2018 Advertising + Sponsorship Opportunities
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INTRO SPONSORS QUICK LINKS QUICK DIGITAL MEDIA DIGITAL PRINT MEDIA PRINT REGISTRATION BRANDING + SIGNAGE BANNERS BANNERS EVENTS 2018 ADVERTISING + SPONSORSHIP OPPORTUNITIES Outdoor Retailer Winter Market has creative and dynamic opportunities to get your brand in MEDIA front of attendees before, during and after the show. EDUCATION NOVEMBER 8 - 11, 2018 | COLORADO CONVENTION CENTER | DENVER, CO CONTACT US Outdoor Retailer Winter Market | 2018 Sponsorship + Advertising Opportunities 1 INTRO INTRO SPONSORS WE ARE OUTDOOR Outdoor Retailer Winter Market’s core value is that we QUICK LINKS QUICK offer face-to-face interaction that cannot be replicated in a digital setting. It’s the same thing that our retailers offer their customers as a value over online shopping. We offer the opportunity to connect. DIGITAL MEDIA DIGITAL Brands exhibit at Outdoor Retailer Winter Market to efficiently foster engagement and intelligence. It is not a “if you build it, they will come” endeavor, however. Your PRINT MEDIA PRINT opportunity to connect depends on drawing retailers and media to your booth. Sponsorships give you a voice beyond your booth and help create a multi-platform approach to draw in the retailers and media you want to see. REGISTRATION Don’t wait for the right person to walk by, bring them in. BRANDING Outdoor Retailer + Snow Show 2018 Recap Video + SIGNAGE BANNERS BANNERS Outdoor Retailer Summer Market 2018 Recap Video EVENTS Venture Out 2017 Recap Video MEDIA EDUCATION CONTACT US Outdoor Retailer Winter Market | 2018 Sponsorship + Advertising Opportunities 2 BANNERS INTRO SPONSORS QUICK LINKS DIGITAL MEDIA PRINT MEDIA REGISTRATION BRANDING EVENTS MEDIA EDUCATION + SIGNAGE 3 TITLE SPONSOR GOLD SPONSORS SILVER SPONSORS SILVER PLATINUM SPONSORS PLATINUM Thank you to our Outdoor Winter Market 2017 Sponsors: Market Winter to our Outdoor Thank you SPONSORS CONTACT US Outdoor Retailer Winter Market | 2018 Sponsorship + Advertising Opportunities INTRO QUICK LINKS SPONSORS Elevate your Brand at Outdoor Retailer Winter Market 2018. DIGITAL MEDIA Escalator Canopy LINKS QUICK Email List Rental Escalator Clings - Ballroom Exclusive eNews Escalator Clings - Exhibit Hall Exclusive Mobile App Floor Decals (2’x3’) Web Advertising Floor Decals (3’x4’) Floor Decals (4’x4’) DIGITAL MEDIA DIGITAL PRINT MEDIA Floor Decals (8’x10’) - Show Floor Entry Pocket Guide Floor Decals - Exterior (8’x24’) Show Map Door Clings - Entrance Door Windows Direct Mail Door Clings - Interior Exhibit Hall SOURCE Section Ad Handrail Graphics - Ballrooms Handrail Graphics - Exhibit Hall Level MEDIA PRINT REGISTRATION Handrail Graphics - Lobby Stairs Confirmation Emails Meterboards Portal Welcome Flags High Impact Window Clings - NEW! BRANDING You Are Here Kiosks - Exclusive REGISTRATION Badge Advertiser Badge Lanyard EVENTS Bag Insert Good Morning OR Charging Stations Innovation Awards Hotel Key Card Library Bin MEDIA BRANDING Made in America Media Preview Official Show Product Press Room Registration Retailer + Rep Lounge EDUCATION Sample Stations Outdoor University Shuttles - Cherry Creek The Camp + SIGNAGE BANNERS BANNERS Swag Handout Trend + Design Center Vehicle Placement PACKAGES BANNERS + SIGNAGE Contact your Account Executive for more information Banner - Exhibit Hall Aisles (Zones) Banner - Lobby Entrance SUPPLIER / DESIGNER EVENTS Banner - Panoramic Email List Rental Bollards - New! Exhibitor eNews Column Wrap - In Booth New Product Display Case Column Wrap - Lobby SOURCE Section Ad Display Case - Registration Lobby & Ramp Trend + Design Center New Product Display Case MEDIA Digital Billboard - Exclusive Digital Kiosk - Foam Core Digital Kiosks EDUCATION CONTACT US Outdoor Retailer Winter Market | 2018 Sponsorship + Advertising Opportunities 4 INTRO DIGITAL MEDIA SPONSORS EMAIL LIST RENTAL Reach your target audience with an email campaign Pricing: to Outdoor Retailer Winter Market buyers. You can LINKS QUICK choose your deployment date and target by segment: Standard Email $2,500 per segment accessories, apparel, equipment/hardgoods or footwear. (For dates up to and including October 25, 2018) It’s your brand, your messaging and your creative, and we send it out! Premium Email $3,500 per segment (October 26-November 11, 2018) DIGITAL MEDIA DIGITAL CATEGORIES AVAILABLE: (For dates after November 11, 2018, standard rates apply) • Accessories • Apparel Source Designer Email $1,500/$2,500 • Equipment/Hardgoods per send/two sends • Footwear Upgrade to PREMIUM to position your campaign to be MEDIA PRINT delivered to retailers during the prime dates just before the show. REGISTRATION BRANDING + SIGNAGE BANNERS BANNERS EVENTS MEDIA EDUCATION CONTACT US Outdoor Retailer Winter Market | 2018 Sponsorship + Advertising Opportunities 5 INTRO DIGITAL MEDIA SPONSORS ENEWS eNews is our weekly digest of what’s happening at the show and is one of our primary planning tools LINKS QUICK for Outdoor Retailer Winter Market. Each edition of eNews delivers information, tools and media to enhance the show experience. From “How to Shop the Show,” to “Can’t Miss Events,” DIGITAL MEDIA DIGITAL eNews will deliver the information that matters most. Ad spots are limited; contact your Account Executive today! Promote booth events, product showcases, MEDIA PRINT announcements, happy hours, show specials and more in eNews. Pricing: Outdoor Retailer Winter Market is less than a month away. The floorplan is set, the exhibitor list is ready and now it’s time to plan your show. Use the Show REGISTRATION Planner to communicate with exhibitors, request appointments with brands, add Exclusive Leaderboard $1,000 education sessions to your planner, search products, view the floorplan and more. Promo with image per newsletter $250 Promo with image for (4) newsletters $950 “I hope that your winter has been filled with many adventures and lots of fun. I BRANDING want to wish everyone safe travels and can’t wait to see you in Colorado in less than a month!” - Joe Bustos, Retail Relations Manager Attendee and Exhibitor eNews are available. + SIGNAGE BANNERS BANNERS EVENTS Join us to explore the brands on the Save the date for the Industry Party, show floor and learn merchandising brought to you by GORE-TEX® Brand, at tips and tricks. Two tours are offered Temple Nightclub. Don’t worry - there and are first come, first served so sign will be beer and music from George MEDIA up now. Clinton & The Parliament Funkadelic! Nominations for the Innovation Awards close tomorrow! Which products have moved a significant needle and made you change your offerings in your EDUCATION CONTACT US Outdoor Retailer Winter Market | 2018 Sponsorship + Advertising Opportunities 6 INTRO DIGITAL MEDIA SPONSORS MOBILE APP Attendees use the Mobile App to identify and locate exhibitors on the show floor. Use this platform to LINKS QUICK elevate your brand message. WINTER MARKET 2017 APP STATS: DIGITAL MEDIA DIGITAL App Downloads 6,729 Schedule + Sessions 84,690 Exhibitors + Map Views 241,781 Exhibitor Booth Views 73,197 MEDIA PRINT Buzz Notifications 17,479 REGISTRATION Mobile App Alert A targeted booth traffic driver, before, during or after the show, Mobile App Alerts allow you to send important real-time communications directly to each attendee that has downloaded the Mobile App. BRANDING Mobile App Product Showcase The Mobile App Product Showcase highlights a select group of products at the show for easy shopability. These Featured Products in the Mobile App Product Showcase are displayed on every downloaded device and help get your brand’s product instant attention. + SIGNAGE BANNERS BANNERS Mobile App Banner Ad Banner ads rotate at the top of the app dashboard page, and click through to your landing page. Pricing: EVENTS Title Sponsor $8,500 Banner Ad $1,000 Alert $1,000 MEDIA Mobile + Online Product Showcase $795 EDUCATION CONTACT US Outdoor Retailer Winter Market | 2018 Sponsorship + Advertising Opportunities 7 INTRO DIGITAL MEDIA SPONSORS WEBSITE Outdoorretailer.com and the online show planner are year-round resources for the entire industry. LINKS QUICK OutdoorRetailer.com (June 2017 - May 2018): Sessions 613,368 DIGITAL MEDIA DIGITAL Users 348,873 Pageviews 1,362,086 PRINT MEDIA PRINT Pricing: Leaderboard R.O.S. + Bonus R.O.S. Online Planner Starting at $3,600 Top Right Rectangle Starting at $2,700 REGISTRATION Mid Right Rectangle Starting at $2,295 Anchor Banner Starting at $1,350 BRANDING + SIGNAGE BANNERS BANNERS EVENTS MEDIA EDUCATION CONTACT US Outdoor Retailer Winter Market | 2018 Sponsorship + Advertising Opportunities 8 INTRO PRINT MEDIA SPONSORS POCKET GUIDE The Pocket Guide was such a huge success at Summer Market 2018, we’re bringing it back for Winter Market LINKS QUICK 2018. This quick-reference tool will include show info, exhibitor list, maps, and a Denver City Guide. With this more sustainable option, we are foregoing a printed show directory, making the Pocket Guide the go-to printed reference at Winter Market 2018. DIGITAL MEDIA DIGITAL DISTRIBUTION 6,000+ copies are printed and available for pickup at distribution locations throughout the Colorado Convention Center: PRINT MEDIA PRINT • Show Information Desks • Retailer + Rep Lounge • Select Registration Areas • Press Room • The Camp REGISTRATION • Venture Out • Trend + Design Center BRANDING + SIGNAGE BANNERS BANNERS POCKET GUIDE EVENTS TRADESHOW NOVEMBER 8 - 11, 2018 DENVER, CO WWW.OUTDOORRETAILER.COM MEDIA * final artwork subject to change EDUCATION CONTACT US Outdoor Retailer Winter Market | 2018 Sponsorship + Advertising Opportunities 9 PRINT MEDIA