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Ntm-Ìv . V WKBN- V KHVH-TV WBRET GA =TV WTVD KLAS-TV W VJ WFGA-TV WLO 35 Cents Fia' Air University Unit Acq Branch ' LibraryL3brarY 3eris 19 N G (01 -600) 62 -7547 -- ,Force Base APE tdaxweV NEWSPAPER ir?BRITHE BUS!! Iáo$omék3E Aá )N AND RADIO APRIL 9, 1962 Drive to control am radio growth launched CcÎlio.s, .I snow split on merits of program by government -industry 27 heariï Chicago 42 Special report: a full rundown of activity_ Vyhltttereo be the tremendous break for fm at the NAB convention 42 ` broadcasters? 50 COMPLETE INDEX PAGE 7 CB4-TV WTCN-TV WTMJ-TV KU l ... WCAL- , LZ-TV WBBM-TV WLW-A KSBW-TV j WBTV WTIC-T" 0Á1-TV COLUMBIA POST-48's WKBW-TV WSYR-T"e NtM-Ìv . V WKBN- V KHVH-TV WBRET GA =TV WTVD KLAS-TV W VJ WFGA-TV WLO - VO-TV IWOJV NOW SOLD IN 74 MARKETS KPHO-TV W- i V W1;Pq . WHBF-TV WO ,W-fil WKRG-TV W-TEN OIN -TV KMV.-TV KTLP._-TV . AVF-TV WCCR-TVWTVT WREC-TVCOVERING 68% OF U.S.TV HOMES,WNpU-TV CPX-TV WTOP-TV KPLC-TV WITN KALB-TV WKYT GGM-TV WSAU-TV KFVS-TV WEAU-TV KCTV WJHG-TV WALB-TV WBAY-TV KHSL-TV KFMB-TV WTAR-TV KKTV _ WTVW KNXT . KGO-TVWXYZ-TV SCREEN GEM IN IOWA THE SPOTLIGHT'S ON SIOUX CITY .. IN SIOUX CITY ... THE SPOTLIGHT'S ON KVTV - Channel 9 In Iowa the Spotlight's on Sioux City ... the first nel 9 for providing progressive television to a city All America City in Iowa. Sioux City was accorded on the move. Sioux City (and KVTVI is located the All America City honor recently *, by Look smack in the middle of a rich market area popu- Magazine and the National Municipal League, for lated by more than 750,000 people. It's a big mar- important community progress achieved by the ket. an important market, an All America market. aggressive citizens of Sioux City. Sell it on KVTV Channel 9, station number one And in Sioux City the Spotlight's on KVTV Chan - (1) in proud Sioux City. annorurnd .%larch 14, 1962 PEOPLES BROADCASTING CORPORATION KVTV . Siooe City, Iowa WNAX . Yankton, South Dakota WGAR . Cleveland, Ohio WRFD . Columbus -Worthington, Ohio CHANNEL 9 SIOUX CITY, IOWA WTTM . Trenton, New jersey CBS ABC WMMN . Fairmont, West Virginia IS MNEXIFOR SOUl!! a Again, WCKT is demonstrating its television newsmanship by giving South Florida an authoritative "whole picture" look at one of their most serious community -area problems: what's the best means of public transportation for this fast growing area? To obtain the facts on film for the half -hour Special ... "COME RIDE WITH ME," WCKT news teams journeyed to Dallas, Houston, Chicago, Los Angeles and Toronto, studying experimental monorail, modern bus systems, and new developments in commuter train service. They talked to national experts in Washington, D.C., and procured film interviews with men across the nation who are making the decisions and the plans ... then correlated their findings to meaningful application to South Florida ... showing the local people and their government what's being done elsewhere to solve common problems. Last month, WCKT's "BATTLE AT HIGHWAY PASS" reported on Florida's road system ... now the investigation turns to mass transportation. This is the kind of responsible programming South Floridians have come to expect regularly from WCKT, the station of dynamic New Force Journalism .. dedicated to complete, competent, continuing public service! Don't you wish you lived in South Florida so you could watch WCKT too? BISCAYNE TELEVISION CORP. WCKR -Radio 610 MIAMI, FLORIDA BROADCASTING April 9. 1962 3 The beauty and talent of this great French actress were known everywhere. Despite her fame in the early 1900s, comparatively few people were privileged to see her perform. Today, on WGAL -TV, an outstanding entertainer is seen by countless thousands. Worthwhile programming assures a vast and loyal audience for WGAL -TV advertisers. WrZZ1US. 't;.. Lancaster, Pa. WGAL-91Vz6 NBC and CBS STEINMAN STATION Clair McCollough, Pres. Representative: The MEEKER Company, Inc. New York Chicago Los Angeles San Francisco 4 BROADCASTING. April 9, 1962 WINS to WBC for $10 million Negotiations are in progress for sale CLOSED CIRCUITA of WINS New York to Westinghouse Broadcasting Co. for $10 million cash date has been set, but it's expected 25 years and now practices in Wash- -second highest price in history for Sen. Pastore will hold early meeting ington, sent letter of resignation after radio station. Subject to formalization with network executives, LeRoy Col- committee's New York counsel, Don- of contract and usual FCC approval, lins, NAB president, and Robert D. ovan, Leisure, Newton & Irvine, spe- transaction would be sequel to recent Swezey, director of Code Authority. cialists in antitrust practice but un- WMGM (now WHN New familiar with broadcasting before this sale of Historically all networks have re- York) to Storer Broadcasting Co. for case, recommended ASCAP -BMI deal. sisted program previewing by code rep- $10.95 million -(BROADCASTING, Dec. Mr. McDonald was not consulted in resentatives on grounds network stand- 18, 1961). J. Elroy McCaw, WINS advance of that recommendation. ards are at least as high as code's. owner, and Donald H. McGannon, Last week, meeting in Chicago, mem- Now, however, it's reported NBC -TV WBC president, met in Chicago last bers of All -Industry Committee per- is disposed to go along with code sur- week and agreed in principle. suaded Mr. McDonald to help with veillance (as alternative to network negotiations that may turn out to be Mr. McCaw originally had con- regulation by FCC), ABC -TV is dis- extended (story page 60). tracted to sell station to Storer for inclined to go along, CBS -TV is deter- about $10 million, while Westinghouse mined to keep program control in own Cross -plug pulled had contract to purchase WMGM for shop. approximately same amount. But As one means of reducing clutter of WBC was then tied up in parent corn- Radio countdown promotional announcements, NBC - pany antitrust litigation while WINS TV has decided to eliminate cross - If U. S. Census Bureau is to be be- was under temporary license because plugs for shows sponsored on other radio penetration is decreasing. of payola inquiry. Both situations lieved, networks by NBC -TV advertisers. When 1960 census figures were re- subsequently were cleared up with li- Ever since pre -tv days of network they showed 91.3% of all cense renewals. WINS operates on leased, radio, there have been periodic at- radios in working order. 1010 kc with 50 kw and carries Mu- homes with tempts to kill cross -plugs, but this was appreciably WBC has six regular Because that figure time NBC -TV means to make de- tual programs. found in am stations, plus WBZA Springfield, below 95.7% penetration cision stick. By next fall cross -plugs recheck was ordered. In will synchronized with WBZ Boston. If 1950 census, be entirely erased from NBC -TV S. Census Bureau FCC construes Sprinfield outlet as am next week or so U. schedule. It's assumed other networks results of new sampling will follow suit. entity (it is now only synchronized will announce Westinghouse will that puts radio penetration at 89.9 %. station in country) CBS goes uhf in central Pa. turn in its permit to keep within mul- On bright side for radio, however, tiple seven- station limitation. is increase -shown by new sampling CBS-TV will switch affiliations in -of homes having two or more ra- Central Pennsylvania effective Jan. 1, Color costs dio sets in working order; 1960 census using 3- station uhf combination as primary affiliates in lieu of ch. 8 ABC -TV's coming color showed 34.7% of all homes in that Carrying WGAL -TV Lancaster which has pri- not be as costly to affil- category and new sampling showed tv feeds will mary affiliation with NBC -TV and will people seem to think, 40.8 %. Bureau's recheck of 1960 iates as many presumably clear for ABC -TV after to ABC engineering experts. data was sampling process done door - according switch. Uhf group comprises ch. 21 They don't know how many affiliates to -door. WHP -TV Harrisburg, presently CBS- are equipped to rebroadcast network TV affiliate, ch. 15 WLYH -TV Leb- say equipment cost will not All- Industry's new tune color, but anon and ch. 43 WSBA -TV York, (see page 94) and in exceed $10,000 Word got out at NAB convention both now identified with ABC -TV. To number of cases will be zero. unknown last week that All- Industry Tv Music be sold as unit, group will have $600 have "optimized" their Stations which Committee almost lost its co- counsel, network rate. WGAL -TV's network and -white equipment -made it black- Joseph A. McDonald, in dispute over is signal rate $1,450. capable of transmitting 4.5 me proposed settlement with ASCAP that without addi- -can re- transmit color would have required broadcasters to Boom for brokers explain. Stations tional gear, they dump their ownership in BMI (BRoAD- ABC color pro- Station brokers who went to Chi- electing to carry -TV March 12, et seq.). But last color- connec- CASTING, cago NAB convention with fingers grams must pay AT &T week Mr. McDonald reportedly which can range up to crossed, expecting broadcast station tion charges, agreed to stay on after receiving as- $450 per month. buyers would stay away in droves be- surances committee would return to cause of the FCC's new three -year Network code showdown its original pursuit of new ASCAP li- rule, were delighted to find their quar- censes without involving BMI and ters swamped.
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