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The Full Story

– LEADING INTERNATIONAL HUB IN THE NORDICS • 4 MAJOR MARKETS: OSLO, , AND • UNBEATABLE NORTHERN LIGHTS ACCESS

Dovrefjell-Sunndalsfjella National Park is the only place in , and one of the few places in the world, where you can see the impressive musk ox. PHOTO: TROND-ARILD ANDERSEN Unlocking hidden value

Are there still hidden gems in our thoroughly data-minded and globalized world?

Yes, there are. Take a closer look at Norway.

Seemingly stable and traditional, actually keep their deep cultural roots fresh through the spirit of exploration. Take the emerging of Oslo, for example. Its young population, high quality of life, and innovative business and cultural sectors make Oslo a “must visit” for many global trendsetters.

Avinor Oslo Airport is a rising international hub. Closer to North ­America than any other airport in Northern , Oslo is an smart choice for intercontinental carriers serving east-west routes. From the regional point of view, the airport is also the gateway to our compre- hensive domestic network, as well as the Nordic and Baltic regions.

The surprises go beyond passenger traffic. Few realise that Oslo is the leading air cargo hub in the Nordics, originating more than 45 per cent of airfreight in the region. There’s room to grow, with a new cargo ­terminal being built in Oslo to take advantage of extensive unused inbound capacity and the steady growth in Norway’s seafood export sector.

However, offers much more than just infrastructure. Our exten- sive market development capabilities are proven by award-winning The 19th century Allmannajuvet zinc mines partnerships with organizations such as Innovation Norway. in Ryflke have been turned into a , gallery and café complex, capturing the history of the period. Read on, to learn how we can create value for your airline. ARCHITECTURE: SNØHETTA / PHOTO: KETIL JACOBSEN NORWEGIANS ARE WEALTHY AND SECURE NORWEGIANS TRAVELLING ABROAD MORE OFTEN

2017 RANKINGS

RANK ECONOMY OVERALL 5 YEAR TREND OVERALL IDI SCORE IDI OVERALL (%)

1 Norway 6.02 1.87 2 Luxembourg 5.85 -2.49 70% INCREASE IN TRIPS 3 5.75 1.85 ABROAD 2002–2015 4 5.48 4.58 Source: 5 5.31 1.03

6 5.30 -0.84

7 Netherlands 5.28 -1.69

8 Australia 5.18 0.29

9 New Zealand 5.09 3.75

10 Austria 5.05 0.28

Source: World Economic Forum, Inclusive Growth Report 2017

Norwegian National Opera and Ballet PHOTO: GETTY IMAGES / DAG SUNDBERG

POPULATION 2017 Norway profile 81% 19% URBAN RURAL 5.3 million

One of the world’s most distinctive and significantly strengthens Norway’s air travel market. Modern Norway Norwegian hotels registered a total of 22.8 million guest nights, a 4 per NET MIGRATION 2016 UNEMPLOYMENT 2016 traditional – yet dynamic – regions. is ­prosperous, urbanised and has a diverse population. Income and cent increase from 2015. International guest nights grew by 10 per cent. wealth are broadly distributed, compared to most industrialised 26,076 4% . The World Economic Forum’s 2017 Inclusive Growth and FOUR MAJOR MARKETS Norway, the newest in , is also one of the world’s Development Report highlighted Norway’s economy as the best From the aviation marketing point of view, Norway is not merely a most unique. Here, respect for traditional values meets a ­futuristic in the world. Norway topped the UN’s 2017 rankings of the world’s ­single market. The country is best seen as four major travel regions: GDP (PPP) 2016 world­view. The result is modern infrastructure serving a highly happiest nations. Oslo, Bergen, Trondheim, Stavanger along with a rising star: the #3 grounded culture. ­Northern Lights Adventureland. All are among Europe’s most billion IN GDP PER CAPITA, EUROPE EVERYONE TRAVELLING MORE ­prosperous regions (, 2014) filled with frequent travellers $365 BROAD WEALTH AND HIGH DISPOSABLE INCOME Travel is deeply rooted in the Norwegian culture. Trips abroad have and linked by Avinor’s network. The energy, telecom, maritime and natural resources sectors have been increased from 4.5 million to 7.2 million per year between 2002 and important to Norway’s economic development and growth. From this 2015. Of these, women travel more often than men and have a higher We support our airline customers’ route development efforts through foundation, Norway is fast developing a reputation for innovation in holiday budget, making them a key segment for the travel sector. our partnerships with Norwegian business and tourism promotion #2 #2 all areas from business to culture. ­bodies. Recently, in 2014 and 2015, our marketing collaboration IN CONSUMPTION PER IN GLOBAL SUSTAINABLE Foreigners are travelling to Norway more often to see its natural wonders,­ with Innovation Norway, was recognised with the “Best Destination CAPITA, EUROPE COMPETITIVENESS INDEX 2016 The financial security experienced by the average Norwegian cultural highlights and seven UNESCO World Heritage Sites. In 2016, ­Marketing” award at the Routes Europe conference. 2h ZURICH

2h 2h PRAGUE BUDAPEST PRAGUE ZURICH

2h 2h 2h BUDAPEST2h PRAGUE BUDAPEST PRAGUE BUDAPEST ZURICH PRAGUE ZURICH

7h 2h 2h DELHI BUDAPEST 2h PRAGUE PRAGUE

10h 7h 2h HONG KONG DELHI 2h BUDAPEST BUDAPEST

10h 7h PRAGUE 7h TORONTO7h HONG KONG DELHI TORONTO BUDAPEST DELHI ZURICH CHICAGO

10h 8h CHICAGO10h 7h HONG KONG TORONTO HONG KONG

DELHI HONG KONG 8h 2h 7h BUDAPEST CHICAGO PRAGUE 7h TORONTO ZURICH TORONTO

8h 2h PRAGUE 8h CHICAGO CHICAGO

2006–16 2h 2006–16 The key to Scandinavia BUDAPEST ’S TROMSØ NORTHERN LIGHTS TOURISM NORTHERN LIGHTS TOURISM and a shortcut to the world +378% +618% 7h DELHI

Avinor Oslo Airport is ideally positioned Oslo Airport is geographically closer to North America than any other BOOMING EXPORTS DIVERSE ATRACTIONS for intercontinental routes. airport in Northern Europe. The flight time to Chicago is approximately Norway’s got the , the glaciers, Northern Lights tourism that grew This year, the fastest growing seafood export markets­ have been USA, eight hours, Delhi is seven and Hong Kong is just ten hours. Within two 378% the last ten years, and a booming seafood industry. Norway’s­ Vietnam and . The battle to become Scandinavia’s new hub is hours flight time, you cover central European destinations as Zurich, ragged coastline, the world’s second10h longest, is home to the world’s undoubtedly fierce. And despite Norway’s enviable position of ­holding HONG KONG Prague and Budapest. Regional dominance is secured by the largest largest salmon farming industry. The value of Norway’s seafood exports the majority of Scandinavia’s natural beauty, a booming Northern feeder network in Scandinavia and the Baltics, boasting 50+ airports. doubled from 2014 to 15. Another 23.9% growth was achieved in Lights tourism, it’s the seafood in the belly-potential that really sets us This strategic position makes Oslo Airport an attractive choice to carri- 2016, resulting in a total export value of EUR 9.1 billion. The estimated apart from the regional competition. ers serving intercontinental east-west routes. 2050 potential for the entire Norwegian seafood industry­ is up to EUR 50 billion. 7h TORONTO

8h CHICAGO Oslo

Leading international AVINOR OSLO AIRPORT hub in the Nordics Oslo is Norway’s international hub airport, with 120 international and 31 domestic destinations. A new passenger terminal, opened in April 2017, brings capacity to 32 million. The airport, which operates in an underserved cargo market, will open a world-leading 250,000 ton capacity seafood and general cargo terminal in 2020.

PASSENGER INFORMATION TRAFFIC INFORMATION

TOTAL PASSENGERS 2016 PROJECTED 2017 FLIGHT MOVEMENTS FREIGHT VOLUME

25.8 million 27.1 million 248,000 137,000 metric tonnes

increase AGE DISTRIBUTION 10x INTERCONTINENTAL DESTINATIONS 2004–2016 12–19 years 3.5% 20–29 years 20.3%

Oslo is an increasingly popular destination 30–39 years 21.0% PASSENGERS PHOTO: GETTY IMAGES / MATS ANDA 40–49 years 21.3% 2500' 50–59 years 18.0% 2000' 60–69 years 11.8%

70 years and above 4.1% 1500'

1000' The fresh pioneer spirit of Oslo is • #3 – Brookings Institute GDP rankings (2015) PURPOSE 500' creating an international attraction • 6th most dollar per capita Business 35.8% • Projected 10.2 billion in regional investments (2016–2020) VFR 21.8% 0' Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec and aviation hub. • #11 – World Economic Forum Global Growth Competitiveness Leisure 42.4% (2014–2015) OSLO POPULATION

Norway’s fast-growing, governmental, economic and cultural capital. CULTURE & TOURISM A uniquely compact global city on the rise and one of Europe’s The city has an extremely high quality of life, a rich culture and Municipality: 0.66 million youngest capitals. Here, leading businesses and a fast-growing startup entertainment scene. Many travel experts consider Oslo to be GENDER : 0.94 million scene thrive in an innovative and inspiring cultural centre. Oslo is a the European cultural capital to visit now. Male 54.2% fountain of innovation in business, culture, the arts and sustainable Female 45.8% living. • #3 – Ranking Global Cities Report (2013) Metropolitan area: 1.7 million • Best convention destination in Scandinavia (UIA Report 2016) ECONOMY • Scandinavian-leading 5,000 live concerts annually Norway’s biggest business centre. A global shipping, seafood and • Over 100,000 electric cars – world’s highest density of Teslas oil & gas centre. Also a fast-growing startup and innovation hub. CONTACT

Silke Salbert Key marketing partners: Director Aviation Marketing Innovation Norway, VisitOslo , +47 905 00 880, [email protected] Oslo Business Region Bergen

7 Gateway to the fjords AVINOR BERGEN AIRPORT and a global maritime centre Norway’s second biggest airport. Served 5.9 million passengers in 2016, to 40 international and 17 domestic destinations. New terminal T3 opened in August 2017, for a total capacity of 7.5–10 million passengers.

1 PASSENGER INFORMATION TRAFFIC INFORMATION

5.9 million 5 94,000 4 PASSENGERS 2016 FLIGHT MOVEMENTS

AGE DISTRIBUTION PASSENGERS 6 BERGEN 3 12–19 years 3.2% 600' AIRPORT

20–29 years 21.9% 500' 2 30–39 years 20.0% 400' 40–49 years 20.0% 300' 50–59 years 18.5% 200' Bergen offers easy access to Norway’s spectacular fjords 60–69 years 11.9% PHOTO: © SERGEY BOGOMYAKO / WWW.FJORDNORWAY.COM 70 years and above 3.5% 100'

0' Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec PURPOSE Business 42.0% VFR 21.0% Boasting a vibrant maritime and energy • Bergen-based companies active in 114 countries BERGEN POPULATION Leisure 37.0% sector, the Bergen region is also the • Europe’s biggest concentration of marine research centres • 50 per cent of Norway’s salmon farms, valued at EUR 8 billion portal to world-famous natural tourist • McKinsey Global Institute “Top 25 Hotspots by 2025” Municipality: 0.25 million attractions. CULTURE Urban area: 0.28 million A regional tourism hub. Gateway to Norway’s fjords, one of the world’s GENDER Metropolitan area: 0.41 million The city of Bergen is a global maritime industry hub and a rising clean “Seven Wonders of Nature”. Bryggen, Bergen’s Hanseatic-era quayside, Male 57.6% energy centre, with a focus on hydro and wind power. With its direct is a UNESCO World Heritage Site. Norway’s largest cruise ship port of Female 42.4% access to the famous Norwegian fjords, Bergen attracts a growing call and starting point of the iconic coastal route and Viking NORWAY LOCATIONS number of tourists from around the world. Cruises’ Scandinavian cruises. 1 Nærøyfjorden is one of the wildest and most 5 Flomsbana is a spectacular train journey that • Fjords named “world’s best unspoiled travel destination” by National spectacular fjords of Norway and on the UNESCO offers a panoramic view of some of the wildest and ECONOMY Geographic Magazine World Heritage list. most magnificent nature – from fjord to mountain. Bergen is a global maritime and marine centre with a diverse regional • Fjords listed on Chicago Tribune’s “Seven Wonders of Nature” CONTACT 2 Hardangerfjorden is the fourth longest fjord in 6 Folgefonna Glacier, located close to - the world, and the second longest fjord in Norway. fjorden, and Bergen, is perfect for summer skiing. economy, including finance, technology, energy and education. • Fjord tourism generates 25 per cent of overnight guest stays in Ingrid Helgesen Manager Route Development 3 Trolltunga is one of the most spectacular 7 is packed full of outdoors experi- Norway +47 922 20 569, [email protected] scenic cliffs in Norway. Trolltunga is situated ences. Jostedalsbreen National Park, covering • Listed in McKinsey Global Institute “Top 25 Hotspots by 2025” • Bergen Philharmonic Orchestra is one of the world’s oldest about 1,100 meters above sea level. 1,310 square kilometers, is home to Joste dalsbreen (Jostedal Glacier), the biggest in mainland Europe. • Produces 35 per cent of mainland Norway’s exports Key marketing partners: Innovation Norway, 4 Vøringsfossen Waterfall, with a free fall of Fjord Norway, Bergen Tourist Board, 145 meters, and a total fall of 182 meters, is one Bergen Chamber of Commerce of the most visited tourist attractions in Norway. Trondheim

Norway’s science AVINOR TRONDHEIM AIRPORT and technology hub Norway’s third-largest airport. Located very close to Norway’s geographic mid-point, the airport is the hub for Trøndelag, , and Sweden’s Jämtland region. Trondheim–Oslo is one of Europe’s busiest air routes, with 32 daily B737 departures.

5

PASSENGER INFORMATION TRAFFIC INFORMATION

4.5 million 62,000 PASSENGERS 2016 FLIGHT MOVEMENTS

AGE DISTRIBUTION PASSENGERS

12–19 years 4.2% 500' 20–29 years 21.4% 400' 30–39 years 19.3% 40–49 years 21.0% 300' 50–59 years 18.6% 200' Europe’s biggest onshore wind farm is being built near Trondheim 60–69 years 11.5% PHOTO: GETTY IMAGES / JORN 70 years and above 4.0% 100'

0' Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 3 PURPOSE Business 42.9% VFR 22.5% Trondheim region is a leading European • Aquaculture sector revenues of EUR 0.9 billion in 2015 4 Leisure 34.7% 1 science and technology centre. • Noble Prize in Medicine won by NTNU researchers in 2014 TRONDHEIM POPULATION TRONDHEIM AIRPORT CULTURE Trondheim, which anchors the mid-Norway region, is bustling in Trondheim is a perfect base for experiencing nature, culture and Municipality: 0.19 million business activity and cultural attractions. A vibrant city, with 45,000 Norway’s exciting history. Norway’s kings are crowned at the city’s students at its universities and research institutions. Since the GSM Cathedral. With its varied landscape, the Trøndelag region GENDER Regional: 0.28 million mobile phone standard was invented here several decades ago, offers activities such as fishing, boating, skiing and mountain hiking. Male 57.7% 2 Trondheim has been the spark for Norway’s knowledge economy. Inbound foreign tourism in the region has grown at 7 per cent annually Female 42.3% since 2014, with and Germans leading the way. ECONOMY The Trondheim region has over 500 technology companies, generating • One in six residents is a higher education student 10,000 jobs and over EUR 1.58 billion (USD $1.9bn) in revenues. Other • Seven national parks important sectors include manufacturing, hydroelectric and wind energy, • Mining town of Røros is a UNESCO World Heritage Site CONTACT TRONDHEIM LOCATIONS offshore oil & gas, fisheries, aquaculture, agriculture and forestry. • Nidarosdomen Cathedral is an international pilgrimage site Nina Jensen 1 Nidaros Cathedral in Trondheim; The 4 The Coastal Heritage is one of the countries Manager Route Development cultural City with festivals during the year. largest coastal with an own boatyard. • Salmon rivers have attracted anglers since the 19th century +47 481 21 373, [email protected] 2 Røros mining town is a UNESCO world 5 Helgeland is an oval-shaped region in the • EUR 7 billion in regional investments 2017–2023 • Trondheim’s 45,000 students contribute to a vibrant urban culture heritage site. southern part of . The Vega Key marketing partners: Innovation Norway, Trøndelag • Building EUR 1.5 billion land-based wind farm, Europe’s largest archipelago – a cluster of dozens of UNESCO- Tourist Board, City of Trondheim, Greater Trondheim Region 3 The Golden Route with the best of local food. protected islands – is an ornithologist’s dream. Stavanger

Unlimited energy and tourism AVINOR STAVANGER AIRPORT

The leading airport in , also the country’s fourth- largest, has flights to 35 international and 7 domestic destinations. A new terminal for 6 million passengers is under construction.

PASSENGER INFORMATION TRAFFIC INFORMATION

4.2 million 78,000 PASSENGERS 2016 FLIGHT MOVEMENTS

AGE DISTRIBUTION PASSENGERS

12–19 years 2.8% 400'

20–29 years 17.3% STAVANGER 1 320' AIRPORT 2 30–39 years 22.1% 40–49 years 24.1% 240' 50–59 years 19.9% 160' 3 Culture and tourism is attracting more leisure travellers to the region 60–69 years 10.6% 4 PHOTO: MATS KAHLSTRÖM 80' 70 years and above 3.1% 5 0' Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec PURPOSE 6 Business 47.9% Stavanger, Europe’s leading energy • Hosts biennial Offshore Northern Seas (ONS) convention VFR 21.1% Leisure 32.1% • New Tellenes wind farm with 12-year Google supply contract region, is also going through exciting STAVANGER POPULATION • Jæren district in is one of Norway’s biggest agricultural developments in business and tourism. producers Municipality: 0.13 million

CULTURE

The Stavanger region is Norway’s third largest urban area, with about The region has a long reputation as an agricultural and culinary centre GENDER Regional: 0.4 million 400,000 residents, 130,000 of them in the city. The area has generally of expertise. In recent years, it has also begun to expand its role in Male 61.2% been Norway’s most successful economic region. hosting local and international cultural events. Tourism is important to Female 38.8% the region, based on urban culture; outdoor activities such as surfing ECONOMY and hiking; and spectacular natural sights such as fjords and mountains. The local oil and gas sector drives Norway’s role as a leading oil and gas exporter. The relatively southerly climate contributes to pleasant • Renowned culinary arts cluster summer weather and a highly productive agricultural sector. • Hosts Gladmat, Scandinavia’s largest food festival CONTACT STAVANGER AREA LOCATIONS • 2008 European Capital of Culture Filip Aven 1 Pulpit Rock is an iconic rock formation. 4 National Tourist route. Manager Route Development 2 Bolt is a Kodak moment on , 5 Magma is a UNESCO geopark near • Headquarters of Statoil • World-famous Pulpit Rock viewpoint +47 900 50 995, [email protected] where the base jumpers operate. Sogndalstrand. • 100,000 people employed in oil and gas sector • Unique Lysebotn hairpin mountain tunnel drive 3 Jæren Beaches is the first stop on the 6 Sogndalstrand is a natural southern ending • EUR 15–20 billion in oil & gas investments Key marketing partners: Innovation Norway, Region Stavanger, Greater Stavanger Partnership southbound National tourist route. point on the National tourist route. Norway’s northernmost “sørlandsby”. Northern Lights

Adventureland NORTHERN LIGHTS AIRPORTS

ALTA AIRPORT The airport serves the municipality of and the AIRPORT region. Daily flights to Oslo and regional Main airport serving the Arctic archipelago of Svalbard. destinations. Has some international charter services. Flights to Oslo and Tromsø. The northernmost airport in FLIGHT MOVEMENTS: 11,000 / TOTAL PASSENGERS: 377,000 the world with publicly scheduled flights. FLIGHT MOVEMENTS: 5,000 / TOTAL PASSENGERS: 170,000

TROMSØ AIRPORT The fifth-busiest airport in Norway and main hub for regional flights to the Finnmark region. There are B737 Services to Oslo and other major airports in Norway. International flights to several European destinations, as well as charter and seasonal services. / AIRPORT FLIGHT MOVEMENTS: 44,000 / TOTAL PASSENGERS: 2,100,000 Harstad/Narvik Airport has one of Norway’s longest runways and is approved for use by Boeing 747 aircraft. FLIGHT MOVEMENTS: 11,000 / TOTAL PASSENGERS: 715,000

BODØ AIRPORT In addition to jet operations to major domestic destinations, Bodø airport serves Nowhere else in the world is it easier to see the Northern Lights as a hub for regional flights to Helgeland, and Vesterålen. The airport has PHOTO: GETTY IMAGES / SPREEPHOTO.DE international routes and more than ten daily return flights to Avinor Oslo Airport. FLIGHT MOVEMENTS: 43,000 / TOTAL PASSENGERS: 1,800,000

Northern Norway offers the world’s best Five airports in Northern Norway offer excellent access to the • Hurtigruten Norwegian coastal steamer tours SEASONALITY 1000' access to the Northern Lights experience Northern Lights: Bodø Airport, Harstad/Narvik Airport, Tromsø Airport, • county had 33 per cent increase in hotel bed revenue 2015–16 and Svalbard Airport. • Alps summer and winter outdoor activities 800' and a unique coastal culture in an • , the world’s northernmost city 600' CULTURE unspoiled natural environment. 400' Northern Norway has an incredibly diverse range of Northern Lights ECONOMY experiences. For example, Alta, Harstad, Narvik and Bodø offer quaint While tourism is important to the economy of Northern Norway, the 200' People around the world are increasingly interested in experiencing the off-the-beaten-track experiences. In Svalbard, viewing polar bears region has a diverse economy. It’s fisheries and aquaculture sector 0' Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec visual magic of the aurora borealis, or “Northern Lights”. To experience under the aurora isn’t unheard of. There’s actually no better place to provide seafood, one of Norway’s biggest exports. The mining sector the aurora borealis in Northern Norway is on the bucket lists of many observe the aurora, as Svalbard is situated directly under the magnetic is also central to the region’s economy. Renewable energy generation people around the world. polar cleft, a small area covering only a few degrees of the earth’s also plays a big role, including hydro power and onshore wind power, AGE DISTRIBUTION surface. Tromsø, known as the “ of the North”, has aurora viewing with significant growth potential. 12–19 years 5.0% ACCESSIBLE, THANKS TO NATURAL ADVANTAGES experiences that include everything from hot-tubs, to downhill skiing, 20–29 years 21.6% Northern Lights tourism is growing in Northern Norway, where the dog sled or gondola trips, and whale-watching. 30–39 years 20.2% lights are visible more often than anywhere else in the world. The warm CONTACT 40–49 years 21.6% North Atlantic Current, which hugs Norway’s coastline, keeps local • World’s best Northern Lights access and infrastructure Gaute Riise Key marketing partners: 50–59 years 17.1% temperatures relatively mild and the skies clear. • Total of 50 direct daily flights from Oslo Manager Route Development Innovation Norway 60–69 years 10.7% +47 936 25 834 • UNESCO World Heritage Rock Art Centre, Alta 70 years and above 3.7% [email protected] KEY CARGO NUMBERS NORWAY’S SHARE OF ANNUAL AIR CARGO NORDIC AIR CARGO: INCREASE SINCE 2006: Norway dominates the Nordic air cargo market. Half of all air freight in the region originates from Norway, with volumes rising at over +45% 10% 10% annually since 2006. The leading drivers for air cargo traffic are ­Norway’s seafood, oil and gas, and maritime sectors. On a daily basis, some 600 tons of seafood as airfreight is exported out of Norway to and North America. EVERY DAY APPROXIMATELY OSLO AIRPORT IS NORTHERN EUROPE’S LARGEST FULL- With more than 16 weekly full-freighters serving the airport, Oslo ­ FREIGHTER HUB WITH 600 TONS ­Airport is the largest full-freighter hub in Northern Europe. The airport OF AIRFREIGHTED SEAFOOD has an annual capacity of over 130,000 tons. TONS LEAVES FOR ASIA AND 180,000 NORTH AMERICA ANNUAL CAPACITY To cope with the growth of seafood exports from Norway, Avinor is partnering with exporters to build a new world-leading 15,000 square meter fully automatic seafood air cargo facility. The new facility is expected to be in operation by 2020 and handle 300,000 tons of 100% 300,000 TONS Seafood­ annually. CURRENT SEAFOOD ANNUAL CAPACITY AT OSLO ­EXPORTS EXPECTED TO AIRPORT NEW SEAFOOD DOUBLE WITHIN 2025 FACILITIES IN 2020

KEY SEAFOOD NUMBERS

Seafood-cargo The value of Norwegian seafood exports doubled from 2014–15 to reach EUR 7.5 billion. Another 23.9% growth was achieved from 2015– 16, resulting in a total value of EUR 9.1 billion. The estimated 2050 set to hit new records potential for the Norwegian seafood industry as a whole, is calculated to be a staggering EUR 50 billion annually.

Seafood export value doubled from Norway’s seafood industry surges forward, increasing its reach west- SEAFOOD VALIDATES OSLO AIRPORT’S SCANDINAVIAN 2014–15, and increased another 23.9% wards and to the far east. Already dominating the European market,­ HUB AMBITION. the highest seafood export growth rate now takes place outside the The competition to become Scandinavia’s new hub is undoubtedly­ 2014–15 EXPORT VALUE 2015–16 EXPORT VALUE INCREASED DOUBLED TO REACH A TOTAL OF BY 23.9% REACHING from 2015–16. The fastest growing Schengen economic area. On a daily basis, some 600 tons of seafood fierce. And despite Norway’s enviable position of holding the as airfreight is exported from Norway to Asia and North America. majority of Scandinavia’s natural beauty and its a booming export markets in Q1/Q2 2017 were ­Northern Lights tourism, it’s the “seafood in the belly” potential € 7.5 billion € 9.1 billion USA, Vietnam and China. New offshore technology, closed farms and on-shore­ installations that sets Norway apart from the competition. Although Norway is make the 2050 projection, EUR 50 billion annually, achievable. already the biggest cargo market in the Nordics, there’s significant The weight-to-value ratio of farmed Norwegian salmon has reached an room for growth, with only 40% of Norway’s air cargo activity, 2030 POTENTIAL OF THE 2050 POTENTIAL OF THE upper threshold that demands volume growth. Significant investments leaving Norway directly by air. Outbound air cargo from Norway NORWEGIAN ­­SEAFOOD INDUSTRY* NORWEGIAN SEAFOOD INDUSTRY* have been made in research and development of new groundbreak- remains an underserved ­market. The lack of direct belly and ing fish-farming technology. As a result, Norway’s fish farmers are freighter capacity remains a challenge­ for Norwegian exporters, now launching a new generation of installations that will ­dramatically with current­ export ­volumes expected to double by year 2025 € 17.8 billion € 50.0 billion increase the volume of seafood produced. and grow by a factor of 5 within the next 30 years. Avinor airports

MEHAMN BERLEVÅG Our network is anchored by B737-capable airports located strategi- A hyper-connected aviation network AVINOR IN 2016 BÅTSFJORD HONNINGSVÅG linking Norway and the world. cally around the country. This all adds up to easy domestic and interna- VARDØ tional access in one of the most dynamic regions of the world. Avinor’s SVALBARD VADSØ

B737-capable airports in Norway are located in: Oslo, Bergen, Trond- heim, Stavanger, , Ålesund, Bodø, Harstad/Narvik, Tromsø, Norway has both vibrant urban life and some of the most remote, Andøya, Røros, Bardufoss, Alta and Svalbard. ALTA unspoiled natural wonders of the world, yet all of it is surprisingly acces- 45 airports TROMSØ SØRKJOSEN sible. Avinor’s well-connected national network of airports provides the Oslo Airport is the largest airport and international hub, with over 50 smartest solution to Norway’s long distances and geographic extremes. per cent of air traffic within Norway and 70 per cent of all international ANDØYA BARDUFOSS traffic. Stavanger, Bergen and Trondheim have significant international EXTREME CONTRASTS traffic. There is some international traffic at several other airports including STOKMARKNES HARSTAD/NARVIK Efficient transportation is important in Norway, helping people to Kristiansand, Ålesund, Bodø, Harstad/Narvik, Tromsø, Alta and Svalbard. DOMESTIC INTERNATIONAL SVOLVÆR reach even remote areas in a country filled with contrasts. Although PASSENGERS: PASSENGERS: LEKNES STOL CATEGORY most Norwegians live in urban areas, rural Norway’s many beautiful, UPGRADED TRANSFER EXPERIENCE 737 CATEGORY RØST remote villages remain alive and well. The distinctive dialects and We have expanded our transfer system from international to domestic 29.9 million 20.4 million BODØ WIDEBODY CATEGORY traditions of these places create a strong cultural asset and enriches flights at Avinor Oslo Airport. Passengers can transfer without having to the foundation for tourism. collect their luggage, check in and go through security again, regard- Luggage less of route combination. SANDNESSJØEN EASY ACCESS DOMESTIC 15 MOSJØEN INTERNATIONAL Avinor’s 45 airports in Norway make up one of the most hyper- HIGHLY EFFICIENT MOVEMENTS: MOVEMENTS: MILL BRØNNØYSUND connected aviation networks in the world. Our airports are closely Avinor’s airports are highly effective, with an average regularity of 99 linked, with up to several departures hourly between the major urban per cent and a punctuality rate of 87 per cent. With efficient opera- 486,000 181,000 RØRVIK centres. As a result, Norway has half of the Nordic region’s 25 busiest tions, our costs are well-managed: for example, Avinor’s airports came airports. Three of the domestic routes are among the ten busiest routes out best in a recent comparison of European airport charges less of in Europe. route combination.

TRONDHEIM 12-MONTH AVERAGE AIRPORT OPERATIONS REGULARITY: MARKET SHARE: GROWTH IN PASSENGER VOLUME AT OSLO AIRPORT 2002–2016 LOW CHARGES AT AVINOR AIRPORTS RØROS 99% ÅLESUND 90% ØRSTA- 30000' 50€ SANDANE FLORØ 25000' FØRDE 40€ FAGERNES 20000' 12-MONTH AVERAGE INFRASTRUCTURE 30€ PUNCTUALITY: RANKING: 15000' BERGEN OSLO 20€ 10000' 87% #6 10€ by World Economic Forum 5000'

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2005 2015 Average at European Airports KRISTIANSAND Norway: best change from 2005 to 2015. Source: A4E – Airlines for Europe Study A fresh approach to traffic development MEET THE TEAM

To help airlines develop business opportunities in Norway more easily, we have EXECUTIVE MARKETING TRAFFIC DEVELOPMENT recently restructured our traffic development team and services. Avinor aims to be an even more valuable asset for our airline partners. As a result, we are working to improve our capabilities in building long term relationships and serving carriers’ individual needs equally well within both the business and leisure areas. Vice President Traffic Director Aviation Senior Director Manager Route Development Manager Route Development Development Marketing Traffic Development Espen Hoel Gaute Riise Jasper Spruit Silke Salbert Majid Khan +47 936 25 834 IMPROVED COLLABORATION The world has fully opened its eyes to Norway. Avinor +47 468 44 008 +47 905 00 880 +47 476 56 863 [email protected] Led by our Vice President Traffic Development, the new team is talented, and Innovation Norway have collaborated since 2005 [email protected] [email protected] [email protected] diverse and multinational. Together, they combine local knowledge and to develop Norwegian tourism, a powerful support part- insight into the Norwegian market, balanced by international experience. nership that few countries can match. Alongside a steady rise in leisure tourism, we have seen substantial growth in inbound conference and TRAFFIC DEVELOPMENT TRAFFIC DEVELOPMENT OVERSEAS GET THE INSIDE TRACK ON NORWAY convention travel, which attracts visitors year-round. A continued Our revised and insightful B2B newsletter keeps you up to date on the increase in routes to Norway is essential for our future growth. So, fast-changing Norwegian market. together with Avinor, we are ready to contribute to efforts to drive demand for present and future routes. SIGN UP: e-mail Silke Salbert: [email protected] Stein Ove Rolland, Marketing Director or visit avinor.no/aviation/newsletter/ Visit Norway at Innovation Norway Manager Route Development Manager Route Development Manager Route Development Director Traffic Development, Director Traffic Development, Ingrid Helgesen Nina Jensen Filip Aven North America Asia +47 922 20 569 +47 481 21 373 +47 900 50 995 Henk Guitjens Ulv Elbirk [email protected] [email protected] [email protected] +1 917 821 7598 +852 9011 1170 [email protected] [email protected]

CARGO DEVELOPMENT MARKET ANALYTICS

Director Cargo Development Director Market Analytics Market Analytics and Statistics Market Analytics and Statistics Market Analytics and Statistics Martin Langaas and Statistics Øystein Tvetene Øystein Johansen Fredrik Kjernli Leren +47 930 57 051 Torolf Holte +47 908 35 825 +47 908 12 068 +47 994 42 335 [email protected] +47 918 39 325 oystein.[email protected] [email protected] [email protected] [email protected] Get the inside track on Norway, with news and updates: by signing up for the Avinor B2B newsletter: E-mail [email protected] or visit avinor.no/aviation/newsletter/