2008 Schedule of Issues OEM Edition OEM Edition

Sales Offices

TERRITORY PHONE E-MAIL DETROIT 1155 Gratiot Avenue, Detroit, Michigan 48207-2997 Fax: 313-446-8030

Larry Schlagheck, Advertising Director 313-446-6790 [email protected] Rick Greer MI, WI 313-446-6050 [email protected] Kathy Lightbody AR, CO, IA, IN, LA, MN, ND, NE, SD, WV 313-446-6037 [email protected] Russ Procassini AL, GA, MI, MS, NC, SC 313-446-0350 [email protected] Karen Rentschler MI, E. CANADA 313-446-6058 [email protected] Jerry Salame IL, KS, KY, MO, OH, OK, W. PA, TN, TX 313-446-0481 [email protected] Marie Hingst, Classified Department 800-388-1800 [email protected] LOS ANGELES 6500 Wilshire Blvd., Suite 2300, Los Angeles, California 90048-4947 Fax: 323-655-8157

Justus Breese AK, ID, MT, OR, WA, WY, W. Canada 323-370-2446 [email protected] Lauren Ford HI, N. CA 323-370-2447 [email protected] Todd Landau AZ, NM, NV, UT, S. CA 323-370-2466 [email protected]

NEW YORK 711 Third Avenue, New York, New York 10017-4036 Fax: 212-210-0489

Scott Ghedine CT, DC, MA, MD, ME, NH, NJ, NY, E. PA, RI, VA, VT 212-210-0126 [email protected] Henry Woodhouse DE, FL, NY 212-210-0125 [email protected] 2008

UK, FRANCE, SPAIN, SCANDINAVIA, EASTERN EUROPE Schedule Lars Timmermans +31 315 345772 [email protected] of Issues GERMANY, ITALY, AUSTRIA, SWITZERLAND Nina Sauer +49 69 9288 4646 [email protected] OEM Edition JAPAN Kazuhiko Tanaka, Shinano International +81 3 3584 6420 [email protected]

KOREA Jung-Won Suh, Sinsegi Media Inc. +82 2 785 8222 [email protected]

CHINA & ASEAN Carol Xing +86 10 6569 2708 [email protected]

RUSSIA Arkady Komarov +7 495 987 3800 [email protected] 2008 Schedule of Issues - OEM Edition

’ Automotive News There s a simple reason why is the must-read publication of the industry: we Automotive News provide a competitive edge. We know our audience, and we deliver news about their competitors, WeIf you deliveronly want to thereach theOEM OEM audience, audience. no one delivers like . Bound into 26 issues customers and suppliers, plus the data and information necessary to make informed decisions. of the national edition, the OEM edition commands the attention of 40,675 readers in this core demo- graphic group. By featuring specific editorial content tailored directly to this market, the OEM edition ’ Readers benefit from our proven expertise:Automotive rich, essential News content, well-written and well-edited addresses the unique needs’ and interests’ of manufacturersAutomotive and Newssuppliers from around the world. If it s in an engaging format -- the hallmark of . the OEM audience you re after ... they re right here in . the “ ” Advertisers benefit from the visibility they get from being in industry book -- the one publication that the entire automotive industry reads. Automotive News OEM Circulation: 40,675 Only delivers: Vehicle Manufacturers 7,559 G A team of 50 editors and reporters worldwide -- experienced, specialized automotive writers Suppliers and Other Manufacturers 13,206 covering the world for the North American automotive industry. Financial/Investment/Legal/Insurance 6,532 G Advertising/Marketing Services 3,521 Hard news -- fair, timely and accurate. Media/Information Services 2,075 G Incisive analysis -- editorials, commentaries by staff and industry leaders, comprehensive data Consulting Services 4,109 and lists. Education/Organization/Government Services 2,470 G IT/Ecommerce 1,203 Special features throughout the year, plus reference guides, supplements and themed editions Publisher’s own data for the May 28, 2007 issue. allowing advertisers extended reach to targeted audiences.

ResearchAutomotivePass-along shows News that Readership. manufacturers and suppliers in the U.S. and Canada who subscribe to Special opportunities for 2008: share their copies with an average of 3.6 additional readers, extending the reach of your message to all critical layers in the specifying process*.

Total Manufacturer and Supplier Readership: 93,185* CORPORATE - includes corporate, group management and financial 23,472 ADMINISTRATION - includes department management, purchasing, data processing & personnel 18,964 OPERATIONS - includes plant management and plant engineering 5,858 MANUFACTURING & PRODUCTION - includes quality control 4,022 Issue Date: September 15, 2008 Issue Date: May 19, 2008 Close Date: August 8, 2008 Close Date: April 11, 2008 ENGINEERING AND DESIGN - includes styling and R&D 13,036 SALES & MARKETING/COMMUNICATIONS - includes customer service 25,848 This special issue will commemorate General This special section will review Nissan’s 50 OTHER - 1,985 Motors’ 100th anniversary. It will chronicle the years in the United States. It will profile 50 *Source: Macro Internationalall other titlesInc. study verified by Audit Bureau of Circulations. Full study results available upon request. people and products that fueled a century of key people who made Nissan in America what innovation, performance andAutomotive style. For News more it is today.Automotive For more News information, contact information, contact your regional your regional sales sales manager or visit autonews.com/GM100 manager or visit autonews.com/Nissan50

Key To Symbols On TheGfK Starch Calendar Bonus distribution of All ads 14” or larger in these Automotive News at industry marked issues are automatically events means your ad dollars go even further, included in a Starch readership study, to and your ad makes even more good impressions. gauge the effectiveness of the advertisement. 2008 Schedule of Issues - OEM Edition

Total Manufacturer and Supplier Readership: 93,185* CORPORATE - includes corporate, group management and financial 23,472 ADMINISTRATION - includes department management, purchasing, data processing & personnel 18,964 OPERATIONS - includes plant management and plant engineering 5,858 MANUFACTURING & PRODUCTION - includes quality control 4,022 Issue Date: September 15, 2008 Issue Date: May 19, 2008 Close Date: August 8, 2008 Close Date: April 11, 2008 ENGINEERING AND DESIGN - includes styling and R&D 13,036 SALES & MARKETING/COMMUNICATIONS - includes customer service 25,848 This special issue will commemorate General This special section will review Nissan’s 50 OTHER - 1,985 Motors’ 100th anniversary. It will chronicle the years in the United States. It will profile 50 *Source: Macro Internationalall other titlesInc. study verified by Audit Bureau of Circulations. Full study results available upon request. people and products that fueled a century of key people who made Nissan in America what innovation, performance and style. For more it is today.Automotive For more News information, contact information, visit autonews.com/GM100 your regional sales manager or visit autonews.com/Nissan50

ISSUE DATE OEM AD CLOSE CONTENT ISSUE DATE OEM AD CLOSE CONTENT

Dec 19 G JANUARY JUNE G Early Close Detroit Auto Show Preview May 19 In-Depth: New American Manufacturers (NAT/OEM) 7 2

G G Exclusively sponsored supplement - Guide to Industry 21 16 June 2 G Future Products - Chrysler Group G Executives (OEM). Close Date: Dec 21 In-Depth: Green Car (NAT/OEM) Jan 7 G Detroit Auto Show Coverage Automotive News Focus Page: Information Technology World Congress G Car Cutaway MID-JUNE Automotive News Green Conference G Exclusively Sponsored Supplement - Top Global Suppliers (OEM). JAN 21-24 Automotive News World Congress, Detroit 23 June 9 G Close Date: May 30 G Supplement - Global Market Data Book (OEM). Close Date: May 30 FEBRUARY G Car Cutaway 4 Jan 21 Chicago Auto Show Preview NADA G JULY June 23 Automotive News All-Stars

GfK Starch G 7 18 Car Cutaway G Feb 4 G Focus Page: Green Car 21 July 7 G Supplement - Car Cutaways (OEM). Close Date: June 27 In-Depth: Information Technology (NAT/OEM)

G MARCH Feb 15 G Exclusively Sponsored Supplement - Guide to Industry Industry News AUGUST Executives (OEM). Close Date: July 18 3 Early Close 11 July 28 G Geneva Auto Show Management G Future Products - Japan Briefing Seminars In-Depth: Manufacturing (NAT/OEM) G New York Auto Show Preview 17 G AUG 12-15 Management Briefing Seminars Show Daily, 4-Issue Package - Close Date: July 7 Mar 3 G Focus Page: Information Technology G Automotive News PACE Awards finalists GfK Starch 25 Aug 11 G Car Cutaway G Future Products - GM 31 Mar 17 G Automotive News PACE Awards finalists Car Cutaway G SEPTEMBER Aug 25 Industry News APRIL 14 Automotive News PACE Awards, Detroit 8

G SEPT 15 Automotive News Special Issue: GM 100th Anniversary - Close Date: Aug. 8 Supplement - Guide to China’s Auto Market (OEM). APRIL G Mar 31 Close Date: Feb 25 G 22 G Car Cutaway 14Automotive News In-Depth: Engineering (OEM) Sept 8 PACE Awards Paris Auto Show G Paris Auto Show Preview In-Depth: Automotive Design (NAT/OEM) APRIL (Pending Beijing Auto Show Dates) Automotive News China Conference, Beijing G G OCTOBER Exclusively Sponsored Supplement - Guide to Global 28 April 14 G Car Cutaway G Automaker Partnerships (OEM). Close Date: Sept 12 Talk from the Top: North American Automakers 6 Sept 22 G Talk from the Top: Global CEOs G Future Products - Europe Paris Auto Show Coverage G MAY Exclusively Sponsored Supplement - Top North American April 28 G 12 Suppliers (OEM). Close Date: April 18 20 Exclusively Sponsored Supplement - Market Data: U.S. G Specifications (NAT). Close Date: Sept 26 Oct 6 G Focus Page: Green Car Automotive News Special Section: Nissan 50th Anniversary - Close Date: April 11 MAY 19 G Car Cutaway MAY 19-21 Automotive News Europe Congress, Turin Talk from the Top: Global CEOs BREAKING NEWS, E-MAIL ALERTS, DATA AND MORE - 24/7 FROM AUTONEWS.COM BREAKING NEWS, E-MAIL ALERTS, DATA AND MORE - 24/7 FROM AUTONEWS.COM 2008 Schedule of Issues 2008 Schedule of Issues OEM Edition OEM Edition

ISSUE DATE OEM AD CLOSE CONTENT ISSUE DATE OEM AD CLOSE CONTENT

Dec 19 G JANUARY JUNE G Early Close Detroit Auto Show Preview May 19 In-Depth: New American Manufacturers (NAT/OEM) 7 2

GfK Starch G 7 18 Car Cutaway G Feb 4 G Focus Page: Green Car 21 July 7 G Supplement - Car Cutaways (OEM). Close Date: June 27 In-Depth: Information Technology (NAT/OEM)

ISSUE DATE OEM AD CLOSE CONTENT

NOVEMBER Rates - OEM and Marketing Editions • Talk from the Top: Global CEOs Oct 20 G 3 SEMA In-Depth: Vehicle Technology (NAT/OEM) Rates effective October 1, 2007 (Rate Card No.75) Four Color Process Rates (including frequency discounts for the most frequently used ad space units): SIZE G 1X 3X 6X 9X 12X 18X 26X 36X 52X Exclusively Sponsored Supplement - Market Data: U.S. Prices 17 70” Full Page (276.2 x 368.3mm) $11,420 $11,078 $10,735 $10,392 $10,050 $9,822 $9,593 $9,365 $9,136 G (NAT) Close Date: Oct 24 Nov 3 G In-Depth: Green Car (NAT/OEM) 40” Jr. Page (203.2 x 254mm) 9,455 9,172 8,888 8,604 8,320 8,132 7,942 7,754 7,564 G LA Auto Show Preview 35” Half Page (254 x 177.8mm) 8,595 8,337 8,080 7,821 7,564 7,392 7,220 7,048 6,876 Car Cutaway 80” ”Jr. Spread (406.4 x 254mm) 18,000 17,461 16,920 16,380 15,839 15,480 15,120 14,761 14,400 140 2-Pg. Sprd. (552.5 x 368.3mm) 21,930 21,273 20,614 19,956 19,299 18,860 18,422 17,983 17,544 DECEMBER GfK Starch G Black & White Rates (1X rate) Color Rates 1 Nov 17 Industry News ” Per Page Per Spread 70” Full Page ” (276.2 x 368.3mm) $8,845 AAAA(ads less Standard than 35 Colors inches) $945$710 $1,405$1,055 40” 4 col x 10” Jr. Pg. (203.2 x 254mm) 6,880 35” 5 col x7 Half” Pg. (254 x 177.8mm) 6,020 Matched(ads less Colorthan 35 inches) $2,195$1,645 $2,430 $3,240 30” 3 col x 10” (152.4 x 254mm) 5,160 15 G Dec 1 In-Depth: Information Technology (NAT/OEM) 14” 1 col x 14” (50.8 x 355.6mm) 2,408 Four(ads Colorless than Process 35 inches) $1,930$2,575 $3,180 $4,240 10” 2 col x 5” (101.6 x 127mm) 1,720 1 1” col x 1 ” (50.8 x 25.4mm) 172 Five Color (Four Color Process 80 8” col x 10 Jr. Sprd (406.4 x 254mm) 13,760 Plus(ads Matched less than Color)35 inches) $4,575$3,430 $5,765 $7,685 - 29 G 140 2 Page Spread (552.5 x 368.3mm) 17,690 Dec 15 G 2008: The Year in Review Car Cutaway Agency Commission 15% of gross billing is allowed to recognized agencies for space, color and position, provided account is paid within 30 days of invoice date.

Frequency discounts are available with Automotive News China, Automotive News Europe and Automobilwoche.

PublicationMechanical Trim Size: 10 7/8" (276mm) Requirements x 14 1/2" (368mm) All advertising should be provided in a digital format. Insertion Orders and Correspondence Printing: Heat-set web offset For further instructions on how to prepare your digital Send to: Binding: Saddle stitched advertisement and upload to Crain’s Digital Ad Andrea Nickols Paper Stock: Gloss coated, 36lb., basis weight Processing Center, please visit our website at Sales Department Line Screen: 120-line screen recommended www.crain.com/digital_ad. Automotive News Edit Page Size: Full page is 70 column inches: Digital media, proofs or copy 1155 Gratiot Avenue 5 columns wide, 14" (356mm) deep. Send to: Detroit, MI 48207-2997 Column width is 2” (51mm) Terry Driscoll E-mail: [email protected] Production Department Phone: 313-446-6031 Automotive News Fax: 313-446-8030 Space sold in multiples of 1/4" (6mm) per column with 1155 Gratiot Avenue minimum space of one column inch. Detroit, MI 48207-2997 Bleed Ads: No extra charge for bleeds. Phone: 313-446-6062 E-mail: [email protected]

Advertisements supplied to Crain without an acceptable color proof will These terms and conditions shall be deemed incorporated in every insertion order or be printed to SWOP standards. The Printer and/or Publisher cannot be space contract tendered to Automotive News unless modified by written agreement signed by an officer of Crain Communications (Publisher), and shall supersede any inconsistent held liable for color complaints when files are submitted without an statements in such order or contract. For complete advertising information, go to acceptable color proof. www.autonews.com or consult our full media kit.

BREAKING NEWS, E-MAIL ALERTS, DATA AND MORE - 24/7 FROM AUTONEWS.COM 2008 Schedule of Issues OEM Edition