Thriving in Dynamic Times

PIDA 2009 MANAGEMENT CONFERENCE & 41ST ANNUAL MEETING JANUARY 13-16, 2009 PGA NATIONAL RESORT & SPA PALM BEACH GARDENS, FLORIDA PIDA 2009 • January 13-16, 2009 • PGA National Resort & Spa • Palm Beach Gardens, Florida

Thriving in Dynamic Times “May you live in dynamic times” is a paraphrase of the old Chinese proverb but it perfectly describes today’s business environment. What is viewed as a curse by some is seen as a challenge by those with vision, courage and patience. Pet industry manufacturers and distributors attending the 2009 PIDA Management Conference & Annual Meeting will find the knowledge and tools necessary to thrive when others have lost their nerve.

Internationally known economist Alan Beaulieu will help you see the economic future to better position your company for growth and increased profitability. Author and consultant Rob Stevenson will show you leadership skills that will help your business soar while competitors are grounded by doubt and negativity. Newly expanded Executive Conferences give you the opportunity to engage in critical dialog with your trading partners.

Let the PIDA Management Conference help your business thrive in these very dynamic times. Join the pet industry’s best and brightest in Palm Beach, Florida this January. Schedule of Events Tuesday, January 13 Thursday, January 15 Friday, January 16

8 am - 12 pm 7:30 am - 12 pm 7 am - 9 am PIDA Board of Directors Meeting Information Desk Buffet Breakfast

12 pm - 5 pm 7 am - 8:30 am 7:30 am - 12 pm Registration Breakfast Buffet Executive Conferences Day 2 6 pm - 9 pm 7:30 am - 8:30 am Welcome Reception PIDA Annual Meeting & Election 12 pm - 1 pm Distributor, Pet Wholesaler and Pet Buffet Lunch Food Wholesaler Members only Wednesday, January 14 11 am - 3 pm 8:30am - 11:30pm Spouse Event — Morikami Museum Executive Conferences and Japanese Garden Tour 7:30 am - 12 pm Day 1 Registration 1 pm - 5 pm 7:30 am - 8:30 am Duck Tour of Palm Beach (optional) Buffet Breakfast

8:30 am - 10:15 am Opening Remarks & Keynote Presentation Alan Beaulieu, Institute for Trend Research, An Economic Update and Forecast for the Pet Product Industry

10:30 am - 12 pm Featured Presentation 1 pm - 3 pm Executive Conferences (continued) Rob Stevenson, How to Soar Like an Eagle in a World Full of Turkeys 12:30 pm - 5 pm 6:30 pm - 7:30 pm PIDA Scramble Golf Tournament 12:30 pm - 4:30 pm Chairman’s Reception Flagler Museum Tour (optional) Open Evening 7:30 pm - 10 pm Awards Dinner

Conference

1 pm - 4 pm Registration Complete the enclosed registration Kayaking and Canoeing Down the form and return it to PIDA headquarters Loxahatchee River (optional tour) by December 12, 2008 to take advantage 7 pm - 10 pm of the early-bird registration rate. You may Caribbean Sunset Theme Party also register online at the Members Only page of the PIDA website, www.pida.org. A user I.D. and password are required. If you do not know your log-in information, contact Marci Hickey at [email protected]. Speakers & Business Sessions

The Pet Product Industry — in over 20 countries, established and maintained hundreds of An Economic Update and accounts worldwide along with managing a worldwide sales force. Forecast Performance Benchmarking Awards Alan Beaulieu A highlight of every PIDA Management Conference is the Alan Beaulieu is a senior analyst, presentation of the annual Performance Benchmarking Awards. economist and principal with the Institute Distributors and manufacturers who score the highest in each for Trend Research. Alan brings an uncanny performance category are recognized during the Awards record of helping companies improve their Banquet. The highest rated companies are named Distributor performance and profits with economic forecasts that have and Manufacturer of the Year. a 98% accuracy rate. During these challenging economic times, seeing the future before your competition does is a tremendous economic advantage. Mr. Beaulieu will help you understand: • Short-term and long-term economic forecasts and how those forecasts impact your company. • The impact of inflation and the credit crisis on economic growth. • How the U.S. economy is affected by the off-shoring of corporate production facilities. • Does the stock market give us a true reading of the United Pet Group’s Don Pellegrino Fred Schober, Super Dog Pet Food economy? (L) accepts the PIDA 2008 Supplier Company, receives the PIDA 2008 • What leading economic indicators should you be of the Year Award from Chairman Distributor of the Year Award. watching? Bob Merar. • What impact will the new Administration in Washington have on the economy?

Mr. Beaulieu’s views have appeared in/on: the Wall Street Executive Conferences Journal, New York Times, Barron’s, USA Today, Knight Ridder News Services, Reuters, CBS Radio, The Washington Times New Expanded Format! and many others. He has been providing workshops and economic analysis seminars across the U.S. to thousands of For years, PIDA’s Executive Conference business owners and executives for the last 15 years. program has been one of the association’s most valuable member benefits. These concentrated, no- nonsense, one-on-one sessions are so important that they How to Soar Like an Eagle in a have been expanded to a total of nine and a half hours over two days. Each distributor will have a private, draped booth in World Full of Turkeys which to host their conferences. Rob Stevenson Each 15 minute conference demands planning This engaging presentation and preparation by both parties. Successful Executive cuts to the core of performance, both Conferences: business and personal. With continued • Are scheduled early. Manufacturers should begin calling budget crunches, increasing global distributors six to eight weeks prior to the Management competition and pressure to make better Conference to schedule appointments. Most distributors and faster decisions, success requires businesses to be will be completely booked by the time of the Conference. creative, aggressive and innovative. To make an organization • Have an agenda. These are not social calls; be successful you have to make their people successful. This prepared to talk about specific aspects of your business fast paced, highly informative and extremely enjoyable relationship. program penetrates the very core of success, breaking • Are not product driven. These are top-to-top sessions down the causes so they can be identified, understood and between business owners and key managers. Discuss the accepted by the audience. prior year’s sales growth, strategic sales and marketing Rob Stevenson is an internationally recognized speaker goals and the results of your Performance Benchmarking and author of the best-selling book “How To Soar Like report card, but leave your samples at home. An Eagle In A World Full Of Turkeys.” Mr. Stevenson has shared the podium with such renowned speakers as former An Executive Conference Appointment Scheduler will be President George Bush, former Secretary of State Colin sent to all Management Conference registrants and will be Powell, General Norman Schwarzkopf, Anthony Robbins, posted on the PIDA website. Register early so that you can Tom Peters, and Steven Covey. This former All-American begin scheduling your Executive Conferences as soon as Athlete has owned several companies, sold internationally possible. PGA National Resort & Spa

Check out all the resort has to offer at www.pgaresort.com

GA National Resort & Spa has long been known Reservations as one of south Florida’s most legendary golf PIDA has negotiated a special convention rate of $250 destinations and, in 2007, the resort embarked per night, single or double occupancy, plus a $16 per room/ Pupon a multi-million dollar renovation. Renovations began day resort service fee. (This fee includes high speed wireless at the front entrance, and have continued inside with a new Internet access in hotel guestrooms, unlimited local calls lobby, featuring a contemporary lobby bar called iBar, a new and long distance access, daily newspaper, in-room coffee, restaurant, Ironwood Grille, expanded Business Concierge admission to the Health and Racquet Club facilities, golf bag Lounge, and Café Pronto serving Starbuck’s Coffee. storage and tennis court times.) These rates will be offered two Just outside the lobby windows, lies the redesigned free- days prior and two days following the meeting dates, based on form pool with lush landscaping, water features, a dedicated availability. children’s pool and play area, and re-developed Wave Bar & Reservations may be made by calling the PGA Resort & Grill. One of the enhanced features of this area is an outdoor Spa’s reservations department at 1-800-633-9150. The Resort’s pool pavilion overlooking the resort’s lake and famed golf reservation center is open Monday-Friday 8:30 am to 6:30 pm, courses. The pavilion will host the PIDA Caribbean Sunset Saturday-Sunday 9 am to 4:30 pm. Please indicate that you Theme Party on Wednesday evening. are a member of the Pet Industry Distributors Association to receive the convention rate. Reservations must be made by A World-Famous Palm Beach Resort the cut-off date of PGA National Resort & Spa opened its doors and fairways December 12, 2008. in 1981. Since then, The Champion Course has hosted Reservation requests more than 19 major PGA tournament events ... including the received after the cut- 1982 PGA Championship, the 1983 Ryder Cup, the Seniors off date will be based Tournament, and, now, the PGA Tour’s Honda Classic. on availability at the But golf is just one specialty at this spectacular resort. It Resort’s prevailing also features a multimillion-dollar European spa, multiple rates, currently pools, seven restaurants and lounges, a 35,000-square- starting at $329 foot conference wing, a croquet complex, and a health per night. and racquet club with a personal training facility. An annual recipient of the AAA Four Diamond Award, the resort’s other Getting There recent accolades include: PGA National • Golfweek’s “America’s Best Resort Courses” Resort & Spa is • Mobil 4 Star Award located in the upscale • Zagat’s “Top Five Hotels in Palm Beach County” community of Palm Beach Gardens, two miles west of I-95 and • “One of America’s Top Golf Courses” by Zagat just 20 minutes from Palm Beach International Airport. Fort • Business Travel News Magazine’s “Bronze Gavel Award” Lauderdale International Airport is only 40 minutes away. Rental • 2007 Recipient of the Hertz IAGTO “Golf Resort of the cars are available on-site. Year” Award • Links Magazine “Top 100 Golf Resorts in North America” water for a refreshing cruise on the Intracoastal Waterway. View the spectacular mansions of Palm Beach from the water Activities and see the site of the J.F.K. Bomb Shelter. (additional fees and pre-registration Following the tour, you will have time to explore CityPlace. are required for all optional activities) Palm Beach’s newest shopping center is architecturally unique, resembling a European town and including more than 50 well-known retail stores, plus restaurants and bars. Flagler Museum Tour Wednesday, Jan. 14 • 12:30 - 4:30 pm • $110 per person Spouse Event — Morikami Museum and Whitehall, the home of the Flagler Museum, was built in 1902 for Henry Flagler, cofounder of Standard Oil. Spread Japanese Garden Tour Friday, January 16 • 11 am - 3 pm • $95 per person over three floors and spanning 55,000 sq. ft., the mansion is The Morikami Museum and Japanese Gardens is a decorated in a wide range of styles, from Louis XIV to Swiss tranquil oasis of pine forests, nature trails and lakes that honor chalet. Fifty-five rooms have been fully restored and furnished the Yamato Colony, a Japanese farming settlement of the with period pieces. Whitehall is a National Historic Landmark 1900s, while at the same time celebrating the living culture and the Flagler Museum has been featured in many television of Japan. The 200-acre park contains a Koi pond and the programs and magazine articles nationwide as one of Yamato-kan, a replica of a Japanese villa. Experience serene America’s great Gilded Age Estates. Zen gardens, artful bonsai miniature tropical trees, scenic You will receive a private docent-led tour of the museum ponds and waterfalls. and adjacent grounds, which feature Henry Flagler’s private The museum features changing exhibits of traditional and railcar. A box lunch is also included in your fee. modern Japanese culture—from kimono textiles and exquisite lacquer ware to the humor of comic book art. You will have a Kayaking and Canoeing Down the guided tour of the museum and gardens and enjoy a Bento Loxahatchee River Box lunch at the Cornell Café. Wednesday, Jan. 14 • 1 - 4 pm • $130 per person Price includes bus transportation, guided tour of museum The Loxahatchee River was named a National Wild and and grounds and lunch. Scenic River in 1985. It winds its way through sand scrub and pine flatwoods to bald cypress swamps and red mangrove PIDA Annual Golf Tournament Don’t estuaries. The river has a timeless beauty, possessing a Thursday, Jan. 15 • 12:30 - 5 pm miss this remarkable ecological variety of wading birds including $225 per person event! Herons, Egrets, Ibis and Anhinga, as well as soaring Osprey PGA National is a golfer’s paradise, with and Bald Eagles. The best way to explore the wildlife is five championship courses surrounding the by canoe or kayak led by an experienced guide. Tour fee property. The Resort has hosted 19 PGA includes roundtrip transportation to the Jonathan Dickinson Championship Events and is host to The Honda Classic. The State Park, canoe/kayak rental and refreshments. PIDA Annual Scramble Tournament will be held on the Palmer Course, named for its legendary designer, Arnold Palmer. Duck Tour with Shopping at CityPlace This Scottish links-style course has open fairways and large Thursday, Jan. 15 • 1 - 5 pm • $100 per person greens, but plenty of grass bunkers and water hazards to Palm Beach’s exciting and adventurous amphibious challenge even low handicappers. tour is not to be missed! The Duck Tour is a 75-minute, The PIDA Golf Tournament’s scramble format puts the fully narrated, musical tour of Palm Beach by land and sea. emphasis on fun as foursomes compete for team prizes and Experience the thrill of riding up high through the beautifully individual skill events. Your tournament fee includes green fee transformed historic district, then splash into the crystal blue and cart, box lunch and hosted beverage cart.

Pet Industry Distributors Association 2105 Laurel Bush Rd., Suite 200, Bel Air, MD 21015 phone: 443-640-1060 • fax: 443-640-1031 • www.pida.org Affiliate Registration PIDA 2009 MANAGEMENT CONFERENCE & 41ST ANNUAL MEETING January 13-16, 2009 • PGA National Resort & Spa • Palm Beach Gardens, Florida

Please type or print information as you want it to appear on your badge. Please photocopy form for ad- ditional registrants. Payment must accompany this form! Company Address City State Zip Phone Fax E-mail Person to contact in case of emergency during meeting (Name) Phone Relation to Attendee

Full name nickname for badge title golf handicap 1st conference? 1st Rep. yes no Spouse 1 yes no 2nd Rep. yes no Spouse 2 yes no

Event Cost 1st Rep. Spouse 1 2nd Rep. Spouse 2 Attendee Registration (no fee for spouse/guest) $995 $ $ Late Fee (If after 12/12/08) $50 $ $ Flagler Museum Tour $110 $ $ $ $ Register Kayaking & Canoeing - Loxahatchee River $130 $ $ $ $ early and Duck Tour with Shopping at CityPlace $100 $ $ $ $ save $50 Spouse Event: Morikami Museum & Garden Tour $95 $ $ Golf Tournament $225 $ $ $ $ Fees Due for Each Attendee $ $ $ $ TOTAL AMOUNT DUE: $

Payment: Check (payable to PIDA) VISA MasterCard American Express

Card # Cardholder Name

Cardholder Address (if different from above)

Exp. Date Signature

Important: If you have a disability or dietary need and EARLY REGISTRATION: DECEMBER 12, 2008 require special accommodation in order to fully participate in this event, please check the box on the left. Attach a ALL REGISTRATIONS RECEIVED AFTER DECEMBER 12 written description of needs. We can only provide access WILL BE CHARGED AN EXTRA $50 PER REGISTRANT. if we have prior knowledge.

Registration Fees: The registration fee covers all business sessions, conference materials and scheduled meal functions. Register online at www.pida.org

Cancellation Policy: All cancellations must be in writing. No or return this form with payment to PIDA at: refunds will be made after December 29, 2008. Cancellation prior 2105 Laurel Bush Rd., Suite 200, Bel Air, MD 21015 to December 29 will be charged a $75 administrative fee. Phone: 443-640-1060 Fax: 443-640-1031