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NASCAR Sponsorship: Who Is the Real Winner? an Event Study Proposal
NASCAR Sponsorship: Who is the Real Winner? An event study proposal A thesis submitted to the Miami University Honors Program in partial fulfillment of the requirements for University Honors with Distinction by Meredith Seurkamp May 2006 Oxford, Ohio ii ABSTRACT NASCAR Sponsorship: Who is the Real Winner? An event study proposal by Meredith Seurkamp This paper investigates the costs and benefits of NASCAR sponsorship. Sports sponsorship is increasing in popularity as marketers attempt to build more personal relationships with their consumers. These sponsorships range from athlete endorsements to the sponsorship of an event or physical venue. These types of sponsorships have a number of costs and benefits, as reviewed in this paper, and the individual firm must use its discretion whether sports sponsorship coincides with its marketing goals. NASCAR, a sport that has experienced a recent boom in popularity, is one of the most lucrative sponsorship venues in professional sports. NASCAR, which began as a single race in 1936, now claims seventy-five million fans and over one hundred FORTUNE 500 companies as sponsors. NASCAR offers a wide variety of sponsorship opportunities, such as driver sponsorship, event sponsorship, track signage, and a number of other options. This paper investigates the fan base at which these marketing messages are directed. Research of NASCAR fans indicates that these fans are typically more brand loyal than the average consumer. NASCAR fans exhibit particular loyalty to NASCAR sponsors that financially support the auto racing sport. The paper further explains who composes the NASCAR fan base and how NASCAR looks to expand into additional markets. -
Vol. 22, No. 2 February 2018 You Can’T Buy It
ABSOLUTELY FREE Vol. 22, No. 2 February 2018 You Can’t Buy It Artwork is by Betsy Jones McDonald which is part of the exhibit, Everchanging Tides, on view at the Charleston Artist Guild Gallery in Charleston, SC, from February 1 - 28, 2018. See the article on page 6. ARTICLE INDEX Advertising Directory This index has active links, just click on the Page number and it will take you to that page. Listed in order in which they appear in the paper. Page 1 - Cover - Charleston Artist Guild Gallery - Betsy Jones McDonald Page 3 - Ella Walton Richardson Fine Art Page 2 - Article Index, Advertising Directory, Contact Info, Links to blogs, and Carolina Arts site Page 4 - Nance Lee Sneddon Page 4 - Editorial Commentary Page 5 - The Wells Gallery at the Sanctuary, Fabulon Art & Halsey-McCallum Studios Page 5 - City Gallery at Waterfront Park Page 6 - Charleston Artist Guild, City of North Charleston & Robert Lange Studios Page 6 - Karen Burnette Garner & Whimsy Joy by Roz Page 8 - Ella Walton Richardson Fine Art & Helena Fox Fine Art Page 7 - Call for Lowcountry Ceramic Artists, Rhett Thurman, Anglin Smith Fine Art, DONALD WEBER Page 9 - Helena Fox Fine Art cont., Society of Bluffton Artists & Coastal Discovery Museum Helena Fox Fine Art, Spencer Art Galleries, The Wells Gallery at the Sanctuary, Page 10 - Art League of Hilton Head, Lander University and Main & Maxwell Corrigan Gallery & Saul Alexander Foundation Gallery Page 13 - Metropolitan Arts Council Page 14 - West Main Artists Co-op x 2 Page 8 - Emerge SC & James Smith for Governor “CHARLESTON” Page 16 - West Main Artists Co-op cont. -
UPC Platform Publisher Title Price Available 730865001347
UPC Platform Publisher Title Price Available 730865001347 PlayStation 3 Atlus 3D Dot Game Heroes PS3 $16.00 52 722674110402 PlayStation 3 Namco Bandai Ace Combat: Assault Horizon PS3 $21.00 2 Other 853490002678 PlayStation 3 Air Conflicts: Secret Wars PS3 $14.00 37 Publishers 014633098587 PlayStation 3 Electronic Arts Alice: Madness Returns PS3 $16.50 60 Aliens Colonial Marines 010086690682 PlayStation 3 Sega $47.50 100+ (Portuguese) PS3 Aliens Colonial Marines (Spanish) 010086690675 PlayStation 3 Sega $47.50 100+ PS3 Aliens Colonial Marines Collector's 010086690637 PlayStation 3 Sega $76.00 9 Edition PS3 010086690170 PlayStation 3 Sega Aliens Colonial Marines PS3 $50.00 92 010086690194 PlayStation 3 Sega Alpha Protocol PS3 $14.00 14 047875843479 PlayStation 3 Activision Amazing Spider-Man PS3 $39.00 100+ 010086690545 PlayStation 3 Sega Anarchy Reigns PS3 $24.00 100+ 722674110525 PlayStation 3 Namco Bandai Armored Core V PS3 $23.00 100+ 014633157147 PlayStation 3 Electronic Arts Army of Two: The 40th Day PS3 $16.00 61 008888345343 PlayStation 3 Ubisoft Assassin's Creed II PS3 $15.00 100+ Assassin's Creed III Limited Edition 008888397717 PlayStation 3 Ubisoft $116.00 4 PS3 008888347231 PlayStation 3 Ubisoft Assassin's Creed III PS3 $47.50 100+ 008888343394 PlayStation 3 Ubisoft Assassin's Creed PS3 $14.00 100+ 008888346258 PlayStation 3 Ubisoft Assassin's Creed: Brotherhood PS3 $16.00 100+ 008888356844 PlayStation 3 Ubisoft Assassin's Creed: Revelations PS3 $22.50 100+ 013388340446 PlayStation 3 Capcom Asura's Wrath PS3 $16.00 55 008888345435 -
Produced Byray Manzarek
PRODUCED BY RAY MANZAREK Originally released April 1980 Originally released May 1981 Originally released July 1982 Originally released September 1983 Frank Gargani Debbie Leavitt Power... Passion... Poetry! Attack the world. Let’s do some damage. What a band. Four monsters of skin. My favorite rockers of the then time. John Doe - Mr. Handsome - of the deep rich voice, the hard, strong jaw, the angular bass stance and the hot/cool lyrics. Their harmonies - some would say Schoenberg - his partner Exene, of the wailing scream in the night, the clear eyed pinning of American failings, the fine words of Diana Bonebrake love and booze and madness in the midnight dawn of Los Angeles. “Johny Hit and Run Paulene...” and he’s got a sterilized hypo filled with a sex-machine drug, and he only has 24 hours to shoot all Paulenes between the legs. So get busy, boy. And he does. Listen to those words! That naughty, naughty Johny. I love ‘em. And Exene’s “The World’s a Mess, it’s in My Kiss.” I just love that crazy combination: World - Mess - Kiss. And Billy Zoom on guitar, or is that at least 3 or 4 guitars. How does he do it? It’s so massive, so sharp, so bright, so fucking LOUD!!! And he is so silver smooth and cool. Effortless fingering, impeccable on the frets. Doesn’t he ever make a mistake? Is he a flesh and blood Valhalla guitar god? Yeahhh! And who is that madman beating the living shit out those drums? Ladies and Gentleman... D. -
Career Navigator Goes Online
CHINFO Award Winner Vol. 55 • Issue 22 www.nsmayport.navy.mil www.mayportmirror.com THURSDAY, June 6, 2013 A New Way To Reenlist CareerBy Chief of Naval Personnel Navigator Goes Online Public Affairs 150/13 released May 30. ing information sooner, to go next in their career. Reclassification (formerly negotiation. Sailors will The Navy is bring- “Our goal is to pro- giving our Sailors inter- Career Waypoints will production management find out if they’ve been ing together all enlisted vide Sailors with career active capability that will include the enlisted office (PMO)), PACT des- approved sooner, and career management poli- opportunities across the enable more transparency career management pro- ignation (formerly rating have more time to apply cies, processes and mul- continuum of Active and and feedback capabil- cesses that allow Sailors entry for general appren- for orders through the tiple information tech- Reserve service,” said ity and ultimately allow to give their intentions to tice (REGA)), Conversion Care er Manag ement nology systems under Rear Adm. Tony Kurta, Sailors to be more active- reenlist, reclassify, desig- and Transition. Changes System Interactive the umbrella of the director of military per- ly involved in managing nate into a rate, convert to the system, policy and Detailing (CMS-ID), in Career Navigator pro- sonnel plans and policy. their careers.” or transition between the process names will occur the Reenlistment Career gram in order to provide “We have dismantled Career Navigator will Active Component and in the next few months. Waypoint for active duty. Sailors with tools and PTS and created a reen- use Career Waypoints Reser ve Component. -
Probst Resume
CHRISTOPHER PROBST Director of Photography FEATURES BEYOND SKYLINE Liam O’Donnell Hydraulx HANSEL & GRETEL: WITCH HUNTERS Tommy Wirkola Paramount / Gary Sanchez Prods. (Add’l Photography) FIRE WITH FIRE David Barrett Lionsgate / Emmett/Furla Films DETENTION Joseph Kahn Richard Weager / Detention Films Official Selection, SXSW Film Festival (2011) SKY CAPTAIN & THE WORLD Kerry Conran Paramount / Brooklyn nd OF TOMORROW (2 Unit) TELEVISION BOOMTOWN (2nd Unit) Jon Avnet / Various NBC / Dreamworks DIRECTORS & COMMERCIALS CYRIL GUYOT Mercedes MARK PALANSKY Target TWIN HP STUART PARR Coors Light GRADY HALL Target ALEX AND LEANNE Mercedes JULIEN ROCHER K1664 PHIL BROWN Coors Light JAKE BANKS Toyota JOSEPH KAHN Malibu Rum, Old Navy, LG, Smart Car, Naturemade, Gilette, Bell, Mentos, Clearasil, Blackberry, Solon Energy, BMW, Sears, Bacardi, Mazda, Saab, Citroen, HP, Fox Sports/Nascar, JC Penney, Travelers Insurance, Budweiser Select, AKB48, UFC, Orangina, Johnny Walker, RICH LEE Subaru, Disney Hong Kong, La Gazzetto Dello Sport, Eni Energy, Beats, Special K, Carls Jr., Hyundai, Nissan NIMA NOURIZADEH Adidas BEN MOR Cisco EMNET Lincoln LOGAN Twizzlers, Directv, Exxon MATT OGENS Farmer John WOODS Century 21 SHILO Sports Authority JOHN PARK Kia HIRO MURAI Scion ERIK BUTH Asgrow, Verizon, Kyocera, 1st National Bank, Pringles, Russell Athletics TOM KOH Fox Sports DAVE MEYERS Ciroc Vodka, Lexus MARCELLO PETRELLA Honda, Taylor Made, Bud Light JONG WON KIM Hyundai MATT PIEDMONT Microsoft BOB RICE Prestone, Vegas.Com, Phillips DAN RUSH TBS Promo “My Boys”, TNT Promo TYLER GRECO NFL Terrell Owens Promo ROB HOOVER Direct TV “Mega March Madness” KURT SPENCER Fearnet Promo, TNT Promo ROB MELTZER TLC “Summer” Campaign, Bravo Promo “Launch My Line” DIRECTORS & MUSIC VIDEOS JOSEPH KAHN Lady Gaga, Eminem “Space Bound”, “Love the Way You Lie”, Muse “Knights of Cydonia”, Nicole Scherzinger “Poison”, Britney Spears “Womanizer”, Pussycat Dolls “I Hate This Part”, “When I Grow Up”, Janet Jackson “So Excited” 50 Cent Feat. -
Interim Report 2010 02
Contents Page Corporate Information 02 Operational Highlights 03 Condensed Consolidated Income Statement 04 Condensed Consolidated Statement of Comprehensive Income 05 Condensed Consolidated Statement of Financial Position 06 Condensed Consolidated Statement of Changes in Equity 08 Condensed Consolidated Statement of Cash Flows 09 Notes to the Condensed Consolidated Financial Statements 10 Independent Review Report 39 Management Discussion and Analysis 41 Disclosure of Interests 49 Disclosure under Rules 13.20 and 13.22 of the Listing Rules 52 Purchase, Sale or Redemption of the Company’s Listed Securities 53 Compliance with Code on Corporate Governance Practices 53 Compliance with Model Code for Securities Transactions by Directors 53 Information in Respect of Directors 53 Audit Committee 54 Review of Interim Results 54 Success Universe Group Limited Interim Report 2010 02 CORPORATE INFORMATION Directors Legal Advisers on Executive Directors Bermuda Laws Mr. Yeung Hoi Sing, Sonny (Chairman) Conyers Dill & Pearman Dr. Ma Ho Man, Hoffman (Deputy Chairman) Principal Bankers Chong Hing Bank Limited Non-executive Director Fubon Bank (Hong Kong) Limited Mr. Choi Kin Pui, Russelle The Bank of East Asia, Limited The Hongkong and Shanghai Banking Independent Non-executive Corporation Limited Directors Mr. Luk Ka Yee, Patrick Principal Share Registrar and Mr. Yim Kai Pung Transfer Agent in Bermuda Ms. Yeung Mo Sheung, Ann Butterfield Fulcrum Group (Bermuda) Limited Company Secretary Rosebank Centre 11 Bermudiana Road Ms. Chiu Nam Ying, Agnes Pembroke, HM 08 Bermuda Financial Controller Mr. Wong Chi Keung, Alvin Branch Share Registrar and Transfer Office in Hong Kong Authorised Representatives Tricor Tengis Limited Dr. Ma Ho Man, Hoffman 26th Floor Ms. -
NASCAR: a Story of Success
Visions in Leisure and Business Monographs Volume 4 Issue 1 Volume 4 Monograph, 2010 Article 3 2010 NASCAR: A Story of Success Kathleen Munger Bowling Green State University, [email protected] David L. Groves Bowling Green State University, [email protected] Follow this and additional works at: https://scholarworks.bgsu.edu/visions_monographs Recommended Citation Munger, Kathleen and Groves, David L. (2010) "NASCAR: A Story of Success," Visions in Leisure and Business Monographs: Vol. 4 : Iss. 1 , Article 3. Available at: https://scholarworks.bgsu.edu/visions_monographs/vol4/iss1/3 This Article is brought to you for free and open access by the Journals at ScholarWorks@BGSU. It has been accepted for inclusion in Visions in Leisure and Business Monographs by an authorized editor of ScholarWorks@BGSU. NASCAR: A STORY OF SUCCESS BY KATHLEEN MUNGER, ADJUNCT FACULTY AND DR. DAVID L. GROVES, PROFESSOR EMERITUS SCHOOL OF HUMAN MOVEMENT, SPORT AND LEISURE STUDIES BOWLING GREEN STATE UNIVERSITY BOWLING GREEN, OH 43403 INTRODUCTION original use of the technique was to elicit information from experts in order to estab This study empirically investigated the rea lish an atomic defense strategy (Helmer, sons for the past, present and future suc 1975). The technique has been used in a cesses of NASCAR (Bonham, 1999). It in variety of fields including education, busi volved identifying and understanding the ness, public administration, evaluation of structural elements and relationships within programs, and development/identification of NASCAR utilizing a forecasting methodol educational innovations (Rieger, 1986). ogy. The key is identifying the appropriate methodology and incorporating the impor The major purpose of the Delphi process is tant elements of the present NASCAR struc to obtain consensus from a panel of experts ture and historical data to allow an under in a specific field. -
WILS Connect a Publication of the Women in Law Section of the New York State Bar Association
2021 | VOL. 2 | NO. 1 WILS Connect A publication of the Women in Law Section of the New York State Bar Association WILS PAST, PRESENT AND FUTURE: WOMEN IN LAW: ALWAYS WORKING, REFLECTIONS ON RUTH BADER Q & A with Terri Mazur and GAPPED ATTORNEYS ARE RETURNING GINSBURG Sheryl Galler TO LAWYERING FOR CASH CLE All Access Pass Maximize Your Time and Earn CLE Credits with On-Demand Learning Now Includes Access hundreds of programs Annual Meeting 2021 online and satisfy your MCLE Programs! requirement for one low price. > Gain access to all CLE Online video programs and course materials for one year > New programs added each month $495 for > Monthly billing option NYSBA Members For more information visit NYSBA.ORG/ALLACCESSPASS Online only. Does not include live programs, CD or DVD products. All Access Pass requires member login and cannot be transferred. Annual subscription required. Contents Features WILS Past, Present and Future: Q & A with Terri A. Mazur 7 and Sheryl Galler Linda Redlisky WILS Members Contribute to a First-of-Its- 14 Kind NYSBA Publication: Virtual Lawyering WILS Connect Fa La La La La and the Practice of Law in the COVID-19 Age 2021 | Vol. 2 | No. 1 16 Leona Krasner Regulars Women in Law: Always Working, Gapped Attorneys Are 17 Returning to Lawyering for Cash Message From the Chair Neva D. Strom 3 Terri A. Mazur Sharing a Coffee, Zoom-Style Message From the Editors 18 Leona Krasner Terri A. Mazur and 4 Laura Sulem Celebrating and Remembering Trailblazing Women Message From 19 Monumental Women Unveil Historic Women’s Rights the President Pioneers Monument in Central Park 5 Scott M. -
Read Razorcake Issue #27 As A
t’s never been easy. On average, I put sixty to seventy hours a Yesterday, some of us had helped our friend Chris move, and before we week into Razorcake. Basically, our crew does something that’s moved his stereo, we played the Rhythm Chicken’s new 7”. In the paus- IInot supposed to happen. Our budget is tiny. We operate out of a es between furious Chicken overtures, a guy yelled, “Hooray!” We had small apartment with half of the front room and a bedroom converted adopted our battle call. into a full-time office. We all work our asses off. In the past ten years, That evening, a couple bottles of whiskey later, after great sets by I’ve learned how to fix computers, how to set up networks, how to trou- Giant Haystacks and the Abi Yoyos, after one of our crew projectile bleshoot software. Not because I want to, but because we don’t have the vomited with deft precision and another crewmember suffered a poten- money to hire anybody to do it for us. The stinky underbelly of DIY is tially broken collarbone, This Is My Fist! took to the six-inch stage at finding out that you’ve got to master mundane and difficult things when The Poison Apple in L.A. We yelled and danced so much that stiff peo- you least want to. ple with sourpusses on their faces slunk to the back. We incited under- Co-founder Sean Carswell and I went on a weeklong tour with our aged hipster dancing. -
Journal of Games Is Here to Ask Himself, "What Design-Focused Pre- Hideo Kojima Need an Editor?" Inferiors
WE’RE PROB NVENING ABLY ALL A G AND CO BOUT V ONFERRIN IDEO GA BOUT C MES ALSO A JournalThe IDLE THUMBS of Games Ultraboost Ad Est’d. 2004 TOUCHING THE INDUSTRY IN A PROVOCATIVE PLACE FUN FACTOR Sessions of Interest Former developers Game Developers Confer We read the program. sue 3D Realms Did you? Probably not. Read this instead. Computer game entreprenuers claim by Steve Gaynor and Chris Remo Duke Nukem copyright Countdown to Tears (A history of tears?) infringement Evolving Game Design: Today and Tomorrow, Eastern and Western Game Design by Chris Remo Two founders of long-defunct Goichi Suda a.k.a. SUDA51 Fumito Ueda British computer game developer Notable Industry Figure Skewered in Print Crumpetsoft Disk Systems have Emil Pagliarulo Mark MacDonald sued 3D Realms, claiming the lat- ter's hit game series Duke Nukem Wednesday, 10:30am - 11:30am infringes copyright of Crumpetsoft's Room 132, North Hall vintage game character, The Duke of industry session deemed completely unnewswor- Newcolmbe. Overview: What are the most impor- The character's first adventure, tant recent trends in modern game Yuan-Hao Chiang The Duke of Newcolmbe Finds Himself design? Where are games headed in the thy, insightful next few years? Drawing on their own in a Bit of a Spot, was the Walton-on- experiences as leading names in game the-Naze-based studio's thirty-sev- design, the panel will discuss their an- enth game title. Released in 1986 for swers to these questions, and how they the Amstrad CPC 6128, it features see them affecting the industry both in Japan and the West. -
Nintendo Switch
Nintendo Switch Last Updated on September 30, 2021 Title Publisher Qty Box Man Comments サムライフォース斬!Natsume Atari Inc. NA Publi... 1-2-Switch Nintendo Aleste Collection M2 Arcade Love: Plus Pengo! Mebius Armed Blue Gunvolt: Striker Pack Inti Creates ARMS Nintendo Astral Chain Nintendo Atsumare Dōbutsu no Mori Nintendo Bare Knuckle IV 3goo Battle Princess Madelyn 3goo Biohazard: Revelations - Unveiled Edition Capcom Blaster Master Zero Trilogy: MetaFight Chronicle: English Version Inti Creates Bloodstained: Ritual of the Night 505 Games Boku no Kanojo wa Ningyo Hime!? Sekai Games Capcom Belt Action Collection Capcom Celeste Flyhigh Works Chocobo no Fushigi na Dungeon: Every Buddy! Square Enix Clannad Prototype CLANNAD: Hikari Mimamoru Sakamichi de Prototype Code of Princess EX Pikii Coffee Talk Coma, The: Double Cut Chorus Worldwide Cotton Reboot!: Limited Edition BEEP Cotton Reboot! BEEP Daedalus: The Awakening of Golden Jazz: Limited Edition Arc System Works Dairantō Smash Bros. Special Nintendo Darius Cozmic Collection Taito Darius Cozmic Collection Special Edition Taito Darius Cozmic Revelation Taito Dead or School Studio Nanafushi Devil May Cry Triple Pack Capcom Donkey Kong: Tropical Freeze Nintendo Dragon Marked For Death: Limited Edition Inti Creates Dragon Marked For Death Inti Creates Dragon Quest Heroes I-II Square Enix Enter the Gungeon Kakehashi Games ESP RA.DE. ψ M2 Fate/Extella: Limited Box XSEED Games Fate/Extella Link XSEED Games Fight Crab