FOR IMMEDIATE RELEASE: Mike Holmes Teams up with Concrobium
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FOR IMMEDIATE RELEASE: Mike Holmes teams up with Concrobium to tackle mold Concrobium Mold Control® designated an official Holmes Approved Product TORONTO, ON (March 2, 2015)—Renowned building expert Mike Holmes is putting his stamp of approval on a proven mold-fighting solution, Concrobium Mold Control®, to help raise awareness about indoor air quality issues and their health affects. Concrobium Mold Control®, the patented antimicrobial solution that eliminates and prevents mold without the use of harmful chemicals, has been officially designated a HOLMES Approved Product. The innovative product has been used by homeowners, building professionals and mold remediators for over a decade to eradicate tough mold problems. “It’s about healthy homes. We know mold can reduce indoor air quality, and poor air quality affects our health,” said Mike Holmes. “Think of how much time we spend in our homes, especially during winter. So when we see mold we have to take it seriously. We address the root cause of the mold – the moisture issues – and we get rid of it using solutions that work, and that aren’t more toxic than the mold. My crew’s been using Concrobium Mold Control for years. It’s safe and it works.” The HOLMES Approved Products program was designed to help homeowners choose products that support the health and safety of their home, including improved indoor air quality. Concrobium Mold Control®, an EPA-registered antimicrobial, provides a safe and effective solution for tackling mold problems. “Concrobium Mold Control® crushes and destroys mold down to the roots,” added Holmes. “And it leaves a protective barrier on the surface against future mold growth. With other products – like bleach – the mold just comes back.” Mike Holmes advocates creating healthier and safer indoor living environments through proper construction and using better products. After Hurricane Katrina in 2005 and the Alberta floods in 2013, Mike travelled to affected areas to help educate residents about safer, more effective clean-up procedures and rebuilding practices. “Mold remediation is a process, not a product,” stated Brian Bacik, CEO of Concrobium Mold Solutions. “Our company prides itself on providing the right advice to homeowners and professionals who are facing indoor mold issues. All front-line Concrobium employees are certified Mold Remediation Technicians with the know-how to help customers address mold responsibly and thoroughly. We’re thrilled to be partnering with Mike Holmes, the most trusted name in home improvement, to help educate consumers about mold.” For more information about Concrobium Mold Solutions and Concrobium Mold Control®, please visit curemymold.com. For more information about Mike Holmes and HOLMES Approved Products, please visit makeitright.ca. MEDIA CONTACTS: Brad Elder, VP Marketing Concrobium Mold Solutions [email protected] 416.213.0219 ext. 222 Amanda Heath, Communications Manager The Holmes Group [email protected] 647.253.0300 ext. 410 ABOUT CONCROBIUM Concrobium Mold Solutions manufactures innovative antimicrobial and cleaning solutions that deliver exceptional performance without harsh chemicals. The company’s products are used by restoration contractors, building professionals and homeowners to fight mold and restore water-damaged buildings. The product line-up is backed by a staff of certified mold remediation experts that offers advice to consumers and pros to help them resolve water damage issues thoroughly and safely. Concrobium products, including the company’s flagship product Concrobium Mold Control®, are sold by thousands of home improvement, hardware, paint and building supply stores across North America. ABOUT MIKE HOLMES Mike Holmes is a professional contractor and the host and creator of the hit TV series Holmes on Homes®, Holmes Inspection and Holmes Makes It Right. He’s been named the 2nd Most Trusted Canadian by Reader’s Digest, Forbes’ 3rd Most Trustworthy Celebrity and the 8th Most Trusted Public Name in America. Through his company, The Holmes Group, Mike Holmes leads an international brand with operations in independent media production, new-home building and home inspection, residential construction and renovation, as well as product development. The HOLMES brand includes Make It Right Productions Inc., HOLMES Communities, HOLMES Approved Homes, MIKE HOLMES Inspections, HOLMES Approved Products, Make It Right Construction, HOLMES Workwear and The Holmes Foundation. —30— .