Center for Advanced Multimodal Mobility Solutions and Education EVALUATING the POTENTIAL USE of CROWDSOURCED BICYCLE DATA IN

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Center for Advanced Multimodal Mobility Solutions and Education EVALUATING the POTENTIAL USE of CROWDSOURCED BICYCLE DATA IN Center for Advanced Multimodal Mobility Solutions and Education Project ID: 2018 Project 03 EVALUATING THE POTENTIAL USE OF CROWDSOURCED BICYCLE DATA IN NORTH CAROLINA Final Report by Wei Fan (ORCID ID: https://orcid.org/0000-0001-9815-710X) Zijing Lin (ORCID ID: https://orcid.org/0000-0001-6529-5725) Wei Fan, Ph.D., P.E. Director, USDOT CAMMSE University Transportation Center Professor, Department of Civil and Environmental Engineering The University of North Carolina at Charlotte EPIC Building, Room 3261, 9201 University City Blvd, Charlotte, NC 28223 Phone: 1-704-687-1222; Email: [email protected] for Center for Advanced Multimodal Mobility Solutions and Education (CAMMSE @ UNC Charlotte) The University of North Carolina at Charlotte 9201 University City Blvd Charlotte, NC 28223 September 2019 i ii ACKNOWLEDGEMENTS This project was funded by the Center for Advanced Multimodal Mobility Solutions and Education (CAMMSE @ UNC Charlotte), one of the Tier I University Transportation Centers that were selected in this nationwide competition, by the Office of the Assistant Secretary for Research and Technology (OST-R), U.S. Department of Transportation (US DOT), under the FAST Act. The authors are also very grateful for all of the time and effort spent by DOT and industry professionals to provide project information that was critical for the successful completion of this study. DISCLAIMER The contents of this report reflect the views of the authors, who are solely responsible for the facts and the accuracy of the material and information presented herein. This document is disseminated under the sponsorship of the U.S. Department of Transportation University Transportation Centers Program in the interest of information exchange. The U.S. Government assumes no liability for the contents or use thereof. The contents do not necessarily reflect the official views of the U.S. Government. This report does not constitute a standard, specification, or regulation. iii iv Table of Contents EXECUTIVE SUMMARY ......................................................................................................... xi Chapter 1. Introduction.................................................................................................................1 1.1 Problem Statement .................................................................................................................1 1.2 Objectives ..............................................................................................................................3 1.3 Expected Contributions ..........................................................................................................3 1.4 Report Overview ....................................................................................................................3 Chapter 2. Literature Review .......................................................................................................5 2.1 Introduction ............................................................................................................................5 2.2 Data Collection Methods .......................................................................................................5 2.2.1 Crowdsourcing ............................................................................................................................ 5 2.2.2 Open Data .................................................................................................................................... 6 2.2.3 Big Data ...................................................................................................................................... 6 2.2.4 Stated Preference Survey and Revealed Preference Survey ........................................................ 7 2.2.5 Traditional Survey Methods ........................................................................................................ 8 2.3 Smartphone Crowdsourcing Applications .............................................................................8 2.3.1 CycleTracks ................................................................................................................................. 8 2.3.2 AggieTrack .................................................................................................................................. 8 2.3.3 Cycle Atlanta ............................................................................................................................... 9 2.3.4 RenoTracks.................................................................................................................................. 9 2.3.5 Mon RésoVélo ............................................................................................................................. 9 2.3.6 MapMyRide ................................................................................................................................ 9 2.3.7 Strava ......................................................................................................................................... 10 2.3.8 MyTracks .................................................................................................................................. 10 2.3.9 ORcycle ..................................................................................................................................... 10 2.4 Potential Use of Crowdsourced Data ...................................................................................12 2.4.1 Crowdsourced data for route choice analysis ............................................................................ 12 2.4.2 Crowdsourced data for bicycle volume estimation ................................................................... 16 2.4.3 Crowdsourced data for other research purposes ........................................................................ 17 2.5 Summary ..............................................................................................................................17 Chapter 3. Collecting Crowdsourced Data and Other Supporting Data ...............................19 3.1 Introduction ..........................................................................................................................19 3.2 Introduction to Strava ..........................................................................................................19 3.3 Strava Metro Delivery ..........................................................................................................20 3.3.1 Core Data .................................................................................................................................. 20 3.3.2 Roll-ups ..................................................................................................................................... 20 3.3.3 Reports ...................................................................................................................................... 21 3.4 Data View ............................................................................................................................21 3.4.1 Street ......................................................................................................................................... 21 3.4.2 Intersections .............................................................................................................................. 22 3.4.3 Origin & Destination ................................................................................................................. 23 v 3.4.4 Heat Map ................................................................................................................................... 24 3.5 Other supporting data ...........................................................................................................24 3.5.1 Manual Count Data ................................................................................................................... 24 3.5.2 Bicycle facilities ........................................................................................................................ 25 3.5.3 Population ................................................................................................................................. 26 3.5.4 Slope .......................................................................................................................................... 26 3.6 Summary ..............................................................................................................................27 Chapter 4. Data Descriptive Analyses ........................................................................................29 4.1 Introduction ..........................................................................................................................29 4.2 Strava Data Analysis ............................................................................................................29 4.2.1 Demographics ............................................................................................................................ 29 4.2.2 Trip purpose .............................................................................................................................. 30 4.2.3 Strava Count .............................................................................................................................. 31 4.3 Data Comparison .................................................................................................................37
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