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South Shields New Central Library and Digital Media Centre Travel Plan June 2014

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South Shields New Central Library and Digital Media Centre Travel Plan June 2014 South Shields New Central Library and Digital Media Centre Travel Plan June 2014 New Central Library & Digital Media Centre and Market Place Travel Plan Report New Central Library & Digital Media Centre and Market Place Travel Plan Report JMP Consultants Limited Milburn House Dean Street Newcastle Upon Tyne NE1 1LE T 0191 260 0135 F 0191 206 4001 E [email protected] www.jmp.co.uk Job No. NEA1239 Report No. 1 Prepared by JQ Verified SP Approved by SP Status FINAL Issue No. 3 Date 13 June 2014 New Central Library & Digital Media Centre and Market Place Travel Plan Report Contents Amendments Record This document has been issued and amended as follows: Status/Revision Revision description Issue Number Approved By Date DRAFT 1 14/03/2014 DRAFT 2 24/04/2014 FINAL 3 13/06/2014 Contents 1 INTRODUCTION ........................................................................................................................ 1 Background................................................................................................................................. 1 Structure of Report ..................................................................................................................... 1 Policy Background ...................................................................................................................... 2 Benefits of a Travel Plan ............................................................................................................ 4 2 EXISTING CONDITIONS ........................................................................................................... 5 Site Location ............................................................................................................................... 5 Sustainable Transport Network .................................................................................................. 6 Highway Network ...................................................................................................................... 12 Parking ...................................................................................................................................... 12 3 PROPOSED DEVELOPMENT ................................................................................................. 14 The New Central Library & Digital Media Centre ..................................................................... 14 Market Place ............................................................................................................................. 16 Harton Quays Car Park ............................................................................................................ 16 4 TRAVEL PLAN MEASURES .................................................................................................... 17 Location & Built Environment ................................................................................................... 17 Travel Plan Co-ordinator .......................................................................................................... 18 Services and Facilities .............................................................................................................. 19 Promotional Strategy ................................................................................................................ 22 5 OBJECTIVES AND MONITORING .......................................................................................... 27 Key Objectives .......................................................................................................................... 27 Monitoring Devices ................................................................................................................... 27 6 TARGETS ................................................................................................................................. 29 Targets ...................................................................................................................................... 29 7 SUMMARY ............................................................................................................................... 33 Tables and Figures Table 2.1 Bus services within the study area .................................................................................... 6 Table 2.2 Frequency of Metro services from South Shields Station ................................................. 9 Table 2.3 Examples of approximate journey times from the South Shields Station ......................... 9 Table 2.4 Summary timetable for ferry crossings ........................................................................... 10 Table 2.5 Public Town Centre Car Parks ........................................................................................ 13 Table 4.1 Car and Cycle Parking Standards & Provision ............................................................... 20 Table 4.2 Sustainable Travel Events .............................................................................................. 24 Table 6.1 Existing modal splits (Journey to Work Census Data 2001) ........................................... 29 Table 6.2 Modal splits based on TRICs .......................................................................................... 29 Table 6.3 Anticipated Staff and Visitor Modal Splits ....................................................................... 30 Table 6.4 Change in mode share as a result of travel plan measures ........................................... 30 Table 6.5 Proposed modal splits 6 months after implementation of the travel plan ....................... 31 Table 6.6 Target Summary.............................................................................................................. 32 Table 7.1 Target Summary.............................................................................................................. 33 Figure 2.1 Site Location in context of the Town Centre .................................................................... 5 Figure 2.2 Proposed Development Elements ................................................................................... 6 Figure 2.3 Bus stops in vicinity of development ................................................................................ 8 Figure 2.4 Map showing the Tyne and Wear Metro Network ............................................................ 9 Figure 2.5 Existing Cycle Network .................................................................................................. 11 Figure 2.6 Taxi Ranks within South Shields town centre ................................................................ 12 Figure 4.1 The Travel Plan Pyramid ............................................................................................... 17 Appendices APPENDIX A Travel Plan Questionnaire 1 Introduction Background 1.1 JMP have been appointed by MUSE and South Tyneside Council (STC), to prepare a Transport Assessment and Travel Plan for a proposed development in South Shields town centre, South Tyneside. The development consists of: Proposed erection of New Central Library & Digital Media Centre, referred to hereafter as The New Central Library – containing a library, educational and community facilities, cafe and restaurant; Proposed remodelling of the Market Place and erection of market stall canopy structure; and Proposed Harton Quays car park. 1.2 STC has embarked on an ambitious initiative intent on the regeneration and revitalisation of South Shields town centre referred to as the South Shields 365 town centre vision. This sets out a sustainable economic vision for South Shields which will help create new opportunities for residents, businesses and visitors. This will include the creation of an expanded retail and leisure offer which ensures that a greater amount of spend is retained in the borough. 1.3 Fundamental to the town centre is the provision of a range of other attractions and experiences which add value and create a unique offer to encourage repeat trips. This will aid STC’s ambition to create a vibrant town centre which will be a place of all year round cultural, leisure and retail activity for residents, businesses and visitors. 1.4 Taking this bold vision forward is a major step in securing a sustainable future for South Shields. It sets out major interventions which will transform the town and provide lasting improvements to the way the town functions - from the shopping and leisure offer to the way people travel to, from and around the town centre, making it easy for all visitors to enjoy the Foreshore and Riverside as well. 1.5 This element forms the first stage of the town centre works creating an important community, leisure and retail facility in the heart if the town centre. Structure of Report 1.6 Following this introduction, this report includes: existing non-car based transport infrastructure; site accessibility in relation to local services and public transport; measures to help encourage sustainable travel to and from the site and to reduce the traffic impact of the site (giving consideration to existing transport conditions and facilities in the area); the objectives of the travel plan and how they will be monitored; appropriate targets for the travel plan; and a summary of the plan. Job No Report No Issue no Report Name Page NEA1239 1 3 New Central Library & Digital Media Centre and Market 1 Place Policy Background 1.7 The Travel Plan has been developed in accordance with current policy at national,
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