FEASIBILITY STUDY Investment in Ben Lomond Skifield Northern Tasmania Acknowledgements The Feasibility Study for Ben Lomond Skifield has been prepared by TRC Tourism Ltd (www.trctourism.com) for the client which includes Northern Midlands Council, Launceston City Council, Department of State Growth, the Ben Lomond Committee, Northern Tasmania Development, Tourism Northern Tasmania, Tasmanian Parks and Wildlife Service, and Regional Development Australia (Tasmania). Photos have been reproduced courtesty of Tourism Tasmania and Tourism Victoria. Disclaimer Any representation, statement, opinion or advice, expressed or implied in this document is made in good faith but on the basis that TRC Tourism are not liable to any person for any damage or loss whatsoever which has occurred or may occur in relation to that person taking or not taking action in respect of any representation, statement or advice referred to in this document. P: +61 02 64562722 E:
[email protected] www.trctourism.com FEASIBILITY STUDY |Investment in Ben Lomond Skifield Northern Tasmania|November 2015 i tourism growth in the traditionally low tourism season. Executive In order for Ben Lomond skifield to successfully compete in today’s competitive marketplace as a snow destination and support tourism growth to the Summary region, it will need to “guarantee” snow and The Ben Lomond skifield is located in Ben Lomond reposition itself as an exciting value for money snow National Park in Northern Tasmania. It is the state’s experience for 6-8 weeks of the year for families and only commercial skifield and provides opportunities young people. for the community and visitors to the region to Participation in snow sports in Australia is, at best, participate in a range of snow based activities keeping up with national population trends.