Innovation in Conceptual Age (Case of Five Companies in Avionics Industry of Iran) 1 Amin Torkaman,* 2 Manoochehr Manteghi, 3 S
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DOI 10.29042/2017-1655-1667 Helix Vol. 7 (4): 1655-1667 Innovation in Conceptual Age (Case of Five Companies in Avionics Industry of Iran) 1 Amin Torkaman,* 2 Manoochehr Manteghi, 3 S. Jamaledin Tabibi 1 Ph.D. Student in department of management of Technology of Science and Research Branch, Islamic Azad university, Tehran, Iran, 2* professor of department of management of Technology of Science and Research Branch, Islamic Azad university, Tehran, Iran, 3Professor of department of management of Technology of Science and Research Branch, Islamic Azad university, Tehran, Iran Email: [email protected], *2 [email protected], 3 [email protected] Received: May 27th 2017, Accepted: June 22nd 2017, Published: July 1st 2017 Abstrac The second technological evolution is Background: Human being has passed different industrialization which means using machines technological ages so far, from agriculture age to instead of manpower (5). Industrialization has industry age and to information age. Now a new begun in Mid-eighteenth century and during less paradigm is developing. This new age is named than a century caused many innovations in textile Conceptual Age. In this new age you should do the industry, advances in mass production, coal mining job artificially and differently. This new age is and using steam power etc.(6). Next phase of recognized by several indexes which are named industrialization occurred in the last years of the Senses of Conceptual Age. Aim: One of the most nineteenth century. The features of this period as important issues of Conceptual Age is follows: expansion in automotive and electrical technological innovation. It is the main engine of industry (7). The next phase of industrialization economic progress. in this article we have occurred coinciding with World War II in this discussed about Conceptual Age effects on period aluminum industry (8).then new technological innovation in avionic industry of technologies emerged, such as radio and television IRAN. We have promoted a framework which and electronics industries grew at a faster pace and connects innovation and Conceptual age features. thereby provide context for the information age (9). Methods: by studying in innovation literature a In information age, an industrialized society can proposed model was produced which is the only be seen not only in its industrial activities but combination of Stage-Gate model and Conceptual also most people work in a spirit of intellectual and Age Senses, then by interviewing it was accurated, high performance (10). then questionnaires helped us to determine which senses of the New Age is important in different Achieve beyond the routines and the quest for stages of innovation, Delphi Technique at the end meaning and purpose of the life. In information age used for confirmation of final model. Findings: A we emphasized on thinking as computers but in model which shows the important factors in any conceptual age artistic thinking is considered, the stages of innovation and the main Sense of New age after information age is called Conceptual age Coming Age in any stages of innovation (11). Avionics is one of the most important segments of Keywords: Technological Innovation, aviation industry, it means Aviation plus Conceptual Age, Stage-Gate, New Coming Electronics which is contains parts as Radars, Age Communication systems, Sensors, Control systems, Automation Systems and etc. (12). This is 1. Introduction complicated industry so phase to phase model of Now we live in a new age which is more innovation is suitable for Avionics (13). complicated and varies more than ever (1). One of Innovation can make new opportunities but the most important turning point in human unfortunately, when companies are faced with the technological life is agriculture revolution, before challenge of reducing costs they reduce innovation that time the human lived in hunting communities, budget (14). When many jobs have been almost seven thousand years BC (2). They have outsourced to Asian countries the advanced started to cultivate plants and it was the reason for economies should be innovative to remain in starting the agriculture age. With the expansion of competition (15). How is innovation in the communication between societies and growing the conceptual age? We know the main engine of concept of trade and increase in transportation, the development is innovation (16). The main objective separated economic units joined to each other and of this research is to design a model to show the made bigger units. This growth is driven by the relationship between technological innovation and expansion of agriculture (3) Over production of conceptual. There is a Stage-Gate modified model agriculture sector over time caused division of (13) which is the proposed innovation model and a labor, rising prosperity and urban development (4). seven senses Conceptual Age model (11) which is 1655 Copyright © 207 Helix ISSN 2319 – 5592 (Online) Helix Vol. 7 (4): 1655-1667 proposed as Conceptual Age model. We have 2.1 Conceptual Age declared that which sense is more considered in Today we have entered to a New Coming Age which stage of innovation by creating a new model which is named Conceptual Age (11). The entrance which is combination of these two. to the age was sensed when three main features For this purpose, a proposed model is designed by appeared: first - Abundance which means full combination of two models of innovation and competiveness of market, second- Asia which conceptual age. Firstly, the innovation part of means we can outsource many productions to other model was enriched by doing interviews in Avionic countries for saving money, third –Automation industry companies. Then relation of each senses of which means many jobs could be done by machines Conceptual Age and innovation stages are asked by and computers with no need to human resource questioner. At last a model showed the result. (17). Following table somehow describes the historical trend of technological ages. Table 1 technological ages (18) Agricultural age Industrial age Information age Conceptual age period Up to 1800 1800-1950 1950-2010 2010 to now Most workers Farmers Workers Knowledge Creatives workers partnership People- Land People- People- People People-People Machine Tools Traditional tools Machines Information Conceptual tool tool The last few decades have belonged to a deepening our nonmaterial yearnings, globalization certain kind of person with a certain kind of mind that is shipping white-collar work overseas, and — computer programmers who could crank code, powerful technologies that are eliminating certain lawyers who could craft contracts, MBAs who kinds of work altogether — we are entering a new could crunch numbers. But the future belongs to a age(22). very different kind of person with a very different It is an age animated by a different form of kind of mind -creators and empathizers, pattern thinking and a new approach to life — one that recognizers, and meaning makers (19). These prizes “high concept” and “high touch” aptitudes people -artists, inventors, designers, storytellers, (11). High concept involves the capacity to detect caregivers, consolers, big-picture thinkers - will patterns and opportunities, to create artistic and now reap society’s richest rewards and share its emotional beauty, to craft a satisfying narrative, greatest joys (11). There is a seismic — though as and to combine seemingly unrelated ideas into yet undetected — shift now under way in much of something new. High touch involves the ability to the advanced world. We are moving from an empathize with others, to understand the subtleties economy and a society built on the logical, linear of human interaction, to find joy in one’s self and computer-like capabilities of the Information Age to elicit it in others, and to stretch beyond the to an economy and a society built on the inventive, quotidian in pursuit of purpose and meaning (23). empathic, big-picture capabilities of what’s rising There’s something that encapsulates the in its place, the Conceptual Age (20). change — and its right inside your head. Our brains There are six essential aptitudes— “the six are divided into two hemispheres (24). The left senses" on which professional success and personal hemisphere is sequential, logical and analytical. satisfaction increasingly will depend: Design, The right hemisphere is nonlinear, intuitive and Story, Symphony, Empathy, Play and Meaning holistic. We enlist both halves of our brains for (11). These are fundamentally human abilities that even the simplest tasks (25). But the well- everyone can master. A change of such magnitude established differences between the two is complex. For nearly a century, Western society hemispheres of the brain yield a powerful metaphor in general, and American society in particular, has for interpreting our present and guiding our future been dominated by a form of thinking and an (11). Today, the defining skills of the previous era approach to life that is narrowly reductive and — the “left brain” capabilities that powered the deeply analytical. Ours has been the age of the Information Age — are necessary but no longer “knowledge worker,” the well-educated sufficient. And the capabilities we once disdained manipulator of information and deployed of or thought frivolous — the “right brain” qualities expertise (21). But that is changing. Thanks to an ofinventiveness, empathy, joyfulness and meaning array of forces — material abundance that is — increasingly will determine who flourishes and 1656 Copyright © 207 Helix ISSN 2319 – 5592 (Online) Helix Vol. 7 (4): 1655-1667 who flounders (26). For individuals, families and 3. Not just focus but also SYMPHONY. organizations, professional success and personal What’s in greatest demand today isn’t analysis but fulfillment now require a whole new mind (2). synthesis — seeing the big picture and, crossing boundaries, being able to combine disparate pieces Figure 1 Conceptual Age senses (11) into an arresting new whole. 4. Not just logic but also EMPATHY.