THE ~~~fjI ' PORTFOLIO THE NORMAN ROCKWELL MUSEUM AT STOCKBRIDGE, STOCKBRIDGE, MASSACHUSETIS

VOL. 9, NO. 2 SUMMER 1992 MUSEUM GATHERS ROCKWELL RECOLLECTIONS AS PART OF HOMECOMING YEAR CELEBRATION Elaine Gunn 1960s, the door bell rang. Upon open­ wrote to the ing it, I came face to face with museum Norman Rockwell. He greeted me, then about her experiences introduced himself. For a few seconds, with I was totally without words. He said he Norman was told that I had a daughter ofan Rockwell. age that he was looking for to model in Here,she poses in one of his illustrations. I told him that front of A nita would be home from school The shortly, whereupon he asked if he Problem We could wait. I invited Mr. Rockwell in ... , AU LIve Shortly, A nita came in from school With with her cousin carrying her violin. I introduced her to Linda, who Mr. Rockwell, whereupon he asked her mode1edfor ifshe would like to earn some money the paint­ to pay for her violin lessons by model­ ing. ingfor him. Anita didn't hesitate a moment; she was delighted. At that pOint, Mr. Rockwell said "Oh, I like the ver the past nine months, dress you're wearing, but I'd like it in white." He offered to take care of the THREE NEW MUSEUM museum staff gathered firs t­ expense of having two white dresses GAllERIES NAMED! O hand remembrances from made, one for Anita and one for her people who knew Norman Rockwell. cousin, Linda, whom he had also The Kay-Bee Toy Stores Gallery These recollections from members, asked to model.. . Mr. Rockwell then Gift of Kay-Bee Toy Stores of friends, and visitors range from mem­ invited my husband, Anita, and me to Pittsfield, Massachusetts ories of chance encounters with his studio for photos as soon as the Rockwell to reminiscences· about mod­ dresses were completed. Rockwell greet­ The Mead Corporation eling for him. These stories celebrate ed us at his studio on the appointed Foundation Gallery morning. He offered each of us a Coke, Gift of Mead Corporation Foundation Rockwell 's personality and influence of Dayton, Ohio and offer a way to say good-bye to and then the photographer proceeded our home. Please "come home" and to take the photos. The little white dress worn by the girl in The Problem We all see Rockwell 's paintings one last time, Live With was created from the pattern The Norman Rockwell as they hang in The Old Corner House Family Gallery made from the blue dress worn by on Main Street in Stockbridge. The fol­ Anita. Anita's dress was worn years Gift of The Bradford Exchange/ lowing is a sampling of the memories Norman Rockwell Gallery later by Tracey, our youngest daugh­ of Niles, Illinois in honor of people have shared with us.These ter, when she modeledforMoving Day. Norman Rockwell's family. (edited) thoughts appear in color Eventually, Mr. Rockwell chose to use throughout this issue of the Portfolio. Linda Gunn as the model for The With these major donations and the Problem We All Live With. proceeds from the July 11 gala, the An Unexpected Guest museum has received more than While waitingfor my daughter to Elaine S. Gunn $500,000 in new gifts and pledges come home from school in the early Great Barrington, Massachusetts in 1992. ing to Stockbridge are aspects so cen­ eling exhibitions of Norman DIRECTOR'S tral and unchanging that they have, in Rockwell's art; and the sustained mar­ fact, helped define the museum. ket growth of Rockwell art in the auc­ PREFACE Yet, this has never been a stagnant tion and dealer world are examples of organization, and there are obvious Rockwell-related phenomena that have manifestations of growth and touched the museum from outside its change-a name change, the death of walls. Norman Rockwell and his wife, an For me personally, it has been a fas­ expanded collection, a new site, a new cinating, fulfilling, enriching, and chal­ building, a studio moved, increased lenging 15 years, as I watched the attendance, an enlarged board of museum emerge as a national cultural trustees, an expanded physical plant, treasure. It is testimony to Rockwell's fundraising efforts, and enormous su p­ popularity that though this change in Laurie Norton MoffaU port. stature is in part the result of the efforts DIRECTOR OF TIlE MUSEUM There have also been internal and of our leaders and planners, it is large­ external shifts that have altered the ly due to the never-ebbing public complexion of the museum in more demand for Rockwell's images. I look Having spent the last 15 years of my subtle ways and have made the 1993 forward to seeing the museum meet career at The Norman Rockwell opening of the new museum possible. this demand for the next 15 years and Museum, beginning as a summer tour Internally, our mission has broadened beyond. guide and serving today as director, I as we interpret and present Rockwell's was inspired by our Homecoming Year art via new educational initiatives and to reflect on change and continuity, programs to an ever more diverse the threads which time has woven audience. We have also developed a BOARD OF TRUSTEES together to form the fabric of a very professional, highly trained staff and THE NORMAN ROCKWELL MUSEUM special museum. have diversified and enlarged our The museum is on the brink of an board of trustees. Lila W. Berle President David L. Klausmeyer Vice-President important trans­ Paul W. Ivory Second Vice-President formation. In less Mark Selkowitz Third Vice-President than a year, we William]. Napolitano Treasurer Jane P. Fitzpatrick Clerk will leave the his­ Brian J. Quinn Legal Counsel toric house that has been our Hany W. Albright,]r Linn Cary Mehta John T. Batty III Perri Pelricca home for the Bobbie Crosby Jean Rousseau entirety of our 25- Linda Day Charles Schu lze year history and Patricia]. Deely Beurt R. SerVaas Theodore H. Evans Steven Spielberg move to a new William Goessel Ronald Staffieri building designed Henry Holt Douglas TrumbuU especially for the H. Chet Krentzman Richard Wilcox collections and David Macaulay our visitors. As HONORARY BOARD MEMBERS the museum John M. Deely, Jr. builds its future, Norma G. Ogden the challenge will laurie Norton Moffatt Director I.EFf Museum Director laurie Norton Moffatt at the 1986 party cele­ Janet Silverman Tobin Editor be to preserve the brating the publishing of Norman RockweU' A DefinUlve Catalogue, best of the past which she authored. and remain faith- External trends have strengthened The Portfolio is published three times a year ful to the man and work that are Rockwell's position in the art world by The Norman Rockwell Museum, Inc. and is sent free to all members. Questions or responsible for the organization's suc­ and added to his popularity and acces­ comments may be directed to Portfolio cess and growth. sibility and have also affected the Editor, The Norman Rockwell Museum, Box There are elements of the museum museum indirectly through increased 308, Stockbridge, MA 01262. which have been constants. Guided visitation and attention. The media's Phone (413) 298-4239 tours; intimate exhibitions; our old tendency to use the name Norman ©1992 The Norman Rockwell Museum at house; our single-artist focus; the vil­ Rockwell as a generic term (to evoke a Stockbridge lage of Stockbridge; the powerful, time, place, mood, or image); the With the exception of the sketch with New enduring images Rockwell painted; emergence of major national collectors Gallery News, the small line drawings that loyal friends; members, trustees, staff, and museum collections of Norman appear with standing fearures are by Norman Rockwell. Drawings used by permission of The and volunteers; the neighbors and Rockwell's art; increased critical inter­ Norman Rockwell Family Trust. people Norman Rockwell painted; and est internationally in illustration as an visitors from all over the country flock- art form and in Norman Rockwell; trav- 2 ARTYFACTS

Kim Conley MUSEUM ASSISTANf

"You know," Norman Rockwell used to say, "A painter's legs go first, just became the site of our new museum, Why not join us for our next one? See like a ballplayer's. Bicycling is my way each day. Photographer Louie Lamone the calendar for details. to stay active." remembers Rockwell's mid-day ritual, It is not known exactly when "Every day, about 11 :30, if the weather Rockwell became a cycling enthusiast, was right, Rockwell would lake a bike MUSEUM RECEIVES but in his autobiography he recounts a ride with me or Doug McGregor and BIKE RACK bike riding adventure that took place his wife or whoever was around for when he was but a preteen, about a five-mile ride, " he said. Years back, Norman Rockwell appar­ " .. . the metal ently admired a wooden bicycle rack [was) biting for sale at Stockbridge's 7 Arts into my Norman Rockwell's Stockbridge Bike Route Antiques shop. Owner Harriet Sossner insteps as I either sold or gave Rockwell one of the stood up to six identical racks she had at the shop. pump harder Unfortunately, the rack was later stolen on the hill." from the illustrator's home. Now, one c. .... This may have __ ' N_."~ ... ~...tI . """'T ..' of the racks has come home to The _ s...... ~.... . been the ...... 1..0 ...... Norman Rockwell Museum through beginning of the generosity of Mr. and Mrs . Thomas what became B. Haver of Montclair, New Jersey. Mr. a life-long Haver, who is Harriet Sossner's son, passion for found the bike rack, which was in very Rockwell, poor condition. He then contacted bicycle riding. Cornelius Antoniazzi of Glendale, During the Massachusetts, who restored the rack Arlington, and presented it to the museum. The Vermont years rack was given to us by the Havers in (1939-1953), it memory of Harriet Sossner. seems that cycling was part of Rockwell's family and social life, and The museum has not overlooked references to bicycling occur in his art this very important part of Rockwell's of this time. If you take a look at My life. In fact, one of his bicycles will be Studio Burns (1943) you will notice on display in the lobby of the new firefighters rescuing the "family bicy­ museum. The museum also organizes cles." In Stockbridge in Springtime annual Tour de Rockwell bicycle tours. (1971), we see a septuagenarian Rockwell and his cycling companions RIGKf Mr. and Mrs. CorneUus Antonlazzl pose travelling along what was a well-worn with the bike rack restored by Mr. Antonlazzl and donated to the museum by route for them. Mr. and MI'lI. Thomas B. Haver. When he lived in Stockbridge TOP OF PAGE (Left to Right) (1953-1978), Rockwell made cycling a Doug McGregor, MoOy RockweO, and Norman part of his daily routine. In fact, he RockweO take a break from a bike ride. Photograph (ca. 1961) by louie !.amone. rode right by Linwood, which later 3 mOUGHTS FROM ACROSS mE GENERATIONS

Students and older adults shared family customs, memories, and lifestyles in Across the Generations, an intergenerational program just com­ pleted by the museum in three area schools. This "joining" of the genera­ tions was very special. Here are some thoughts from participants.

FROM STUDENTS ...

What new things did you learn about your own family?

That we planted a tree every time a baby is bam. FROM SENIORS ... Ileamed I'm 1/8 Gennan. What did you enjoy most? My great, great, great, great uncle was a famous painter in Italy. It was wonderful for me to think about traditions and reevaluate how impor­ That my grandmother can trace her tant they are for my own family. family back to Adam and Eve. I just enjoyed every aspect of the pro­ What did you learn about activities gram. My grandchildren are all other families do together? grown up and I really enjoyed being with the children. Ileamed that all families don't cele­ brate the holidays [ celebrate. Talking to the children on a one-to­ one basis and getting to know one [leamed that a girl plays football with individual fairly well. her dad. Drawing Ideas from the paint· Ings they looked at together dur­ Some families live close to their ing their museum visit, seniors relatives, so they can spend more time and students created family stories. together.

What new things FROM TEACHERS ... did you learn about the elders you met? What was the major impact of the program on your students? That it isn't so bad being old. The experience of interoiewing their Ileamed that families as well as the seniors was seniors are really very rewarding as well as educa­ good storytellers tional. We started corresponding and are really nice. with one of the children's grand­ mothers in Canada, who mailed us That one of them several letters describing her life as a was a mother. child attending a one-room school.

All generations enjoyed storyteller Davis Bates during FamUles '50s Style held at the museum. 1h.Is celebration was the culminating event of the Family Traditions Across tbe Generations Program. 4 MORE ON WHAT'S HAPPENING IN EDUCATION

SUPPORTING TOMORROW'S ARTISTS

To continue to nurture the careers of future artists, the museum is proud to announce the following scholarship awards. The 1992 recipient of the Norman Rockwell Art Scholarship, given to an outstanding Monument Mountain High School art student or graduate pursuing an art education, is Rebecca Kat Vining. Ms. Vining, a graduate of Monument Mountain High School, is attending Clark University. IDGH SCHOOL ART SHOW The museum also participates in the Society of Illustrators Scholarship pro­ AND AWARDS gram. Manuel Rosario, from the Fashion Institute of Technology, and The front rooms of Linwood House, home of the museum's administrative Diana De San tis, from the Art Students offices, were filled with original and colorful student entries during the Sixth League, are this year's winners. Annual Berkshire County High School Art Show. Winner of the Stuart Henry Students from all over the country par­ Award for Best of Show was Christine Macht of Mount Greylock Regional ticipated, and 132 works by 113 stu­ High School, who is shown here with her watercolor entitled Surrealist Self­ dents were selected for the show held Portrait. Ms. Macht was one of 127 high school students who entered this at the Society of Illustrators in New year's show. York. Scholarship recipients are cho­ sen from among the exhibitors.

HOMECOMINGSTORrnSCON~D

Letter from a Happy Visitor Dear Friends, Enclosed is a picture oj me in Jront oj Thoughts on Rockwell your place on March 30, 1992. I was I had Jorgotten how much I loved visiting my aunt in Copake, New York Norman Rockwell's paintings and with my grandmother, and they how much they belong to America. brought me to your museum. I liked it George M. Cohan, Thomas very much. I especially like the picture Jefferson, Norman Rockwell are as called The Runaway and the one I American as you can get. What believe is called Going to the Beach. makes Rockwell so special is that he This was my first trip to the East, and I was a man who had something to liked it very much. My cousin, Leslie say to all oj us about the way we act Belt, works Jor Country Curtains in as a nation and as apeople. He your town. Thanks Jor making my visit was a cheerleader, all right, but memorable. only Jor the good things. He was also an important social critic. Sincerely,

Alan S. Chartock Charlie Miller December 6,1991 Young Charlie Miller poses in front of the New Haven, Indiana museum during his March visit.

5 In 1993, the museum will present a EIGHT MONTHS unique new public face, with colorful HELP BRING TIlE NEW TO GO ... path signs, welcoming lobbies, and an exciting and spacious store. All have MUSEUM TO LIFE! Maud Ayson been carefully designed to reflect $410,00 NEEDED BY ASSISTANT DIRECfOR FOR Rockwell's personality and speak to EDUCATION AND PROGRAM his warmth and gentle humor. MAY 1993 Always keeping Rockwell's story at In approximately eight months, the the heart of all planning, inaugural The Campaign for Norman Rockwell new museum will open its doors to the exhibits are entering their final phases has to raise $410,000 in cash and public. Much has been accomplished of design. Exhibitions have pro­ pledges to receive $300,000 from this past year, but there's still much to gressed from ideas to storylines and the Kresge Foundation. This is not a do to get the the exhibition galleries, from mock-ups to construction draw­ matching grant-it is all or nothing! store, and staff ready for life in our ings. The first galleries that visitors see Help us meet our deadline. Every spacious new museum. From now will provide a "first impression" of dollar counts towards the challenge. until opening, museum staff from all Rockwell's extraordinary life and The names of all donors will be departments will juggle a dizzying career. recorded in a permanent archival array of planning meetings, design My Adventures As an nlustrator record which will be stored in the schedules, and "need this by tomor­ presents the illustrator's professional new museum. Donors of $100 and row" deadlines. Steady progress and personal life. Using some of his above will receive an inaugural year moves forward while thousands of vis­ most popular and familiar works, this V.I.P. card, which will entitle them itors and members continue to view exhibition tells the story of Rockwell's to the following: Rockwell's paintings daily at The Old role as observer, definer and shaper of Corner House on Main Street. America's view of itself. A VI.P. invitation to the grand opening ofthe new museum in June 1993

A donor recognition lapel pin

For further information about the Kresge Challenge and The Campaign for Norman Rockwell, please contact: The Development Office; The Norman Rockwell Museum; Stockbridge, MA 01262; (413) 298-4239.

Please fill out the form below, and include it with your tax deductible donation or pledge today in the envelope provided. The new museum as it looks today. photo by Michael D'Amore

Construction of the wonderful Stern ~ ------building is complete, but imagine 'My Best Studio Yeti" provides an planning all the furnishings of a 27,500 introduction to Rockwell's Stockbridge l/We are pleased to contribute studio, which is reached by a short $ to The Campaign for square-foot house containing both Norman Rockwell and to be part of the public and private rooms, a retail store, walk from the museum terrace. The Kresge Challenge. !/We would like to art studios, and ten bathrooms. exhibit shows the business, personal, pledge $ to the campaign to be and social aspects of life in the illustra­ paid over a period of ____ Assisted by a talented interior and beginning ______- graphic design team, the staff and tor's studio. Many archival and Name ______board are putting it all together in ephemera objects (photos, correspon­ Str~t ______installation meetings that discuss exhi­ dence and mementos) will be on dis­ City Stat6-- Zip-- Telephone ______bition, public and office space layouts; play for the first time. Watching the new museum come to Please make checks payable to The the writing and editing of signs, cap­ Campaign for Norman Rockwell. You may tions, and brochures; the development life is an amazing process. While staff also contribute by credit card. of public programs; and examination know that days will grow more hectic o Amex 0 Visa 0 Mastercard with opening deadlines, they approach Card no. Exp. dat~ of design drawings for possible Signature ______changes and improvements. what remains to be done with a sense of exhilaration and enormous accom­ plishment. 6 Geotechnical Engineer General Construction NEW GALLERY Haley and Aldrich Larry Hager, H&H Forms Scott Bamford, engineer Bill Kralik, Legendary Painting NEWS Greg Chase, field engineer Mike Milano, Milano Masonry David and Doug Saunders, lighting Design Continental Framers of Rhode Island Cline Bettridge Bernstein Lighting Design Pete Serighelli, Carroll Cline, principal Davenport & Brown Millwork Michael Hennes John Storey, HML Sheetrock Gus, project mascot Thanks are due also to the town and state Dan Macklin officials and inspectors who have Nelson and Kiki Barriere answered our many questions and moni­ tored construction operations. Paul Wendling, Wendling Excavations

Stockbridge Selectman John Beacco Pittsfield Pipers David Slingerland Stockbridge Selectman Jim Moran, president CONSTRUCIlON PROJECT Norman Charbonneau John Burzimati, plumbing foreman Stockbridge Selectman Mary Flynn Mario Santolin, mechanical foreman COORDINATOR Chester Banak, wire inspector Pete Means, RBM fire suppression foreman Warren Haywood, building inspector Peter KolodZiej, tri-town health instpector Turner Electric Jorja-Ann P. Marsden, town clerk John Divine, president By the time this issue of the Portfolio Francis Pilling, plumbing inspector Rick Haley, foreman goes to press, construction of the new Louis Peyron, fire chief museum will be complete, and Helen Pigott, executive secretary Finally, there is Construction Peabody Construction will have turned Don Schneyer, water commissioner Consultant Peter D'Ambrosio. It is Rick Wilcox, chief of police the building over to the museum. The Peter who has kept me and building stands ready to accept the the museum on the straight museum staff and Norman Rockwell's and narrow path all these paintings, and by August, the first staff many months of design members will begin moving into the and construction. office areas. For those of you who After nearly three have not seen the museum during con­ years at the museum, I will struction, I believe it is everything you be moving on to new chal­ hoped it would be. The museum lenges in the fall. I want all would like to acknowledge some of of you to know that this the hundreds of people who have project has been a wonder­ been involved in bringing the building ful experience, even to life. Starting with the architect and though the Berkshires his consultants: weather has proved totally unpredictable. The support Architects and landscape Architects from the board of trustees, Robert A.M . Stern, architect Some of the crew who worked on the building Bill Georgis, project architect take a break to pose for a photo. the director, and the staff Augusta Barone, assistant project architect has been phenomenal. Robert Ermerins, landscape architect Thanks for everything. Ray Whalen, safety inspector structural Engineers Sam Flanagan, elevator inspector Robert Silman Associates Robert Silman, principal Where would we be without Peabody John Nekrosis, structural engineer Construction and the many workers who participated in construction operations. Mechanical. Electrical. and Plumbing Starting where field operations began, spe­ Engineers cial thanks to Superintendent Robert H. John L. Altieri Consulting Engineers Nason. Bob's personal commitment has Andy Sebor, principal been unsurpassed, and his special knack Vladimir Goldin, mechanical engineer for putting things together has made the Joe Renzulli, electrical engineer construction operation process move very Sal Russo, security engineer smoothly. However, Bob did not accom­ plish everything by himself. The following Civil Engineers contractors and subcontractors deserve our Foresight Engineering gratitude for a job well done: Jack Cysz, principal Jeff Collingwood, civil engineer Peabody Construction Company Ted Fish, Jr. , preSident Construction mascot "Gus" cheered the Clough Harbour and Associates Ken Hoffman, vice president crew on every step of the way. He Is owned Raymond Rudolph, PE Andy Moore, project manager by John Storey of HML Sheetrock.

7 JULY 11 SNEAK PREVIEW BENEFIT GREAT SUCCESS MORE THAN $100,000 RAISED

1

TOP LEFT Joyful museum board President Lila Becle and husband Peter A.A. Becle join guests at cocktails.

TOP MIDDLE David McKeacnan receives his door prize, a signed Norman Rockwell Print, from museum tcusteeJane Fitzpatrick.

TOP RIGHT Marge Champion entrances museum trustee Brian Quinn.

RIGHT Museum Director Laurie Norton Moffatt welcomes the moce than 300 pacty·goecs.

ABOVE Museum architect Robert A.M. Stem talks with patrons.

AT LEFT David Klausmcycr (center), cochairman of The Canlpalgn for Norman Rockwell and president of Mead SpedaltyPaper, with guests during the sUent auction.

8 ABOVE Benefit Committee member Uncoln Russell greets actress Maureen Stapleton

ABOVE Honorary trustee]ack Deely and wife Barbara arrive at the Sneak Preview.

ABOVE Former Assistant Director of the museum Margaret Batty Is flanked by her son]ack (left), a museum trustee, and recent painting donor larry Vabcr. ABOVE Trustee and Kay-Bee Toys President Ron Staffieri (center) talks with Barry Hollister during the silent auction.

RIGHT Neil Golub (right), presi­ dent of Price 1 Chopper Supermarkets, 1 chats with Philip Deely, development LEFT director of the A watchful museum. Bobble Crosby, who is a museum trustee, co­ chaired the successful event.

9 In his autobiography, Rockwell played in japan. MUSEUM remembers Lischke as " ... a narrow­ In addition to bringing the art of a shouldered, stringy adolescent with a western society to Japan, the exhibit ACQUISITIONS round head ... He was one of the most brought together members of the gullible kids I've ever known." American consulate, the American The album contains rare archival embassy of Tokyo and the Mayor of material including a number of early Osaka in its opening ceremonies estab­ photos of Rockwell and Lischke, the lishing a cultural tie between the two studio in New Rochelle, an original countries. "pictograph" letter, a set of Rockwell Other notable additions to the illustrated, hand-tinted, travel post­ archives include the following: a gift of Linda Szekely cards sent to Lischke during Rockwell's the sheet music for "Over There" illus­ ASSISTANT CURATOR European vacation in 1928, and a num­ trated by Norman Rockwell from ber of rare family Christmas cards GORDON F. CHRISTIE of Bridgeport, The museum is pleased to list the fol­ made by Rockwell. Connecticut; a gift of two letters writ­ lowing gifts and the generous donors The gift helps to fill in some of the ten by Norman Rockwell in 1962 from who have given them to the museum gaps in the museum's archival collec­ RICHARD H. WALKER of Norwalk, between july 1991 and May 1992. tion and is an important record of the Connecticut; a tear-sheet of the adver­ A personal scrapbook and a photo­ experience of being a Rockwell model. tisement for the New American La graph album represent two important MARTIN AND HARRIET France fire engine from JANE GUSSIS donations to the archives this spring. DIAMOND'S gift to the museum of a in jamaica Plain, Massachusetts; a gift The scrapbook is a gift of photo album of an exhibit of Rockwell of seven black and white photographs MRS . FRANKLIN H. LISCHKE of paintings in japan is important docu­ of Linwood House (currently housing Litchfield, Connecticut. It is a potpour­ mentation of a notable event in the offices of the Norman Rockwell ri of personal memorabilia of Franklin chronology of Rockwell's career. Museum) taken in 1982 from ART Lischke's career (1921 to MORASCO of Lenox, Massachusetts. 1928 ) as a model for Norman Rockwell. Mr. Lischke died last year at the NEW BUILDING age of 83. The album begins with a WISH LIST record of all the paintings for which Lischke modeled - Your gift to The Campaign for from the time he was Norman Rockwell can help outfit our thirteen, when he was pic­ new home. We need lots of things to tured in No Swimming, to make the building complete by next young adulthood at twenty, April, when we open to the public. when he modeled as one of Look what your donation will buy. the hikers in the 1928 $5 Pamphlet me box for the archives Saturday Evening Post cover, Spring. $]0 Wall clock for an office

Rockwell met Frank, as the $25 Art supplies for a student in the illustrator called him, when education program he rented the garage on the A chair for the auditorium property of Lischke's father in $50 New Rochelle to use as a stu­ $]00 An easel dio. Rockwell had begun his Norman Rockwell poses with models Dorothy Chapman and $500 A library shelving unit career as the "Boy Illustrator" Franklin Lischke in 1925 . This photograph is (rom the scrapbook in the nineteen-teens and donated to the museum by Mrs. Franklin Lischke. $],000 Purchase and installation of was still featuring plenty of pictures of ] 0 square yards of carpeting In 1975 Martin Diamond, a New boys in his magazine cover and story $2,500 A computer to help with illustration work in the twenties. York City art dealer who was at that pu blications Frank was drawn into service as a time an associate of Bernard model and around-the-studio helper Danenberg Galleries in New York City, $5,000 Complete furnishings for an office for fifty cents an hour. "My duties organized an exhibition of Rockwell artwork for a two-city tour where the Every dollar you give will help com­ were to keep the studio clean, run plete the new museum, and your errands and occasionally answer the pictures were displayed in department stores as cultural exhibitions. It was contribution will help us meet the phone and say he was out when he Kresge Foundation Challenge, too! was trying the meet a deadline." the first time original Rockwell paint­ ings and sketches were publicly dis- 10 GUTHRIE GE ELFUN SOCIETY VISITS NEW MUSEUM RECORDS SONG Approximately 50 members of the Elfun Society, an international ABOUT ROCKWELL General Electric service orga­ nization headquartered in Internationally renowned folk singer Fairfield, Connecticut, visited Arlo Guthrie premiered a new song, the new Norman Rockwell Norman Always Knew, during a July 4 Museum on May 19. Elfun concert at Tanglewood, the summer members toured the new home of the Boston Symphony located facility and attended a presen­ in nearby Lenox, Massachusetts. tation by museum Director The song, written by Joe Manning Laurie Norton Moffatt. On and Steve Vozzolo, is a tribute to behalf of The Elfun Society, Norman Rockwell. It has been Raymond A. Mathieu, execu­ released as a single in a special limit­ tive secretary of the group, ed-edition tape that has a fundraising and Ralph W. Young, pro­ as well as musical purpose. A percent­ gram manager for advance age of the tape's royalties will be programs in GE's Aerospace donated to The Norman Rockwell Division in Pittsfield, present­ Museum and The Guthrie Center, a ed Moffatt with a $2,000 check nonprofit community service and spiri­ to The Campaign for Norman tual outreach organization located in Rockwell. The museum is LEFf TO RIGHT Raymond A. MatWeu, Laude Norton Great Barrington, Massachusetts. grateful to The Elfun Society Moffatt, and Ralph W. Young. This is the first single Arlo Guthrie for this generous donation. has released since City of New Orleans, his 1972 hit. Massachusetts, the official state song written by Guthrie, is on the NEW MUSEUM CARVING JOB reverse side of the tape. Guthrie, who ALL IN THE FAMILY lived in Stockbridge for many years, knew Norman Rockwell personally. When museum To order a copy of this tape ($7.00 Personnel Manager Jean including shipping), please send check Drees overheard or money order to The Norman Construction Project Rockwell Museum, P.O. Box 128, Manager David Stockbridge, MA 01262. You may also Slingerland and order by phone by calling (413) 298- Peabody Superintendent 4446. Massachusetts residents add Robert Nason discussing twenty-five cents tax. the trouble they were having finding a local woodcarver, she knew she had the perfect can­ didate for the job. Drees's son, Rod, is an expert duck carver, and she was sure he could Rod Drccs poses with one of the anteflxes he carved for the new museum. carry his skills over to carving antefixes for the new building. Antefixes are small wooden ornaments designed by architect Robert A.M. and hired him on the spot. Working Stern to be installed on the front pedi­ from Stern's drawings for five months, ment of the new museum. After inter­ Rod hand-carved the antefixes out of viewing Rod and seeing his ducks, bass wood. Slingerland and Nason were impressed Everyone thought the results of Drees's labors were wonderful, and the antefixes are now perched proudly in their new home. Arlo Guthrie created Ws own version of Rockwell's famous Triple Self-Portrait wWle visiting the illustrator's studio recently. Guthrie'S draw­ ing appears on one side of the tape and Rockwell's Is seen on the other. Guthrie later donated Ws artwork to the museum's Sneak Preview Silent Auction. It sold for $900. Photo © 1992 Alan E. Solomon, 11 CURATOR'S CORNER

Maureen Hart Hennessey CURATOR

One important step in Norman Rockwell's process for creating an illustration was the color study. Having worked out such details as character, costume, and setting and finalized the composition of the work in earlier stages, Rockwell would do a study to work out the colors of the illustration. The color study was done in the same size as the magazine cover, so Rockwell could judge how his compo­ sition would look in the final printed form. In his later years, Rockwell would often add a sheet of acetate over a color study on which he would add or change color in specific areas. The museum is pleased to announce that an original, previously unknown color McCabe Brothers Florists (ca. 1961) by Nonnan RockweU. Oil on board and acetate, unpubUshed study. study has been donated to its collec­ Reproduced courtesy of The Nonnan Rockwell Family Trust. tion by Laughran "Larry" Vaber. the remaining painting, Rockwell told the pleasure of the gift for 30 years," The study, McCabe Brothers Florists, him to keep it. Mr. Vaber told us. "I felt that the time is an oil on board and acetate sketch We greatly appreciate Larry Vaber's was right to pass it on to the museum that shows a woman loading flowers generosity in donating this work to the where it could be enjoyed by others. It into a truck or station wagon in front of museum, a gesture which ensures that was a gift to me from Norman a florist shop. The painting appears to the picture will be preserved and Rockwell, and now it's home where it have been done for a Saturday shared with future generations. "I had belongs." We couldn't agree more. Evening Post cover that was never completed. While Rockwell's color studies are, in general, very loose with little or no detail apparent, Florists is particularly impressionistic and is an important addition to our collections. Rockwell gave the painting to Mr. Vaber in 1961 when Vaber was chair­ man of the Berkshire County Red Cross fund drive. Mr. Vaber had asked Rockwell to donate a picture to use as a prize for a raffle to benefit the Red Cross. Rockwell provided two pictures, an oil study for After the Honeymoon, 1957 Post cover, and Florists, saying that the winner could choose one.

When Mr. Vaber said he would return Nonnan Rockwell and Larry Vabcr (ca. 1961). Photograph by Eugene Mitchell 12 MUSEUM Mr. and Mrs. Jerry Palmquist IN-KIND GIFTS DONATIONS Ms. Jane Salvatore The following is a list of in-kind dona­ tions received by the museum. This list reflects new donations to The SUPPORTERS Campaign for Norman Rockwell $100-$249 E.D. Bullard received during the of Mr. Peter Abuisi Hard Hats February 11, ...... __...... Mr. Henry W.D. Bain 1992 to Mr. and Mrs. Joseph W. Baum Elmcourt Florist and Greenhouse July 1, Mr. and Mrs. Frank Bowen Floral Materials 1992 Mr. Joe Busciglio and Dr. and Mrs. Douglas Chalmers Genova Hartwick Juliano other Mr. Don Firkal Murphy's Oil Soap contri­ Mr. Richard A Guarente butions Mr. and Mrs . Gordon A. Hendrickson Quality Printing Company not previ­ Mr. Frank]. Kanduth, Jr. Printing seroices ously listed. Ms. Ardis Kranik Categories reflect Lehigh Portland Cement Co. USAA cumulative Ms. Edith Malynowski 10, 000 copies of Norman Rockwell's giving. Mr. and Mrs. James T. McCabe World War II: Impressions from the Mr. and Mrs. Henry A. von Mechow Homefront. Mr. and Mrs . Thomas Murray GAllERY Mr. and Mrs. John Perkel TIIANK YOU TO AIL OUR DONORS! $10,000-$24,999 Mr. and Mrs . Allan W. Sandborn While every effort has been made to Mr. and Mrs. Sherwood Bain Mr. and Mrs. Eugene Schnabel make our lists as accurate as possible, Isetan Company Limited Mr. and Mrs. Fred Sillars errors can occur. If you detect any mis­ Mr. and Mrs. James Wilkin Ms. June A. Thomas takes, please accept our apologies and Zaruhiro Wagatsuma let us know. Write to: Development GALLERY DONORS Officej The Norman Rockwell $5,000-$9,999 DONORS Museumj Stockbridge, MA 01262 Berkshire Foundation $1-$99 (413) 298-4239. Mr. Winthrop Murray Crane Anonymous Howland Memorial Fund Ms. Carol Van Balen Massachusetts Chiefs of Police Mr. and Mrs. Robert Berridge BOOK SALES TO Mr. and Mrs. Arnold Blackmur BOOST CAPITAL SUSTAINERS Mr. Douglas 1. Farr $2,500-$4,999 Mr. and Mrs . Joseph N. Gayda, Jr. CAMPAIGN Charles R. and Elaine B. Moffatt Mr. and Mrs. Irwin Gerson Nintendo of America, Inc. Mr. and Mrs. David A. Goehring Thanks to a donation from United Mr. and Mrs. William G. Norton Mr. and Mrs . Richard Goehring Services Automobile Association Ms. Margaret M. Grande (USAA) of San Antonio, Texas, The BENEFACTORS Ms. Beverly Grigg Campaign for Norman Rockwell will $1,000-$2,499 Mr. and Mrs. Richard Howland benefit. Recently, General Robert Elfun Society Mr. and Mrs . Franklin Jones McDermott, USAA chairman, Fujitsu Systems of America, Inc. Mr. and Mrs . Philip Kampe announced the donation of 10,000 Mr. and Mrs. John C. Morris Mr. and Mrs. Theodore Knee copies of Susan E. Myers's magnifi­ Sega of America Mr. William A. Lough cent book World War 11- Mr. Andrew). Mansueto Impressions from the Homefrrmt. ASSOCIATES Mr. Timothy R. Masterson The 96-page book contains $500-$999 · Mr. ).V. McNally, Jr. splendid full-color reproductions of Mr. and Mrs. Robert C. Alsop Mrs. Harry Megson Rockwell's wartime art work. The Mr. and Mrs. Lawrence Alvord Ms. Grace E. Muckle roomy 11" x 15" format provides Mr. and Mrs. Bruce Andrews Mr. and Mrs. Marvin Neben ample space for powerful visual Mr. George S. Bain Mr. and Mrs . Phillip Niles images and the accompanying text. Mr. Richard P. Canaday Dale Payson Proceeds from the sale of this Mr. and Mrs. Edmund Janas Mr. and Mrs. Paul N. Perdes book are deSignated to support The Mr. and Mrs. Thomas Rockwell Mr. Oliver O. Peterson Campaign for Norman Rockwell and Ms. Jean H. Strauss Mr. and Mrs . Alan H. Roberts will help the museum meet the Ms. Carolyn Rockwell Kresge Foundation Challenge. To CONTRIBUTORS Mr. and Mrs. Richard Simes order your copy of this book $250-$499 Ms. Marcia Toll ($23.95 including shipping), please Mr. and Mrs. Foster K. Cummings Ms. Kimberly Wood send check or money order to The Mr. Edwin Curran Norman Rockwell Museum, P.O. in memory ofhis wijejoan Curran Box 128, Stockbridge, MA 01262. Mr. and Mrs. Tad Evans You may also order by phone by Mr. Brian Newman calling (413) 298-4446.

13 THE OCTOBER DECEMBER

NORMAN 4 Sunday 6 Sunday ROCKWELL Sundays at 3 Sundays at 3 Gallery Talk Gallery Talk MUSEUM Tools of the Trade Rockwell's Holiday Themes The Old Corner House, 3 P.M. Free The Old Corner House, 3 P.M. Free C 18 Sunday 4-6 Sundays at 3 Stockbridge Main A Gallery Talk Autumn Scenes Street at Christmas Main Street in Stockbridge will be closed to The Old Corner House, 3 P.M. Free motor traffic between 2 P.M. and 6 P.M. L Vintage cars, such as those that appear in 24 Saturday Rockwell'S Main Street painting, will line the street. E Tour de Rockwell Bike Trio 20 Sunday N Follow Rockwell's favorite pedaling tours through Stockbridge. Meet with bikes at Sundays at the museum at 10 A.M. Reservations 3 requested. Call (413) 298-4065. Adults: $5, D children: $2.50. Museum members: Free. ~~jp~2;a!~lk Not recommended for children under The Old Corner House, 3 P.M. Free ,. . eight. '" . A 27 Sunday 25 Sunday FamilvDay R FamilvDay See September 27 listing. See September 27 listing. SEPTEMBER NOVEMBER EXHIBITIONS 6 Sunday Sundays at 3 1 Sunday THROUGH JANUARY 18, 1993 Gallery Talk Sundays at 3 The Story Behind the llIustration Rockwell Paints the Candidates The Old Corner House, 3 p.m. Free Gallery Talk Rockwell's portraits of presidents and pres­ Rockwell's Women of the idential candidates. Twentieth Century At The Old Corner House. 13 Sunday The Old Corner House, 3 P.M. Free Off His Walls: Part II Grandparent's Day Selections from the Personal Art All grandparents admitted to the museum 15 Sunday Collection of Norman Rockwell at half-price in honor of this special day. Sundays at 3 Illustration art from Rockwell's private col­ lection. At The Old Corner House. 20 Sunday Gallery Talk A Rockwell Reading Sundays at 3 The Old Corner House, 3 P.M. Free

Gallery Talk "Zr Norman Rockwell Paints the Candidates 29 sunday Please call (413) 298-4065 The Old Corner House, 3 P.M. Free for information about events and FamilvDay exhibitions. See September 27 listing. The old Corner House 27 Sunday Located on Main Street, Stockbridge

FamilyDay Linwood House Families are invited to tour the museum Located on Route 183, Stockbridge using a children's gallery guide. Special admission on this day for families is $2 per adult and child. For details, call (413) 298- The Norman Rockwell Museum 4065. Museum members are free. The Old Stockbridge, MA 01262 Corner House, 1-4 p.m. 14 A Model Remembers .. .In 1959, when I was seven, my par­ ents and I drove from Boston to Stockbridge, as I was to model with my grandparents for one ofthe advertise­ ments Rockwell was doing for Mass Mutual Life Insurance company. My memories of the modeling session are sketchy. I sat on a chair while my grandfather pretended to paint my portrait. My grandmother looked ador­ ingly over his shoulder, nodding her approval. Cameras flashed. "Sit on the edge of the chair, " Rockwell directed me. The finished drawing was to have me holding a bunch offlowers. Rockwell handed me his well-smoked pipe and told me to clasp it as though it was some flowers. For the life of me, I couldn't imagine how that pipe would end up looking like flowers/ Andfur­ thermore, I knew my grandfather couldn't paint. How would this possi­ bly work ... I can't remember how long the modeling session took, nor can I recall when I received the autographed copy of the print, which my parents had framed and which hangs over my desk today. "My very best wishes to Margie Balo io 1959. a working photograph for the Massachusetts Mutual life Insurance Margie Bain, a wonderful model. " Did advertisement. Grandfather Painting Granddaughter. he write that to all his models? I pages ofso many wonderful memories couldn't have been that great, because the destiny ofAmerica was being hidden in the attic accumulation of a I never modeled again ... placed directly in your hands, which is very heady stuff at age seven .. .I left lifetime. You are doing a crackerjack that train knowing for the first time job. Don't change a thing.. you're Margie Bain Huoppi that I was part ofsomething, a mem­ great. Pomfret, Connecticut ber ofAmerica with all kinds of responsibilities that I didn't fully Bob Armstrong, Alexandria, Virginia When The Freedom Train understand and obligations to do the Came to Town right things because the folks on that ... In 1948, the Freedom Train came to train were counting on me. We got a EDITOR'S NOTE: The Four Freedoms Chattanooga. It was a big event. .. If little book, my gift to you [the muse­ paintings toured the nation in the you lived in Chattanooga big events um!. If someone could bring such a 1940s as the centerpiece of the Four didn't come so close together that you train to little lads today, what a gift. Freedoms War Bond Show, organized have diffiCUlty sorting them out forty­ Thank you again. Your museum by the U.S. Treasury and the Saturday something years later.. . World War II is allowed me to thumb through the Evening Post. a big blur to me. I was born in 1941. Most of my memories are limited to having grown people tie my shoes and ladies combing my hair and telling me J.F.K. LEADING MUSEUM to hold their hands crossing the street. PRESIDENTIAL RACE But 1948 is clear as crystal. The Freedom Train came into the station It's election year at The Norman Rockwell Museum' More than 7,000 visitors across from the Read House Hotel. It have cast their votes in the mock election sponsored by the museum as part was a city block long. We got out of of the exhibition Rockwell Paints the Candidates. The exhibition and election school to go see it. We talked about it continue through January 1993. Museum-goers were asked to imagine that the in the second grade for a week. It was men portrayed in Rockwell's portraits were candidates for the preSidency a rolling temple ofAmerican patrio­ today. Out of the seven candidates, John F. Kennedy is winning with 2,704 tism. It had a Boy Scout honor guard. votes. Lyndon B. Johnson received the fewest number of votes with 292. People on that train made you feel like 15 MORE HOMECOMING STORIES SAYING GOOD-BYE TO

A Tough But Kind Critic John Cullen Murphy When J was about 18 years old, dio over to me for three months as he Norman Rockwell was my neighbor went on vacation in Vermont, and J and kindly criticized my drawings used his props and costumes, as well as and paintings. One time, J showed him his easel. Tbis was in New Rochelle, some ideas for covers. Tbere was a girl New York. in it who was rooting at a football THE game. Norman said that it looked as John Cullen Murphy though my mother had posed for it (of Cos Cob, Connecticut course she had). He emphasized the OLD CORNER importance of models, props, etc. to make authentic anything J painted. HOUSE Later, he would give me a story to illus­ trate. J would show fast rough sketches, EDITOR'S NOTE: The next issue of the then a color sketch, and then the fin­ PortfoliO will feature a profile on ish . He criticized each step along the John Cullen Murphy. This feature will way and was tough, but kind. One be part of our continuing series of summer, he turned the keys to his stu- articles on contemporary illustrators.

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