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Annual Report THE ASTERISKA FILENE UPDATE MEMBER IMPACT REPOR T FISCAL YEAR 2020 ISSUE NO. 6 “TO DISCOVER THE NEW RESPONSIBILITIES OF THIS NEW LOOKING EPOCH, AND TO ACT IN ACCORDANCE WITH THOSE NEW RESPONSIBILITIES, IS THE MOST PRACTICAL AND MOST BACK IMPORTANT PROBLEM WHICH CONFRONTS US NOW.” – EDWARD FILENE WHILE MOVING FORWARD There has never been a greater need for credit unions. It’s not just research however —it’s research done VOLUME 6 differently (see Incubation on page 6) so you don’t In times of crisis, the tension created by Over the years, there have been so many moments have to shoulder the risk of new ideas alone in your competing priorities can be overwhelming, FEATURES of celebration in our great credit union industry. Yet quest to be more innovative for your members. this year has presented us with one crisis after another, 4 RESEARCH but it can also lead to greater clarity of shaking our public health, economic, social, and political And if there’s anything the pandemic taught us, it’s 6 INCUBATION systems to their core. Some is a repetition of what we that solving big challenges requires a new mindset purpose. It is the actions we take in each 8 ADVISORY SERVICES have seen before, some is new and different. In this (see Advisory Services on page 8). So, we’ve upped our uniquely challenging environment, some things will game in how we convert our research and insights into present moment that give life to our mission, 9 CUSTOM RESEARCH rise, and some will fall. Some ideas will not survive, tools and resources for you, at the level you need, to 10 COMMUNITIES while tomorrow yields new opportunities for and some will be born out of this time. make lasting and impactful change in your organizations. I feel strongly that the work credit unions have always Ultimately, we are all wired for connection (see us to shape brighter futures for the people IN EVERY ISSUE done and are still doing amid a global pandemic, has Communities on page 10) and this year has pushed we serve. This issue looks back at Filene’s 11 EVENTS never been more needed. And to meet that need, credit us to turn challenges into opportunities to connect last fiscal year and how the work we have 12 FILENE FILL-IN unions across the country have stepped up with more deeper (see Events on page 11). We invite you to join clarity of purpose to serve and support their members us in our efforts now and into the future so we can 13 FILENE FAVORITES done together has helped our industry and communities in huge and numerous ways. That is stay connected for the long run. 14 TAKE-AWAY TOOL what we at Filene are celebrating this year, the impact find balance in the face of uncertainty and 15 YOU ASKED. and action of our nation’s credit unions! This year, like no other, has brought forward the WE ANSWERED. tension we face daily between our heads and our create new opportunities to grow as a 16 EXECUTIVE RESEARCH In this, our annual member impact report, we outline hearts. You stand committed to your business and business while supporting the well-being REPORT SUMMARIES the ways in which Filene is your partner to grow your to your community, and Filene stands committed to impact, to help you deliver your products and services you in finding solutions to the complex problems of our communities. in ever more excellent ways, and to prepare you for we will continue to face together as we shape a 2020 IMPACT REPORT resilience and sustainability long into the future so new future and new moments for celebration. 25 FINANCIAL HIGHLIGHTS you can always be there to meet the needs of your Thank you! 26 BOARD MEMBERS members and community. 27 ACKNOWLEDGEMENTS Filene has worked hard to usher in a new era of research 31 THINK TANK (see Research on page 4) to support your executive leadership teams in the work they do to make your Mark Meyer credit union a leader in its field. President + CEO 2 3 CUTTING-EDGE RESEARCH TO INCREASE LEARNING AND TRANSFORM ORGANIZATIONS Ushering in a new era of research. The new Centers will build on Four years ago, Filene first introduced a significant body of research Six New Centers of Excellence Filene’s Think Tank DIVE DEEPER the concept of Centers of Excellence that has strengthened the credit Diversity, Equity & Inclusion Representing nearly 40 credit unions and credit union system organizations, to help organize research around the union system and delivered Launched January 2020 the Think Tank serves as one arm of Filene’s Research and Incubation Advisory PODCAST most pressing issues facing the future impactful results to consumers. Council alongside the prestigious Inner Circle. Launched in May 2020, the Think Consumer Financial Lives of credit unions. A lot has changed As the Centers of Excellence for Tank serves as the voice of credit unions and the credit union system with the in Transition in four years. A lot has changed in Organizational Entrepreneurship, Launched February 2020 objective of driving Filene’s innovative research and incubation agenda for the four months! Consumer Decision Making, industry while growing and strengthening credit unions’ capacity to improve and Performance & Operational Emerging Technology consumers’ financial lives (see page 31 for more). Based on feedback from hundreds Excellence come to a close we Relaunched June 2020 of credit unions and their partner are grateful for our partners Data Analytics & the Future organizations, Filene identified six who helped make this research of Financial Services Ep 65: Introducing Dr. Quinetta Roberson key focus areas to provide credit possible and the Fellows, Dennis Launched September 2020 unions with actionable research Campbell, Hope Schau and Huggy Filene sits down with Dr. Quinetta Community Social Impact “I READ NEARLY EVERY PAPER THAT COMES to continue to make a significant Rao, who brought this research Roberson, the Fellow for Filene’s Launched October 2020 OUT AND SHARE [THEM] WITH MY TEAM TO first Center of Excellence launched impact and transform the credit union to life to help credit unions think HELP US UNDERSTAND WHAT IS RELEVANT Innovation & Incubation in 2020, the Center for Diversity, industry in the years to come. forward and change lives. IN THE INDUSTRY. I LOVE THE WAY FILENE To be launched December 2020 Equity & Inclusion. IS BOLD ENOUGH TO CALL OUT WHAT NEEDS TO BE CALLED OUT. WE SOURCE FILENE’S WORK OFTEN.” Thank You to our Exiting Filene Fellows for their Contributions BLOG ERIKA ROMENESKO, CUNA MUTUAL GROUP Huggy Rao Filene Fellow, Center of Performance & Operational Excellence Atholl McBean Professor of Organizational Behavior and Human Resources Stanford University An Interview with Lisa Servon Hope Schau Filene shares more about the Filene Fellow, Center of Consumer Decision Making By the Numbers launch of the Center of Excellence Eller Professor of Marketing at the Eller College of Management for Consumer Financial Lives in University of Arizona Transition led by Dr. Lisa Servon Research reports COVID-19-specific of the University of Pennsylvania. and actionable outputs to strengthen Dennis Campbell tools developed to credit unions. Filene Fellow, Center for Organizational Entrepreneurship transform organizations. Dwight P. Robinson, Jr. Professor of Business Administration 31 22 filene.org/research Harvard University See page 15 for more research insights from FY20. 4 5 “EVERY SINGLE TEST, WHETHER A PRODUCT PROVEN ROLLED OUT FROM THIS OR NOT, filene.org/incubation HELPED US EVOLVE AS A CREDIT UNION.” DANIELLE FRAWLEY, FORT COMMUNITY CU INCUBATORS DIVE DEEPER Report #500: PODCAST TO ACCELERATE INNOVATION AND REDUCE Filene’s founders saw a need within the cooperative finance industry for RISK FROM TESTING NEW SOLUTIONS thoughtful, objective and impactful research. The first twenty years of Filene were focused on one thing, conducting research but research alone would not be enough. Research done differently. The world is changing in unpredictable ways and credit unions need to be proactive about preparing for that uncertain future. ​​Those who tested with us over the past year learned something of value The culmination of a five-year long relationship with Visa to seek, test, about their work and the needs of their community in every instance. and scale alternative products to reach minority households was a success in more ways than one. The Pathways to Financial Well-being report tracked Ep 61: Align ISA Research and Results To reduce the front-end risk of testing new products and ideas, Filene ran two incubators to explore the desirability, the significant impact of the RMH Incubator in the lives of twenty people. Hear insights from the architects feasibility, and viability of new and novel concepts. In a similar way, it also marked a significant milestone for being Report #500 of the first test in the FinTech in Filene’s archive. Catalyst Incubator, plus the credit unions practitioners “Never did we dream that we would get to 500 studies. From one study who tested this concept. Growth Incubator Financial Well-being Incubator to another to another, we were building all of the time. And now we are at 500 studies and look at what we are talking about, financial well-being. Through a partnership with CMFG Ventures, the FinTech Building on the success of the Reaching Minority Households TOOL I think our reports should be judged ‘do they make a difference.’ And in Catalyst Incubator identified, tested and evaluated four Incubator (RMH) work and with the support of Visa, Filene my opinion beneficial to ordinary people.” promising financial technology concepts and companies. hosted workshops, created an implementation guide, and launched an online learning tool for ITIN Lending.
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