A Dark Side of Sustainability By
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This magazine is about the unsung heroes and visionaries who are Raison d’Etre transforming Arizona and charting a new future for us all. Our mission (reason to be) is to tell their stories and inspire you to change your world as well. The organizing framework for NxT Horizon is Applied Sustainability or P4. Organizing Framework Whereas Sustainability is the effort to understand and advance the social, environmental and economic (P3 - People, Planet, Profit) issues involved in the successful long-term stewardship of planet earth. Adding the 4th principle of Purpose (P4), Applied Sustainability is the application of knowledge gathered from the study of sustainability to solve practical problems and address needs. NxTHorizon.com Special Edition Vol. 3. No. 1. February 2011 2 Raison d’Etre NxTHorizon.com Special Edition Vol. 3. No. 1. February 2011 3 Greater Phoenix Black Chamber of Commerce Banquet - 2011 very day people do big things. At the end of the Great Recession things are different now. Some fear the American dream is slipping away. To quote The Arizona Republic, "The collapse of Arizona's housing economy in 2006 and the near-collapse of the U.S. financial system in 2008 essentially stripped the veneer of middle-class prosperity from hundreds of thousands of metro E Phoenix families." These are strong words. Perhaps our loss of this fundamental sense of societal stability is why we are seeing more and more craziness these days. Folks are scared and lashing out. The interesting thing is this is nothing new. We have seen it all before at the end of the Great Depression. Likely because of the hardships they faced, the folks who built America afterwards had a different mind- set. They now knew how to build from scratch. Like my grandmother they followed simple rules: Do unto others, as you would have them do unto you. Begin with the end in mind. Value what you have and make the most of it. Do no harm Always try to make things better. BIG THINGS Make it happen. (To see grandma was green click here) From these simple principles they built a nation and from these same principles people are rebuiding our By George and Angela Brooks nation today. To quote President Obama, “We do big things. From the earliest days of our founding, America has been the story of ordinary people who dare to dream. That’s how we win the future.” People are building a new and sustainable prosperity. Some young, others with experience, like grandma, they are making the most of what they have to support their families, build new institutions, create jobs and “We do big things. From generally make things better for us all. They are doing BIG, no GREAT things. These visionaries are the the earliest days of our subjects of this chronicle. We hope you find their stories inspirational. founding, America has In This Edition been the story of We begin the year with a look at how people are harnessing their local resources to move the urban village of South Mountain. To best understand what they are doing one must first know what they have ordinary people who to work with. So with thanks to the City of Phoenix for some great information, we provide a snapshot on dare to dream. That’s how what this region is and the remarkable resources it has to offer. It is truly more than meets the eye. we win the future” Later in the edition we look at South Mountain High and how they are saving jobs and improving education through energy conservation. We also shed a light on the dark side of sustainability, copper theft, how to do green business with the city of Phoenix and an interesting proposal on how to Barack Hussein Obama sustainably beautify South Central Avenue. Finally we open the window on a great new concept, the President of the United States Sustainable Communities Conference. Enough talk for now, on with the show. Enjoy! NxT NxTHorizon.com Special Edition Vol. 3. No. 1. February 20114 Prologue NxTHorizon.com Special Edition Vol. 3. No. 1. February 2011 5 Taylor Made Promotions features NxT Horizon 16 Vision South 24 Seizing Power 36 EPP The future belongs to those who can With 16 campuses and 26,000 students, Purchasing more than 16 types green January 2011 harness the power of what is best in us; Phoenix Union is the largest high school products, the purpose of the city of our knowledge, wisdom, diversity, district in the state of Arizona. If Principal Phoenix's Environmentally Preferable VOL. 3. NO. 1 ingenuity and faith and use it to move Alvin Watson, Jr., and Facilities Manager Purchasing (EPP) program is to help mountains. This is likely why at the end of Frank Bock have their way, South suspend the negative affects to our the recession the residents of South Mountain will be the best school in the environment like greenhouse gas Mountain Village are springing back from district. Making this dream a reality is not emissions, landfill and water use, and the bad times. This article presents a easy. This is the story of the school is ground level smog. This article details snapshot of South Mountain to help applying energy conservation to how to do business with this award understand what it is and has to offer. accomplish the task. winning program. NxTHorizon.com Special Edition Vol. 3. No. 1. February 20116 Table of Contents in this edition prologue events Raison d’Etre pg. 2 The Sustainable Communities Prologue pg. 4 Forum and Expo pg. 43 Table Of Contents pg. 6 Staff pg. 13 business podcasts Rethinking your Companies Business Plan pg. 32 Grandma was Green pg. 14 Environmental Factors Affecting Cancer pg. 14 images The Rio Salado Project Update pg. 14 Baseline Rd. Gatway pg. 15 Mystery Castle on South Mountain pg. 19 voices Passing The Torch: The Nawokowski Family pg. 23 Solar Thermal Generator pg. 31 Sustainability in a Planter Box pg. 10 Aquaponics pg. 42 Golf at the legacy Resort pg. 48 snapshots epilogue pg. 49 The Unsung Father of Sustainability pg. 35 Going Green on the West Side pg. 40 Copper Theft, the Dark Side of Sustainability pg. 46 resources & terms pg. 50 NxTHorizon.com Special Edition Vol. 3. No. 1. February 20117 Table of Contents Faculty Kenneth H. Marks, a Managing Partner of High Rock Partners, providing growth-transition leadership, advisory and investment. Staff Angela Brooks is a dynamic global community and He is the lead author of the Handbook of Financing Growth business leader with a strong record of achievement. A publis hed b y J ohn Wiley & Sons NxT Horizon magazine i Human Resource professional, Angela has an under http://www.HandbookofFinancingGrowth.com. He can be s published by NxT Horizon Group graduate degree and attended Ottawa University. Angela reached at: [email protected] George B. Brooks, Jr. , Ph.D has nearly twenty years of experience that include a CEO and Editor mixture of supervision and administration in business and education. She is the Sole Proprietor of Life Strategies PR/Marketing Consulting specializing in: Human Resource, Human Life Strategies Consulting Service, Public Relations and Marketing. She is also the Publisher/ CEO of The Ebony Cactus magazine. Angela has four daughters: Andrea, Amanda, Haley and Hasina. Sales One God Daughter Sarah and a new grandson Marcus. Tracy Williams She is married to George Brooks, Jr. PhD. She may be reached at: [email protected] Originally from central California, and an Native American son of the Yokayo Band of Pomo, Round Valley Tribes, Covelo, California, Bill Clay relocated to Phoenix, Arizona in 1980 to attend Phoenix Institute of Technology and to pursue his goal of becoming an architect. With over 28 years of experience in the metropolitan Phoenix area, the award winning architecture firm of Bill Clay Design Studio LLC has provided sensible, creative and objective architectural design services in response to sustainability, Graphics/ Art the surrounding community & project context, client Magazine: requirements, governing codes and municipality Dr. George Brooks Jr. requirements. WEB Master George B. Brooks, Jr. Darice Ellis has worked in energy and environmentally Photography related fields for over 20 years. She served for a number of years as a Senior Staff Specialist for the Region III office Angela Brooks of the U.S. Environmental Protection Agency (EPA), Dr. George B. Brooks, Jr. managing and implementing policies for various multimedia programs. She is currently employed in the city of Phoenix's Office of Environmental Programs with a job focus of promoting the city's overall environmental sustainability efforts, the development and implementation of the Environmentally Preferable Purchasing (EPP) Program policy and vendor program, as well as training Contact and outreach. Mail: P.O. Box 24982 Tempe, AZ 85285-4982 Brayden Kay & John Harlow are Phone: (602) 363-1677 graduate students in the School of Fax:(602) 437-8852 Sustainability at Arizona State University. Contact: [email protected] [email protected] Webpage http://nxthorizon.com NxTHorizon.com Special Edition Vol. 3. No. 1. February 20118 Table of Contents Index of Advertisers Arizona Minority Business Enterprise Center: pg. 9 Bill Clay Design Studio pg. 45 e-Caps pg. 41 Fleur-de-Lis Media Consulting pg. 30 iChange Conference pg. 12 Phoenix Union Scholarship Gala pg. 27 South Mountain Villager pg. 13 Spirit of South Mountain Annual Awards Dinner pg. 39 The African American Legislative and Leadership Conference pg. 34 The Greater Phoenix Black Chamber of Commerce: pg. 3 Taylor Made Promotions: pg. 5 Villages in Transition III pg. 9 NxTHorizon.com Special Edition Vol. 3. No. 1. February 20119 Table of Contents Sustainability in a Planter Box n order to solve the problems threatening the stability of our neighborhoods, cities, and planet, we do not simply need a multitude of solar panels, windmills, or new technologies.