive oil Factory Ind. Zone No.10 BL 13036 Obour city Factory : Our production is marked by its original & unique taste 24870520–25907763 Alex:(03)4875855 Sales /89 Exports : most of the Arab countries such as Jordan, Syria, and Palestine, Sudan….ETC

[email protected], Phone : [email protected]

Website khoshala.net

Contact :

Hassan Abdel Aziz Sales Manager 012 236 12 16

Products : White Cheese Natural Processed Cheese Vegetable Processed Butter & Ghee

Feta Red cheddar cheese Cheddar cheddar blocks Smoked processed cheese Vegetable Butter oil in glass jar processed cheese Cheese Producers Faragalla Egypt Company Profile:

The group currently is considered to be one of the biggest and most diversified food companies in the middle east

• Founded in 1973 by Eng. Mohamed Farag Amer is now the chairman of the company , The industrial operations are located at borg El-Arab city , 50 KM far from Alexandria. • Under this group there are 3 separate food processing companies encompassing 22 production lines and all of them are certified ISO 22000, ISO 9001, ISO 14001 and HACCP, • A newly established distribution company for the sales and marketing , the international produced brands

Faragalla • Main Products : Meat/Chicken / Vegetables/Juices / Dairy Products/ Bakeries/Jam/Tomato past / Stock and Powder/ Concentrate Established : 1973 Address : Head Office 36 Kafr Abdou St, Rouchdy Factory : Cairo factory, Two Factories in Alexandria Certification: ISO 22000/9001/ISO 14001 and HACCP Website : faragalla.com HQ : T 22866600-22866600 F: 2844132 Telephone : Sales T: 22866666 F 2836010 Export 22866604 Fax22835632

Products :

Milk Processed Cheese (Faragello) Yummy Butter & Ghee

Half Cream Full Cream Skimmed Edam Gouda Gouda Faragello (Tri) Mechano (Tri) Procesed Cheese Producers Halwani Brothers Egypt Company Profile:

Halwani Brothers has many favorite food brands and offers popular items across a variety of food categories and channels. Whether you're eating at home or away, Halwani Brothers offers many of consumers' favorite products. We invite you to explore the many brands of Halwani Brothers.

While we may justifiably take pride in having built the largest food product business in the country, we do not pause to rest upon our laurels. In all that we do, and will do, we never forget that we face an increasingly competitive environment. In this environment, we have survived and grown on the basis of our greatest strength: co-operative culture, co-operative Halwani Bros networking, market acumen and respect for both producer and the consumer. • Halwani Bros Company is the pioneer in the world of foodstuff in the Kingdom of Saudi Arabia. Plot 164, 163, , 2nd Industrial Zone B3 Address It has performed a lot of accomplishments during the past nine years. 10th Of Ramadan, El Sharkeya • The most important after affiliation with Dallah company for Industrial investment was the transformation of Halwani Phone: Tel: 19882, 015-369525 (Meat) Bros Company from mere selling policy to marketing and circulation policy, raising the net and gross sales, the net and gross profits on equal footing while improving the products in terms of packaging and quality. Fax (02) 383 32 911 By 1979, the company was producing 24 tons of Halawa each day, using the latest current technology. Still not content, we refined and developed roasting ovens and peeling and grinding machines to our own design, protected by Website halwani.com international patent. This led to our taking part in several international machinery fairs and orders for our machines from all over the world. • Today, thanks to even more sophisticated equipment, production capacity has risen to 50 tons of Tahina and 65 tons of Halawa daily – unsurpassed by other producer in the world. • In 1952 the company was officially incorporated. Pioneers in the food industry, we are today one of the best-known food manufacturers in the Kingdom of Saudi Arabia. • Five years ago we moved into a new phase of our growth, when the company was res-tructed to combine modern Contact : marketing skills and management techniques with existing quality standards • Today, several hundred locally manufactured products proudly carry the Halwani Brothers brand. Production of Cheese in KSA Only (Egypt Meath & Our motto remains: don’t accept just ‘good’ products, we offer you the best. Other food products as ma’moul & Jam)

Products :

Non Dairy Products Cheese Products Dairy Ice Cream

Cheese Dairy Ice Cream Juices Jams Sweets Meat Tahina Halawa 11 Products 15 Products) 48 Products (7 Products ) 45 Products 10 Products 16 Products 1 Products Cheese Producers Happy land Egypt Company Profile:

Website under construction

Happy Land Company Industrial zone , new Damietta , Damietta. Address 10th of ramadan industry zone (B2) City 10th of ramadan Zone B2 Email [email protected] Website happyland-eg.com

Products :

White Cheese Double Cream Cheese Cheddar Triangles Feta Cheese

Spread Cheese Cheese Producers El-Nada Egypt Company Profile:

El Asher for projects is a private Egyptian Company founded in 2000

• Company name : El Asher for projects. • Date of establishment :2000. • Legal status : joint-stock company. • Issued capital :LE 50 million. • Paid capital :LE 25 million El-Nada • Chairman & major shareholder : Mohamad Abdel Hay B.Sc civil engineering Main • Refining and filling edible Oil Address Industrial Area A3, 10th Ramadan Activities: • Manufacturing PET bottles & performs. • Tel (015) 372 608 / 921 +(010) 0777863 / 4 Exporting PET bottles & edible oil . • Importing chemicals and industrial items Email [email protected]

Website elasherforprojects.com

Products Mixed Oil Corn Oil Sunflower Oil Ghee Processed Cheese Negm Nado Nado Kasbana No Available Detail Loli Twist Twist

Cheese Producers Green Land - (Americana) Egypt

Cheese Powder

Quantity Sourcing

Processed Cheese 50- 100 Kg/Mon From a “Lactosan”

White Cheese “Istamboli” & 150 -200 Kg/Mon Givaudan Green Land “Green Pepper” Flavour

Green Land For Food Industries Address : 58 Joseph Tito , Nozah Gedidah Industrial Zone B2 , Area 155 Factories (015) 365173-366110 Website Other Juice Flavours Telephone 26220884 – 26248392 50% Givaudan Various Juice Flavours 150 KG/Month 50% Futura

Products

White Juice Processed Cheese

Source : http://www.140online.com/Companies/N449.aspx

Cheese Producers Mobi Egypt Company Profile:

Our Company was established in 1990 by production of Blue Cheese, since that date we increased our production field to produce other types of cheese like Vita Cheese, Romy Cheese, Butter and Mesh.

On year 1994 the factory started producing equipment for dairy industry. Our Company has qualified technical staff for designing and execution of different dairy equipment as Pasteurizers with different types and capacities, Reception tanks and cooling tanks either stationary or loaded on trucks. Our Company also produces Automatic Cheese Vats up to 5 tons capacity; in addition we produce Pneumatic Presses for Mobi hard cheese. Our Company has executed several projects, which helped in developing of the production lines in order to increase the Mobi For Development & Processing feasibility of those projects reducing their resulting pollution.

Ring Rd. Moassaset El Zakah Exit El Marg, Address: Cairo

Tel : 02-29230555, /010-6097571

Fax : 29230555

Website : Mobidp.com

Email: [email protected]

Contact :

Eng. George Roushdi Sales Manager: Mobile : +20101567841

Products Smoked Edam Blue Gouda Processed Cheese Producers Farm Cheese Egypt Company Profile:

Farm Cheese handcrafts some of the finest European cheese. Having two factories, one located in the quite farming village of El Baragheel, and another in the industrial city of 6 October, it is Egypt’s leading producer of high quality cheese.

History Farm Cheese was founded in 1991 with the objective of producing high quality cheese. It uses only the freshest whole milk and authentic Italian, Dutch and Swiss recipes. No additives are added. Farm Cheese has grown substantially and has maintained its reputation of excellence. Farm Cheese Quality Farm cheese is certified with the ISO 22000. It is committed to ensure the highest hygienic standards, a value that is shared Farm Cheese For Dairy and Food Products amongst all its personnel and is strongly enforced by its management. Farm cheese implements a quality control system compatible with international standards. It offers diversified training to First Industrial Zone, Street 73/90 Address: develop the employee’s capabilities and technical skills. In addition it utilizes the most modern techniques and machinery in 6 October City, Cairo production to enhance the quality of its cheese. El Barageel Road to Osim, Giza, Egypt. Factory 2 Tel.& Fax: (20-2) 3708 2011

Tel : 3833 2149 /7

Fax : 3833 2143

Website : Farm-Cheese.com

Email: [email protected]

Contact :

Lina Haddad Project Development Manager

Products Gouda Edam Emmental Smoked Gouda Belikan Mozzarella Cheese Producers Others Egypt

Kraft Foods Ahlan Company Profile: Type: Manufacture For Dairy Industry Specialized in manufacturing all dairy Address : 9 Ibn Batota St. Heliopolis, Cairo 60 Farid Abou El Fotouh St., products exported to Arab countries. Products Biscuits/Chocolate/Confy/ Address : Mansheyt El Mostafa ISO 221000 & 18001 certified. El Mansoura, El Dakahleya Factory No Local Production of Cheese www.kraftfoods.com Website Phone: 050-2213339 050-2213339, www.Cadburyegypt.com 02-24183747, 02-24178017, 02- Fax 050-2213338 Telephone 24178870 Mobile 010-2164748 Fax Website Ahlan-eg.com

Contact : Contact : Ahmed Sultan Purchasing Manager Mohamed Hamed(Owner ) 10th of Ramadan Site

No Local Production of Cheese Distribution Through Riayada

Products Products White Roomy Processed No Details Available No Details Available No Details Available Cheese Producers Others Egypt Source : Exporters List 2010 Source : Yellow-Pages :

Lebanon Egyptian for dairy

Address : 2nd Industrial Zone Badr City, El Beheira Al Maha Arab French Co. For Food Investment Phone: 045-2634690 045-2634690 Address : El Agha Farms. Kutour, El Gharbeya E-mail: Food Producers, Processors & Equipment Tel: 040-2752751,010-1882233,019-9957969

Fax 040-2753444 Egyptian Lebanon Co For Food Mfrs. Products White - Thalaga – Feta – Istanboli – Cottage – Double Cream – Fresh – Processed – Cheddar – Triangle – Roman – Mozzarella – Cream. 3rd Industrial Zone Address : Borg El Arab, Alexandria Tel : 03-4593542

El Garhy Royal Pack for Food & Packing S.A.E For Dairy Products

Address : 26 Naguib Rihani ST, Address : Cairo Alex Agricultural Rd.(In Front Tanta Scan), Tanta, El Gharbeya 25891749 - 25902877 - 5908717 - Phone: Tel: 040-3332021 /012-3373621 /011-3987621 5936261 Products Producing: triangle cheese –Istanboli – Feta – Talaga – double cream– yellow cheese– Damietta–cottage–fresh cream–processed cheese(classic & green pepper)–Roumi. Dairy Land For Milk & Foods Industries 3 El Kods El Sharef St. Address : El Nozha El Gadida, Cairo Toubar Co Phone: 02-26986846 / 02-26211421 Dairy Products, Import & Export

Sector c, Industrial Zone Address : 15 El Hassn St. Dokki, Giza, Cairo# Factory: El Salheya El Gadida, El Sharkeya Tel: 02-37499340, /012-2188841 Phone : 055-3200123 Fax 33357852 Category(s) Category(s): Dairy Industry Products Manufacture & supply of all cheese types, feta, istanboli) Website Not Operational Export our products to some foreign countries. Producers - Volumes Export /Local 2009 Egypt

Grated & Total % Local Export Cooked Heat Treated Powder 139,214 103,508 35,705 79,524 180 23,804

Best Cheese 48,561 34.9% 16,960 31,601 31,558 39.68% 44 24.3% - -

Bel Egypt 26,777 19.2% 5,856 20,921 20,921 26.31% - - - -

Green Land 11,489 8.3% - 11,489 11,489 14.45% - - - -

Arab Dairy 7,734 5.6% 3,713 4,021 3,999 5.03% 21 11.8% - -

Masreyeen 4,197 3.0% - 4,197 - 0.00% - - 4,197 17.6%

Sakr 3,164 2.3% - 3,164 3,164 3.98% - - - -

Riyada 2,328 1.7% - 2,328 2,328 2.93% - - - -

Mashreq 1,718 1.2% 1,250 468 449 0.56% 19 10.7% - -

Juhayna 982 0.7% - 982 982 1.24% - - - -

Domty 1,179 0.8% - 1,179 1,109 1.39% 70 38.9% - -

Pyramids Foods 824 0.6% - 824 - 0.00% - - 824 3.5%

Seclam 599 0.4% - 599 599 0.75% - - - -

Royal Land 513 0.4% - 513 407 0.51% - - 105 0.4%

Dairy Land 455 0.3% - 455 454 0.57% 1 0.6% - -

Leb-Egy Dairy 194 0.1% - 194 194 0.24% - - - -

Brego 151 0.1% - 151 151 0.19% - - - -

Ramy 114 0.1% - 114 114 0.14% - - - -

Al-Tayyeb 108 0.1% - 108 108 0.14% - - - -

Prima Pack 94 0.1% - 94 - 0.00% - - 94 0.4%

Royal Pack - 85 0.1% - 85 85 0.11% - - - -

Green Fields 62 0.0% - 62 62 0.08% - - - -

Fargalla 61 0.0% - 61 59 0.07% 2 1.0% - -

Khaled Khoshala 39 0.0% - 39 39 0.05% - - - -

Al-Nada 22 0.0% - 22 - 0.00% - - 22 0.1%

Halayeb 18 0.0% - 18 18 0.02% - - - -

Beyti 16 0.0% - 16 16 0.02% - - - -

Egy-Leb 15 0.0% - 15 - 0.00% 15 8.4% - -

Snow-White 12 0.0% - 12 12 0.02% - - - -

Misr Foods 4 0.0% - 4 - 0.00% - - 4 0.0%

Al-Basmah For food 2 0.0% - 2 2 0.00% - - - -

Savola Sime 0 - - 0 - 0.00% 0 0.1% -