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Turn the Tide As Momentum Changes Everything in EA's NCAA Football 07

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Turn the Tide As Momentum Changes Everything in EA's NCAA Football 07 Turn the Tide as Momentum Changes Everything in EA's NCAA Football 07; EA SPORTS Brings the Passion and Excitement of College Football to Xbox 360 and PSP for the First Time REDWOOD CITY, Calif.--(BUSINESS WIRE)--July 18, 2006--Electronic Arts (Nasdaq:ERTS) captures the emotion of college football today with the launch of NCAA® Football 07 and the all-new momentum system. Whether you're reaching out for that extra yard to move the chains for a key first down, knocking the ball loose for a crucial turnover or flawlessly executing a trick play, the game's momentum can shift in your favor with one play. NCAA Football 07 on Xbox 360™ brings college football's most hallowed grounds to life with the most realistic stadiums ever in a college football video game as well as all-new Smart Fans. Alumni, student and visitor sections react dynamically to the action and momentum on the field. Fans also showcase team-specific traditions so visitors to "The Swamp" in Gainesville get an up close and personal view of the Gator chomp. You can also hit the field and the books with NCAA Football 07's new Campus Legend mode for PlayStation®2 computer entertainment system and Xbox® video game system from Microsoft. Live the life of a student athlete, earn the respect of the student body and become enshrined in your school's Hall of Fame through your outstanding instincts and disciplined decisions on and off the field. Feel the year-round passion for college football with an all-new Spring Game, allowing you to watch the progress of your underclassmen in the off-season as you determine who will be your Impact Players for the upcoming year. NCAA Football 07 features all-new ESPN integration providing gamers with the latest sports news with real-time updates with the ESPN ticker on Xbox 360, while ESPN The Magazine keeps track of all your dynasty stats and information in the PlayStation 2 and Xbox versions. For the first time NCAA Football 07 launches on PSP® (PlayStation®Portable) system. All the excitement and pageantry of college football is now in the palm of your hands and the Wi-Fi multiplayer feature lets you challenge friends and rivals online with full-scale stat tracking. NCAA Football 07 is developed by EA Tiburon in Orlando, Fla. and is available on Xbox 360® for an SRP $59.99, PSP® system for $39.99 and the PlayStation®2 console and Xbox® videogame system from Microsoft for an SRP of $49.99 and is rated E by the ESRB. For more information log on to www.ncaafootball07.com. About Electronic Arts Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for videogame systems, personal computers and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS™, EA™, EA SPORTS BIG™ and POGO™. In fiscal 2006, EA posted revenue of $2.95 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com. About the NCAA The NCAA is a membership-led nonprofit association of colleges and universities committed to supporting academic and athletic opportunities for more than 360,000 student-athletes at more than 1,000 member colleges and universities. Each year, more than 49,000 student-athletes compete in NCAA Championships in Division I, II and III sports. For more information, go to www.ncaa.org. About The Collegiate Licensing Company The Collegiate Licensing Company is the oldest and largest collegiate licensing agency in the nation. CLC currently represents more than 200 colleges, universities, bowl games, athletic conferences, The Heisman Trophy, and the NCAA (including the Men's and Women's Final Four, the College World Series, and all NCAA Championships). Headquartered in Atlanta, CLC is a full-service licensing representative, which employs a staff of more than 80 licensing professionals who provide full-service capabilities in brand protection, brand management, and brand development. Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, and POGO are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. The "Officially Licensed Collegiate Products" label is the exclusive property of The Collegiate Licensing Company. The "Collegiate Licensed Product" label is the property of the Independent Labeling Group. All names, logos, team icons, and mascots associated with the NCAA, universities, and conferences are the exclusive property of the respective PlayStation is a registered trademark of Sony Computer Entertainment Inc. Microsoft and Xbox are either trademarks or registered trademarks of Microsoft Corporation. All other trademarks are the property of their respective owners. CONTACT: Electronic Arts Wendy Spander, 650-628-7929 (Senior PR Manager) [email protected] Robin Chandler, 650-628-3610 (Sr. Director of Product Publicity) [email protected] SOURCE: Electronic Arts.
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