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THE NUMBERING SYSTEM How to read a shade Example • The first number of the shade indicates its color level. Color Level Tone values Tone value • The second indicates the primary tone value. 1 1 Ash ( base) secondary: irisé • The third number indicates the secondary tone value. 2 Darkest brown 2 Irisé (violet base) • When the second and third numbers are the same, the 3 Dark brown 3 Golden (yellow base) 7.32 shade has an intense value. 4 Medium brown 4 Copper (orange base) 5 Light brown 5 Mahogany (-violet base) Tone value primary: golden 6 Dark blonde 6 Red (red base) Color level: 7 Medium blonde 7 Matte ( base) medium blond 8 Light blonde The 0 is used when there is no primary 9 Very light blonde case tendency but only a secondary one. 10 Lightest blonde

COLORS REFERENCE OF THE EVOLUTION OF THE COLOR SERIES

Secondary tone value W AR 3 M 0 1 2 3 4 5 6 7 C O 0 .01 L O 7 4 R 1 .1 .11 .13 .14 S 2 .2 .21 .22 3 .3 .31 .32 .34 .35 NEUTRO C 4 .4 .45 .46 O O 1 6 L 5 .5 .53 C

Primary tone value O L 5 6 .6 .63 .65 .66I O 2 7 .7 RS

CHOOSING THE AMOUNT OF HYDROGEN PEROXIDE

Desired color level 1 2 3 4 5 6 7 8 9 10 1 10/20 10/20 20/30 30/40 Bleaching 2 10 10/20 10/20 20/30 30/40 Bleaching 3 10 10 10/20 10/20 20/30 30/40 Bleaching 4 10 10 10 10/20 10/20 20/30 30/40 Bleaching 5 Pre-pigmentation 10 10 10 10/20 10/20 20/30 30/40 Bleaching 6 Pre-pigmentation 10 10 10 10/20 10/20 20/30 30/40 Bleaching Natural base 7 Pre-pigmentation 10 10 10 10/20 10/20 20/30 30/40 8 Pre-pigmentation 10 10 10 10/20 10/20 20/30 9 Pre-pigmentation 10 10 10 10/20 10/20 10 Pre-pigmentation 10 10 10 10/20 Dilution ratio 1:1,5 (60 g of Evolution of the Color + 90 ml of Oxid’o)

CUSTOMISED HAIR COVER To get flawless, full respect of the desired tone value and intensity, use the natural series specifically intended Natural Warm for the fantasy shade you want to use: To be used mixed with warm shades. Series: Golden (.3); Marrons Glacés (.32); (.31); Tropical (.35); Copper (.4); (.45); Mahogany (.5); Chocolate (.53); Pure (.6; .66I); Reds (.65). Naturals To be used mixed with cold shades. Series: Nacré (.01); Ash (.1); Blue-Black (.11); Sand (.13); Irisé (.21); Natural Intensive Pure Violets (.22); Matte (.7). To be used mixed with warm or cold shades when a more intense and compact colour result is desired.

THE SPECIAL SERIES Contrasti Pure Platinum Colour contrasts on a dark or medium dark base (color level from 1 to 6, natural or coloured) in 15 - 20 minutes, Pure natural-looking platinum blonde without bleaching. Ideal for application on fair bases (6+), for light, ultra- without bleaching. Mixing ratio: 1:1.5. Use hydrogen peroxide volumes according to the desired value intensity. shiny tone. The Pure Platinum series should be applied to a base no darker than dark blonde (6). Dilution ratio: 1:2 (60 g of Pure Platinum + 120 ml of Oxid’o). Application time 50-55 minutes. Do not mix the Pure Platinum Platinum series with the shades of other series due to the difference in dilution ratio. To lighten by up to 5 tones (if mixed with 0SP) and obtain extra-light, natural and glossy blondes without bleaching. The Platinum series should be applied to a base no lighter than light brown (5). Dilution ratio: 1:2 (60 g of Platinum + 120 ml of Oxid’o). Application time 50-55 minutes. Do not mix the Platinum series with the shades of other series due to the difference in dilution ratio.

SPECIAL SHADES Lifting Reinforcer (000SSS) Lifting Reinforcer 000SSS can be mixed with all Evolution of the Color shades, with the exception of the Correctors Platinum series. When mixed in equal parts with Evolution of the Color, it increases lightening power by up Dosage varies (and is measured in cm from 1 to 10) according to the intensity of the desired result. The to one tone. correctors can be mixed with one another. YELLOW: used to accentuate the golden series. BLUE: Used to counter orange and yellow casts. GRAPHITE: the ideal grey tone for reducing red and orange residues and Red Booster for boosting the grey tone value of the Ash, Nacré and Violet series. VIOLET: used to enhance the violet tone Red Booster can be mixed with all Evolution of the Color shades, with the exception of the Platinum series, of the Pure Violets, Mahogany and Reds series. to give greater intensity to the red tone value. The mixing ratio can be varied, according to the intensity of red desired: Super High Lifting Reinforcer (0SP) › minimum 1:5 (10 g Red Booster + 50 g shade + 90 ml Oxid’o) Super High Lifting Reinforcer 0SP can be mixed with all Platinum series shades to boost lightening power › maximum 1:1 (30 g Red Booster + 30 g shade + 90 ml Oxid’o). by up to 5 tones. Maximum mixing ratio 1:1 (30 g Platinum shade + 30g 0SP + 120 ml Oxid’o 40% Vol.).

CONVERSION TABLE FOR DISCONTINUED SHADES

Shade Mixture for obtaining the same result 1000SS 11.00 1010SS 11.10 1020SS 11.20 1030SS 60g 11.00 + 10g 3000 7.43 30g 7.4 + 30g 7.3 8.43 30g 8.4 + 30g 8.3 5.64 30g 5.6 + 30g 5.4 6.64 30g 6.6 + 30g 6.4 7.64 30g 7.66I + 30g 7.4 8.64 30g 8.66I + 30g 8.4 8.33 60g 8.3 + 10g 3000 9.33 60g 9.3 + 10g 3000 11.34 60g 11.00 + 10g 3000+ 2g RB 4.52 30g 5.5 + 30g 4.22 PP.015 45g 11.00 + 15g 0SP + 2g 2000 6000 Red Booster