An Overview of RTHK’s TV Services

1 RTHK – Television Service

„ Organization Chart of TV Division

2 RTHK – Television Service

„ Budget (2010/2011 estimate)

„ TV: $232M

„ ETV School Programme: $30.2M (including $28.6M from EDB)

„ Sponsorship: $40.5M

3 RTHK – Television Service (Sponsorship)

Total Sponsorship as at Sept 2010 = $40.5M

ISD ICAC 9.87% HK Jockey Club 10.42% Charities Trust 12.09% Labour and Welfare Bureau 7.53%

Home Affairs Bureau 19.38% Fire Services Department 7.40% Bureau 6.23% Securities & Futures Digital Entertainment Incubation- Commission cum-training Centre 4.69% HK Youth Consortium 0.37% 0.49% SWD 3.95%

HK Police Force Equal Opportunities Commission 0.36% 2.96% 2.94% HK Schools & Music Speech Innovation & Association Technology 0.43% SCOLAR Commission 2.47% HK Cyberport 1.97% LCSD HK Youth Cultural 4 Management HK Youth Cultural CE’s Office 0.91% Ping Wo & Arts Foundations 0.99% & Arts Foundation 0.86% Fund 1.97% 0.49% 1.23% RTHK – Television Service

Prime Time and Fringe Time Programme Statistics (2010/2011 estimate)

„ Hours of output – 570 hours

„ No. of programmes – 1,660

„ Hours of public events’ signals to media – 40 hours

„ Hours of LegCo signals provided to media – 374.5 hours (2009/2010 actual figure)

„ Average prime-time audience reach

„ ATV 250,000

„ TVB 1,097,000

5 RTHK – Television Service ETV School Programmes Statistics (2010/2011 estimate)

„ ETV School output: 41.3 hours

„ No. of ETV School Pogrammes: 128

„ Total no. of hours transmitted: 697 hours (2009 -2010)

„ No. of students benefited: 545,000

„ No. of schools reached: 1,110 schools

„ ETV School Hours (4 hours per day)

„ TVB Pearl: weekdays 8:30 – 10:30 am (except school holidays)

„ ATV World: weekdays 2 – 4 pm (except school holidays)

6 RTHK – Television Service

ƒ Total no. of schools reached: 1,110 schools

Types of Schools Covered

Secondary School 31.5%

Primary School 41.5%

Kindergarten 27.0%

7 RTHK – Television Service

„ Annual swap of prime-time hours

„ Prime-time hours on ATV and TVB will swap annually at around end of September.

„ Prime-time hours commencing 27 Sept, 2010

„ TVB Jade (2.5 hours per week)

„ Mondays to Fridays 7 – 7:30 pm

„ ATV Home (2.5 hours per week)

„ Saturdays 7 – 8:30 pm

„ Sundays 7 – 8 pm

„ Average fringe-time hours per week

„ TVB (Jade / Pearl / Digital Channels) – 5.6 hours

„ ATV (Home / World / Digital Channels) – 2.3 hours

8 RTHK – Television Service

„ Additional time slots on ATV and TVB arising from the Mid-term Review of Free TV Programme Service Licences:

h n e a Time Channel Day TVB 83 (iNews) Saturdays & Sundays 6:00 – 6:30 pm TVB 85 (HD Jade) Saturdays 11:30 am – 12:00 noon TVB Jade Sundays 08:00 – 08:30 am ATV Home Saturdays 10:00 – 11:00 am

**140 additional transmission hours per year

9 RTHK – Television Service Total hours transmitted – 5,000 hours (2010/2011 estimate)

Tx Platforms and Hours of Tx

HK Broadband (Ch. 201) 2,620 hours 52.4% Cable TV (Ch. 10) 725 hours 14.5%

NOW (Ch. 333) TVB Pay Vision 260 hours (Ch. 806) 5.2% 670 hours ATV TVB 13.4% 275 hours 450 hours 5.5% 9%

10 RTHK – Television Service

Diversities of TV Programmes

Mainland Affairs Others 4.6% 1.7% Current Affairs Continuing Education 30.0% 13.3%

Civic Education 10.0%

Special Interests Arts & Culture Youth & Children Groups 17.9% 8.5% 14.0%

11 RTHK – Television Service

„ TV Programmes Appreciation Index Survey

„ RTHK Yearly Average (2010/2011 estimate): 71.5

„ RTHK (2009/2010 actual): 72.08 (highest among the four broadcasters in 2009/2010)

„ TVB: 68.37

„ Cable TV: 67.75

„ ATV: 66.85

12 RTHK – Television Service (2009/2010)

ƒ 2009 TV Programmes Appreciation Index Survey – 11 RTHK TV Programmes were listed in “Top 20”:

Ranking Programme 2 2008世界變格大事回顧 3 2009世界大事回顧 4 鏗鏘集 6 2009香港政治大事回顧 7 同心暖四川 9 毒海浮生 11 醫生與你 13 天下父母心 15 海底漫遊

17 海關故事 20 非常平等任務 13 RTHK – Television Service

ƒ No. of Awards Received: 40 (2010/2011 estimate)

„ Local Events „ International Events

„ 消費權益新聞報道獎 „ The 2009 Hugo Television Awards

„ 中大新聞獎 „ U.S. International Film & Video Festival „ ICT Awards 2009 „ Annual Telly Award „ 2009 Meritorious Website Contest „ Videographer Awards „ Human Rights Press Awards „ The Accolade Competition „ TBS DigiCon6 Animation & Movie „ Chicago Intercom Competition Awards (Hong Kong Region) „ ABU Prize

„ Columbus International Film + Video Festival

„ TBS DigiCon6 Animation & Movie Awards

„ The AIB International Media Excellence Award

14 RTHK – Television Service

„ Current & Upcoming RTHK Prime Time Programmes on TVB and ATV 跨世紀禮賓府 -155周年特輯 有房出租 消防故事 香港歷史系列 II 文化長河 - 中國鐵路行 亞太廣播聯盟機械人大賽 一念之間 味之天下

15 RTHK – Television Service

„ Current & Upcoming RTHK Prime Time Programmes on TVB and ATV 香港故事 品味人生 議事論事 頭條新聞 我們在世博 2010大事回顧 窮富翁大作戰 警訊 對策 16 RTHK – Television Service

„ Thank you.

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