JO -8

NOTE TO MR. RIZA EXECUTIVE OFFiCE

United Nations World Television Forum

For your information, please find attached the latest version of the draft programme for the World Television Forum.

Mian Qadrud-Din 8 November 1999

cc: Mr. S. Tharoor

0 UNITED ^ NATIONS .WORLD TELEVISION i FORUM ,

Mirror or Map? The Impact of Television on Peace and Development 18 -19 November 1999

For further information contact [email protected] or call (212) 963-2339

UN Web site: www.un.org/av/tvforum99

Web site created by Sponsoring Partners: www.tvforum.org

ref:A24y8-11-99 UNITED NATIONS WORLD TELEVISION FORUM

Television contributes to shaping the social, political and economic forces that animate human affairs. These same forces in turn shape television content, even as rapidly expanding channel capacity has begun to outpace the creation of new programming. The 1999 United Nations World Television Forum is a rare opportunity for television executives and professionals from every region of the globe to talk about the future of program content — the industry's most valuable resource as it navigates the overlapping challenges of new delivery, changing ownership, increased competition and convergence. With everything possible and very little a certainty, how will the global television community balance reinventing itself with the expansion of its role in connection with the central mission of the United Nations . .. the peace and development of the human family?

Workshops form the core of this year's World Television Forum and, drawing from the Forum's overall theme, will explore three broad sub-themes:

• news and current affairs programming • educational programming, both formal and informal • the role of television in development

There will be two workshops in each of these streams for a total of six workshops. When pre-registering, participants are encouraged to choose a stream and attend both workshops under that heading, although the option exists to choose workshops in another stream depending upon availability of space. There will also be two breakfast workshops that will deal with trade regulations and broadcast access to international sporting events.

Workshops will have a panel of industry executives, programmers, communications experts, policy makers or advocacy representatives — depending on the subject — who come from every region of the world. Several workshops will begin with a video presentation to introduce the topic. Skilled facilitators will ensure a lively and unscripted interaction between workshop presenters and participants. UNITED NATIONS WORLD TELEVISION FORUM

Organized by:

United Nations Department of Public Information •

With, the support of:

Permanent Mission of Italy to the United Nations Permanent Mission of Japan to the United Nations •

Sponsoring Partners:

Radiotelevisione Italiana - RAI Mediaset Group World Broadcasting Unions-WBU : Asia-Pacific Broadcasting Union -ABU Asociacion Internacional de Radiodifusion - AIR Arab States Broadcasting Union - ASBU Caribbean Broadcasting Union- CBU European Broadcasting Union - EBU North American Broadcasters Association - NASA Organizacion de la Television Iberoamericana — OTI Union des radiodiffusions et televisions nationales d'Afrique - URTNA

International Council of National Academy of Television Arts and Sciences - NAT AS Nippon Hoso Kyokai - NHK Friedrich Ebert Stiftung Organisation Europeenne de Telecommunications par Satellite - EUTELSAT •

Co-sponsors:

TV5 - le monde en frangais Tiirkiye Gazetsei Radyo ve Televizyon - TGRT

AGENDA

United Nations Headquarters, New York City

j Wednesday 17 November j

5:oo-9:oo p.m. Registration

6:00- 8:00 p.m. Reception in the Delegate's Dining Room UNITED NATIONS WORLD TELEVISION FORUM

Thursday 18 November

8:00 a.m. Registration

1 0:00 a.m. - 1:00 p.m. Plenary

Welcoming Remarks

Kensaku Hogen United Nations Under-Secretary-General for Communications and Public Information

Opening Statements

Theo-Ben Gurirab President of the United Nations General Assembly Salvatore Cardinale Minister of Communication, Government of Italy

KEYNOTE EVENT: A Dialogue With Secretary-General Kofi Annan "Television and the United Nations"

Kofi Annan Secretary-General of the United Nations

Tom Brokaw Anchor and Managing Editor, NBC Nightly News / USA Jean-Pierre Elkabbach Europe 1 / France Charlayne Hunter-Gault Johannesburg Bureau Chief, CNN / USA

Remarks by Representatives of Sponsoring Partners

Roberto Zaccaria Chairman, Radiotelevisione Italiana - RAI Fedele Confalonieri Chairman, Mediaset Albert Scharf Robert Ottenhoff World Broadcasting Unions - WBU

Ahmet Oren TGRT Turkey, on behalf of International Council of National Academy of Television Arts and Sciences - NATAS

Nippon Hoso Kyokai - NHK

Friedrich Ebert Stiftung

Giuliano Berretta Director General, Organisation Europeenne de Telecommunications par Satellite - EUTELSAT

- 3:00 p.m. Lunch in the Delegates' Dining Room 3:00-6:00 p.m. Parallel Workshops:

NEWS EDUCATION DEVELOPMENT

Setting the Agenda Television as Tutor Communication for Television News as Stakeholder From Distance Learning Social Change not Spectator to Edutainment Social Responsibility and the Role of Television News programming is widely The television and education perceived to be the most real, sectors have had a long-term Since its inception just over 50 impartial and balanced of relationship with many successful years ago, television has been used television content; in reality initiatives to show for it and with to deliver social marketing television news has always had an varying degrees of participation by messages and cause related inescapable point of view. international organizations. In advertising aimed at influencing Whether the story is a various regions of the world, individual and societal behavior. humanitarian emergency, a colleges and universities have There is now a growing movement violation of human rights or the linked with television stations to that goes beyond this 'product' breakout of peace, there is a deliver on-air course instruction to approach to focus on finding symbiotic relationship between facilitate distance learning. In effective ways to use the full range television news and the events it some places television in the of media, including television, to covers. This relationship has come classroom has been a positive make a greater contribution to the under greater scrutiny in recent influence. There are many pace of development in every years with the rapid expansion of examples of general television region of the world. Central to this news and current affairs programs that educate, and now approach is the notion that programming and the emergence many specialty or thematic communication must be a full of all news channels. The role of channels dedicated entirely to partner in development, not an television news as a participant specific topics. Access to audio- add-on or a public relations tool. and not just a neutral lens is visual archives as a resource for The panel will look at the role of further complicated as the twin educational programming is television as an integral part of the forces of new technology and becoming a specialized field in process of development, along convergence are blurring the once itself. Panelists will discuss these with the implications for control clear demarcations between and other special challenges of the message and the medium. television, publishing and facing educational television. Yue-Sai Kan (moderator) telecommunications. Francoise Bertrand (moderator) Producer and Host, China Central TV - CCTV / China Bob Collins (moderator) Chairman, Canadian Radio-television Director General, Radio Telefis and Telecommunications Commission Michele Fortin Eireann - RTE / Ireland - CRTC / Canada Vice President - Television, Societe Radio Canada / Canada Rena Golden William Baker Vice President, CNN International / President, Thirteen/WNET/US/1 Mark Malloch Brown USA Jerome Clement Administrator, United Nations Development Programme - UNDP Yoshinori Imai President - Director General, La / United Kingdom Executive Commentator/Presenter, Cinquieme /France Nippon Hoso Kyokai - NHK/ Japan Arduino Patacchini Abdul W. Khan Head of Commercial Planning and Hamdy Kandil Vice-Chancellor, Indira Gandhi Development Division, EUTELSAT / Producer and Presenter, Current National Open University /India France Affairs Programmes, Egypt Radio & Television Union - ERTU /Egypt Heung-Soo Park Albert Scharf President, Educational Broadcasting President, European Broadcasting Eladio Larez System - EBS /Republic of Korea Union - EBU and Director-General, President, Radio Caracas Television - Bavarian Broadcasting / Germany RCTV/Venezue/a Mario Sesti Cinema Division, Mediaset//fa/y Jean Stock John Ruggie President, TVS le monde en frangais / Special Adviser to the United Nations Don Wear France Secretary-General / USA President, Discovery Channel International /USA Mikhail Shvydkoi Director General, Russian State Television and Radio Broadcasting Company / Russia Friday 19 November

8:00 ..m. Registration

8:00 - 9:30 a.m. Parallel Breakfast Workshops: Advance registration required. Limit 100 participants per session. Both will be workshop format with a moderator, speakers and an opportunity for open discussion.

TRADE

Crossing the Line Trade Regulation as Television Goes Cross-border As telecommunications has become more complex, so too has the international regulatory environment that affects the television sector. Panelists will consider the impact on television programming of the World Trade Organization negotiations that concluded in 1997 with the promise of liberalizing markets for telecommun- ications services through the abolition of monopolies, the easing of foreign owner-ship restrictions and the endorse-ment of common regulatory principles. They will also discuss the implications for broadcasters in the next major round of nego-tiations beginning later this year.

Bill Roberts (moderator) Michael MacMillan Secretary General, North American Broadcasters Chairman & CEO, Alliance Atlantis / Canada Association / Canada Ian McGarrity Carol Balassa Head of Development, Australian Broadcasting Director, Media and Communications - Office of Corporation - ABC / Australia Services, Investment and Intellectual Property - Office of the US Trade Representative / USA Luis Tarsitano President, International Association of Broadcasting • David Levy AIR-IAB and Institutional Relations Manager, Grupo Head of European Policy and Chief Adviser Policy Clarin-Argentina / Argentina Development, Policy & Planning, British Broadcasting Corporation - BBC / United Kingdom

SPORTS

State of Play Television and Global Sporting Events However entertaining sports programming may be, it is also firmly at the crossroads of cultural diversity, international goodwill, broadcast technology and commerce. From the Olympics to the Goodwill Games to World Cup Soccer, global sporting events have a huge impact on audiences and the television industry alike. There is a growing movement that views right of access to these international sporting events as a litmus test of the democratization of the global television industry. Panelists will consider the ongoing challenge of balancing these various concerns, along with rights issues, that impact on this fast growing global programming market.

Les Murray (moderator) Arne Wessberg Head of Sports, Special Broadcasting Service - SBS / President, Eurosport and Director General, Yleisradio Oy Australia - YLE / Finland Marcelo de Campos Pinto Henrikas Yushkiavitshus Director - Legal and Sports Rights, TV Globo/Braz/V Assistant Director-General for Communications, Information and Informatics, UNESCO / Russia Amaury Daumas Secretary General / Organizaci6n de Ja Television Iberoamericana - OTI / Mexico Stefan Kurten Chairman - Sport Group, European Broadcasting Union - EBU and Director of Sports, Zweites Deutsches Fernsehen - ZDF / Germany 10:00 a.m.-1:00 p.m. Parallel Workshops:

NEWS EDUCATION DEVELOPMENT

From the Front Lines Enhance. Enlighten Myths & Opportunities News Reporting of Armed Conflicts and Enrich Globalization Means New Markets Balancing Education and to Some and Cultural Imperialism The role of television journalists Entertainment in Children's to Others reporting from a war zone is a Programming There is a vast flow of television particularly complex one. It When it comes to television for programming from North requires a vast knowledge of the children, all programming is America and Europe to markets ongoing events that frame a educational and has an impact on in developing countries, and very conflict, the ability to judge the their development. While not little going in the other direction. motives and position of sources, new, this notion has taken hold in People hi developing countries and compassion for the people recent years and given rise to need to see themselves on involved while at the same time vigorous debate as to the balance television in order to have full fending off both physical and between education and enter- self-expression, and viewers in political danger to their person. tainment in children's program- developed regions need to see What guides the television ming. Central to this debate is high-quality programming from journalist in achieving fair and how to improve the quality of other parts of the world showing balanced reporting under these programs that enhance, enlighten a cultural diversity that more conditions? What is the impact of and enrich the lives of children — accurately depicts the full news reporting on the conflict without being preachy. Other spectrum of the human family. itself. What conflicts are being issues include access to indus- Panelists will look at creative covered at the time of the Forum, trialized country markets for joint production arrangements, and which ongoing wars are children's programming produced new financing mechanisms and being forgotten by the media? in the South, the influence of alternative communications These are some of the issues that fictionalized violence on behavior platforms that are among the will be explored by a panel of and the use of innovative research cross-regional collaborations journalists and policy makers. models to better relate to young beginning to redress the Carlos Antonio de Elfa audiences. imbalance. (moderator), News Director, Canal 13 ARTEAR / Argentina Christian Nissen (moderator) Pavel Korchagin (moderator) Director General, Danmarks Radio / General Director, THT Network / Waruna Karunatilleke Denmark f?oss/a Correspondent, Reuters Television / Sri Lanka Feny de los Angeles-Bautista Hugh Cholmondeley Executive Director, Children's Senior Adviser, Caribbean Bernard Miyet Television Foundation / Philippines Broadcasting Union - CBU / Barbados United Nations Under-Secretary- Maria Celia Fontaina General for Peacekeeping Operations / Sakiko Fukuda-Parr President, Uruguayan Association of France Director, Human Development Report Broadcasters / Uruguay Office, United Nations Development Ennio Remondino Bill Hetzer Programme - UNDP / Japan Kosovo Correspondent, Head of Internet, Broadcast and Image Dariga Nazarbayeza Radiotelevisione Italiana - RAI / Italy Section for UNICEF/USd General Director, Khabar Kazakhstan- Lloyd Robertson Alejandra Lajous Vargas TV / Kazakhstan News Anchor, CTV / Canada Director General, Once TV / Mexico David Nostbakken Allister Sparks Adrian Mills President & CEO, WETV / Canada Former Editor-in-Chief, South African Creative Head, Children's, Youth and Ihsan Ramzi Broadcasting Corporation - SABC / Daytime Programming, Canadian Director General, Jordan Radio and South Africa Broadcasting Corporation - CBC / Television Corporation / Jordan Canada Albert Schafer Managing Director, Der Kinderkanal - ARD/ZDF-Kinderkanal / Germany 1:00- 3:00 p.m. Lunch in the Delegates' Dining Room

3:oo-6:00 p.m. Final Plenary

Winds of Change Summing Up the Challenges and Opportunities Explored by the Forum Workshops Three well-known television figures, who between them will have been participants in all the workshops, will share their personal insights on the issues that were debated over the course of the two days of the Forum. Rather than reporting on the workshops, they will look at the big picture emerging from the Forum and add their own \iews on "Mirror or Map?: The Impact of Television on Peace and Development."

Xavier Gouyou Beauchamps President, Groupement des Radiodiffuseurs Francais/ France

Joseph Flaherty Senior Vice President, Technology, CBS Corporation / USA Jennifer Sibanda Executive Director, Federation of African Media Women—Southern African Development Community / Zimbabwe

Special Message Live from Sri Lanka

Sir Arthur C. Clarke The author of some 80 books, including 2001: A Space Odyssey, Sir Arthur published a technical paper in 1945 that set forth the principles for satellite communication using satellites in geostationary orbits. While best known to the public for his science fiction writing, the marry honors he has received are in large measure acknowledging his invention - including the designation of the geostationary orbit as the "Clarke Orbit".

Keynote

to be announced

Closing Remarks

Francesco Paolo Fulci Permanent Representative of Italy to the United Nations; President, United Nations Economic and Social Council