FP7-PEOPLE-IRSES-295130 Europe-China High Value Engineering Network (EC-HVEN)

Partner Introduction Pack:

Zhejiang University(P6-ZJU)

- 1 - EC-HVEN Partner Introduction A brief introduction to my organization

Zhejiang university (ZJU)

School of Management (SOM)

National Institute for Innovation Management

- 2 - EC-HVEN Partner Introduction Beijing

West Lake Shanghai

Hangzhou

160 km away from Shanghai Xixi Wetland West Lake Qiantang River Xixi Wetland Qiantang River - 3 - EC-HVEN Partner Introduction Hangzhou: Paradise City

- 4 - EC-HVEN Partner Introduction Zhejiang University History

1897: Qiushi Academy 1928: National Zhejiang University

 1936: Moved west 1952: Renamed as Zhejiang University 1998: New Zhejiang University - 5 - EC-HVEN Partner Introduction Zhejiang University: “Cambridge in the East” (Joseph Needham, 1945)

- 6 - EC-HVEN Partner Introduction Zhejiang University, since 1897

CHU Kochen (1936-1949), later as the Vice President of the Chinese Academy of Science. He introduce “faith of truth” as the motto of university. MA Yinchu (1949-1951), later as the President of Beijing University. ZHOU Rongxin (1958-1962), later as the Minister of Education. QIAN Sanqiang (1979-1982): was also the vice-president of the Chinese Academy of Science. LU Yongxiang (1988-1995). He is currently the President of the Chinese Academy of Science. He introduced “innovation” as the second motto of ZJU. PAN Yunhe (1995-2006): He is currently the Executive President of the Chinese Academy of Engineering. YANG Wei (2006-Present): He was the Director of Administrative Office of Academic Degrees of the Ministry of Education before his appointment as the President of Zhejiang University.

- 7 - EC-HVEN Partner Introduction 5 Campuses

- 8 - EC-HVEN Partner Introduction Zhejiang University

Facets (2011)  Motto: Faith of Truth (求是)  7 faculties, 37 colleges/schools  5 campuses  3,146 faculty members  44,245 full-time students  22,6640 undergraduates, 13,868 graduate students, 7,737 Ph.D. candidates  2,706 international students from over 100 countries, 1717 for degrees  Research oriented

- 9 - EC-HVEN Partner Introduction National Ranking in Recent Five Years

Zhejiang University Zhejiang University Zhejiang University Graduate School School of Management 2011 1 1 2 2010 3 2 2 2009 3 3 3 2008 3 3 3 2007 3 3 3

Source: China Management Science Institute – The most recognized independent ranking institute in China

http://edu.sina.com.cn/gaokao/2011utop/

- 10 - EC-HVEN Partner Introduction Zhejiang University

- 11 - EC-HVEN Partner Introduction Zhejiang University

- 12 - EC-HVEN Partner Introduction School of Management

- 13 - EC-HVEN Partner Introduction School of Management Sprit

We have • Dream • Passion • Responsibility • Smile

We foster • Globalization • Innovation • Entrepreneurship • Responsibility

- 14 - EC-HVEN Partner Introduction International Accreditation

Accredited by AMBAs in 2006: the first one in mainland China Reaccredited by AMBAs in 2011

The School was awarded EQUIS Accreditation in 2012

- 15 - EC-HVEN Partner Introduction Financial Times 21 December 2006

Source: http://www.ft.com/cms/s/2/501b264c-90e6-11db-b71a-0000779e2340.html - 16 - EC-HVEN Partner Introduction School of Management Departments

Management Science & Engineering

Business Tourism Management Administration School of Management

Accounting Agricultural Economics & & Finance Management

- 17 - EC-HVEN Partner Introduction School of Management Program Offices

EMBA Program Office

EDP Office MBA Program Office — Executive Education — MBA, MTA, MAE, MPAcc — ME (Project Management, Logistics Engineering)

- 18 - EC-HVEN Partner Introduction School of Management Internationalization & Accreditation

- 19 - EC-HVEN Partner Introduction Students in different programs (2011) （total: 3408）

255 827 713 Bachelors Masters 414 MBA EMBA 1199 PhD

- 20 - EC-HVEN Partner Introduction School of Management

Faculty  Faculty – 1 Fellow of Chinese Academy of Engineering – 2 Chair Professors – 35 Professors – 52 Associate Professors – 40 Post-Docs

- 21 - EC-HVEN Partner Introduction Current Building of SOM

New Building

- 22 - EC-HVEN Partner Introduction We Focus on …

INNOVATION & ENTREPRENEURSHIP

- 23 - EC-HVEN Partner Introduction School of Management Research Centers

 National Key Disciplines – Management Science and Engineering

 National Key Research Centers – National Institute for Innovation Management – The Center for Agricultural and Rural Development

- 24 - EC-HVEN Partner Introduction Innovation National Institute for Innovation Management of Zhejiang University (NIIM)

• The earliest institute in Innovation Management in mainland China since 1982 • The first Fellow of the Chinese Academy of Engineering in Innovation Management • Father of the innovation management studies in China • Joint research center with Cambridge University

- 25 - EC-HVEN Partner Introduction Organizational structure of NIIM

MOE (985)

Zhejiang University

Policy Committee Director Academy Committee Enterprise Committee Associate Directors industry-university-research partnership Joint-research centers Core sub-institutes administration 《 《 学术交流与对外联络部 创新管理评论管理工程学报 电 官 人 企 浙 浙 浙 创 信 全 组 绿 创 产 办公室 子 产 才 业 大 大 大 新 息 球 织 色 新 品 创

科 学 培 博 技 化 变 教 创 计算与网络基地 信息资料基地 与 新 技 研 训 士 海 剑 中 区 术 制 革 与 育 新 大 联 基 后 尔 桥 集 域 与 造 与 可 与 与 》 》 学 合 地 流 联 联 联 发 管 与 产 持 创 知 续 编辑部编辑部 分 体 动 合 合 合 展 理 创 业 业 识 基 站 变 新 发 发 管 研 研 研 研 展 精

地 革 展 神 理 究 研 究 究 究 研 研 研 研 中 中 中 所 究 究 研 心 心 究 所 究 所 究 究 心 所 所 所 所 - 26 - EC-HVEN Partner Introduction NIIM Joint Research Center & Lab

Zhejiang University --Cambridge University Joint-Research Center for Global Manufacturing and Innovation Management Zhejiang University & Hailer Group Joint Research Centre for Innovation Management and Sustainable Competitiveness Zhejiang University & CIMC Joint Research Center for Innovation Management and Sustainable Competitiveness Zhejiang University——IEG Group Innovation and Creativity Lab

- 27 - EC-HVEN Partner Introduction NIIM Research Fields

 Innovation and Regional Development

 E-Commerce and Emerging Industries

 Globalization of Manufacture and Innovation

 Organizational Change and Industry Development

 Innovation and Management of Nonprofit Organizations

 Knowledge, Patents and Standards strategies

- 28 - EC-HVEN Partner Introduction NIIM Academic Activities

 Two series of International Conferences： – ISMOT (1995- ) – GMC (2005- )  Three main big forums： – Chinese Innovation Forum for Young Scholars – Zijin Innovation Forum – Enterprise Forum for Indigenous Innovation

 Innovation Management Forum (twice per month)

- 29 - EC-HVEN Partner Introduction NIIM Academic Activities

- 30 - EC-HVEN Partner Introduction NIIM Core Members

Director : Prof. Xiaobo WU Deputy Director : Prof. Jin CHEN Prof. Jiang WEI Prof. Xinjian GU Honored Director and Consultant: Prof. Qingrui XU

- 31 - EC-HVEN Partner Introduction EC-HVEN (ZJU) Key Members

Qiushi Chair Prof. Xiaobo WU

Research and Interests: • Innovation Management • Global Manufacturing & Strategy • ICT and Value Networks Management

EMAIL: [email protected]

- 32 - EC-HVEN Partner Introduction EC-HVEN (ZJU) Key Members

Prof. Bin GUO

Research and Interests: • Technological Innovation • Strategy management • Economics of innovation

EMAIL: [email protected]

- 33 - EC-HVEN Partner Introduction EC-HVEN (ZJU) Key Members

Assoc. Prof. Yongyi SHOU

Research and Interests: • Project Management • Decision Optimization • Innovation Management

EMAIL: [email protected]

- 34 - EC-HVEN Partner Introduction Research Theme 1 Technological Innovation

1.1 Secondary Innovation mechanisms and dynamics

1.2 Knowledge management during secondary innovation evolution

1.3 Organization learning during secondary innovation process (From Punctuated Equilibrium to Ambidexterity)

1.4 How to commercialize foreign technology through local adaption (E-bay VS Taobao)

Relevance to EC-HVEN:

WP4: Explore the changing global landscape of engineering, and understand the long-term implications of engineering off- shoring/outsourcing ; provide guidance for the development of global technological platforms and open innovation systems

- 35 - EC-HVEN Partner Introduction Research Overview of ZJU Team Technological Innovation

Laboratory Original innovation Technology Organizational learning

Emerging Secondary innovation Technology Type II

Mature Secondary innovation Technology Type I

Typical Path of Chinese firms’ Technology Innovation

- 36 - EC-HVEN Partner Introduction Research Theme 2 Globalization

2.1 Motivation, entry modes, timing, and journeys of Chinese firms’ ODI

2.2 Chinese manufacturing firms’ ODI: industrial and strategic factors

2.3 Emerging MNC’s knowledge learning/transfer

2.4 International manufacturing system based on global value network(such as intermediary Service)

Relevance to EC-HVEN:

WP5: Eexplore emerging structures and behaviors of international manufacturing systems, and develop research methods and potential areas of collaboration and technology transfer projects focusing on advanced engineering and manufacturing technologies

- 37 - EC-HVEN Partner Introduction EC-HVEN (ZJU) Research Overview

China

HK

Research Focus: Globalization

- 38 - EC-HVEN Partner Introduction Research overview of ZJU team Globalization

Global Engineering Network M&A ODI Born Focus Motivation; Entry Mode; Timing (Reverse FDI) Global Culture R&D Choice-exploitation/ exploration

Oversea agent Focus Localization This is typical Oversea office Market Oriented path for Global Value Chain individual firm, in Intermediary Service fact, the three Focus Technology Introduction ways co-exist in Buy-In China until now

Typical Path of Chinese firms’ Globalization

- 39 - EC-HVEN Partner Introduction Research Theme 3 Business Model Innovation

3.1 Strategy formation process and business model development

3.2 Business model selection and network redesign

3.3 Business model innovation and Emerging technology

3.4 E-business and M(obile)-business

Relevance to EC-HVEN:

WP8 : Understand the impact of information and communication technologies (ICT) on engineering network design and operations, and provide advanced network capabilities for engineering systems in the future

- 40 - EC-HVEN Partner Introduction EC-HVEN (ZJU) Research Overview In the company of globalization, firms are transforming their value chain to value network over the world which has substantial influence on the way to do business—Business Model Innovation. Huawei Value Network

HUAWEI

- 41 - EC-HVEN Partner Introduction Research overview of ZJU team Business Model Innovation

Cross Industry Boundary Global value network reconfigurations have substantial effect on Europe and China firms’ business model innovation Within Industry Boundary

Value Chain Value Network

- 42 - EC-HVEN Partner Introduction EC-HVEN Wish-list for participating

Since our main research are direct related to WP4, 5, 8, we want to

participate in these parts.

WP3 WP4 WP5 WP6 WP7 Research and Design and International Engineering Sustainable technology innovation manufacturing services engineering management

WP8 ICT FOR EC-HVEN

- 43 - EC-HVEN Partner Introduction EC-HVEN Contributions to Three Objectives SO1: Increasing awareness of the importance and potential value of engineering and networking within the community of high value engineering research.

Secondary innovation not only bring advanced technology, but also the transition from low value position to high value engineering network. It is also can be used under the context of Europe reshaping sustainable engineering sectors. Through this process, the awareness of importance and potential value of engineering will be aroused.

SO2: Providing a supportive environment for building collaborative research projects focusing on high value engineering capabilities and novel concepts of operations.

NIIM has established various collaborative projects with leading companies(such as Haier, CIMC, Geely) and research organizations on this theme, we would like to share the experience with our partners to deepen this field.

SO3: Establishing a framework for global network collaborations in high value engineering areas.

Chinese firms’ ODI will have significant impact on global value network, it provide a new context which is different from developed countries’ FDI. It can enrich global network collaborations in high value engineering areas research and practice.

- 44 - EC-HVEN Partner Introduction EC-HVEN Key contacts for partners

School of Management, ZJU: http://www.som.zju.edu.cn

NIIM Website: http://www.som.zju.edu.cn/niim/english Team Leader : Prof. Xiaobo WU Tel & Fax: +86-571-88206800 Email: [email protected]

- 45 - EC-HVEN Partner Introduction