Strategy for SME’s International Expansion - Selection and Penetration of Foreign Markets The case of Castro, Pinto & Costa and OleoTest® by Sofia Ferreira de Almeida
[email protected] Internship Report Master in Management Supervisor: Prof. Drª. Hortênsia Gouveia Barandas 2015 “To accomplish great things we must not only act, but also dream; not only plan, but also believe.” Anatole France ii Biographical Note Sofia Ferreira de Almeida was born in São João da Madeira on August 13, 1991. As personal characteristics stands out the enthusiasm, commitment, proactivity and integrity dedicated to every challenge of life. In 2013, finished graduation studies in Management at the Faculty of Economics of the University of Coimbra. In September of the same year joined the course Master in Management at the Faculty of Economics of the University of Porto. During the master program had the opportunity to develop an internship, between September 2014 and March 2015, at Castro, Pinto & Costa, Lda. (CPC), located in the city of Maia. It was in the field of the internship at CPC that the report “Strategy for SME’s International Expansion - Selection and Penetration of Foreign Markets. The case of Castro, Pinto & Costa and OleoTest®” was developed. iii Acknowledgments Attending the Master in Management at the Faculty of Economics of the University of Porto was a remarkable experience, which allowed me growing in terms of knowledge and skills. In the last couple of years, I had the chance to overcome several challenges, being the biggest one of them this exact moment. The fulfilment of this journey wouldn’t be possible without the huge support and contribution of important people, to whom I leave the biggest and most sincere thank you.