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FRANCHISE : HAPPY DAYS Un Goût D’Amérique TABLE DES MATIÈRES

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FRANCHISE : HAPPY DAYS Un Goût D’Amérique TABLE DES MATIÈRES FRANCHISE : HAPPY DAYS Un goût d’Amérique TABLE DES MATIÈRES HISTOIRE 01 02 PRÉSENT NOS FORCES 03 04 VISIBILITÉ FRANCHISE 05 06 MISE EN PLACE HISTOIRE Voici mon histoire. L’idée m’est venue suite à divers voyages au pays de l’oncle Sam. Gourmande et surprise par la diversité des mets offerts au petit déjeuner, ma YOUR LOGO préférence s’est très vite portée sur le fameux « Pancake ». Après avoir vainement tenté d’en reproduire dans ma cuisine, je désespérais ! Mais en 2008, ma décision était prise. Je me décidai à ouvrir une «pancake house » où, comme nulle part ailleurs nous pourrions prendre de vrais «Breakfast ». Ainsi je parti deux mois en Californie. Et je repris le chemin de l’école pour parfaire mon anglais afin de visiter quelques restaurants, dans l’espoir qu’ils me livrent leurs secrets. Une fois le secret du vrai pancake en poche, je rentrai la tête pleine d’images de mon futur établissement, qui comme dans les jours heureux revêtirait un décor fifties nul part vu en Suisse romande, et s’appellerait tout naturellement « Happy Days ». NYON (2019 - ) La Levratte 4 1260 Nyon 022 361 37 37 PRÉSENT VERSOIX (2009 - ) Chemin du Pont-Céard 12 1290 Versoix 022 779 00 00 NOS FORCES QUALITÉ DES PRODUITS PERSONNEL Travaillant avec plusieurs AMBIANCE L’un des commentaires fournisseurs de la région Mobilier importé des les plus récurrent sur nos mais également avec un États-Unis, décoration pages Google ou fournisseur américain, le très ‘’instagrammable’’ et Tripadvisor est la qualité goût de nos produits est coloriages pour enfants de notre service. Venez y inimitable. rendent l’ambiance de jetez un coup d’oeil pour nos restaurants unique. comprendre. Sans doutes les meilleurs burgers de Nyon. La viande est excellente. Et nous avons testé le breakfast... comme si on y était. Et trouver un restaurant à Nyon qui fait des breakfast c'est pas évident. Les pancakes sont comme aux USA. Accueil sympa et déco personnalisée trės authentique. On se réjouis d'y retourner. —Avis Google - Janvier 2020 VISIBILITÉ BOUCHE À OREILLE Notre meilleur publicité GOOGLE Google My Business Google Map Google (SEO) RÉSERVATIONS EN LIGNE Via notre site internet via La Fourchette FACEBOOK Campagnes ponctuelles sur Facebook / Instagram LE COUP DE COEUR D’ALAIN MORISOD Juillet 2014 L’ILLUSTRÉ MÉDIAS Juin 2014 - En couverture FEMINA Septembre 2011 CLIENT TYPE PROFIL QUI UTILISE Age: 28 - 40 ans Genre: Homme Caractéristiques : Bon mangeur En groupes de 3 à 5 personnes PANIER MOYEN 28 CHF 6 CHF 4 CHF QUELQUES CHIFFRES 2019 CLIENTS BEST SELLERS 2018 BREAKFAST 100% STARTERS 40% NOUVEAUX 9.4/10 BURGERS DESSERTS SATISFACTION AVANT MOBILIER / DÉCORATION Achat et installation du mobilier et de la décoration importés des Etats-Unis. FRANCHISE APRÈS MARCHANDISE STRATÉGIE MARKETING Nous nous occupons de la fourniture de votre marchandise Création de votre site, des systèmes à l’aide de nos fournisseurs. de réservation et de votre référencement Google. PROMOTION & SUIVI Bénéficiez de la renommée de nos établissements et d’un suivi afin d’améliorer vos services. ÉCHÉANCIER OUVERTURE DU ANALYSE DU MARCHÉ RESTAURANT ET DU DOSSIER FORMATION DES FRANCHISÉS ACCORD CONTRACTUEL STRATÉGIE DE LANCEMENT INSTALLATION DU MOBILIER MARKETING ET DE LA DÉCORATION FRANCHISE PAIEMENT D’UN DROIT D’ENTRÉE REDEVANCE FIXE EN CUISINE FORMATION SERVICE Accompagnez-nous dans Happy Days Diner à Analysez le comportement nos cuisines afin Nyon de nos employés afin de d’apprendre nos recettes. vous en inspirer. MISE EN PLACE OUVERTURE DU RESTAURANT Le Jour J CONTRÔLE QUALITÉ SUIVI SOUTIEN Nous vous accompagnons Happys Days Diner Conseils, accompagnements afin de garantir nos du franchisé et soutien afin de bien standards de qualité. démarrer votre activité. INTÉRESSÉ ? Pour plus d’informations : [email protected] + 41 22 361 37 37 americandiner.ch.
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