Hollywood Heritage is a non- profit organization dedicated to preservation of the historic built environment in Hollywood and to education about the early film industry and the role its pioneers played in shaping Spring 2012 www.hollywoodheritage.org Volume 31, Number 1 Hollywood’s history. Sunset Gordon Redevelopment Update Hollywood Heritage Congratulates Peerless Motor the Arslanians ollywood Heritage congratulates Oscar and Nyla Arslanian on their Car Building Hrecent Hollywood Star Award from n August 2011, the CIM Group purchased including the wood trusses and fireplace. the Hollywood Chamber of Commerce. The the property at 5939 Sunset Boulevard In November 2011, the CIM Group ap- award was presented at the organization’s Ifrom Washington Real Estate Holdings proached Hollywood Heritage to review the November Entertainment Industry Luncheon. and announced that it planned to build the re- building’s current conditions. While a beloved The Arslanians, publishers of Discover Hollywood tail, office and residential project approved by community fixture, the building is not consid- magazine, have long touted Hollywood as a the city in 2007. ered historic due to its extensive modifica- tourism destination and promoted its cultural This property is worthy of its place in the tions, and therefore, is not eligible for code heritage resources since 1986. The magazine history of Hollywood. The original build- exemptions. has for the last 25 years promoted local retail- ing on the site opened in 1924 as a Peerless After discussion of the current deteriorated ers and entertainment venues including our Motor Car showroom and for the next three condition, Hollywood Heritage and the CIM own Hollywood Heritage Museum. Discover years featured several makes of cars. In the Group have modified their agreement to now Hollywood is published quarterly and has a cir- late 1920s, it was the home to The Motion require recreation of critical elements of the culation of 75,000. About 40,000 magazines Picture Hall of Fame. In 1934 it housed ra- building. To assure that the recreation work are distributed through hotels, visitor centers, dio station KNX until 1938 when Columbia will match the original Spanish Colonial Re- restaurants and Southern California tourist Square was built. It then became home to the vival Architectural style of the existing struc- attractions, and 35,000 are mailed to nearby Max Reinhardt Workshop of Stage, Screen ture, the developer will work with Hollywood and Radio - an acting studio of a famous the- Heritage using any photographic documenta- ater and movie director. Radio station KMPC tion it can provide of the building during the returned the building to broadcast studios in 1920s time period. The developer will also sal- 1944. Johnny Grant, who would become the vage and retain materials as architectural ref- unofficial mayor of Hollywood, was a KMPC erence for the recreation effort and work with disc jockey. It was a medical clinic in 1971 and a local architect, William Roche, approved by in 1976 the building was turned into The Old Hollywood Heritage and with the organiza- Spaghetti Factory, which served diners for de- tion included on the project design team. cades. Anyone aware of any photographs of the In 2007, concerned about the building’s Stanley W. Smith Peerless Motor Car Deal- history despite severe alterations, Hollywood ership of Hollywood, or the building shown Heritage entered into an agreement with the housing any of its other early tenants, please developer, which called for the rehabilitation contact Hollywood Heritage’s board secre- of the Sunset Boulevard facade on the south tary, Alan Simon, at [email protected]. side of the building. This included the parapet What does all this mean? As a result of roof tiles and windows that matched the orig- the work of the CIM Group and Hollywood homes. The Arslanians have long been allies inal size of those in the Peerless Motor Car Heritage, the character of the Peerless Mo- in preservation efforts and have contributed showroom, recreation of the significant char- tor Car showroom from the 1920s will soon their time to Hollywood Heritage by serving acter-defining features of front porch walls be returning to its original Hollywood site at as board members. Thanks, Oscar and Nyla, and columns of the building, and restoration the corner of Sunset Boulevard and Gordon for your continued promotion of Hollywood of the significant character-defining features Street as part of a new development. and the entertainment industry. Best wishes for of the main and secondary reception rooms, your continued success. President’s Message Hollywood Heritage’s Rosenfelder Collection www.hollywoodheritage.org by Richard Adkins qualified under this overly vague descrip- s part of the tion - a group had been formed to turn the BOARD OF DIRECTORS ongoing im- Garden Court Apartments into a museum Richard Adkins, President provements called Hollywood Museum Associates, and A Claire Bradford, Vice President at the museum, older the County of was the owner of database files are those items collected in the early 1960s for Alan H. Simon, Secretary being updated into a museum, therefore it also qualified as a le- Randy Haberkamp, Treasurer our current database gitimate “Hollywood Museum.” Luckily, Al program. In the current program, Hollywood had attached his Hollywood Heritage mem- Heritage member Amy Higgins has entered bership card to his will and we were then Robert S. Birchard over 3,000 items. As we add the substantial identified as the third eligible organization. performer photograph collection donated The three organizations could not have been Bob Blue by the late Albert C. Rosenfelder, it occurred more different. Hollywood Museum Associ- to me that few people knew of this former ates had a building that was involved in liti- Amy Condit member who was so instrumental to the suc- gation, as the previous owner of the Garden cess of the museum. Court Apartments had appeared to sell the Bryan Cooper building to two different parties at the same Denise DeCarlo time, so they had neither a building nor a collection. The County of Los Angeles had a Margot Gerber collection, but no building. At that time Hol- lywood Heritage had a building, the Barn, Mary Mallory but no collection to speak of. Hollywood Heritage had already negoti- Christy Johnson McAvoy ated a long-term lease with the county for the Dr. Meredith Drake Reitan land opposite the bowl and county officials contacted us with an offer to withdraw their Stan Taffel claim if we would use the proceeds from the Rosenfelder estate to improve the museum Tracy Terhune Al Rosenfelder, Tom Schimmel, silent film actress Mary building, an offer we were only too happy MacLaren, author Chaw Mank, and Jack Smith at Miss to accept. The court decided that The Hol- Valerie Yaros MacLaren’s Los Angeles home in the 1960’s lywood Museum needed both time and some Mr. Rosenfelder was a dedicated movie funds to be able to become a viable museum fan and lamented the lack of a film muse- and they were granted both, with the proviso Committees & Chairs um in Hollywood. His dream was to open that if at the end of the time granted them Finance & Development - Claire Bradford a museum, and to that end he had collected by the court they were not able to prove they thousands of photographs of silent film stars, were to proceed on their plans to open a mu- Museum - Richard Adkins talking film stars, television stars and stars of seum, that the estate of Albert C. Rosenfelder Membership - Richard Adkins (acting chair) radio and the stage. His home in Hollywood would go to Hollywood Heritage, Inc. Unfor- Nominating - Robert S. Birchard was filled with file cabinet after file cabinet of tunately The Hollywood Museum group was these photographs and index card files which not able to demonstrate their eligibility and Preservation Issues - Dr. Meredith Drake Reitan cross-referenced them for easy access. After the estate was granted to us. The estate con- Public Relations - Bryan Cooper Hollywood Heritage obtained the Lasky- sisted of a residential lot in Hollywood and Publications - Alan H. Simon DeMille Barn and sited it opposite the Holly- the collection, which for the most part was wood Bowl, Al would stop by periodically to stored in the Rosenfelder garage, and was not Silent Society - Randy Haberkamp check on our progress. He would have long in the greatest of condition. Hollywood Heri- Mary Zickefoose conversations with co-founder Marian Gib- tage volunteers, primarily from a committee Director of Membership Development bons, talks that influenced him to alter his then called the “Special Projects” commit- John Clifford will in Hollywood Heritage’s favor. tee, spent countless hours going through the Newsletter and Web Site Editor Not long after the museum had opened, garage, sorting through photos, magazines Hollywood Heritage Newsletter is published Hollywood Heritage was notified that Al had and ephemera, preparing to move it from the quarterly by Hollywood Heritage, Inc., passed away. In his will, he had left his estate decrepit garage. Luckily in 1985, Hollywood P.O. Box 2586, Hollywood, CA 90078 and his collection to “a Hollywood museum.” Heritage also was granted the management 323 874-4005. At the time, there were three entities which continued on page 4 2 Hollywood Heritage Newsletter | Spring 2012 Cinerama Makes History at the Lasky-DeMille Barn esidents of Southern California are places you’ve never been before and let you subject. Critics and fans alike have lauded his more than used to seeing camera see these frontiers in a way you’ve never ex- love tome to the art of the three-film format, Rcrews filming on location. It has be- perienced. Audiences the world over packed Cinerama Adventure. Filmmaker David Stroh- come a regular occurrence for bystanders to specially-designed theater houses with care- maier, a lifetime devotee to the genre, pro- see something being photographed at any fully placed louver screens and three motion vided an outstanding Evening @ The Barn for time. Many are so used to it, that they scarcely picture projectors, each showing a section of us in 2010. In addition to showing his hom- take a second glance. film that, when shown together, gives you a age to the lost medium, he provided plenty of complete visual that covers ones entire view- extras for us to view. His solid commitment ing spectrum. You experienced a cinematic to Cinerama has made him the “go to” guy Time: Morning, January 14 journey not to be equaled. and he continues to shed more light on an art After the release of the last Cinerama form that has all but faded from view. Place: Hollywood, California three-panel film, How The West Was Won, the In the last several years, Dave has worked unique yet very costly process gave way to the tirelessly on restoring all seven of the films Scene: Hollywood Heritage more economical widescreen film formats photographed in Cinerama. Scouring the Museum that used only one strip of film and basically archives of the globe, he has attempted to covered a similar display. However, wides- locate and repair original negatives, prints, Occasion: The return of a creen was much different and not nearly as faded and decayed, and much of it at his own pioneering technology that depth enriching as the three-panel system. expense. After long hours of labor and love, changed cinema forever. Still, the cost and the arduous task of filming, he accomplished his goal. The result of his editing and showing Cinerama was the ulti- intensive work will culminate this September mate death knell for this glorious endeavor. when all seven films will be seen in restored On a particular Saturday morning, how- But, you can’t keep a good thing down splendor at the Cinerama Dome in Holly- ever, passers-by in our parking lot saw some- forever! wood. As if this wasn’t enough, Strohmaier thing quite different. On that lightly brisk A group of devoted Cinerama fans have would like one more thing to be the “icing on morning, the Lasky-DeMille Barn was being long banded together and have kept the flame the cake”. He wants to do what most every- used for a sequence in a movie. A company burning, albeit not as bright. One individual one thought impossible: make a brand new of almost 40 actors and crewmembers took went so far as to make a documentary on the continued on page 5 their places as they awaited the director’s sig- nal to commence with the scene. As films go, it was a typical shoot, save for one thing: the camera being used was atypi- cal by Hollywood standards. The sequence is to be a part of a new film, and the cam- era grinding away at the action had not been used in decades. Utilizing three strips of neg- ative film simultaneously, this process helped usher in a new chapter in the evolution of cinema. The new film’s title is In The Picture, and it is being filmed in the three-panel pro- cess called Cinerama. For the first time in over 50 years, the cam- eras turned once again on a film technique that captivated audiences by claiming it “puts YOU in the picture”. Between 1952 and 1962, seven films were made in the three-panel process. Beginning with This Is Cinerama, audiences could feel like they were along for the ride on a speedy roller coaster, enjoying the sights and sounds of the La Scala Opera House, taking a wild boat ride, soaring above the clouds to view the landscape of Ameri- ca, and so much more. With each film, the A vintage Cinerama camera prepares for the first filming in over 50 years as an original three-angled clapboard marks the scene Cinerama camera took you far and wide to in front of the Hollywood Heritage Museum. Hollywood Heritage Newsletter | Spring 2012 3 Congratulations to Hollywood 1909 Holly Chateau o you know the “Holly Chateau”? In the afternoon of October 31, 2011, fire High A home by that name was designed damaged the attic and walls of the club. By Din 1909 by the architectural firm of January 13, 2012, the Magic Castle partially Dennis and Farwell for banker Rollin B. Lane reopened and will have been fully repaired and his wife, an early advocate for the beau- well in advance of the club’s 50th anniversary tification of Hollywood. Dennis and Farwell, celebration in 2013. a prominent turn of the century firm, was The property is still owned by the Glover also known for their design of the Hollywood family which also owns Yamashiro Restau-

s a follow-up to the article in our last newsletter, we are pleased that Athe Director of the National Park Service has announced that the Hollywood High School Historic District was listed on the National Register of Historic Places on January 4, 2012. Graduating with honors to this lofty height in historic preservation is a commend- able achievement that everyone with ties to the school should be proud of, both now, and in the future. Hooray for Hollywood (High)! Thanks go to the Hollywood High Alumni The Magic Castle on Franklin Avenue as it looks today. Association for spearheading this effort. Hotel (now demolished), the Janes House, rant. Watch for more preservation news on the original Milliron’s Department Store, the that part of the property as family representa- Evening @ the Barn Salvation Army Home at 4th Street and Main tive Andre Ulloa is in the process of prepar- Street, and residences such as the Erasmus ing a nomination for the National Register of Movie Star Homes Wilson Residence at 7 Chester Place and Historic Places to be completed this summer. the E. B. Deming residence in Beverly Hills. Rosenfelder continued from page 2 in Hollywood and According to contemporary sources, this of the Wattles estate, so the collection was three-story, 17-room home was designed in taken there to evaluate it. Beverly Hills Victorian style on the exterior and an eclec- There is little doubt that it was Albert C. uthor Michael Oldham, writer of tic mix of styles in the interior. Built just a Rosenfelder’s beneficial gift that assisted in Movie Star Homes the Famous to the year before Hollywood’s annexation to the the development of the Hollywood Heritage AForgotten, More Hollywood Homes, and City of Los Angeles, it is a fine example of Museum for those first few years. Our securi- Greetings from Beverly Hills will be the guest wealthy single family homes from that period ty system, lighting, and display materials were speaker for the May 9th Evening @ the Barn. in a magnificent Chateauesque style. The Lane all obtained through his gift and the income A visual presentation on the homes of the Residence, located at 7001 Franklin Avenue, is from the sale of the real estate was turned into stars, from Gloria Swanson’s 1918 Hollywood still a significant piece of Hollywood’s history. savings CDs which provided the financial se- bungalow to Brad Pitt’s Beverly Hills estate, Starting to sound familiar? Maybe you curity the museum needed while the public will be shown, displaying the extravagant, lav- know this Historic-Cultural Monument by became aware of us and began visiting. ish, and eccentric residences of the rich and its more popular name, “The Magic Castle”. Albert C. Rosenfelder is memorialized famous, including how the home looks today. The property was sold to Tom Glover Sr., through his photographic collection as well Mr. Oldham also is the co-author of Palm who leased it in 1961 to Milt and Bill Lar- as the many books he donated to Holly- Springs in Vintage Postcards. He will be available son. The Larsons restored it and resurrected wood Heritage which represent the begin- to sign his books after the presentation. the mansion as “The Magic Castle”, a private nings of our library. For this reason, when Advanced ticket sales can be made at www. club that is home to the Academy of Magi- photographs are loaned for research or re- brownpapertickets.com or call 800/838- cal Arts, Inc., whose members now include production, they are identified as from the 3006. Tickets are can be purchased at the thousands of magicians. The Magic Castle Rosenfelder Collection in honor of one of door, if there are seats available. opened on January 2, 1963. our first, generous, donors. 4 Hollywood Heritage Newsletter | Spring 2012 Profile Cinerama continued from page 3 film in the old Cinerama process. Through the friendships he made in the Hollywood Community Cinerama community, Strohmaier was able to seek out and locate original Cinerama Housing Corporation equipment; materials that had not been used Hollywood Community Housing Corpora- Other HCHC affordable housing projects since the cameras ground to a halt over fifty tion (“HCHC”) has been a preservation part- involving historic buildings include the St. years ago. With the help of these stalwarts ner in Hollywood for over 20 years. Founded Andrews Bungalow Court near Sunset Bou- of cinema history, they were able to refurbish in 1989 through the efforts of former City levard, the Palomar Apartments on Santa and restore an original Cinerama camera first Councilman Michael Woo, the Community Monica Boulevard near Western Avenue, used in 1953. Lenses, cables, even an original Redevelopment Agency, the Los Angeles Alexandria House Apartments near Wilshire three-angled clapboard was found and put Community Design Center and Hollywood Boulevard, the Werner Illing House, the Wil- through their paces. Heritage founding and current Board Mem- cox Apartments at Yucca Street, the Ken- (The one accessory borrowed was not a ber Christy Johnson McAvoy, long-time more Apartments, Argyle Court and the Cinerama artifact: a unique dolly that was re- community leaders, historic preservationists 2010 Hollywood Bungalow Courtyards on configured for the special camera. This four- and concerned Hollywood residents were Kingsley Street and Serrano Avenue. wheeled unit was used for moving down the brought together to form the agency. HCHC New development projects include the ship corridors seen on the television series, develops safe, attractive and affordable Mariposa Apartments, Carlton Court, Har- Star Trek. Very appropriate for this shoot as the sci-fi classic was a Paramount show.) After some test shots were made, a script was written. Once completed, they were ready to start production on the first Cin- erama film of the 21st century. Strohmaier, a fan and friend of Hollywood Heritage, contacted us to see if he could film a sequence of his new film at the Barn. It would be part of a sequence showing some of the historic places in Hollywood. Eager to participate, the date was set to film and the call went out for people to appear in the historic shoot. The sequence would be a tracking shot of the exterior of the Barn with people mill- ing about, headed in and out of the build- ing. The camera closes in on the dedication plaque and a close-up of it is seen. It took a few hours to set up, rehearse and film; the final shot will last less than twenty seconds on screen. Among those who can be seen are Hollywood Heritage volunteers Valerie homes for some of the lowest-income resi- old Way Apartments, La Brea/Franklin Yaros, Mary Mallory, Nick Beck, Randy dents of our community. Projects are close Apartments, Barnsdall Court, Casa Verde, Haberkamp, Alan Simon, and, in the close- to public transportation, schools and places Hollywood Metro Apartments, Views at 270, up of the dedication plaque shot, Richard to shop and work. HCHC buildings include Carlton Apartments, Waterloo Apartments, Adkins and Stan Taffel. Other fans of Hol- amenities and services that help families and Innis Heights, Mirada Terrace, and Allesan- lywood Heritage and Cinerama rounded out individuals to further improve their lives. dro Apartments. the selected group of on-camera participants. The first project of HCHC was the reha- Although not an affordable housing proj- The completed short subject will have its bilitation of the historic Nelson Dunning ect, the latest rehabilitation project of the world premiere at the Cinerama Dome along House and new construction of 24 adjacent organization is Orchard Gables (pictured with the seven original Cinerama features. units of affordable housing. Architect and above), located at the intersection of Wilcox The beloved Lasky-DeMille Barn has now former Hollywood Heritage board member and Fountain Avenues. HCHC has restored been forever immortalized by the Cinerama Ed Hunt was instrumental to the project. To- this Historic-Cultural Monument to serve camera. Whenever and wherever the film is day, HCHC operates 22 buildings that serve as the offices for the L.A.C.E.R. afterschool shown, we can all be proud that the oldest 718 households. The work of HCHC benefits program and others. surviving home of the movies will be seen as large families, seniors, children and single We look forward to HCHC’s continued ef- a true world landmark and stand as a testa- parents. At the same time, HCHC buildings fort in the preservation of Hollywood’s built ment to the best of Hollywood’s heritage. revitalize blighted, crime-infested areas with environment. For further information on renovations of historic properties and strik- HCHC please go to hollywoodhousing.org. ing new construction. Hollywood Heritage Newsletter | Spring 2012 5 Volunteer Profile Evening @ the Barn Dave Bower Marx in volunteer because it makes me how Hollywood got its name as a good exam- feel good,” Dave Bower tells the ple. He ends up telling the visitors to the Barn March “IHollywood Heritage Newsletter. and those on his tour the various stories, and Dave is a docent at our Museum one day a lets them decide which one is correct. week, he has been conducting some of our Dave is also a docent at the Gamble House, Promises Hollywood Boulevard Walking Tours for and his love for the outdoors finds him vol- unteering as a guide at Franklin Canyon Park, Hilarious for the Mountains Recreation and Conserva- tion Authority. He loves to read about history and his current passion is learning about the Surprises history of Hollywood, where he lives. He also isecracking, cigar-smoking enjoys movies and eating out – but only veg- knew how to etarian cuisine! Wmake people laugh. Quick-witted “Hats off to the people that make things with double entendres and one-liners, Marx happen at Hollywood Heritage. The day to charmed moviegoers, radio listeners, and tele- day leadership here is amazing,” Dave tells vision watchers for over 50 years. the Newsletter. He says that he is humbled He and his brothers, Chico, Gummo, to be associated in some small way with Hol- Zeppo and Harpo, appeared in vaudeville, lywood Heritage, and he is amazed at how touring the country for years honing their much is done with such a small group of vol- anarchic and zany act. After appearing on unteers. He is constantly astonished at what Broadway in the late 1920s, they were lured the past two years, and recently he has been is accomplished. “How they can pull off to Hollywood, where they made such comic helping out at Evenings @ the Barn, which events that they put out – it’s amazing. I’m masterpieces as , , he views as our “signature event.” “It’s a re- proud to be a part of the action, and to meet Duck Soup, A Night at the Opera, and A Day at warding experience, especially when people all the people – and, it’s fun.” the Races. really get it, when you see their enthusiasm, In the 1950s and 1960s, Groucho would when you see them make the connection be- Evening @ the Barn appear on television in You Bet Your Life, and tween history and the present in what they are later played God in the 1969 filmSkidoo. viewing. Some people on the tours grew up in In 1974, Steve Stoliar, a student at UCLA, Hollywood and they relive a lot of their youth Starring Griffith and one of Groucho’s biggest fans, landed the and they tell first-person stories of what they plum job as his man Friday, answering mail, remember, and that is rewarding for me.” Park the telephone, scheduling appointments, Dave was born in New Jersey, but grew up arved from the former Spanish land and acting as personal archivist. During the in Delaware, and didn’t come west until he grant Rancho Los Feliz, Griffith Park, time spent with Groucho, Stoliar met screen, was 25 years old. He attended Los Angeles the 4,300-acre wilderness in the heart stage, theatre, and literary greats, as well as City College, took classes at UCLA, and, ma- Cof Los Angeles, has been a playground for meeting his brothers Zeppo and Gummo. joring in the classics, received his degree at Angelenos for over a century. Since 1896, He witnessed the curtain slowly ringing USC, where he also earned his master’s de- when the land was donated by philanthropist down on Groucho, while also dealing with gree in Accounting/Business Tax. His career Griffith J. Griffith, generations of weekend- Erin Fleming, the mercurial woman who oc- has been mostly in the construction industry, ers enjoyed its many features. The park, which cupied Groucho’s life. although there was a five-year stint in corpo- lies in the shadow of the Hollywood sign, has Stoliar has been a writer and voice-over ac- rate human resources. been a frequent filming site for legendary tor for more than 25 years, penning scripts Reading about our Hollywood Walking movies like Back to the Future, Birth of a Nation, for , Murder She Wrote, Simon and Tour in the newspaper, he noted it, but it and Rebel Without a Cause. Simon, and Sliders, as well as providing voices took him a year to make the call and take the Authors E.J. Stephens and Marc Wana- for numerous animated specials. tour with Hollywood Heritage’s George Kiel. maker will present an evening of clips about On Wednesday, March 14 at 7:30 pm, Sto- Dave loved it and knew that is something he Griffith Park as a filming location from the liar will share reminisces of his three years wanted to do – become a tour leader. He earliest years to the present. working with Groucho, including screening studied with George and read everything he Their Arcadia Publishing book, Griffith various clips from his “unseen” 1974 home could get his hands on about old Hollywood. Park, will be available for sale and for signing movie, in which Groucho meets celebrities, “What I soon realized,” Dave told your by the authors the evening of the show fol- sings, and gives a brief interview. Following Newsletter, “is how hard it is to nail down lowing their presentation. the presentation is a Q & A and book sign- facts. . . . You read about the same topic in Advanced ticket sales can be made at www. ing. Tickets are going fast; visit www.brown- different places, and you get different stories.” brownpapertickets.com or call 800/838- papertickets.com or call 800/838-3006 to He finds it hard to know which story is the 3006. Tickets are can be purchased at the buy your ticket. correct one, and he cites the various stories on door, if there are seats available. 6 Hollywood Heritage Newsletter | Spring 2012 MEMBERSHIP Most Endangered UPDATE Hollywood Studio Expansions n grateful recognition of their generous Could Threaten Historic support, we sincerely thank the following Irenewing members who have made con- Structures tributions at the $100 level and above as of Hollywood Studios Community Plan Update which proposes February 21, 2012. Category titles are names changes to the underlying zoning and which of historic Hollywood Studios. ollywood studios are the essential may encourage more development. The Of- Bison $500+ element of historic Hollywood, the fice of Historic Preservation has just con- Alan & Joan Simon Heconomic engine, and the most en- ducted a survey of the Hollywood area. The Aaron & Anne Epstein dangered of our resources after Hollywood Community Redevelopment Agency (CRA/ Donelle Dadigan Blvd. Studios created our town and continue LA) is was considering Hollywood Boule- Kalem $250+ to be important to its well being. Hollywood vard Urban Design Guidelines and the Sun- James McMath Heritage is aware that there are expansion set Boulevard Urban Design Guidelines and Peter & Jane Trapnell Marino and development plans being prepared for has completed a survey of the redevelopment Triangle $100+ Hollywood Center, Paramount Pictures, area. Hollywood Heritage has been working David Kaufman Sunset Gower, and the Sunset Bronson with the CRA/LA, the Planning Depart- David & Dana Kegaries Studios. Within each of these studios are his- ment, and the Office of Historic Preservation Bruce Carroll toric structures; each of these studios were to ensure cohesion and adequate mitigation David & Carin-Anne Strohmaier participants in the Hollywood Studio Task in these plans and encourage policies and Jane & Richard Bartholomew Force put together by former Councilman new development that seek to preserve the David & Christina McAleer Michael Woo. Hollywood Heritage cooper- character of Hollywood. Mark Howell ated with the formation of this group as it Hollywood Boulevard Michael Berman promised surveys of the participating lots and Allan Ellenberger notification whenever a historically significant “Hollywood Boulevard is back!” or so Leonard & Alice Maltin conventional wisdom would have it. How- Mary Zickefoose building was affected by plans. We do not Paul Abramson know that historic structures on these sites ever, with the Boulevard’s success has come Jan Westman may be threatened by these various studio de- a growing pressure on the resources of this Bruce Torrence velopment plans; we naturally are concerned nationally recognized historic commer- Jeffrey Williams by the scope of the large scale develop- cial and entertainment district. Hollywood Eric & Karen Warren ments described by the media. We hope that Heritage is aware that there are development Peter & Miriam Colantuoni Councilman Eric Garcetti will be support- plans being proposed for several sites includ- Susan Pinsky & David Starkman ive of discussions between the studios and ing Grauman’s Chinese Theater, the Sardi’s Andrew Schwartz Hollywood Heritage so that we can continue Building, and the property at the corner of Meredith Drake to work cooperatively with the studios con- Hollywood Boulevard and Hudson Avenue cerning their development plans. across from the recently restored Hillview Hollywood Plans Hotel. Hollywood Heritage is attempting Welcome New Members! to monitor all of these sites in an attempt to “The City of Los Angeles has no staff to encourage sensitive changes to preserve the Beth Werling conduct planning efforts within the City.” historic character of this National Register Laszlo Horvatii Not so. The Planning Department of the District. Everyone’s alertness to changes on William Coates City is currently circulating a Hollywood the Boulevard is appreciated. Jay Miller Norman Weiler Jackie Goldberg Alexander Roman Preserving Hollywood’s Heritage Linda Simmons Hight @ the Barn – A new series Karen Slagle Timothy Hahn Hollywood Heritage kicks off a new series of Sandy Driscoll programs focusing on Hollywood preservation Mark Hart concepts and issues with a program on Frank Rocky Hart and Lloyd Wright in Hollywood, on Thursday, May 19, Jay Jorgensen Veronica Anderson 2012 at 7:30 pm. There is no admission fee for this program. Check with the www.Hollywood Heritage.org website for more information as it gets closer to that date.

Hollywood Heritage Newsletter | Spring 2012 7 www.hollywoodheritage.org P.O. Box 2586 Hollywood, CA 90078

SAVE THESE DATES Upcoming Hollywood Heritage Events

WEDNESDAY March 14, 2012, 7:30 pm - Hollywood Heritage Museum - Evening @ the Barn, Remembering Groucho, by Steve Stoliar. WEDNESDAY, April 18, 2012, 7:30 pm - Hollywood Heritage Museum - Evening @ the Barn, Starring Griffith Park, with E.J. Ste- phens and Marc Wanamaker. Thursday, April 19, 2012, 7:30 pm - Hollywood Heritage Museum - Preserving Hollywood’s Heritage @ the Barn; Frank and Lloyd Wright in Hollywood. WEDNESDAY, May 9, 2012, 7:30 pm - Hollywood Heritage Mu- seum - Evening @ the Barn, Movie Star Homes in Hollywood and Bev- erly Hills, by Mike Oldham. WEDNESDAY, June 13, 2012, 7:30 pm - Hollywood Heritage Museum - Evening @ the Barn, to be announced. Check our website NOTE: All Evenings @ the Barn programs begin at 7:30 pm. Seating is limited to 110 persons. For all programs, advance tickets are available at Brown Paper Tickets, 1-800-838-3006, or at www.BrownPaperTickets.com

PRESERVING OUR HOLLYWOOD HERITAGE FOR OVER 30 YEARS • Hollywood Heritage Museum/Lasky-DeMille Barn • • Silent Society: Motion Picture History and Preservation • Architectural Preservation, Advocacy, and Education •

Membership Application Memberships may also be submitted online at www.HollywoodHeritage.org

YES! I would like to become a member of Hollywood Heritage, Inc. r This is a Membership Renewal r $2,500 Majestic r $1,000 Keystone r $500 Bison Name: ______r $250 Kalem r $100 Triangle** r $50 Household Address: ______r r $40 Individual $25 Senior 65+ City:______State:____ Zip: ______**Join at the $100 Triangle level or above, and receive a 24”x36” collectable re- production poster, A Map of Hollywood from the Best Surveys of the Time c. 1928. Phone: ______

Membership Benefits Include: E-mail Address: ______• Discounts to Evenings @ the Barn programs. I wish to pay by: • Free admission to the Hollywood Heritage Museum for two  Check adults and two children. Please make checks payable to Hollywood Heritage, Inc. • Ten percent discount at the Museum Store. • Advance notification of special member programs. Charge my:  Visa  MasterCard • Discounts on Silent Society film programs at the Hollywood Heritage Museum, UCLA, and the Paramount Ranch. Card Number:______Exp. Date:______• Quarterly Hollywood Heritage Newsletter. Signature:______Clip and mail to: Hollywood Heritage, Inc., P.O. Box 2586, Hollywood, CA 90078