There's a Spirit Can Ne'er Be Told
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Communications Assessment of the Texas A&M University System
The Texas A&M University System Communications Assessment September 2013 The Texas A&M University System Communications Assessment TABLE OF CONTENTS Executive Summary ………………….…………………. 2 Assessment Scope and Methodology ………………….…………………. 5 Review of Current Landscape ………………….…………………. 7 Recommendations & Rationale ………………….…………………. 13 Appendices Appendix A: List of In-Depth Interviews Appendix B: Highlights and Themes of In-Depth Interviews Appendix C: USAID Coverage Appendix D: Review of Peer University Systems’ Communications Structures Appendix E: Strategies for Mobile Engagement Appendix F: In-Depth Media Analysis 1 EXECUTIVE SUMMARY Objective The Texas A&M University System commissioned Hill+Knowlton Strategies (H+K Strategies) to assess the effectiveness of the Texas A&M System’s current communications function in order to: • Establish a benchmark understanding of the challenges and opportunities facing the Texas A&M System as it seeks to improve the volume and content of news media coverage • Develop recommendations to help the Texas A&M System raise its profile as an authoritative source of scientific, academic, service and policy expertise across a variety of disciplines Current Landscape Texas A&M University, the flagship school of the Texas A&M System and one of the state’s two flagships, along with the University of Texas, is recognized among its peers as one of the nation’s top research universities, particularly in engineering and agriculture. Since 2001 it has been a member of the prestigious, invitation-only Association of American Universities (AAU), which has just 62 members. (University of Texas and Rice University are the only other Texas schools in the AAU.) It is also one of the nation’s federally recognized land grant institutions. -
Professors and Free Speech As a Chronicle of Higher Education Individual Subscriber, You Receive Premium, Unrestricted Access to the Entire Chronicle Focus Collection
Focus THE CHRONICLE OF HIGHER EDUCATION Professors and Free Speech As a Chronicle of Higher Education individual subscriber, you receive premium, unrestricted access to the entire Chronicle Focus collection. Curated by our newsroom, these booklets compile the most popular and relevant higher-education news to provide you with in-depth looks at topics affecting campuses today. The Chronicle Focus collection explores student alcohol abuse, racial tension on campuses, and other emerging trends that have a significant impact on higher education. ©2017 by The Chronicle of Higher Education Inc. All rights reserved. No part of this publication may be reproduced, forwarded (even for internal use), hosted online, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the publisher, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law. For bulk orders or special requests, contact The Chronicle at [email protected] ©2017 THE CHRONICLE OF HIGHER EDUCATION INC. TABLE OF CONTENTS n this time of strong political tensions, groups have seized on statements made by professors and taken them to task, sometimes with such vehemence that the faculty members feared for their jobs or safety. The six articles in this collec- tion describe what happened to several professors who ended up in the political cross-hairs, and how their Icolleges responded to the uproar. Who’s Left to Defend Tommy Curry? 4 A black philosopher at Texas A&M discovered an audience that did not want to hear his message. -
Texas A&M University Kyle Field Renovation
VIEW AERIAL OF THE NEW KYLE FIELD KYLE FIELD - A POWERFUL FUTURE FOR TEXAS A&M. TEXAS A&M UNIVERSITY Kyle Field will unify a campus experience EMBRACES TRADITION around the power, traditions and majesty of Dating back to 1904, Kyle Field and Texas A&M are full of KYLE FIELD tradition and history. Through material choices, graphics one of the nation’s most beloved brands. and a clear vision, Kyle Field tells the story of Aggie football RENOVATION - the program’s powerful history - and communicates the Kyle Field will represent the most energy behind the iconic brands’ future. extensive redevelopment of a collegiate UNIFIES CAMPUS athletic facility in history and will serve The renovation is a monumental opportunity to unify as a benchmark for future redevelopment campus, creating synergies between existing structures and projects at colleges across the nation. the stadium itself. By incorporating public plazas, patios, a theater, broadcast studios, Hall of Champions and an Aggie Sports Museum, the renovation ensures 365-day use by Centered around “The Home of the 12th students, alumni and the community. Man,” this project embodies the belief that at Texas A&M, fans don’t just watch the BRAND STORY game, they affect the game. The market Capturing the brand started with the words that define Texas LOCATION A&M: excellence, tradition, power and loyalty. Our brand COLLEGE STATION, TEXAS driven design embraces tradition, unifies strategy created high value for sponsors - with untraditional the campus experience and communicates opportunities to align their brand with A&M’s. Through a powerful brand story; creating the best materials and technology, the design blends the past and PROJECT TEAM future, telling a compelling story about the university’s brand. -
The Battalion 1893 — a Century of Service to Texas A&M — 1993 Wednesday, November 24,1993 Fightin' Texas Aggie Bonfire Burns Tonight
The Battalion 1893 — A Century of Service to Texas A&M — 1993 Wednesday, November 24,1993 Fightin' Texas Aggie Bonfire burns tonight what race, creed, religion or what are kept clear. site, said although he will be unable said. "It is a tradition that has been By Geneen Pipher ever can come out here and work "Last year we experienced great to sell gasoline during this time, he here longer than I have, so there's The Battalion together as one group and build amounts of parking problems," plans to make up for lost sales with no use bucking the system. I am The 1993 Fightin' Texas Aggie something great." Newton said. "We are trying to re the sale of other items. standing behind it 100 percent." Bonfire will be set ablaze this This year the City of College duce congestion on minor roads "I know that the road in front of Connie Gibbs, general manager of evening at 8 o'clock bringing to an Station, in response to numerous that could block not only public me will be closed, so obviously Taco Cabana, said she too is not con end nearly three months of work by complaints about parking, is beef safety vehicles but also the normal there will be no gas sales, but I an cerned about a loss of business and is more than 5,000 students. ing up security and will be shut citizen who lives in that area." ticipate making up for lost sales in excited about the week's festivities. Junior yell leader Scott Whitaker, ting down roads as of 6 p.m. -
Texags.Com - Topic Replies
TexAgs.com - Topic Replies Sunday, May 25, 2003 Forums :: Bonfire 1999 :: Tim Kerlee - 12th Man Page: 1 2 3 4 5 6 7 8 Bonfire 1999 Topic: Tim Kerlee - 12th Man carino99 posted 7:05 PM, 11/29/99 23 Feb 01 Thanks to Shirley for hosting the photo. Geocities is no longer allowing off-site links to point to images on their servers. --Cariño ’99 -- [I got this on an email. Not sure if it's been posted already, but I've included the photo mentioned.] A hero... Subject: The Twelfth Man The twelve young people who died were truly remarkable kids. They were scholars, student athletes, active in Boy Scouts, 4-H, Church groups,they were leaders. If you had to chose a dozen students to represent the best of Texas A&M, you probably wouldn't do much better than these. I have just learned about Timothy Doran Kerlee, Jr. He was the twelfth student to die, when his life support was disconnected last Friday evening. Let me tell you about this amazing kid. Tim graduated last year from Germantown High School in Germantown,Tennessee. He was an Eagle Scout, graduated third in his class, and was elected to his High School Hall of Fame. He was a student athlete, and a member of the National Honor Society. He was active in the youth group and drama club at his Methodist Church. He was actively recruited by Texas A&M, and when he enrolled he tested out of his entire freshman year. That is how this 17 year-old could be classified as a sophomore. -
Welcome to Texas A&M University KNOW BEFORE YOU GO
Welcome to Texas A&M University KNOW BEFORE YOU GO Reciprocal Exchange Handbook for Incoming Students Study Abroad Programs Office 3262 TAMU • College Station, TX 77843-3262 • +1 (979) 845-0544 • http://studyabroad.tamu.edu Page 1 Table of Contents Texas A&M University .............................................................................................. 4 Study Abroad Programs Office ............................................................................. 5 Texas A&M Reciprocal Exchange Program Guidelines .......................................... 6 Immunizations.......................................................................................................... 8 Packing Suggestions ............................................................................................... 9 Practical Information for Travel Planning & Arrival....................................... 10 Money Issues ......................................................................................................... 11 Legal Age for Alcohol Consumption ................................................................... 13 Housing and Dining ............................................................................................... 13 Health Insurance Requirements ........................................................................... 15 Academic Issues ..................................................................................................... 16 Campus Services and Facilities ............................................................................ -
West Campus Thieves Target Expensive Electronics
P1 THE DAILY TEXAN Serving the University of Texas at Austin community since 1900 Find out about Say Anything’s inspiration Baseball faces off with Texas for their latest album A&M for the final time LIFE&ARTS PAGE 10 SPORTS PAGE 6 >> Breaking news, blogs and more: www.dailytexanonline.com @thedailytexan facebook.com/dailytexan Friday, April 27, 2012 West Campus thieves target expensive electronics TODAY By Sarah White APD spokesman Anthony Hipoli- in many of the cases, the victims did not hear it or wake up,” Hipolito past to locate suspects in criminal Daily Texan Staff to said there were 10 burglaries of were intoxicated when the burglar- said. “It is not possible at this point investigations. He said students who West Campus residences from Feb- ies happened. APD and UTPD offi- to determine whether or not these subscribe to the Campus Watch Calendar The Austin Police Depart- ruary 26 to April 16. cials said they have not identified a crimes were committed by a single have a history of reporting suspi- ment has enlisted the help of the He said the stolen items were specific suspect, but have reason to person. It is very likely that the sus- cious behavior and helping the Aus- A Night in UT Police Department to stop mostly expensive electronics, in- believe those involved in the crimes pect is a neighbor or a friend of the tin police catch criminals. a string of West Campus bur- cluding flat-screen televisions, lap- may be neighbors or acquaintances people who were robbed.” Although Halstead urged students Monte Carlo glaries hoping to gain crime tips tops and iPads. -
Test Your Trivia Here
EATS & TREATS: September 2011 A GUIDE TO FOOD & FUN HOW MANY AGGIE TEAMS WON NATIONAL CHAMPIONSHIPS IN 2010? NAME 5 TEXAS A&M ATHLETES WHAT IS THE OLDEST BUSINESS WHO NOW HAVE PRO SPORTS CAREERS ESTABLISHMENT IN COLLEGE STATION? TEST YOUR B RAZ OS VALLEY TRIVIA HERE September 2011 INSITE 1 2 INSITE September 2011 20 CONTENTS 5 MAKINGHISTORY Headed to the White House New exhibit shows what it takes to become President by Tessa K. Moore 7 LIFESTYLE Wanted: Texas Hospitality Families can share much with Aggies far from home by Tessa K. Moore 9 COMMUNITYOUTREACH A Legacy of Love Bubba Moore Memorial Group keeps the giving spirit alive by Megan Roiz INSITE Magazine is published monthly by Insite 11 GETINVOLVED Printing & Graphic Services, 123 E. Wm. J. Bryan Pkwy., Everyone Needs a Buddy Bryan, Texas 77803. (979) Annual walk raises more than just funds 823-5567 www.insitegroup. by Caroline Ward com Volume 28, Number 5. Publisher/Editor: Angelique Gammon; Account Executive: 12 ARTSSPOTLIGHT Myron King; Graphic Wanted: Dramatis Personae Designers: Alida Bedard; Karen Green. Editorial Or, How to get your Glee on around the Brazos Valley Interns: Tessa K. Moore, by Caroline Ward Megan Roiz, Caroline Ward; INSITE Magazine is a division of The Insite Group, LP. 15 DAYTRIP Reproduction of any part Visit Houston without written permission Find the metro spots that only locals know of the publisher is prohibited. Insite Printing & Graphic Services Managing Partners: 19 MUSICSCENE Kyle DeWitt, Angelique Beyond Price Gammon, Greg Gammon. Chamber concerts always world class, always free General Manager: Carl Dixon; Pre-Press Manager: Mari by Paul Parish Brown; Office Manager: Wendy Seward; Sales & Customer Service: Molly 20 QUIZTIME Barton; Candi Burling; Janice Feeling Trivial? Hellman; Manda Jackson; Test your Brazos Valley Trivia IQ Marie Lindley; Barbara by Tessa K. -
Commemorative Agency and the Texas A&M University Bonfire
“A SPIRIT THAT CAN NEVER BE TOLD”: COMMEMORATIVE AGENCY AND THE TEXAS A&M UNIVERSITY BONFIRE MEMORIAL ADAM J. GAFFEY AND JENNIFER L. JONES BARBOUR On November 18, 1999, Texas A&M University (TAMU) experienced pro- found tragedy when the famed Aggie Bonfıre collapsed, killing 12 students and injuring 27 others. This essay examines the rhetorical dynamics of the TAMU Bonfıre Memorial and explores how it navigates the tension created when a constitutive symbol is implicated in a moment of tragedy. Specifıcally, we use this case to explore how memorials help shape perceptions of victim agency in commemorative form. As we argue, the memorial taps into resonant modes of public reasoning—including temporal metaphors, Christian theology, and campus tradition—to imply the tragic outcome of the 1999 collapse had cause beyond human or institutional control. Our analysis of the Bonfıre Memorial illustrates the importance of commemorative agency and, in particular, how eliding victim agency can limit epideictic encounters that might foster a sense of present and future engagement on unreconciled issues. ADAM J. GAFFEY is an Assistant Professor of Communication Studies at Winona State University in Winona, Minnesota. JENNIFER L. JONES BARBOUR is a Lecturer in the Department of Commu- nication Studies in the Moody College of Communication at the University of Texas at Austin. They are co-fırst authors of this essay. The authors thank Martin Medhurst and two anonymous reviewers for their criticism and encouragement of this work. Katherine Miller and Charles Conrad offered access to personal archives related to the Bonfıre collapse and the memorial. Leroy Dorsey read early drafts of this article and offered insightful perspective to its improve- ment. -
Sea Aggies Honor Long-Standing Traditions with a Little Help from a Friend
Sea Aggies honor long-standing traditions with a little help from a friend. Reveille, the official mascot of Texas A&M University and the highest ranking member of the Corps of Cadets recently visited the TAMUG campus to honor long-standing Aggie traditions. Presiding over TAMUG Midnight Yell Practice and Aggie Ring Day, Reveille engendered a spirit of Aggieland that binds all Aggies to each other through the generations. Yell Practice The tradition of Yell Practice began as a post dinner activity in 1913, when different corps companies would gather together to "learn heartily the old time pep." However, it was not until 1931, that Yell Practice as it is known today was held before the games opposing University of Texas also known as “t.u.” The main purpose of Midnight Yell is to pump up the Twelfth Man for the next day's big game. Twelfth Man tradition The tradition of the Twelfth Man was born on the second of January 1922, when an underdog Aggie team was playing Centre College, then the nation's top ranked team. As the hard fought game wore on, and the Aggies dug deeply into their limited reserves, Coach Dana X. Bible remembered a squad man who was not in uniform. He had been up in the press box helping reporters identify players. His name was E. King Gill, and was a former football player who was only playing basketball. Gill was called from the stands, suited up, and stood ready throughout the rest of the game, which A&M finally won 22-14. -
Kyle Field at Texas A&M S
Form Functio n NEWS & INFORMATION FROM HAM+ILTON FORM FALL 2014 Project Profile Kyle Field at Texas A&M Heldenfels Enterprises Steeped in tradition, home to the 12th man and known The $450 million redevelopment is being done in two phases. for its raucous fans - renovating an iconic stadium such The first phase began in November of 2013. It consisted of as Kyle Field can be a daunting task, but Populous has replacing the entire lower east side deck, including lowering done their fair share of iconic designs, and this one is no it seven feet to bring the fans closer to the field, and the exception. The overall vision is to enhance the game day building of a new south end zone. experience by adding more public areas, plazas and gather- ing spaces. Fans will have more seating options including After a break in construction to play the 2014 season, suites, loge seating and an exclusive club area. Seats placed phase two will begin after the Aggies play their last home close to the field and a canopy over the seating areas will game in November. Phase two consists of replacing the not only provide shade from the hot sun, but will help entire west side of the stadium and will be completed in contain the noise level, keeping Kyle Field one of the August of 2015. When completed, the stadium will grow most intimidating stadiums for visitors. from 82,600 to a seating capacity of 102,512, with 12 seats reserved and kept empty in memory of the Aggies lost in the bonfire tragedy of 1999. -
Lo N G H O R
NATIONAL CHAMPIONS • 1963, ’69, ’70, 2005 BIG 12 CHAMPIONS • ‘96, ‘05, ‘09 SOUTHWESTTEXAS CONFERENCE CHAMPIONS • 1920, ’28, ’30, ’42, ’43, ’45, ’50, ’52, ’53*, LONGHORNS ’59*, ’61*, ’62, ’63, ’68*, ’69, ’70, ’71 , ’72, ’73, ’75*, ’77, ’83, ’90, ’94*, ’95 (*co-champs) Athletics Media Relations Department • P.O. Box 7399 • Austin, TX 78713-7399 • Office: 512/471-6036 • Fax: 512/471-6040 STATE FARM LONE STAR THANKSGIVING DAY: The Longhorns GAME 11 SHOWDOWN: Texas (6-4, 3-4 Big 12) and Aggies will face each other for the returns to the road as they travel to College fourth straight time on Thanksgiving Day Station to face Texas A&M (6-5, 4-4 after a 14-year break from playing on the Big 12) in the State Farm Lone Star holiday. Previously, the teams had not Showdown on Thursday at Kyle Field (7 met on Thanksgiving Day since 1993. p.m./Central/ESPN). Texas leads the all- The 12 games prior to the current streak time series, 75-37-5, including a 24-22-1 were played on the Friday following TEXAS (6-4, 3-4 Big 12) record in College Station. UT also leads Thanksgiving. This will be the 64th time at the series, 9-4, in the Mack Brown era. the game will be played on Turkey Day Texas A&M (6-5, 4-4 Big 12) The Longhorns are coming off a 17-13 in the 118-year series. Texas is 42-19-2 in loss to No. 16/17 Kansas State, while the Thanksgiving contests agaist the A&M and Kyle Field (83,002) Aggies defeated Kansas 61-7.