Astro AEC HD provides 24-hour Mandarin-generic entertainment & infotainment. It offers local content as well as programmes from China, Taiwan, Singapore and Japan.

Channel 301 (SD) 306 (HD)

Gender Age Group Location 25 23

20 15 16 15 15 12 13 91% Urban 47% 10 Male 5 5 9% Rural 0 53% Female 04-09 10-19 20-29 30-39 40-49 50-59 60+ AEC (SD+HD) Profile (%) Total TV (%)

Occupation HH Income Monthly Net Reach 35 32 33 (Ave. Past 6 Months) 35 30 30 30 23 25 25 20 19 1.724 mil 20 20 14 15 15 12 10 9 10 10 Ave Top 10 Prog viewership 5 5 0 - RM2K& RM2K-4K RM4K-6K RM6K-8K RM8K-10K RM10K+ PMEBs Blue Collar Students Housewife Below 235.8K AEC (SD+HD) Profile (%) Total TV (%) AEC (SD+HD) Profile (%) Total TV (%) Highly skewed PMEBs (Index : 145) Highly skewed HHI 10K+(Index : 163) Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 Astro Hua Hee Dai HD brings you the best Taiwan Fujian Hokkien shows including news, drama series, variety shows, travel, music, movies, arts, interviews, gourmet cooking shows, feature documentary and much more. Available with HD Service + New Emperor Pack Channel 333 (SD) 332 (HD)

Gender 35 Age Group 31 Location 30 25 20 16 93% Urban 15 11 11 12 46% 9 9 Male 10 5 7% Rural 0 54% Female 04-09 10-19 20-29 30-39 40-49 50-59 60+ HUA HEE DAI (SD+HD) Profile (%) Total TV (%)

Monthly Net Reach 50 Occupation HH Income 40 40 (Ave. Past 6 Months) 40 33 30 30 1.079 mil 22 19 19 20 20 16 20 11 14 10 10 6 Ave Top 10 Prog viewership 0 PMEBs Blue Collar Students Housewife - 107.0K RM2K& RM2K-4K RM4K-6K RM6K-8K RM8K-10K RM10K+ HUA HEE DAI (SD+HD) Profile (%) Total TV (%) Below Highly skewed PMEBs (Index : 150) HUA HEE DAI (SD+HD) Profile (%) Total TV (%) Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 Highly skewed HHI 10K+ (Index : 171) Astro Quan Jia HD is a Mandarin HD channel that brings you the best big budget drama series, as well as world class documentaries, travelogues and variety shows from Asian countries like China, Taiwan, Japan, Korean and Singapore. Available with Basic HD Pack Channel 308

Age Group Location Gender 25 20 20 16 16 14 14 15 13 91% Urban

45% 10 8 Male 5 9% Rural 0 55% Female 04-09 10-19 20-29 30-39 40-49 50-59 60+ QUAN JIA HD Profile (%) Total TV (%)

Occupation HH Income Monthly Net Reach 40 35 35 (Ave. Past 6 Months) 30 30 27 23 30 25 23 19 1.198 mil 20 16 20 15 11 11 10 6 10 5 Ave Top 10 Prog viewership - 0 145.9K PMEBs Blue Collar Students Housewife QUAN JIA HD Profile (%) Total TV (%) QUAN JIA HD Profile (%) Total TV (%) Highly skewed PMEBs (Index : 159) Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 Highly skewed HHI 10K+ (Index : 162) A 24-hour TV channel with a focus on Asian dramas, Astro Shuang Xing showcases top-rated and award-winning dramas from Taiwan, Hong Kong, Singapore, China, Korea and Japan. It offers a wide variety of genres and big name casts. From action and fantasy, to history and romance, this channel boasts an impressive selection. With a close window period of the latest Taiwan Idol & Singapore Channel 324 (SD) 307 (HD) dramas. Age Group Gender 25 Location 19 19 20 18

15 13 Urban 12 11 72% 9 42% 10 Male 5 28% Rural Female 0 58% 04-09 10-19 20-29 30-39 40-49 50-59 60+ Skewed Female (Index : 116) SHUANG XING Profile (%) Total TV (%)

Occupation HH Income Monthly Net Reach 35 32 35 30 30 (Ave. Past 6 Months) 30 28 30 27 23 25 25 1.018 mil 20 20 15 15 10 9 10 10 6 3 Ave Top 10 Prog viewership 5 5 0 - 98.9K PMEBs Blue Collar Students Housewife RM2K& RM2K-4K RM4K-6K RM6K-8K RM8K-10K RM10K+ Below SHUANG XING Profile (%) Total TV (%) SHUANG XING Profile (%) Total TV (%) Highly skewed PMEBs (Index : 145) Highly skewed HHI 4-6K (Index : 165) Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 Xi Yue HD is an Astro free HD channel for NJOI users and Astro subscribers. t broadcasts in Chinese and provides content such as documentaries, travelogues, musical programs and variety shows from China, Taiwan and Singapore. On top of that, popular local productions content in HD will be broadcast on this channel as well. Channel 300 (HD) Gender Age Group Location 25 21 19 20 16 14 15 12 13 83% Urban 10 47% 5 Male 5

0 17% Rural 04-09 10-19 20-29 30-39 40-49 50-59 60+ 53% Female XI YUE HD (300) Total TV (%)

Occupation HH Income Monthly Net Reach

35 32 35 32 (Ave. Past 6 Months) 30 30 30 30 24 25 25 994K 20 15 20 15 15 10 15 10 6 6 5 10 Ave Top 10 Prog viewership - 5 0 63.6K PMEBs Blue Collar Students Housewife XI YUE HD (300) Total TV (%) XI YUE HD (300) Total TV (%) Highly skewed PMEBs (Index : 145) Skewed HHI 4-6K & 10+ Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 Step into "The World of Chinese Cinema" with CELESTIAL MOVIES to watch exclusive first-run blockbuster movies and all- time favourites from Hong Kong, Mainland China, and Taiwan featuring super stars such as Jackie Chan, Jet Li, Andy Lau, Donnie Yen and more! Beyond Chinese movies, CELESTIAL MOVIES also brings you acclaimed movies from Korea, Japan and all across Asia. So if you want to watch Chinese and other Asian movies any time of the day in Cantonese and Mandarin with Chinese and English subtitles, CELESTIAL MOVIES is your destination! Channel 322

Gender 25 Age Group Location 19 20 17 16 15 15 14 15 81% Urban

56% 10 Male 5 5 19% Rural 0 44% Female 04-09 10-19 20-29 30-39 40-49 50-59 60+ CELESTIAL MOVIES Profile (%) Total TV (%)

Occupation HH Income Monthly Net Reach 35 33 35 30 (Ave. Past 6 Months) 28 30 30 24 25 20 25 21 1.125 mil 20 20 17 15 13 8 15 10 5 10 5 Ave Top 10 Prog viewership 5 - - 40.9K PMEBs Blue Collar Students Housewife CELESTIAL MOVIES Profile (%) Total TV (%) CELESTIAL MOVIES Profile (%) Total TV (%) Highly skewed PMEBs (Index : 150) Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 Highly skewed HHI 10K+ (Index : 174) Celestial Classic Movies (CCM) is a 24-hour pay-TV movie channel screening Chinese classic movie masterpieces from the renowned Shaw Brothers library and other film libraries. All Shaw Brothers movies are digitally restored to bring viewers sound and picture quality matching the original cinematic prints. Channel 321 Location Gender 25 Age Group Ethnic

20 17 17 16 Malay 14 14 15 13 43% Viewers 10 73% Urban 52% 10 Male 5 Chinese 45% Viewers 0 27% Rural 04-09 10-19 20-29 30-39 40-49 50-59 60+ 48% Female CELESTIAL CLASSIC Profile (%) Total TV (%) Skewed 40+

Occupation HH Income Monthly Net Reach 40 35 45 35 40 38 (Ave. Past 6 Months) 30 35 24 30 26 25 908K 21 25 20 17 20 14 15 15 10 10 7 10 5 5 Ave Top 10 Prog viewership 5 - - 39.2K PMEBs Blue Collar Students Housewife CELESTIAL CLASSIC Profile (%) Total TV (%) Skewed Housewife (Index : 130) CELESTIAL CLASSIC Profile (%) Total TV (%) Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 CTI Asia is a satellite cable channel operated by Chung T'ien Television in Taiwan, but only broadcasts abroad. It is available in Southeast Asia, Australia, New Zealand and North America. Faturing the best of Chinese entertainment from one of the top-rated channels in Taiwan. Channel 316

Gender Age Group Location 30 25 25 21 19 20 91% Urban 12 50% 15 10 10 8 Male 4 5 0 9% Rural 04-09 10-19 20-29 30-39 40-49 50-59 60+ 50% Female CTI ASIA Profile (%) Total TV (%)

50 Occupation HH Income Monthly Net Reach 37 39 60 (Ave. Past 6 Months) 40 48 50 30 40 613K 19 30 20 19 20 11 13 10 6 5 10 3 Ave Top 10 Prog viewership - 0 PMEBs Blue Collar Students Housewife 30.8K CTI ASIA Profile (%) Total TV (%) Skewed PMEBs (Index : 168) & CTI ASIA Profile (%) Total TV (%) Housewife (Index : 144) Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 Kah Lai Toi is a family-focused channel that offers high quality programming such as drama series, sitcoms, documentaries, travelogues, infotainment, and more primarily in Cantonese besides a mix of other languages. Channel 304 Gender 30 Age Group 27 Location 25

20 16 14 14 Urban 15 91% 12 11 46% 10 Male 5 5 9% Rural 0 Female 04-09 10-19 20-29 30-39 40-49 50-59 60+ 54% KAH LAI TOI Profile (%) Total TV (%)

40 Occupation 37 HH Income Monthly Net Reach 35 31 40 36 (Ave. Past 6 Months) 30 28 25 20 30 741K 20 15 12 20 13 10 7 7 9 5 10 Ave Top 10 Prog viewership 0 - PMEBs Blue Collar Students Housewife RM2K& RM2K-4K RM4K-6K RM6K-8K RM8K-10K RM10K+ 25.1K KAH LAI TOI Profile (%) Total TV (%) Below Skewed PMEBs (Index : 141) & KAH LAI TOI Profile (%) Total TV (%) Housewife (Index : 137) Skewed HHI 4K+ Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 KBS World is a 24-hour general entertainment channel broadcasted in Korean, with English subtitles for 80% of the programmes, Chinese (15%) and Bahasa Malaysia(Over 5%). The programming line-up of this channel include News and Magazine Shows, which provide the latest Korean and International news; Cultural and Documentary programmes, catering to different areas of interests; latest Drama series produced by KBS and Music and Variety Channel 391 (SD) 392 (HD) Shows, which feature some of the most popular singers and artists from Korea. Gender Location 30 Age Group Ethnic 25 26 20 16 Malay 15 14 72% Urban 15 11 74% Viewers 9 42% 10 8 Male 5 Chinese Rural 0 19% Viewers 28% Female 04-09 10-19 20-29 30-39 40-49 50-59 60+ 57% KBSW (SD+HD) Profile (%) Total TV (%) Skewed Female (Index : 114) Skewed 10-19 (Index : 118)

Occupation HH Income Monthly Net Reach 40 36 35 (Ave. Past 6 Months) 30 27 30 26 23 24 25 632K 20 18 20 16 12 15 11 10 10 6 Ave Top 10 Prog viewership 5 0 - PMEBs Blue Collar Students Housewife RM2K& RM2K-4K RM4K-6K RM6K-8K RM8K-10K RM10K+ 58.9K KBSW (SD+HD) Profile (%) Total TV (%) Below Skewed PMEBs and Students KBSW (SD+HD) Profile (%) Total TV (%) Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 Skewed HHI 10+ (Index : 135) Phoenix Chinese Channel is a Hong Kong–based Mandarin and Cantonese-language Phoenix that features a mix of programmes, ranging from political and economic news and current affairs through talk shows, film and music reviews to movies, and mini series in both Chinese and foreign origins. Phoenix is one of the few private broadcasters permitted to broadcast in mainland China. Gender 50 Age Group Location 39 40

30 Urban 21 94% 47% 20 Male 10 8 8 10 7 7 6% Rural 0 53% Female 04-09 10-19 20-29 30-39 40-49 50-59 60+ PHOENIX Profile (%) Total TV (%)

Occupation HH Income Monthly Net Reach 60 48 40 (Ave. Past 6 Months) 50 32 28 40 30 490K 18 30 26 20 15 16 20 10 6 9 10 1 Ave Top 10 Prog viewership - 0 PMEBs Blue Collar Students Housewife 33.1K PHOENIX Profile (%) Total TV (%) Skewed Housewife (Index : 178) PHOENIX Profile (%) Total TV (%) Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 Skewed HHI 10+ (Index : 276) STAR Chinese Channel is Asia’s leading Mandarin general entertainment channel in the region. The channel presents a wide range of programming including talk shows, games shows, drama series, lifestyle, and variety shows. Channel 315

Gender Age Group Location 40 38 30 20 20 16 91% Urban 40% 11 10 10 4 Male 1 0 Rural 04-09 10-19 20-29 30-39 40-49 50-59 60+ 9% 60% Female STAR CHINESE CHANNEL Profile (%) Total TV (%) Skewed Female (Index : 120) Highly Skewed aged 19 & below

Occupation HH Income Monthly Net Reach 60 51 100 86 (Ave. Past 6 Months) 50 80 40 60 42K 30 40 19 20 17 20 9 11 - 1 - 3 Ave Top 10 Prog viewership 10 - 0 12.6K PMEBs Blue Collar Students Housewife STAR CHINESE CHANNEL Profile (%) Total TV (%) STAR CHINESE CHANNEL Profile (%) Total TV (%) Skewed Students(Index : 155) Source: Kantar Media DTAM, Individual (Total Universe: 15,245K), Jan-Jun 2016 Simulcast with Hong Kong’s TVB, the Malaysian audiences can enjoy first-run TVB dramas in HD anytime. Catch-up channels are available for each drama series after the premiere. Channel 350 (HD) 351 & 361 (SD) Catch-up channels 352, 353, 362 & 363 Gender Age Group Location 25 20 15 91% Urban 49% 10 Male 5 0 04-09 10-19 20-29 30-39 40-49 50-59 60+ 9% Rural 51% Female Total AOD Profile (%) Total TV (%) Highly skewed Aged 20-49

Occupation HH Income Monthly Net Reach Average Past 6 Months 40 35 35 30 1.396Mil 30 25 25 20 Average Top 10 Programme 20 15 Viewership 15 10 10 5 5 213.1K 0 0 RM2K RM2K- RM4K- RM6K- RM8K- Above Source: Kantar Media DTAM, PMEBs Blue Collar Students Housewife and below RM4K RM6K RM8K RM10K RM10K Target : Individual_Total Universe: 15,245,000 Period : Jan-Jun, 2016 Total AOD Profile (%) Total TV (%) Total AOD Profile (%) Total TV (%) Highly skewed PMEBs Highly skewed HHI RM4K-RM6K & RM10K+ A multi-genre channel in Cantonese from TVB in Hong Kong, the world’s leading producer of television programmes in the Chinese language. Astro Wah Lai Toi also features locally produced flagship programmes such as Astro Star Quest, Miss Astro Chinese International Pageant, Battleground and many others. Channel 311 (SD) 310 (HD)

Gender Age Group Location 25 20 20 20 16 14 15 11 12 91% Urban 49% 10 7 Male 5 0 04-09 10-19 20-29 30-39 40-49 50-59 60+ 9% Rural 51% Female WAH LAI TOI Profile (%) Total TV (%) Highly skewed Aged 40+

Occupation HH Income Monthly Net Reach Average Past 6 Months 40 40 35 35 1.396Mil 30 30 25 25 20 20 Average Top 10 Programme 15 15 Viewership 10 10 5 46.6K 5 0 0 RM2K RM2K- RM4K- RM6K- RM8K- Above Source: Kantar Media DTAM, PMEBs Blue Collar Students Housewife and below RM4K RM6K RM8K RM10K RM10K Target : Individual_Total Universe: 15,245,000 Period : Jan-Jun, 2016 WAH LAI TOI Profile (%) Total TV (%) WAH LAI TOI Profile (%) Total TV (%) Highly skewed PMEBs Highly skewed HHI RM4K-RM6K & RM10K+ All Time Favorite TVB Series. Take a trip down memory lane and watch the best and most highly rated dramas from the 70s and 80s, from romances, costume dramas, action, comedies and many more. Channel 305

Gender Age Group Location 30 25 20 15 93% Urban 41% 10 Male 5 0 04-09 10-19 20-29 30-39 40-49 50-59 60+ 7% Rural 59% Female TVB CLASSIC Profile (%) Total TV (%) Highly skewed Aged 30-39 & 60+

Occupation HH Income Monthly Net Reach Average Past 6 Months 35 50 30 40 1.134Mil 25 30 20 Average Top 10 Programmes 20 15 Viewership 10 10 5 0 28.8K RM2K RM2K- RM4K- RM6K- RM8K- Above 0 Source: Kantar Media DTAM, PMEBs Blue Collar Students Housewife and below RM4K RM6K RM8K RM10K RM10K Target : Individual_Total Universe: 15,245,000 Period : Jan-Jun, 2016 TVB CLASSIC Profile (%) Total TV (%) TVB CLASSIC Profile (%) Total TV (%) Highly skewed Housewife Highly skewed HHI 2K and below TVB Entertainment News Channel provides the latest and fastest entertainment news in Cantonese. 24-hours everyday, of trails of the stars and idols, shows, events, and interviews, happening in Hong Kong, Taiwan, China, Korea, Japan and all around the world. Channel 313

Gender Age Group Location 25 20 15 98% Urban 10 48% 5 Male 0 04-09 10-19 20-29 30-39 40-49 50-59 60+ 2% Rural TVB E-NEWS Profile (%) Total TV (%) 52% Female Highly skewed Aged 30+

Occupation HH Income Monthly Net Reach Average Past 6 Months 45 45 40 40 35 35 576K 30 30 25 25 20 Average Top 10 Programmes 20 15 Viewership 15 10 10 5 5 0 6.1K 0 RM2K RM2K- RM4K- RM6K- RM8K- Above Source: Kantar Media DTAM, PMEBs Blue Collar Students Housewife and below RM4K RM6K RM8K RM10K RM10K Target : Individual_Total Universe: 15,245,000 Period : Jan-Jun, 2016 TVB E-NEWS Profile (%) Total TV (%) TVB E-NEWS Profile (%) Total TV (%) Highly skewed PMEBs Highly skewed HHI 10K+ A 24-hour channel Chinese Drama Channel features Chinese costume drama, thrilling action series, heart touching romances to delightful comedies. The dramas are from TVB Hong Kong, China and Taiwan. It is available in dual language Mandarin and Cantonese. Channel 314 Gender Age Group Location 25 20 15 85% Urban 10 47% 5 Male 0 04-09 10-19 20-29 30-39 40-49 50-59 60+ 15% Rural TVB XING HE Profile (%) Total TV (%) 53% Female Highly skewed Aged 30+

Occupation HH Income Monthly Net Reach Average Past 6 Months 35 35 30 30 767K 25 25 20 20 Average Top 10 Programmes 15 15 10 Viewership 10 5 5 0 24.7K 0 RM2K RM2K- RM4K- RM6K- RM8K- Above Source: Kantar Media DTAM, PMEBs Blue Collar Students Housewife and below RM4K RM6K RM8K RM10K RM10K Target : Individual_Total Universe: 15,245,000 Period : Jan-Jun, 2016 TVB XING HE Profile (%) Total TV (%) TVB XING HE Profile (%) Total TV (%) Highly skewed PMEBs Highly skewed HHI RM4K+ Bringing you the best selection of the most popular programmes from Taiwan. Including live daily news, dramas, game and variety shows, concerts and cooking shows.

Channel 317 Gender Age Group Location 25 20 15 Urban 10 89% 46% 5 Male 0 04-09 10-19 20-29 30-39 40-49 50-59 60+ 11% Rural TVBS ASIA Profile (%) Total TV (%) 54% Female Highly skewed Aged 40+

Occupation HH Income Monthly Net Reach Average Past 6 Months 35 35 30 30 694K 25 25 20 20 15 Average Top 10 Programmes 15 10 Viewership 10 5 5 0 18.2K 0 RM2K RM2K- RM4K- RM6K- RM8K- Above Source: Kantar Media DTAM, PMEBs Blue Collar Students Housewife and below RM4K RM6K RM8K RM10K RM10K Target : Individual_Total Universe: 15,245,000 Period : Jan-Jun, 2016 TVBS ASIA Profile (%) Total TV (%) TVBS ASIA Profile (%) Total TV (%) Highly skewed PMEBs Highly skewed HHI 4K+