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Potential Client Investigation LEND LEASE Potential Client Investigation Preliminary Research Planning & Zoning, Multi-Site Group 4/1/2013 This is a compilation of preliminary research done on a number of prospective clients. The list was based on companies we believed to have a development model that is similar to the type of services provided by the Multi-Site Group at Lend Lease. This list is a live document and clients and information may be added to and/or removed from this list at any time. MAP I QUICK SERVE RESTAURANTS (57) TRADITIONAL RESTAURANTS (12) Au Bon Pain Applebee’s Big Salad, The Buffalo Wild Wings Bojangles Cheesecake Factory, The Bruegger’s Bagels Cracker Barrel Captain D’s Denny’s Caribou Coffee Gold Star Chili Chick-fil-A Golden Corral Chipotle Mexican Grill Hu Hot Mongolian Grill Cold Stone Creamery IHOP Corner Bakery Café Olive Garden, The Cosi Red Robin Daphne’s California Greek Ted’s Montana Grill Domino’s Waffle House Donato’s Dunkin’ Brands RESTAURANT GROUPS (4) Einstein Bagels Darden Restaurants Fatburger FOCUS Brands, Inc. Fazoli’s Panda Restaurant Group Firehouse Subs Raving Brands Five Guys Burgers and Fries FOCUS Brands, Inc. COMMERCIAL RETAIL (9) Freebirds World Burrito CVS Freshii Dick’s Genghis Grill: Mongolian Stir Fry Family Dollar Go Roma Fresh and Easy Habit Burger Grill, The JC Penny’s Hot Head Burritos Rite Aid Huddle House Sports Authority Hungry Howie’s Pizza & Subs Urban Outfitter Jason’s Deli Walgreens Jersey Mike’s Jimmy John’s GAS STATION/ CONVENIENCE STORES (7) Mama Fu’s Asian House BP Mooyah Burgers, Fries & Shakes Marathon/ Speedway Noodles & Company Meineke Orange Leaf Frozen Yogurt Midas Panda Express Sheetz Pei Wei Asian Diner Valero Potbelly Sandwich Works Wawa Q’doba Quiznos BANKING (3) Rubio’s Fresh Mexican Grill Huntington Bank Schlotzsky’s JP Morgan Chase Smashburger PNC Bank Sonic Drive-In Restaurants Steak and Shake HOTELS (2) Subway Extended Stay Taco Bell Marriot Taco John’s Tim Horton’s EDUCATION (3) Uncle Maddio’s Pizza Joint Knowledge Universe/KinderCare Wendy’s Opportunities for Learning Which Wich Superior Sandwiches Primrose Schools Wingstop Z Pizza MISCELLANEOUS (1) Zoes Kitchen Snap Fitness Zoup! **Currently 98 total II “A-List” Potential Clients (Expanding / Building Opportunities) Expansion Goals in Expansion Goals Client Headquarters MSG Liaison 2013/14 in 2015 1 Chase (Existing Client) New York, NY Collective Effort from Multi-Site Group 2 Tim Horton’s Dublin, OH Collective Effort from 400 Remodels in Canada. 10,000 in the future. Multi-Site Group 3 Wendy’s Dublin, OH Collective Effort from 100 rebuilt corp. stores. Remodel 20% of the locations Multi-Site Group 100 rebuilt franchises. by the end of 2015. 4 Opportunities for Learn- Pasadena, CA David Sabin ing 5 Dunkin’ Brands Canton, MA Frank Barco 330 – 630 stores. Moving into California by 2015. 6 Smashburger Denver, CO Greg Meeter 30% unit growth. 70 units in 2012. 7 Panda Express Rosemead, CA David Sabin Aggressively expanding. 8 Domino’s (Existing Cli- Ann Arbor, MI Roy Blessing/ Gregg By 2014 all stores remod- ent) Rosen eled. 9 CVS Woonsocket, RI Dave MacDonald (via 19 Medicine Chest pur- Carpet Co.)/ Gregg chased in TX Rosen 10 Red Robin/ Burger Greenwood Vil- Greg Meeter 20 new stores, 21 re- 15-20 stores annually. Works lage, CO imaging. 11 Knowledge Universe/ Portland, OR Roy Blessing/ David KinderCare Sabin 12 Wingstop Garland, TX Greg Meeter 191 new locations over the next few years. 13 Rite Aid Camp Hill, PA Roy Blessing 500 wellness remodels. 80% growth. 14 Hu Hot Mongolian Grill Missoula, MT Andrew B./ Steve B./ Greg Meeter 15 Genghis Grill Dallas, TX Greg Meeter 30 in 2012 30 possible. 16 Hot Head Burrito Kettering, OH Andrew Barnett 50 in 2012 7 in 2013 17 Mama Fu’s Asian Austin, TX Greg Meeter 29 new stores in 2013 House 18 MOOYAH Burgers, Frisco, CA David Sabin 450 stores in 10 years. Fries & Shakes 19 Orange Leaf Frozen Oklahoma City, Andrew, B./ Steve B./ Yogurt OK Greg Meeter 20 Zoes Kitchen Birmingham, AL Frank Barco 25 new restaurants by end of year. 21 Corner Bakery Café Dallas, TX Greg Meeter Groups concept growth rate doubled in 2011. 22 Huntington Bank Columbus, OH Andrew Barnett 23 Jimmy John’s Champaign, IL Andrew Barnett 24 Jersey Mike’s Manasquan, NJ Rob Blake 25 Primrose Schools Acworth, GA Greg Meeter/ Frank Barco 26 Au Bon Pain Boston, MA Rob Blake 27 Rubio’s Fresh Mexican Denver, CO Greg Meeter Grill 28 Schlotzsky’s Austin, TX Greg Meeter Last Updated 3/20/13 III “B-List” Potential Clients (Normal Development) Client Applebee’s Buffalo Wild Wings Bojangles Captain D’s Caribou Coffee Chick-fil-A Chipotle Mexican Grill Cosi Cracker Barrel Denny’s Donato’s Einstein Bagels Extended Stay (existing client) Fatburger Fresh and Easy Firehouse Subs FOCUS Brands, Inc. Golden Corral Huddle House Hungry Howie’s Pizza & Subs JC Penny’s Marathon/ Speedway Noodles & Company Olive Garden Q’doba Quiznos (Existing Client Sheetz Snap Fitness Sonic Drive-In Restaurants Subway The Big Salad The Cheesecake Factory Uncle Maddio’s Pizza Joint Valero Walgreens Wawa Which Wich Superior Sandwiches Z Pizza IV “C-List” Potential Clients (Future Opportunities) Client BP Bruegger’s Bagels Cold Stone Creamery Daphne’s California Greek Dick’s Fazoli’s Freebirds World Burrito Freshii Go Roma Gold Star Chili Habit Burger Grill IHOP Jason’s Deli Marriot Meineke Midas Pei Wei Asian Diner Taco Bell Taco John’s Ted’s Montana Grill Urban Outfitter Waffle House V QUICK SERVE RESTAURANTS 1 Au Bon Pain Company Summary: At Au Bon Pain, we take our service — and menu — beyond the expected. From our authentic artisan breads and scrump- tious pastries to inspired menus filled with savory sandwiches, soups, salads and entrees, no recipe is less than perfect, no request beyond our reach. Our lively, bustling marketplaces allow our guests to personally select fresh menu choices from individual stations. Number of Current Stores (Corporate and Franchise) 321 Expansion/ Growth Trends Growth Plans Au Bon Pain’s future is bright! Our plan is to take advantage of an exploding market segment and accelerate our franchise development in both domestic and international territories. In order to do this, we’re looking for qualified and enthusiastic fran- chise partners with experience and expertise to help us grow the brand within our five (5) preferred trade channels. The breadth and flexibility of our five select trade channels gives our brand a powerful competitive advantage in the bakery café segment of our industry. Preferred trade channels include: City-center office buildings Transportation centers (airports, train stations, etc) Hospitals Universities Malls Company Headquarters Address: Website: Financials 19 Fid Kennedy Avenue http://www.aubonpain.com/ Unknown at this time Boston, MA 02210 617-423-2100 News: June 8, 2011 Au Bon Pain Launches Cafe Remodel Program Real Estate Information: Domestic Currently, we are focusing our domestic franchise program in the eastern, southeastern and Midwestern United States. These territories fit into our present distribution system and compliment our current company presence and planned expansion. Specific franchise target markets in the USA include: Bangor (ME) Burlington/Plattsburgh (VT/NY) Syracuse (NY) Rochester (NY) Buffalo (NY) Erie (NY) Utica (NY) Albany/Schenectady/Troy (NY) 2 Harrisburg/Lancaster/Lebanon/York (PA) Pittsburgh (along with company units) (PA) Baltimore (MD) Toledo (OH) Milwaukee (WI) Grand Rapids (MI) St. Louis (MO) Knoxville (TN) Nashville (TN) Memphis TN) West Palm/Ft. Pierce (FL) Louisville (KY) Cedar Rapids (IA) Northwest Indiana Please note: We are approximately 5-7 years away from entering markets west of the Rockies. Real-Estate Location is integral to the success of a cafe. As an independent business entity the franchisee is responsible for creating a de- velopment plan, selecting all café locations within an Area Development Agreement (ADA) and negotiating all lease terms. Au Bon Pain will provide assistance in creating a plan that incorporates all of our preferred trade channels, but generally speak- ing the real estate plan is the responsibility of the franchisee. Real Estate Process & Trade Channels When a potential café location is being considered a Site Information Package is submitted to the ABP real estate committee. All franchise real estate locations are reviewed by the same real estate committee that reviews corporate locations. Au Bon Pain’s real estate model is to open cafes in locations that have a significant captured customer population that come to the area based on large sales generators. Each Au Bon Pain trade channel presents unique real estate opportunities and chal- lenges, but in general, we seek a ten (10) year lease with several option periods of five (5) years each. Some additional factors are presented below: Business and Industry (B&I) locations are cafes operating in large office buildings in central business districts. Cafes are gener- ally 2,500 to 3,500 square feet and they offer access to a primary street and a building lobby. The trade area for a B&I café is about two to three city blocks. The target customers in this type of location are mainly office workers. Peak serving times are breakfast and lunch and morning/afternoon snack periods. Hospital cafes are located in the main lobby of large hospitals. Cafes are generally 2,500 to 3,500 square feet and may be open 24 hours, 7 days per week depending on the size and feeding needs of the hospital. Target customers are hospital employees and patient visitors. We generally seek hospitals with at least 3,500 full time equivalent employees. The hospital trade channel offers an opportunity to operate many satellite cafes from a master café. Transportation Center cafes are located in airports and train stations.
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