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The Internet of Things & Wearable Technology *** not of citation – WORKING DRAFT for AEI / FCC conf. on “Regulating the Evolving Broadband Ecosystem,” Sept. 11, 2014 *** The Internet of Things & Wearable Technology: Addressing Privacy & Security Concerns without Derailing Innovation By Adam Thierer* I. INTRODUCTION .............................................................................................................. 2 II. THE GROWTH OF THE INTERNET OF THINGS & WEARABLE TECH: APPLICATIONS AND OPPORTUNITIES.............................................................................................................. 4 A. The Internet of Things Arrives ............................................................................................. 4 B. The Expanding World of Wearables .................................................................................. 11 C. The Sci-Fi Future of Wearables: Implantables, Ingestibles & “Biohacking” ...................... 19 III. WHICH POLICY VISION WILL GOVERN THE INTERNET OF THINGS & WEARABLE TECH? ... 22 A. Permissionless Innovation vs. the Precautionary Principle ............................................... 23 B. The Problem with Precautionary Principle-Based Policymaking ....................................... 27 C. The Importance of Regulatory Patience & Humility .......................................................... 29 IV. HOW THE INTERNET OF THINGS CHALLENGES TRADITIONAL PRIVACY NORMS & LEGAL STANDARDS .................................................................................................................. 31 A. Growing Privacy-Related Regulatory Interest in the IoT & Wearables ............................. 31 B. IoT & the FIPPs ................................................................................................................... 32 C. Limitations of the Traditional “Notice & Consent” Model for IoT ..................................... 34 D. The Possible Move toward Use Restrictions for the IoT.................................................... 36 E. The Problem of “Privacy Paternalism” & the Limits of Privacy “Harm” ............................ 37 F. First Amendment-Related Hurdles to the Regulation of IoT & Wearable Tech ................ 41 V. THE ROLE OF RESILIENCY & GRADUAL SOCIAL ADAPTATION .......................................... 43 A. From Resistance to Resiliency ........................................................................................... 43 B. Case Study: The Rise of Public Photography ..................................................................... 45 VI. CONSTRUCTIVE SOLUTIONS TO COMPLEX PROBLEMS ................................................... 46 * Senior Research Fellow, Mercatus Center, George Mason University. Note: Portions of this paper have been adapted from Adam Thierer, PeRMISSIONLESS INNOVATION: THE CONTINUING CASE FOR COMPREHENSIVE TECHNOLOGICAL FREEDOM (2014). The author wishes to thank the following individuals for their helpful comments on various drafts of this paper: Robert Graboyes, Jerry Brito, Dan Caprio, Ryan Hagemann, Ryan Radia, and two anonymous reviewers. 1 Electronic copy available at: http://ssrn.com/abstract=2494382 A. Digital Literacy: How Education & Etiquette Can Help ...................................................... 47 B. Best Practices & Self-Regulation: Privacy & Security “By Design”..................................... 49 C. Empowerment Solutions ................................................................................................... 55 D. Common Law Solutions, Evolving Liability Standards & Other Legal Recourses ............... 56 E. Federal Trade Commission Oversight & Enforcement ...................................................... 59 F. Social Norms, Pressure & Sanctions .................................................................................. 61 G. Law Enforcement Guidelines and Restrictions .................................................................. 64 VII. CONCLUSION ................................................................................................................ 65 I. INTRODUCTION The next great wave of Internet-enabled innovation has arrived and it is poised to revolutionize the way humans interact with the world around them. This paper highlights some of the opportunities presented by the rise of the so-called “Internet of Things” and wearable technology in particular, and encourages policymakers to allow these technologies to develop in a relatively unabated fashion. Wearable technologies are networked devices that can collect data, track activities, and customize experiences to users’ needs and desires. These technologies are a subset of the Internet of Things, which refers to networked “smart devices” equipped with microchips, sensors, and wireless communications capabilities.1 Wearable technologies are among the fastest growing segment of the Internet of Things (IoT) and promise to have widespread societal impacts in coming years.2 As with other new and highly disruptive digital technologies, however, the Internet of Things and wearable tech will challenge existing social, economic, and legal norms. In particular, these technologies raise a variety of privacy and safety concerns. Other barriers exist that could hold back IoT and wearable tech—including disputes over technical standards, system interoperability, and access to adequate spectrum to facilitate wireless networking—but those issues are not dealt with here.3 Some IoT technologies will raise safety issues, but those are only 1 Charles McLellan, M2M and the Internet of Things: A guide, ZD NET, Jan. 10, 2013, http://www.zdnet.com/m2m-and-the-internet-of-things-7000008219. 2 David Evans, The Future of Wearable Technology: Smaller, Cheaper, Faster, and Truly Personal Computing, LINKEDIN, Oct. 24, 2013, http://www.linkedin.com/today/post/article/20131024145405-122323-the-future-of- wearable-technology-smaller-cheaper-faster-and-truly-personal-computing. 3 Bob Violino, The Internet of Things Gets Real, NETWORK WORLD, June 2, 2014, http://www.networkworld.com/news/2014/060214-internet-of-things-281935.html?hpg1=bn; (quoting Daniel Castro, director of the Information Technology and Innovation Foundation’s Center for Data Innovation in Washington, saying: “A big issue is standards and interoperability. … Building the IoT will require massive amounts of cooperation and coordination between firms.”) 2 Electronic copy available at: http://ssrn.com/abstract=2494382 briefly addressed here. The focus of this article will be on the privacy and security concerns that are already prompting calls for policy interventions.4 Some of the privacy and security concerns about IoT and wearable technologies are legitimate and deserve responses. But those responses should not be “top-down” or command-and- control in nature. Privacy and security are important values worthy of attention, but so too are innovation, entrepreneurialism, economic growth, price competition, and consumer choice. Regulation—especially regulation of fast-moving, rapidly-evolving technologies—is likely to be premature, overly-rigid, and unlikely to allow the many beneficial uses of these technologies.5 This would be highly unfortunate since these technologies “will have profound implications for addressing important social and economic issues.”6 Generally speaking, therefore, barring clear evidence of direct risk to health or property—not merely hypothetical or ephemeral fears—policymakers should not impose prophylactic restrictions on the use of new wearable technologies and the Internet of Things. The default position toward these technologies should be “innovation allowed” or “permissionless innovation.”7 The burden of proof rests on those who favor precautionary regulation to explain why ongoing experimentation with Internet of Things technologies should be prevented preemptively by force of law. The better alternative to top-down regulation is to deal with concerns creatively as they develop using a combination of educational efforts, technological empowerment tools, social norms, public and watchdog pressure, industry best practices and self-regulation, transparency, and targeted enforcement of existing legal standards (especially torts) as needed. This “bottom- up” and “layered” approach to dealing with problems will not preemptively suffocate experimentation and innovation in this space. This paper concludes by outlining these solutions. Finally, and perhaps most importantly, we should not overlook the role societal and individual adaptation will play here, just as it has with so many other turbulent technological transformations. Even though formidable privacy and security challenges await, individuals and institutions will adjust in an evolutionary, resilient fashion, just as they have to earlier disruptive technologies. 4 Scott R. Peppet, Regulating the Internet of Things: First Steps Toward Managing Discrimination, Privacy, Security & Consent, TEXAS L. REV. (forthcoming, 2014), http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2409074. 5 Daniel F. Spulber, Unlocking Technology: Antitrust and Innovation, 4 JOURNAL OF COMPETITION LAW & ECONOMICS 965 (2008) (“Governments are notoriously inept at picking technology winners. Understanding technology requires extensive scientific and technical knowledge. Government agencies cannot expect to replicate or improve upon private sector knowledge. Technological innovation is uncertain by its very nature because it is based on scientific discoveries. The benefits of new technologies and the returns
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