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Visual Solutions

Projection mapping makes a splash for FINA

Hungarian visual technology service provider Visualpower The installation in was a great showcase for the together with projection mapping experts Maxin10sity and power of projection mapping Bordos.ArtWorks use 50 high brightness Panasonic projectors to engage and entertain audiences, something that to create a spectacular 3D projection mapping on Castle Panasonic research shows is a during the opening of the FINA swimming world championships. major trend in the AV market.

Sandor Zsembery, Partner Date - Jul 2017 Account Manager for Visual Client - Visualpower Location - Budapest, System Solutions at Products Supplied - PT-RZ31K Panasonic Challenge Solution How to create an original opening Thanks to the installation of 50 ceremony for the FINA swimming world Panasonic PT-RZ31K projectors, Buda championships in Budapest. Castle was enveloped in light to deliver a stunning occasion. Founded in 1908 and based in Lausanne, The SOLID SHINE laser technology helped Switzerland, FINA (Fédération achieve a bright and immersive picture on internationale de natation) is the the . Thanks to the dual-drive international federation famous for aquatic laser optical engine, organisers could rely sport. on the projectors to perform reliably for an event that would be seen by television In order to celebrate the opening of the audiences around the world. 17th FINA World Championships in Budapest, Müpa organisers turned Buda The RZ31K is designed for 20,000 hours Castle together with the river and maintenance free operation. Another Chain Bridge into a stage for a beautiful important quality of the RZ31K was the light performance. Mid-air screens of model's efficient cooling system that, at water were used to display video mapping the height of the Hungarian summer, and Buda Castle accompanied the show turned out to be irreplaceable. with images from Panasonic projectors. The power of water The power of PT-RZ31K Budapest-based Visualpower is a visual In total, 50 Panasonic PT-RZ31K 30,000 technology service provider and creator of lumens projector were installed by a team many spectacular events. For this project, of 50 people. The team constructed 10 the company was responsible for technical projection stacks using a total of 41 tons of installation design. For support on content scaffolding. creation the company referred to Maxin10sity and Bordos.ArtWorks.

"Major event With the 'The Memory of Water' as a organisers need to leading theme, the companies applied their technical expertise to co-opt the know that the Danube river. Taking full advantage of its powerful waters, the river became a technology they are participant in the show. Choreographed jets, sprays, and video mapping onto mid- installing is fit for air water screens dazzled spectators. purpose" Alongside the mighty Danube over 500 live performers and 220 volunteers and sportsmen played a role in the opening ceremony. The Danube, Buda Castle and the Chain Chapter 3: "Water and Sport" "The installation in Budapest was a great Bridge became a single vast theatre showcase for the power of projection covering a total area of 200,000sqm The third part of the show, "Water and mapping to engage and entertain including a challenging floating set on the Sports", was performed in tribute to Alfred audiences, something that Panasonic river with a size equivalent of three football Hajos, a Hungarian who was the world's research shows is a major trend in the AV pitches. first ever Swimming Olympic champion. market. This was followed by visualising 60 other The whole project was separated into four Hungarian athletes, all presented with the chapters making it the biggest and most "Panasonic gives Magyar anthem in the background. complex projection mapping show ever them the freedom held in Hungary. Chapter 4 to concentrate on Chapter 1: "Water and Life" Following the three water show telling the story sequences, six aquatic disciplines together The show started with "Water Life" and with a flag parade of all the participating depicted Hungarian sports and culture. rather than countries were presented. This further led The main element of the performance was to official speeches and the opening of the water accompanied by sounds and images. worrying about the 17th FINA World Championships. Chapter 2: "Water and technology." Katarzyna Kassner, Regional Marketing Culture" Manager for Panasonic Business, said, "Major event organisers need to know that "The RZ31K is built for events like this. It the technology they are installing is fit for The "Water and Culture" chapter has quickly gained significant market purpose and won't let them down on the presented key events from Hungarian share in the very high brightness space biggest stage in front of millions of TV history. Having started with the Roman and is setting a performance benchmark in viewers. Panasonic gives them the Age, followed by Carpathian basin, terms of brightness, colour accuracy and freedom to concentrate on telling the story , Hungarian hussars, the show reliability. led to the footprint left on European music rather than worrying about the by Ferenc Liszt. technology."

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