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Commissioning Brief RADIO COMMISSIONING FRAMEWORK Commissioning Brief Commissioning Brief No.: 99111 6 Music Bundle A: Friday/Sunday Evening Music Shows Talent: Tom Ravenscroft / Don Letts From April 2021 BBC Radio Popular Music Networks - CONFIDENTIAL CONTENTS SECTION A: EDITORIAL OPPORTUNITY .................................................................................. 4 1. The Opportunity ........................................................................................................................ 5 2. Programme Content ................................................................................................................. 6 3. Music Policy .............................................................................................................................. 6 4. Diversity and Inclusion ............................................................................................................. 6 5. Success Measures ................................................................................................................... 6 6. Social Media / Digital/Extra deliverables .............................................................................. 6 7. Risk Management .................................................................................................................... 7 8. The Opportunity ........................................................................................................................ 7 9. Programme Content ................................................................................................................. 7 10. Music Policy .......................................................................................................................... 7 11. Diversity and Inclusion ......................................................................................................... 7 12. Success Measures ............................................................................................................... 7 13. Social Media / Digital/Extra deliverables .......................................................................... 8 14. Risk Management ................................................................................................................ 8 15. Additional Information / Requirements .............................................................................. 8 SECTION B: PROCESS, ASSEMENT, EVALUATION ............................................ 10 1. THE FIVE STAGES ............................................................................................................... 10 2. Assessment Criteria ............................................................................................................... 12 3. The Evaluation Team ............................................................................................................. 13 SECTION C: THE COMMISSIONING TIMETABLE ................................................. 14 SECTION D: FULL PROPOSALS ............................................................................ 15 1. What We Need From You ..................................................................................................... 15 2. What To Expect From Us ...................................................................................................... 16 3. Important Points To Note ...................................................................................................... 19 APPENDIX 1: EXPERIENCE QUESTIONNAIRE .................................................... 20 APPENDIX 2: BBC RADIO & MUSIC - Diversity and Inclusion ............................... 22 2 of 22 BBC Radio Popular Music Networks - CONFIDENTIAL 3 of 22 BBC Radio Popular Music Networks - CONFIDENTIAL SECTION A: EDITORIAL OPPORTUNITY Commissioning Brief: 99111 – Fri/Sun Evening Music Shows Commissioning Owner Samantha Moy Commissioning Contact Robert Gallacher [email protected] Camilla Pia [email protected] Commissioning Brief Title 6 Music Bundle A: Fri/Sun Evening Music Shows Network 6 Music Guide Price Friday £900, Sunday £800 - ‘Guide Price’ does not include presenter fees, which will be paid directly by 6 Music. Genre Music Duration One year with two separate options for the BBC to renew for a further year on the same terms after both the first and second years (1+1+1) No. of Episodes 50 per show, 100 in total Transmission Period From April 2021 Slot Day and Time Friday 2100 - 0000 Sunday 2200 – 0000 Production Location London All proposals must be submitted via Proteus and go through Production eligibility checks first. Please make your short proposal (describing both shows) using no more than 400 words. Important Notes: • Short Proposals and your responses to the Production Questionnaire (see Appendix 1, page 15), must be submitted via Proteus before the deadline at noon on Tuesday 15th December. • The incumbent does not need to complete either the Production Experience Questionnaire or the Short Proposal. They can go straight to preparing their Full Proposal. • During Stage 1 of the process we will first evaluate the responses given in the Production Questionnaire. We will then assess your Short Proposal. • Shortlisted suppliers will be asked to submit a Full Proposal. This should not exceed two sides of A4 when printed using Arial font, size 11. 4 of 22 BBC Radio Popular Music Networks - CONFIDENTIAL • These suppliers will also be invited to a Zoom pitch with the Commissioning Team, where they can use a power-point, but we request that they don’t play any video content. • Producers are not permitted to contact on-air talent, without prior approval of the commissioner. • Any producer found to be in breach of this will be excluded from the commissioning process. • The BBC reserves the right at any time prior to the award of a commission, and without incurring any liability to the affected suppliers, to accept or to reject any proposal, or to annul the commissioning process rejecting all Full Proposals. More information relating to all commissioning briefs and rounds, regardless of Networks can be found on the Pitching Ideas page of the Radio Commissioning Website: http://www.bbc.co.uk/programmes/articles/4fC4NcVXqkZntJv8ZHpClD8/pitching- ideas We strongly advise you to submit your Proposals in good time to avoid the possibility of difficulties caused by unforeseen network or transmission problems. No late submissions will be accepted About 6 Music: For music lovers – with a curious spirit BBC Radio 6 Music is a radio station for music lovers with a curious spirit. We shine a light, lend an ear and give platform to music beyond the mainstream. We are a highly distinctive network, playing and celebrating a breadth of artists and music across eras and genres. Network Strategy BBC Radio 6 Music is seeking to grow its audience, profile and reach of the network amongst 25-44 age group. We want to build an evolved and representative schedule defined by a curious spirit that connects us with new audiences. We aim to deepen and broaden the music we play and stories we tell on air, and on demand, in partnership with BBC Sounds. 1. The Opportunity Tom Ravenscroft, Friday 2100-0000, from London Presented by Tom Ravenscroft, this Friday night show and is a unique and eclectic listen which showcases the presenter’s passion for underground music. It should appeal to the core 6 Music listener while also providing an entry point for younger audiences, and should be designed for both a live linear listening experience and to listen back in Sounds. The programme’s presentation should be informative, upbeat, and inclusive. 5 of 22 BBC Radio Popular Music Networks - CONFIDENTIAL 2. Programme Content Tom Ravenscroft’s programme features brand new exclusive guest mixes that should appeal to the musically curious – reaching those audiences who have not yet discovered 6 Music. 3. Music Policy Programmed by the presenter, this show curates a wide range of newly discovered music with a rhythmic, Friday night feel. 4. Diversity and Inclusion 6 Music wants to reflect the diversity of the UK and the network are looking for new approaches to evolve listener engagement – which will broaden the appeal of the show to new audiences. We are interested to hear your inclusive content ideas and how they might be expressed across the music played, stories told and scenes explored. You may wish to consider how this show might contribute to the expanded 50:50 Diversity initiative (See Appendix 2). 5. Success Measures Growing live listener numbers in that slot - as measured by RAJAR – and on demand figures in Sounds. The show is designed to appeal to the musically adventurous who trust Tom to take them on an upbeat journey of discovery. We welcome ideas that help to further showcase Tom’s ability to broaden the listeners’ musical horizons – as well as his passion for shining a spotlight on underground artists. He is often the first to play acts who go on to become culturally significant and more widely critically acclaimed – we welcome suggestions on how to promote this curation in the digital space. The show should be navigable and promotable across the network, in Sounds and on socials, and contain moments that highlight appropriate content from other 6 Music shows. 6. Social Media / Digital/Extra deliverables We require the following for inclusion in BBC Sounds and for Network Digital Support (filming, photography, social assets): • Accurate and compelling programme titles and descriptions ahead of TX, when programme content
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