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Download Now PDF File 14.7 MB FEBRUARY 2019 £3.50 sportsSPORTS OUTDOOR CYCLING RUNNINGinsight FITNESS TRADE sports-insight.co.uk CYCLING INTERVIEW OUTDOOR I AM SUFFERING LEADS OUTDOOR BY ISPO SPARTACUS! P.28 TO SUCCESS P.45 GATHERS PACE P.34 It’s a great story....We love tape! - we didn’t invent it - it’s been around for a long time d3tape: the southern hemisphere’s fastest growing sports consumable brand is now available in the united kingdom! we’re specialists, focused, retail savy, - not a global pharmaceutical company our aim & belief is to supply exceptional value, quality, honest strapping tape all with a bit of funk, and in a cost effective manner that real people can afford helping you make your consumers lives...better! Sports Insight NOVEMBER.pdf 1 23/11/2018 10:35 RUGBY C M Y CM MY CY CMY K FOOTBALL BASEBALL MANUFACTURERS OF QUALITY PROTECTIVE SPORTSWEAR, MORE INFO? CYCLING CLOTHING, MMA GEAR, FOOTWEAR, TECHNICAL TEL: 01942 497707 SPORTS EQUIPMENT AND HIGH SPECIFICATION TEAMWEAR. [email protected] 4 WELCOME Brooks Run Happy to this month's Sports Insight Team 2019 The running shoe expert From the UK and Ireland, Brooks has put together a 25 applicants were selected to cross-country team of 110 motivate others to run and be active. running enthusiasts for 2019. True to its motto "Run Happy", For the Run Happy Team, the sports shoe manufacturer is Brooks received almost 4000 convinced of the positive power of applicants from passionate running and offers the participants runners from all over Europe of the Run Happy Team the special who want to become part of the opportunity to experience this team and represent the spirit of enthusiasm and share it with others. Manager (UK, Ireland, Benelux), all levels to have fun running and the brand. Throughout the year, the is pleased to launch this great being active. A lot of you will be returning from No matter whether you are members receive not only the initiative this year: "Running has “No matter whether it's the Munich and this year's ISPO. a beginner or an experienced latest Brooks products, but also always been more than just a sport achievement of self-set goals, It looked to be another busy marathon runner – they all share innovative training plans from for Brooks - it is a connecting personal well-being or sporting show and despite some bad their enthusiasm for running as experts and professionals as well as element! Run Happy is our success - the most important thing weather beforehand lots of you well as the optimism and energy invitations to selected events. philosophy. It is important to us is experiencing the joy and energy made it to Munich. it releases. Claire Butters, Marketing as a brand that we get runners of that running sets free: Run Happy!” We have a round-up of what went on and Paul Sherratt gives his take on the 2019 edition. There is also a look at how ASICS takes action to reduce CO2 Editor: MARK HAYHURST OutDoor by ISPO is shaping up Tel: 01206 508618 for its first show later in the Email: [email protected] year, when the outdoor industry emissions at European marathons Advertising Manager: descends on Munich. ASICS has committed to Launching at the Barcelona sustainability strategy. KEITH MARSHALL Fiona Bugler examines the reduce product related Marathon on March 10, 2019, ASICS “Working on our global Tel: 01206 505947 growth and changing face of greenhouse gas emissions by and I:CO will work to collect used programme to reduce greenhouse Email: [email protected] endurance events, explores 55 per cent globally by 2030 sports apparel and footwear for reuse gas emissions in alignment with the Advertising Sales some of the challenges and the and will implement product or recycling ASICS also ensures that Science Based Targets initiative, 21-23 Phoenix Court, Hawkins Rd, opportunities for the wider sports any merchandising and promotional we have identified that more than recycling programmes at Colchester, Essex CO2 8JY industry and asks what’s the impact eight of its biggest sponsored apparel developed for the races is 80 per cent of our CO2 emissions on the non-commercial governing events in Europe in 2019. made from sustainable materials. originate from the processes and Group Advertising bodies and grassroot clubs? The European initiative The programme will be delivered materials we use to create our Manager: SAM REUBIN Known throughout the cycling follows the recent announcement at eight of ASICS largest sponsored footwear and apparel and end of life Group Editor: world as one of the sport’s most by ASICS that 30,000 pieces of races across Europe in 2019 treatment of sold products.” competitive, and successful, riders, EMILY SEDDON sports apparel will be collected including the Paris Marathon, As part of the programme, ASICS Tel: 01206 505983 Fabian Cancellara talks to Jake from consumers in Japan to be Barcelona Marathon and is calling on runners and supporters Taylor about life on the road, his recycled toward 2020. Stockholm Marathon. to return their used sports apparel Publisher: MATTHEW TUDOR victory-laden career, and just what ASICS Europe has partnered Romy Miltenburg, Manager and footwear at the Barcelona Art Director: LEE WHITEFORD it takes – both inside and outside of with I:CO – a leading innovator CSR & Sustainability EMEA Marathon Expo or at the Barcelona sport – to be a champion. in the sustainable collection, at ASICS, said: “As a product flagship store located at Avinguda Advertisement Art Also, David McNaMee talks to reuse and recycling of clothing driven company, shifting to more Diagonal. As a thank you for Director: KEVIN DENNIS Tony James about his Ironman and shoes – to implement sustainable materials and engaging teaming up with ASICS on a more Reproduction: ambitions and his career. a programme to enable the our customers and consumers on sustainable world, participants will I hope you enjoy reading the ACE PRE-PRESS. recycling and reuse of its products our journey to a circular business receive a discount voucher that can Tel: 01206 797541 February issue. at eight marathons across EMEA. model are at the heart of our be used on a next purchase. Photography: CLIQQ PHOTOGRAPHY www.cliqq.co.uk Odlo once again awarded leader status by Fair Wear Foundation Twitter: @CliQQphoto made exceptional commitments are proud to be setting an example For the fourth consecutive As well as requiring strict working Accounts: SUE CARR. year, Odlo has been awarded to improving working conditions in this respect. practice guidelines, specifications for Tel: 01206 505903 Leader status from the Fair among suppliers and are actively “Sustainability is a continued their monitoring, and improvements Published by Maze Media (2000) Wear Foundation. seeking solutions in complex areas. journey that requires a in global supply chains, Fair Wear Limited, 21-23 Phoenix Court, This rating is given to selected Odlo owns two production consolidated effort. Together Foundation membership also Hawkins Rd, Colchester, Essex clothing manufacturers for their locations in Romania and Portugal, with our employees, suppliers includes a comprehensive annual CO2 8JY efforts to continuously improve where 50 per cent of its products are and partners, we will continue to audit of all members. All contents © Maze Media (2000) working conditions in their manufactured. This, as well as a high increase the impact of the changes The results are compiled in the Limited. The views expressed in supply chains. leverage with most suppliers, allows we make". Brand Performance Check and this magazine are not necessarily those of the publisher. Every effort After the annual, third-party effective work on implementing the Last year Odlo celebrated its are then published. Experts use is made to ensure the veracity and monitoring, the Fair Wear Fair Wear Foundation’s Code of ten-year anniversary as a member predefined indicators to check integrity of the companies, persons, products and services mentioned in Foundation, an independent, non- Labour Practices. of the Fair Wear Foundation. As whether companies comply with this publication and details given profit organisation that works to Knut Are Høgberg, Odlo’s CEO, one of the first Swiss members the Fair Wear Foundation’s are believed to be accurate at the improve workplace conditions said: “We are delighted to see our early on in 2008, the performance time of going to press. However, no requirements, and to what extent responsibility or liability whatsoever in garment factories around the continuous efforts to improve sportswear brand is committed to their decisions and processes are can be accepted for any consequence world, awarded Leader status working conditions in our global implementing the world’s leading contributing to improving working or repercussion of responding to any information or advice to selected members who have supply chains acknowledged and standard for fair clothing. conditions with suppliers. given or inferred. No part of this publication may be copied, broadcast, interpreted, or stored, in any form, for any purpose, without the written IN PARTNERSHIP WITH permission of the publisher. Sports Insight has a current The official publication of the Sporting Goods Industry Association ABC certified circulation of 5,281 (audit period July 1, 2016 to June 30, 2017). The Audit Bureau of Circulations (ABC) is an independent audit watchdog that verifies magazines’ circulation figures, providing accurate and comparable data for advertisers. ABC Certification demonstrates a media owner’s integrity, in their willingness to be audited and to conform to industry standards. UK/ROW subscription: £25/£42.50 for one year (10 issues). @SportsInsightUK BREAK YOUR LIMITS REVOLUTIONISING THE SPORTS INSOLE MARKET. REDUCING PAIN FOR 91% OF PEOPLE - INCLUDING PLANTAR FASCIITIS. Enertor’s groundbreaking innovation is revolutionising the insole category, and not just for runners.
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