Digital Publishing Tech Training Presented by Future Media Concepts (Gibson)
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CONFERENCE + EXPO CONFERENCE + EXPO JANUARY 13–15, 2015 NEW YORK HILTON MIDTOWN • NYC #DBW15 PRESENTING SPONSOR events + CONFERENCE SPONSORS PRESENTED BY events + PRESENTING SPONSOR SUPPORTING SPONSORS PARTICIPATING SPONSORS TRACK SPONSOR PROGRAM SPONSOR 01See the02 DBW Pro05GRAM E06book For10 the mo11ST UP-to-D12Ate liStin17GS AT con22Ference.28diGitAlbookworld30 .32com WELCOME EVENTS AWARDS AGENDA WORKSHOPS TRAININGJOIN THESESSIONS CONVERSSPEAKERSATION ON TWITTECOUNCIL R @DIGIBOOKWORLDFLOOR PLAN EXHIBITOR MAP • #DBW15RESTAURANTS A Welcome from our Chairman & CEO “Our DNA is as a consumer company—for that individual customer who’s voting thumbs up or thumbs down. That’s who we think about. And we think that our job is to take responsibility for the complete user experience. And if it’s not up to par, it’s our fault, plain and simply.” – Steve Jobs Since last we met a year ago, my company, F+W, has grown and evolved. New acquisitions including New Track Media, a powerhouse in the world of niche crafts and the multibillion dollar quilting industry. New ownership in our valued partners at Tinicum, L.P. who believe in our mission and allow us to grow and thrive through smart investment in the Company’s underpinnings and future acquisitions. And a new Company name: from F+W Media to F+W, A Content + eCommerce Company. A nuanced change but one that better reflects who we are and what we do beyond the bounds of media. You may be reading this and thinking back to the many changes that took place within your own organizations throughout 2014. Change is vital—evolve or risk irrelevance. What hasn’t changed are the fundamentals of why we at F+W exist as an organization: to serve our vertical markets with the information and inspiration and exclusive products and services they seek. To serve our valued customers like you, our Digital Book World community. And how to better serve our shared consumers is why we’re gathered here now. It’s all our jobs to take responsibility for the consumer experience and guide that experience through experimentation and new ideas. Be it ecommerce, Ebook, video, online education, immersive reading and beyond. That’s why I’m so excited about this year’s program. From the New Yorker’s media writer, Ken Auletta, to Seth Godin, to Walter Isaacson, the Digital Book World Conference + Expo will challenge our status quo and bring us the latest insights and successes driving transformation. It’s our goal to help you leave here with the answers that spell digital publishing success. As always this event is made possible with the help of our Chairman and Conference Partner Mike Shatzkin, our Conference Co-Partner and Publishers Lunch founder Michael Cader, our community council members and advisors, and our esteemed speakers, sponsors, and exhibitors and my team at F+W. Thank you all. 2014 was another challenging year in parts of our industry and I know you feel the urgency to shift, evolve and find new ways to delight consumers. That’s who we think about at F+W every day. Please put the immediate on the backburner to focus on the important and spend our time together immersing yourself in the ideas, inspiration, and practical application you can bring back to your house. Best, David Nussbaum, Chairman & CEO, F+W, A Content + eCommerce Company [email protected] fwcommunity.com • @dnussbaum 01 02 03 04 08 09 14 18 24 26 28 WELCOME EVENTS AWARDS AGENDA WORKSHOPS SESSIONS SPEAKERS COUNCIL FLOOR PLAN EXHIBITOR MAP RESTAURANTS CO-LOCATED EVENTS DIGITAL PUBLISHING TRAINING TUESDAY, JANUARY 13 • 9:00 AM–5:15 PM | WEDNESDAY, JANUARY 14 • 9:00 AM–5:15 PM ◆ ◆ ◆ This 2-day, fast-paced event from Future Media Concepts, Inc. highlights best practices and new innovations in digital publishing. You’ll learn to use the latest tools and expand the interactivity and engagement potential for your content. Explore Adobe DPS, Apple iBooks, and enhanced ePub. Increase your reach with solutions like Wordpress, YouTube, social media, podcasting, and cloud delivery. Training a New Generation of Digital Artists 01See the02 DBW Pro05GRAM E06book For10 the mo11ST UP-to-D12Ate liStin17GS AT con22Ference.28diGitAlbookworld30 .32com WELCOME EVENTS AWARDS AGENDA WORKSHOPS TRAININGJOIN THESESSIONS CONVERSSPEAKERSATION ON TWITTECOUNCIL R @DIGIBOOKWORLDFLOOR PLAN EXHIBITOR MAP • #DBW15RESTAURANTS TUESDAY, JANUARY 13 GIBSON 9:00 AM – 10:15 AM CREATING DYNAMIC BOOKS FOR APPLE AND iOS WITH APPLE iBOOKS AUTHOR Richard Harrington, PMP, President and Founder, RHED Pixel 10:30 AM – 11:45 AM CREATING REFLOWABLE EPUB WITH ADOBE INDESIGN Jay Nelson, Author and Publisher, The Skinny Books 11:45 AM – 12:30 PM LUNCH ON YOUR OWN 1:00 PM – 2:15 PM PUBLISHING AUDIO AND VIDEO AS A PODCAST Richard Harrington, PMP, President and Founder, RHED Pixel 2:30 PM – 3:45 PM USING WORDPRESS TO DELIVER DIGITAL CONTENT TO AN AUDIENCE Luisa Winters, Certified Instructor, Future Media Concepts 4:00 PM – 5:15 PM COMPRESSING AUDIO AND VIDEO FOR DIGITAL DELIVERY Luisa Winters, Certified Instructor, Future Media Concepts WEDNESDAY, JANUARY 14 GIBSON 9:00 AM – 10:15 AM FIXED LAYOUT EPUB FOR EVERYONE (EVEN YOU)! Jay Nelson, Author and Publisher, The Skinny Books 10:30 AM – 11:45 AM WHY EDITING VIDEO IN PHOTOSHOP IS THE NEW BLACK Lesa Snider, Author/Speaker, Photoshop: The Missing Manual/iPhoto: The Missing Manual 11:45 AM – 1:00 PM LUNCH ON YOUR OWN 1:00 PM – 2:15 PM ACROBAT’S SECRET WEAPONS FOR PUBLISHERS Jay Nelson, Author and Publisher, The Skinny Books 2:30 PM – 3:45 PM POWER UP WORDPRESS: ESSENTIAL DESIGN AND SEO PLUG–INS Luisa Winters, Certified Instructor, Future Media Concepts 4:00 PM – 5:15 PM HOW TO BECOME A BOOK GRAPHIC NINJA Lesa Snider, Author/Speaker, Photoshop: The Missing Manual/iPhoto: The Missing Manual 5:15 PM – 7:00 PM COCKTAIL NETWORKING RECEPTION 01 0203 05 06 10 11 12 17 22 28 30 32 WELCOME EVENTS AWARDS AGENDA WORKSHOPS TRAINING SESSIONS SPEAKERS COUNCIL FLOOR PLAN EXHIBITOR MAP RESTAURANTS CO-LOCATED EVENTS We’re grateful to the program partners, promotional partners and service providers here and on the following pages, whose support helps make Digital Book World possible. TUESDAY, JANUARY 13 8:45 AM – 5:15 PM SUTTON NORTH Launch Kids, programmed by Publishers Launch Conferences and Lorraine Shanley of Market Partners International is now in its fourth year. It’s the leading children’s digital publishing conference, highlighting new products, platforms and channels. Launch Kids presents a wide array of experts who share their insights into the trends and technology that children’s publishers should consider when they’re developing their content and looking for new partners and paths to market. Roundtable Lunch Sponsor: Co-Located Events are available for an additional fee, space permitting. Visit the registration desk on the Second Floor in the East Corridor if you’d like to attend one of these events. 01See the02 DBW Pro05GRAM E06book For10 the mo11ST UP-to-D12Ate liStin17GS AT con22Ference.28diGitAlbookworld30 .32com WELCOME EVENTS AWARDS AGENDA WORKSHOPS TRAININGJOIN THESESSIONS CONVERSSPEAKERSATION ON TWITTECOUNCIL R @DIGIBOOKWORLDFLOOR PLAN EXHIBITOR MAP • #DBW15RESTAURANTS DIGITAL BOOK AWARDS DIGITAL BOOK AWARDS GALA • WEDNESDAY, JANUARY 14 • 7:00PM The Digital Book Awards recognizes innovation, creativity and excellence in all aspects of digital We’re proud to book publishing. Each year, award winners announce this year’s and finalists in more than a dozen categories emcee Ira Wolfman— demonstrate fresh thinking, inspired design, Publishing Executive and and bold technology integration, pushing the Digital Transformation boundaries of what’s possible in this constantly Consultant. evolving publishing arena. CATEGORIES JUDGES ANNE KOSTICK Ebook: Flowable Apps Digital Book Awards Program Director Adult Fiction Adult Fiction Principal, Foxpath IND Adult Nonfiction Adult Nonfiction FRANCO ALVARADO TOM MCCLUSKEY Children Children Ebook Developer at F+W, Operations Director, Digital a Content + eCommerce Bindery Reference/Academic Reference/Academic Company NATHAN MAHARAJ Ebook: Fixed Format/ Transmedia ANDREA COLVIN Director, Merchandising, Enhanced Vice President, Content/ Kobo Education and Executive Producer of the Adult Fiction MATT MULLIN Learning—New! book division at Andrews Manager, Digital Content, Adult Nonfiction McMeel Publishing Barnes & Noble Children Special Award: Ebook PETER COSTANZO DREW PODWAL Reference/Academic Cover Design Digital Publishing Specialist, Founder and President of Associated Press The Book Corps MATTHEW DIENER LINDA RUGGIERI Senior Product Manager Digital and Print Content for Media, Health Forum, Creator a division of the American THANK YOU TO OUR SPONSORS Hospital Association RONSON SLAGLE Art Director, Print magazine AMI GREKO Book Marketing Strategist, JOSHUA TALLENT Goodreads Chief Ebook Architect, Firebrand Technologies MATT LEBLANC Director of Digital Workflow, IRA WOLFMAN Ebooks, F+W, a Content + President, POE eCommerce Company Communications KELLY LEONARD Founder and Principal Consultant of KLO Associates, LLC 01 02 05 06 10 11 12 17 22 28 30 32 WELCOME EVENTS AWARDS AGENDA WORKSHOPS TRAINING SESSIONS SPEAKERS COUNCIL FLOOR PLAN EXHIBITOR MAP RESTAURANTS AGENDA TUESDAY, JANUARY 13 CONFERENCES 8:45 AM – 5:00 PM LAUNCH KIDS Presented by Publishers Launch Conferences (Sutton North) 9:00 AM – 5:00 PM DBW WORKSHOPS 9:00 AM – 5:15 PM DIGITAL PUBLISHING TECH TRAINING Presented by Future Media Concepts (Gibson) DBW WORKSHOPS East New York Beekman Lincoln 9:00 AM –12:00 PM COMMON CORE AND CREATING METADATA