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PROPHET STRATEGY INTERN (SUMMER) Position Description PROPHET STRATEGY INTERN (SUMMER) Position Description ABOUT PROPHET Prophet is a global brand and marketing consultancy. We help leading companies win by delivering inspired and actionable ideas. We have worked with such preeminent clients as BMW, McDonald’s, Marriott, Cathay Pacific, and Johnson & Johnson on a broad scope of projects in our areas of expertise: brand, marketing, innovation, design, digital, and analytics. More specifically, we help our clients improve impact and reputation through: Relevant branding and go-to-market strategies A deeper understanding of what drives ROI and brand value Compelling visual identities, branded environments, and customer experiences Engaging digital strategies and customer experiences Enhanced brand management, marketing, and innovation capabilities New products, services, and experiences The firm is widely recognized for making numerous contributions to the science and knowledge of branding and marketing strategy, as captured in books by David Aaker, Scott Davis, and Michael Dunn, including Brand Relevance, The Shift, Spanning Silos, Building Strong Brands, Brand Portfolio Strategy, Building the Brand-Driven Business, and Brand Asset Management. More recently Andy Stefanovich published a best-selling book focusing on innovation – Look at More Stuff. Our Partners are sought after thought leaders and experts, with their viewpoints regularly appearing in such media as Advertising Age, CNBC, CNET, Forbes, Harvard Business Review, Marketing, Marketing Week, among others. Prophet has over 300 employees; they come from diverse backgrounds in advertising, consulting, academics, and industry positions as brand and marketing executives. This enables Prophet to bring strategy and imagination to our clients’ most difficult challenges. We currently maintain offices in Atlanta, Berlin, Chicago, Hong Kong, London, New York, Richmond, San Francisco, and Zurich. JOB DESCRIPTION Our approach to each engagement is designed to enhance the Intern’s potential for developing a cutting- edge capability in brand strategy consulting. Typical tasks assigned to Prophet Interns include: Research and analysis Competitive benchmarking Researching the client's market and customer base Financial modeling Client deliverable development (written and presentation form) Developing insights and recommendations based on findings Project management and administration In addition to the above, Interns at Prophet are also often charged with more demanding assignments, such as proposal writing and client presentation delivery. Interns work closely with Partners, Engagement Managers, and Senior Associates in team situations and are encouraged to cultivate their own analyses and recommendations. QUALIFICATIONS / EXPERIENCE Students in their penultimate/ultimate year pursuing a business-related degree (including but not limited to: Global Business, Marketing, Finance, Economics) who demonstrated strong academic performance Ideally with past internship experience with MNCs or consulting firms Research and analytic skills – comfortable with both qualitative and quantitative analysis Strong written and verbal communication skills Computer expertise, including Word, Excel, and PowerPoint Ability to work successfully in a dynamic environment with a self-starter mindset Passion for brand and marketing strategy; interest in helping clients win Adept at enhancing team success through active Fluency in written and verbal Chinese and English; proficiency in Mandarin APPLICATION METHOD We will be accepting applications on our company website. Please submit your resume via https://www.prophet.com/about/careers by March 15, 2017. 2 .
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