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An Overview of RTHK's TV Services

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An Overview of RTHK’s TV Services 1 RTHK – Television Service Organization Chart of TV Division 2 RTHK – Television Service Budget (2010/2011 estimate) TV: $232M ETV School Programme: $30.2M (including $28.6M from EDB) Sponsorship: $40.5M 3 RTHK – Television Service (Sponsorship) Total Sponsorship as at Sept 2010 = $40.5M ICAC 9.87% ISD HK Jockey Club 10.42% Charities Trust Labour and Welfare Bureau 12.09% 7.53% Home Affairs Bureau Fire Services Department 19.38% 7.40% Education Bureau 6.23% Securities & Futures Digital Entertainment Incubation- Commission cum-training Centre 4.69% 0.37% SWD 3.95% HK Police Force Equal Opportunities Commission 0.36% 2.96% HK Youth Consortium 0.49% Home Affairs Department 2.94% HK Schools & Music Speech Innovation & Association Technology 0.43% SCOLAR Commission 1.97% 2.47% LCSD HK Cyberport HK Youth Cultural HK Youth Cultural CE’s Office 0.91% Management Ping Wo & Arts Foundations & Arts Foundation 0.86% 0.99% Fund 1.97% 0.49% 1.23% 4 RTHK – Television Service Prime Time and Fringe Time Programme Statistics (2010/2011 estimate) Hours of output – 570 hours No. of programmes – 1,660 Hours of public events’ signals to media – 40 hours Hours of LegCo signals provided to media – 374.5 hours (2009/2010 actual figure) Average prime-time audience reach ATV 250,000 TVB 1,097,000 5 RTHK – Television Service ETV School Programmes Statistics (2010/2011 estimate) ETV School output: 41.3 hours No. of ETV School Pogrammes: 128 Total no. of hours transmitted: 697 hours (2009 -2010) No. of students benefited: 545,000 No. of schools reached: 1,110 schools ETV School Hours (4 hours per day) TVB Pearl: weekdays 8:30 – 10:30 am (except school holidays) ATV World: weekdays 2 – 4 pm (except school holidays) 6 RTHK – Television Service Total no. of schools reached: 1,110 schools Types of Schools Covered Secondary School 31.5% Primary School 41.5% Kindergarten 27.0% 7 RTHK – Television Service Annual swap of prime-time hours Prime-time hours on ATV and TVB will swap annually at around end of September. Prime-time hours commencing 27 Sept, 2010 TVB Jade (2.5 hours per week) Mondays to Fridays 7 – 7:30 pm ATV Home (2.5 hours per week) Saturdays 7 – 8:30 pm Sundays 7 – 8 pm Average fringe-time hours per week TVB (Jade / Pearl / Digital Channels) – 5.6 hours ATV (Home / World / Digital Channels) – 2.3 hours 8 RTHK – Television Service Additional time slots on ATV and TVB arising from the Mid-term Review of Free TV Programme Service Licences: Channel Day Time TVB 83 (iNews) Saturdays & Sundays 6:00 – 6:30 pm TVB 85 (HD Jade) Saturdays 11:30 am – 12:00 noon TVB Jade Sundays 08:00 – 08:30 am ATV Home Saturdays 10:00 – 11:00 am **140 additional transmission hours per year 9 RTHK – Television Service Total hours transmitted – 5,000 hours (2010/2011 estimate) Tx Platforms and Hours of Tx HK Broadband (Ch. 201) 2,620 hours 52.4% Cable TV (Ch. 10) 725 hours 14.5% NOW (Ch. 333) TVB Pay Vision 260 hours (Ch. 806) 5.2% 670 hours ATV TVB 13.4% 275 hours 450 hours 5.5% 9% 10 RTHK – Television Service Diversities of TV Programmes Mainland Affairs Others 4.6% 1.7% Current Affairs Continuing Education 30.0% 13.3% Civic Education 10.0% Special Interests Arts & Culture Youth & Children Groups 17.9% 8.5% 14.0% 11 RTHK – Television Service TV Programmes Appreciation Index Survey RTHK Yearly Average (2010/2011 estimate): 71.5 RTHK (2009/2010 actual): 72.08 (highest among the four broadcasters in 2009/2010) TVB: 68.37 Cable TV: 67.75 ATV: 66.85 12 RTHK – Television Service (2009/2010) 2009 TV Programmes Appreciation Index Survey – 11 RTHK TV Programmes were listed in “Top 20”: Ranking Programme 2 2008世界變格大事回顧 3 2009世界大事回顧 4 鏗鏘集 6 2009香港政治大事回顧 7 同心暖四川 9 毒海浮生 11 醫生與你 13 天下父母心 15 海底漫遊 17 海關故事 20 非常平等任務 13 RTHK – Television Service No. of Awards Received: 40 (2010/2011 estimate) Local Events International Events 消費權益新聞報道獎 The 2009 Hugo Television Awards 中大新聞獎 U.S. International Film & Video Festival Hong Kong ICT Awards 2009 Annual Telly Award 2009 Meritorious Website Contest Videographer Awards Human Rights Press Awards The Accolade Competition TBS DigiCon6 Animation & Movie Chicago Intercom Competition Awards (Hong Kong Region) ABU Prize Columbus International Film + Video Festival TBS DigiCon6 Animation & Movie Awards The AIB International Media Excellence Award 14 RTHK – Television Service Current & Upcoming RTHK Prime Time Programmes on TVB and ATV 跨世紀禮賓府 -155周年特輯 有房出租 消防故事 香港歷史系列 II 文化長河 - 中國鐵路行 亞太廣播聯盟機械人大賽 一念之間 味之天下 15 RTHK – Television Service Current & Upcoming RTHK Prime Time Programmes on TVB and ATV 香港故事 品味人生 議事論事 頭條新聞 我們在世博 2010大事回顧 窮富翁大作戰 警訊 對策 16 RTHK – Television Service Thank you. 17.
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