Durham E-Theses The Way We Play: Exploring the specics of formation, action and competition in digital gameplay among World of Warcraft raiders COCKSHUT, TAHIRIH,LADAN How to cite: COCKSHUT, TAHIRIH,LADAN (2012) The Way We Play: Exploring the specics of formation, action and competition in digital gameplay among World of Warcraft raiders, Durham theses, Durham University. Available at Durham E-Theses Online: http://etheses.dur.ac.uk/5931/ Use policy This work is licensed under a Creative Commons Attribution Non-commercial No Derivatives 3.0 (CC BY-NC-ND) Academic Support Oce, Durham University, University Oce, Old Elvet, Durham DH1 3HP e-mail:
[email protected] Tel: +44 0191 334 6107 http://etheses.dur.ac.uk 2 The Way We Play: Exploring the specifics of formation, action and competition in digital gameplay among World of Warcraft raiders by T. Ladan Cockshut This thesis explores the specific practices of group gameplay (called ‘raiding’) in the massively multiplayer online roleplaying game (MMO). In particular, it presents ethnographic research conducted by the author between 2009 and 2012 where she studied raiding in World of Warcraft (WoW), a game environment that is a complicated and malleable space with many pathways of play built into it, not the least of which are the particular ways that raiders choose to shape and sustain their play experience. Building on Galloway’s ‘four moments of gamic action’ as a theoretical framework from which to consider gamic representation among raiders and through ethnographic research on raiding gameplay practices, this thesis considers the ways that formation, competition and gamic action have distinguished raiding within the online, persistent game environment, forming to become a set of interwoven principles that work in concert to sustain long-term raiding activity.