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NO.BD-0012 5 Feb 2016 Sony Enterprise Co., Ltd.

Sony Building 1F Tourist Information Center/Information on the Multi Communication Window

A Prefecture PR Event Targeting Foreign Tourists Presenting “FEEL NARA at Sony Building” From 8 February () – 22 February (Mon)

TOKYO, GINZA Sony Building 1F Tourist Information Center/ “Multi Communication Window” will hold exhibition themed “FEEL NARA at Sony Building” from 8 February (Mon).

In this event targeting foreign visitors to , the outstanding allure of Nara will be highlighted via topics such as “Nature and Belief”, “Unchanged Scenes From Ancient Times” and “Old and Traditional Techniques”.

Videos showing the natural beauty of Nara, unchanged scenery from the past and the daily lives of people in Nara will be screened, along with the display of traditional arts and crafts to convey the charm of Nara.

150 people who take part in the questionnaire will receive a pair of disposable chopsticks made from Yoshino cedar from Nara Prefecture.

We hope that through the “FEEL NARA at Sony Building” exhibition, foreign tourists would become interested in visiting Nara.

【Outline of FEEL NARA at Sony Building】 Period: Monday, February 8 to Monday, February 22,2016 AM 11:00 - PM 7:00 Excluding Monday,February 15,2016 Venue: Sony Building Tourist Information Center/Multi Communication Window Sony Building 1F 5-3-1 Ginza, Chuo-ku, Tokyo URL: http://www.sonybuilding.jp/e/touristinfo/#nara Contents: ・Video Screening “The Birthplace of ” (around 4 min) ・Panel Display Featuring shrines and temples displaying the link between nature and belief scenery that has remained unchanged through time, and the traditional craftwork of artisans. ・Craft Exhibition Eg):Nara Japanese fan, Yoshino handmade washi(Japanese ), etc. ・Questionnaire ・Pamphlets in various languages Organizer: Nara Prefecture Supported by: Sony Enterprise Co.,Ltd ※The information above may change without notice

Kasuga-taisha Shrine Japanese Deer in Asuka

Kumano Kodo Nara Uchiwa Washi Paper

[The Multi Communication Window] The Multi Communication Window in the Sony Building is a space where people, information and experiences are brought together to promote the charms of Japan. Not only will the latest tourist information be available, but unique, local products that are rarely introduced even in guidebooks will be exhibited, based on various themes. [About The Tourist Information Center] Provides information in English, various tourist information pamphlets, and free Wi-Fi internet connection for tourists to gather information.

[About Sony Building] A Ginza landmark, the Sony Building features a variety of shops, showrooms and restaurants. Among these are the Sony Showroom, where you can see, touch and try the latest Sony products, and the Sony Shop, where you can buy international models of Sony products. There are also famous restaurants where you can enjoy fine dining, and other shops offering the perfect Japanese souvenirs. URL:http://www.sonybuilding.jp/e/index.html

Nara Prefecture Tokyo Office Contact person: Mr. Oike TEL:03-3516-3931 FAX:03-3516-3932 Sony Enterprise Co.,Ltd.: Business Development Office, Officer Yanai/Ito TEL:03-5159-2329 FAX:03-5159-2212