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Morgan 3 Wheeler the th bodyshell produced 1000 by Premier Group

Midlands manufacturing powerhouse, Premier Group, unveils the 1,000th Morgan 3 Wheeler bodyshell

idlands manufacturing powerhouse, Premier Group reaches a historic milestone 12 Nov 2013, by producing the 1,000th bodyshell for the Morgan Motor Company’s legendary Morgan 3 Wheeler. The iconic design of the Morgan 3 Wheeler Mhas been updated with 21st Century technology and Premier Group has been instrumental assisting the car bodyshell design and manufacture.

In 2010 the decided to revisit an icon that had not been produced for 60 years, by re-engineering the much-loved, Morgan 3 Wheeler.

Taking inspiration from the original car but with modern technological influences, the initial plan was to build 400 Morgan 3 Wheelers, but due to it’s incredible global success, November 2013 sees the production of the 1,000th Morgan 3 Wheeler.

Premier Group have been working with The Morgan Motor Company for the past 5 years. This particular contract has seen Premier Group work with Morgan throughout the initial design stage of the 3 Wheeler to ensure all body panels could be manufactured to the highest standards expected by Morgan’s loyal customer-base.

PTO Wayne Woolford, MD at Premier Group, Premier Group also manufactures the generating significantly reduced lead-times said, ‘The manufacture of the 1000th bespoke coach built bonnets and boots for when it comes to end-production. 3-Wheeler body at our Walsgrave facility Morgans other iconic production vehicles. marks the continuation of a significant automotive build process representing Based in Coventry across several major a major success story for British and sites, Premier Group is a heavyweight of the Midlands manufacturing.’ UK’s manufacturing sector with an enviable client list, ranging from Motors, Graham Chapman, Technical Director at Jaguar Land and The Ford Motor Morgan, said, ‘One of our key suppliers Company to Alstom, GKN and Bombardier. in the development of the Morgan 3 Wheeler has been Premier Group. The latest cutting-edge Computer-Aided One of our key suppliers We’re delighted with the strategic counsel, technology is paramount to the Premier in the development of the design and manufacturing expertise they Group. The firm’s automotive prototype Morgan 3 Wheeler has provide. They’re a substantial Midlands production is underpinned using the very been Premier Group sheet-metal manufacturing operator and latest CAD design, CAE virtual development a significant link in our supply chain.’ and CAM manufacturing techniques, Graham Chapman – The Morgan Motor Company

About the Premier Group

Premier Group is the market leader development and CAM manufacturing, Great Britain’s economic recovery. of bespoke metallic prototype parts, culminating in significantly reduced assemblies and solutions for an enviable lead-times when it comes to customers’ The Premier Group of companies was roll-call of bluechip clients spanning the end-production. established in 1992 with the founding international automotive, aeronautical, of Premier Sheet Metal. Since then, this rail and defence industries. As the appointed manufacturer of the company that nowadays generates a London 2012 Olympic Torch, Premier turnover of £15M, has grown from 12 staff Headquartered in Coventry, the privately- Group were extremely proud to represent working on the specialised ‘Body in White’ owned Premier Group is a heavyweight of and raise the profile of the engineering project for Motor Panels, to employing the UK’s burgeoning manufacturing sector. skills that are so integral to the identity of 120+ personnel (including 20 apprentices) Coventry. These skills, once in danger of to provide a full turnkey operation to The Premier Group’s stellar client base being lost, are now very much in demand as the Automotive, Rail, and ranges from The Morgan Motor Company, growth in manufacturing leads the way to Military sectors. Bentley Motors, Jaguar and The to Alstom, GKN and Bombardier.

These international customers, and many more, receive Premier Group’s cutting- edge design, development, prototyping, manufacturing and logistics support, enabling clients to benefit from the very latest in CAD design, CAE virtual

About the Morgan Motor Company

For over 100 years the Morgan Motor when he designed the first Morgan three- last detail of Morgan are tailored Company has been making exciting sports wheeler. The first four wheeled Morgan was to the customer’s specification. cars in the beautiful spa-town of Malvern. produced in 1936. The cars are continually Morgan cars are famous the world over developed and meet current standards for their unique blend of charisma, quality of safety as well as offering responsive materials, craftsmanship and performance. thoroughbred performance.

All Morgan cars are coach built. One of Morgan have established themselves the strongest selling points is the in people’s minds as a of pure care taken in the manufacture of each car; excellence, reinforced over time by an leading design capability, an extensive array adherence to superior principles, high of luxurious materials and the latest drive- standards and the best in craftsmanship. train technologies combine to create an unparalleled driving experience. Whether it’s one of the lively ‘Classic’ range sports cars, the extravagant high The Morgan Motor Company Ltd was performance ‘Aero’ supercars or the truly established by H.F.S. Morgan in 1909 unique Morgan 3 Wheeler, every

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