THE CHINESE ARE COMING As Henri Meistre Heads up Geely See Full Story Starting on Page 2

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THE CHINESE ARE COMING As Henri Meistre Heads up Geely See Full Story Starting on Page 2 South Africa’s leading source of news and information on all aspects of the motor industry Issue 25 | 21 June 2012 www.autolive.co.za THE CHINESE ARE COMING As Henri Meistre heads up Geely See Full Story Starting on Page 2 Economist bullish for Renault’s Trophy is no Engine of the Year: All Steve McQueen’s SA’s future Bimbo the winners Ferrari Page 6 Page 11 Page 13 Page 23 Subscribe for free @ www.autolive.co.za Page 2 Editor Stuart Johnston Scoop [email protected] Henri Meistre Leads the General Manager Roger Houghton Chinese Charge (Again) [email protected] Sales Bruno Lupini He cut his teeth with the Koreans, he did it at GWM, and now he heads up Geely. A media [email protected] release is set to go out today that Henri Meistre has been appointed Managing Director of Address Geely South Africa. And those who know the 44-year-old’s track record should take note Suite 106B, MISA Centre that Geely is set to become a meaningful player in the South African car market. 12 Fir Street, Northcliff Johannesburg, 2195 Tel By Stuart JohnSton The advantage for Geely, as I see it, so you don’t get much workshop and +27 (0)83 450 9255 is that I’m really a retail guy at heart. I spares business. understand the dealer’s pain, and I used “At Geely, our investment in our Fax After the recent launch of the new LC that word, pain, because at the moment dealerships is low at the moment, but +27 (0)86 505 8957 Cross model in early June, we caught up there is pressure on margins, pressure obviously as you mature you try and Website with him for an exclusive interview. So on facilities, there’s pressure on rentals. elevate your guys. I did the same thing what has he been up to for the past six “The problem today is that to es- in my previous life at GWM. You up the www.autolive.co.za months or so? tablish a dealership you can’t just set up game slowly. © 2012 WCM Media CC “Late last year I sold out of GWM, some shade-netting on the side of the “Most of our dealers are strong on in terms of shares and a directorship road. There have to be certain standards the used car side, and I would say it’s Production and I helped Teresita van Gaalen in an and no matter how low the rental is, you almost a prerequisite, at this stage of Marketing Support Services advisory capacity at Changan. I’ve also just can’t do it below a certain number. the game we bolt onto that business. +27 (0)12 346 2168 been on board in an advisory capacity at And the same applies to our existing Established mature brands do it the oth- [email protected] Geely for the past couple of months. Geely dealers right now. er way around.” “Peter Azzie and Rayhaan Hassim “The MK is on run-out now, so we Does this not have a bad effect, in Layout and Typesetting (the principle shareholders of the have only the LC, the little car, and the that a guy comes in looking for a Geely Bonita Tuson Hallmark Motor Group, which owns new LC Cross, which is the funky, high- and ends up with a well-used BMW, say, Disclaimer Geely distributorship in this country er-ride-height version of the same car. for similar money? and has 35 motor dealerships of varying The LC is definitely a ladies market car, “Well, it does! But you know, hope- While reasonable brands throughout South Africa) asked while the LC Cross’s market is broader. fully that works for the dealer at the end precautions have been me to get more involved, and hence my “You take those low-cost cars, and of the day and I know, from our point of taken to ensure the appointment as MD of Geely SA. even if there’s a decent margin on those view we’d like people to be buying only accuracy of the advice “I think it’s an interesting re- cars, how many do you need to sell to our cars. At this stage of the game, mak- and information given to lationship as I have a motor retail cover the overheads of a small dealership ing the dealer viable is probably my most readers, neither the Editor, business in Midrand, and so I’m very running at R300- or R400 000? important issue. Then we need to get our the Proprietors, nor the much retail-orientated. This is a pre- “So, we have lot of work to do there, volume up by, Number One, offering a publishers can accept mium used car business, although I to offer our dealers more product, so product at the right price.” any responsibility for any have had new-car franchises for vari- they have better absorption on the new What about parts back-up? damages or injury which ous brands, including Citroen and car side. And you have a double wham- may arise therefrom. Renault and Subaru. my effect because your car-park is tiny, continued on page 5 Subscribe for free @ www.autolive.co.za Page 3 Editor’s Note Nissan’s Blanket Drive Warms Rosslyn Hearts (And Bodies) THE FASCINATING DIESEL- PETROL BATTLE There’s lots and lots of discussion about engines in this issue of the mag, and to us it seems that petrol engines are making a comeback. Elsewhere you’ll read about the Mazda CX-5, which was returned to Ford-Mazda’s test car fleet four days ago, and how it achieved an impressive 7,4 litres/100 km from a petrol engine in real-life, highway-and-suburban driving. The roads we traversed in the ‘burbs include plenty of stop- start up-hills too, situations that generally send the consumption metre soaring, so the figure was particularly impressive. In a piece on the recently-announced Engine of the Year award, you can read how Ford’s tiny one-litre three-cylinder petrol engine gives diesel economy without the clatter and vibes associated with a diesel. It develops over 70 kW, thanks to a turbo- charger that spins up to 248 000 rpm, and, interestingly, an iron block (aluminium is the now almost universal material of choice Wonga Mesatywa, Nissan SA’s corporate and general affairs director, (2nd these days) because it warms up much more quickly than an alloy row from back, 3rd from right) with beneficiary representatives. block and thus improves start-up-phase emissions and improves fuel consumption. We’ve just gone through the winter sol- committed to making a positive input to And in our story on the Federal Mogul Group we investigate stice and with icy weather dominating the the communities around us.” how exciting modern engine technology has become. headlines and more on the way, Nissan “We appreciate the blankets from the The Mazda CX-5 petrol motor that we get here has a 13,0:1 South Africa’s employees’ annual blanket employees and management of Nissan SA compression ratio, but the European version has a 14,0:1 com- drive was warmly welcomed on behalf of as it makes us feel we are not forgotten,” said pression (thanks to their higher-octane fuel availability) , figures under-privileged communities who stand Nelly Mailula, representing Keitumetse that would have destroyed pistons in a petrol motor only a few to benefit from this heartfelt gesture. Early learning Centre in Winterveldt. years ago. Indeed, compression ratios have been increasing stead- As well as the staff’s generous contri- ily on petrol motors recently. bution, Nissan SA has donated an addi- “Nissan SA takes its corporate Diesels, interestingly have had their compression ratios being tional 700 blankets for the neediest people responsibility seriously and decreased in recent years. In times gone by, compression ratios in in the vicinity of the company’s Rosslyn- the region of 18:1 or even 20:1 were common, hence that explo- based manufacturing plant. we’re committed to making sive clatter common to the breed. Mazda now reckons the ideal Nissan SA’s corporate and general af- a positive input to the compression ratio is somewhere around the 15:1 mark, and such fairs director Wonga Mesatywa today of- communities around us.” engines allow a diesel to rev higher. Indeed, this company’s diesel ficially handed over the blankets to institu- revs to around the 5 500 rpm mark, something that wasn’t possible tions located in surrounding areas. They are since, well, forever! Most diesels still only rev to the 4 500 mark, Hupsoo Community Upliftment, Mohau Maureen Mothiba of Klipgat’s Lesolang a limit that has something to do with the weightier internals of a Centre of Hope, Direlang Community Rethomile Haven echoed her colleague’s diesel (the force of combustion is much higher, so the parts need to Project, Oliver’s House, Lesolang Rethomile sentiments. “It’s important for us to know be stronger) and perhaps the relatively low volatility of diesel fuel. Haven, Phumulani Project, Korwe Multi- that Nissan SA cares. They make cars, but Even if you don’t give a fig about the reasons behind the tech- purpose Centre and Keitumetse Early they also make our lives better.” nology, you’ll be interested to see that in Merc’s new M-Class Learning Centre. Nissan’s winter relief project is part of range, the V6 petrol and diesel models have performance that is “In these cold winter months, we need the company’s corporate social responsi- extremely close, and that the petrol V6’s consumption figures are to think of those less fortunate among us,” bility programme aimed at building com- only about 12 per cent greater than the diesel.
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