1st quarter (4. 2014 – 6. 2014)

Financial Presentation (First Quarter of the Year Ending March 31, 2015)

FIELDS CORPORATION (August 1, 2014)

The Greatest Leisure for All People JASDAQ Standard 2767 Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 0 Index

1. Summary of Results for the First Quarter of the P.02 Year Ending March 31, 2015 (Consolidated)

2. Key IP Initiatives P.06

2. (Reference) Pachinko and Pachislot Field P.10

3. Future IP Developments P.13

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 1 Summary of Results for the First Quarter of the 1 Year Ending March 31, 2015 (Consolidated)

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 2 1. Summary of Results for the First Quarter of the Year Ending March 31, 2015 (Consolidated) Consolidated P/L Change year-over-year: Listed titles unchanged, increase in number of listed pachinko machines (up 26,000 year-over-year)

Compared to forecasts: Progress generally in line with forecasts (Unit: Billion yen) Year ended March 31, 2014 Year ending March 31, 2015 Q1 Full-Year Q1 YoY Full-Year Forecast Net sales 5.74 114.90 7.45 +29.8% 100.00 Gross profit margin 2.02 33.81 2.79 +37.6% - SG&A expenses 5.85 24.02 5.30 (9.5) % - Operating income (3.82) 9.79 (2.50) - 5.00 Ordinary income (3.75) 9.76 (2.25) - 5.00 Net income (2.29) 5.37 (1.50) - 2.50

PS sales P 12,000 162,000 38,000 +26,000 P: Pachinko S: Pachislot S 5,000 230,000 5,000 (0)

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 3 1. Summary of Results for the First Quarter of the Year Ending March 31, 2015 (Consolidated) Consolidated B/S Down 31.38 billion yen since the end of the previous fiscal year due to a decrease in notes and accounts receivable—trade and notes and accounts payable—trade (Unit: Billion yen) At March 31 At June 30 Increase / Main factors for increase/decrease 2014 2014 Decrease Current assets Decrease in notes and accounts receivable 66.92 35.92 (31.00) — trade Tangible fixed assets Increase by purchase of land for building new 12.10 12.37 +0.27 branch offices Intangible fixed assets 4.36 4.36 +0.00 Investments and other assets 21.47 20.81 (0.66) Decrease in investment securities Total assets 104.86 73.48 (31.38)

Current liabilities Decrease in notes and accounts payable 41.73 13.02 (28.70) — trade and decrease in accrued income taxes Fixed liabilities 4.38 4.16 (0.22) Decrease in net defined benefit liability

Net assets 58.75 56.29 (2.45) Decrease in retained earnings Total liabilities and net assets 104.86 73.48 (31.38)

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 4 1. Summary of Results for the First Quarter of the Year Ending March 31, 2015 (Consolidated) Consolidated Cash Flows Cash and cash equivalents decreased 10.65 billion yen over the end of the previous fiscal period due to net loss, income taxes paid and other for the quarter (Unit: Billion yen) 3.2014 3.2015 Analysis of main factors Q1 Q1 Loss before income taxes and minority interests (2.26) Decrease in notes and accounts receivable — trade 23.51 Operating cash flows (9.35) (8.93) Decrease in notes and accounts payable — trade (25.92) Income taxes paid (1.92)

Expenditures for purchase of intangible fixed assets (0.46) Investing cash flows (1.09) (0.54) Expenditures for purchase of tangible fixed assets (0.25) Proceed from payment of loans 0.55

Dividends payments (0.79) Financial cash flows (1.24) (1.17) Repayment of short-term borrowings (0.32)

Cash and cash equivalents at beginning 23.30 29.58 of period Cash and cash equivalents at end of 11.61 18.93 period

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 5

2 Key IP Initiatives

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 6 2. Key IP Initiatives Key IP Initiatives Promote cultivating and commercialization of IP acquired, owned and created IP Main initiatives Remarks Created  5 new works published “HERO’S” IP

 9 works published as comic books

“HERO’S” IP

MJP  Rebroadcasts begun July 2014 –

Screen version  TV drama of “HERO’S Monthly” broadcast in Sailor Zombie April 2014 – conjunction with an arcade game Other  5 works to be brought to the screen

Ultraman series  Start of broadcast of “ Ginga S” July 2014 –  Cross-media development underway, including screen Tsuburaya IP versions July 2014 – Other  Planning and production of “ Alpha” (release in North America) Merchandising May 2014 – AKB48  Release of “AKB48MusicGame” (cumulative total of 1 million DL) Other  Acquisition of licensing agent rights for “Uglydoll” July 2014

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 7 2. Key IP Initiatives Topics (1): SOUL ReVIVER Start of Hollywood project to make a live action film from “SOUL ReVIVER,” which runs in “HERO’S Monthly”

■Overview of live action film project  Fields, All Nippon Entertainment Works, Inc. (ANEW) and Bedford Falls Productions have begun joint script development with the aim of producing a live action film.

 ANEW, which is promoting the Hollywood expansion of Japanese content, provides support for this joint script planning and development from the perspective of both the Japan and US sides. ■ Script • Collaboration by Marshall Herskovitz and Edward Zwick

* SOUL ReVIVER A fantasy action comic with writing, configuration and character design by Tohru Fujisawa, original author of “GTO,” and drawing by Manabu Akishige. * All Nippon Entertainment Works, Inc. (ANEW) A company that was established with the aim of working cooperatively with holders of Japanese content and Hollywood studios and global film companies and jointly producing entertainment targeting a global market. * Bedford Falls Productions A Hollywood film production company run by Marshall Herskovitz and Edward Zwick and known for the films “The Last Samurai” and “Blood Diamond”.

©ヒーローズ

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 8 2. Key IP Initiatives Topics (2): New IP developments

■ Links between comics, film and games ■ Planning and production of animation

Sailor Zombie Appleseed Alpha • SF action adventure movie  Pop horror works for young people • Planning and production in  Cross-media development cooperation with US Sony Pictures beginning in April 2014 in • Film released in North America in “HERO'S Monthly” and as a TV July 2014 drama and an arcade game

■ Ongoing expansion with TV/film as ■ Development of new character goods starting point Ultraman Ginga S Uglydoll • Character marketed in 23 countries • Second new TV series, following around the world and particularly Ultraman Ginga popular in the US. • Broadcast from July 2014 every • Won the Specialty “Toy of the Tuesday at 6:00 pm on TV Tokyo Year” award in 2006 that is network 6 channels as part of prestigious in the US toy industry “New Ultraman Retsuden”. • Merchandising rights obtained for • Goods also being developed by Japan in July 2014 BANDAI Co., Ltd.

©「セーラーゾンビ」製作委員会 ©円谷プロ ©フィールズ/TM and ©2014, Pretty Ugly, LLC. All Rights Reserved. David Horvath and Sun-Min Kim. All Rights Reserved. ©S.M/CR,LPEI/SPWA Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 9 (Reference) Pachinko and Pachislot Field

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 10 (Reference) Pachinko and Pachislot Field Conditions in pachinko market Although no new titles in major series were released, units sold were in line with the previous year

Number of machines sold Number of titles sold Jan. - Mar. Oct. - Dec. Jan. - Mar. Oct. - Dec. Jul. - Sep. Apr. - Jun. Jul. - Sep. Apr. - Jun. (10 thousand machines ) (Titles) 300 200 186 266.5 156 57.4 226.1 51 150 200 45.0 42 67.1 39 66.7 100 44 100 69.0 54 50 63.1 51.1 50 35

72.9 50 51.0 51.1 42 35 0 0 3. 2013 3. 2014 3. 2015 3. 2013 3. 2014 3. 2015

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 11 (Reference) Pachinko and Pachislot Field

Conditions in pachislot market

Sales centered on machines that were part of series. Total units sold decreased 9.7% year-over-year

Number of machines sold Number of titles sold Jan. - Mar. Oct. - Dec. Jan. - Mar. Oct. - Dec.

(10 thousand machines ) Jul. - Sep. Apr. - Jun. (Titles) Jul. - Sep. Apr. - Jun. 180 120 97 138.9 140.7 92

120 30.4 35.3 80 29 22

42.4 37.5 19 23

60 40 28.7 32.8 26 27 31.6 22

37.2 35.0 31.6 23 20 22 0 0 3. 2013 3. 2014 3. 2015 3. 2013 3. 2014 3. 2015

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 12

3 Future IP Developments

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 13 3. Future IP Developments

Image of future IP developments ―Fields IP

Planning Film Game Shop, toy, etc. PS

Develo 3. 2015 Key IP – 3. 2012 3. 2013 3. 2014 3. 2016 3. 2017 pment Q1 Q2 Q3 Q4 Visual Film planning TV animation TV animation (rebroadcast) SNG MJP (Shooting) MD HERO’S Figure, etc. Figure PS

Live action TV animation/Movie Visual planning film (4 works)

IP HERO’S IP Film Script

(5 works to be development brought to the SNG SNG screen) MD Toy Console Toy game Movie TV/Movie TV Fields IP Movie Film (Saga) (Ginga) (Ginga S) Toy Toy (related to Ginga) (related to Ginga S) Ultraman series SNG Tsuburaya MD (Ulttra Univers) PS PS PS (Seven) (Taro) (Taro /Wars) PS PS TV/movie Animation

Film IP (ULTRA MONSTERS RUSH) (2 works) Tsuburaya IP Arcade game SNG (ULTRA MONSTERS RUSH) (other than SNG Ultraman series) MD (Kaiju Quest) Pub (KAIJU SAKABA) C

ollaboration Visual TV animation Collaboration with Film TV animation IP other company planning (2 works) ( 2 works to be brought to the screen) MD

* MD: Merchandising SNG: Social Game PS: Pachinko/Pachislot

Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 14 3. Future IP Developments

Image of future IP developments ― Other Company’s IP

Planning Film Game Shop, toy, etc. PS

Develop 3. 2015 Key IP – 3. 2012 3. 2013 3. 2014 3. 2016 3. 2017 ment Q1 Q2 Q3 Q4 TV animation Visual TV drama Web drama Film (AKB0048) planning (Sailor Zombie) SNG SNG SNG SNG AKB48 SNG SNG (Stage Fighter) (AKB0048) (AKB48's Ambition) (AKB48MusicGame) MD Cafe&Shop Cafe&Shop Arcade game (Harajuku/Akihabara/ Fukuoka) (Namba) (Sailor Zombie) Visual Movie Film Appleseed planning (North America) Alpha MD Figure Other Movie Movie Film (BERSERKⅠ) (BERSERKⅡ/Ⅲ)

Company’s SNG BERSERK (BERSERK) MD

IP PS PS

Visual Movie planning TV animation TV animation Film TV drama/animation TV animation (HAMATORA) (HAMATORA) TV animation TV animation Others (KILL la KILL) (Akame ga KILL!)

SNG SNG PS MD Merchandising rights (Uglydoll) PS

* MD: Merchandising SNG: Social Game PS: Pachinko/Pachislot

Source: Fields 取得 Copyright 2014 FIELDS CORPORATION All rights reserved. 15 The plans, strategies and estimates of the Company indicated in these documents, other than actual results and established facts, include potential risks and uncertainties and cannot be guaranteed.

Potential risks and uncertainties include, but are not limited to, the economic environment of the pachinko/pachislot market in which the Company mainly operates, market competition and the products handled by the Company.

IR and PR Section, Corporate Communications Office TEL:+81.3.5784.2109 E-mail:[email protected] Source: Fields Copyright 2014 FIELDS CORPORATION All rights reserved. 16