The Kate's 2020 Virtual Gala
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Sponsorship Proposal The Kate’s 2020 Virtual Gala: BELIEVE! Honoring Cher with the 5th annual Spirit of Katharine Hepburn Award SATURDAY, OCTOBER 3, 2020 ABOUT THE KATE The Kate first opened in September 2009 at 300 Main St., a building on the National Register of Historic Places 260+ of the highest quality artistic and cultural programs annually 45,000+ individuals attend each year; 300+ children participate in arts education programs 58% of patrons reside in the River “The thing about life is that you must survive. Life is going to be difficult Valley/Shoreline area or within 20 and dreadful things will happen. What you do is move along, get on with miles of Old Saybrook it, and be tough. Not in the sense of being mean to others, but being tough 35% of patrons are between 25 with yourself and making a deadly effort not to be defeated.” and 54 years of age; 26% are over - Katharine Hepburn 65 26% of patron households earn The 2020 Kate Gala: BELIEVE! $100,000 or more Saturday, October 3, 7:30 pm Contributes to the quality of life in With the Kate’s current closure, we’ll host an entertaining virtual our area as a resource and partner celebration with the presentation of the 5th annual Spirit of in the arts Katharine Hepburn Award to Cher! In honor of one of Cher’s biggest Contributes significantly to the hits and the Kate’s belief in the future of the arts and our eventual local economy through residual return to programming, this year’s theme is Believe! patronage of restaurants, shops, The gala will involve local merchants, civic leaders, state officials, and accommodations and special celebrity guests. Friends of the Kate, Cher fans, and Katharine Hepburn devotees from throughout our community and around the globe will be able to view the event on streaming platforms for FREE, potentially attracting thousands of viewers. Sponsors will be recognized: Through custom video messages during the event Announcements by our co-hosts In a robust pre-event marketing and promotional campaign to include electronic and print media Plus, an encore presentation of the Gala will be available for on- demand viewing for months after the event date. See page 4 for a full list of benefits. PAST HONOREES As part of our ongoing stewardship of Katharine Hepburn’s legacy, the Kate presents the Spirit of Katharine Hepburn Award to an individual who embodies the spirit, independence, and character of the legendary actress. 2016 Dick Cavett Host of “The Dick Cavett Show,” which boasted one of the most famous inter- views with Ms. Hepburn. “Hepburn had an unbeatable combination of talent, determination, authenticity, and uniqueness. I am never bored watching one of her 2017 Glenn Close movies; she keeps me company when I’m on the road.” Inspired to continue acting profession- - Cher ally while in college when she watched Ms. Hepburn’s interview on “The Dick It is our privilege to present the 5th annual Spirit of Katharine Cavett Show.” Hepburn Award to Cher. Singer, actress, producer, author and philanthropist - Cher has done it all! She has been honored with 2018 Ann Nyberg numerous worldwide awards and accolades recognizing her Connecticut’s longest-serving, full-time female news anchor/reporter and success in music, television, fashion and film, both as a solo art- author of “Remembering Katharine ist and as part of Sonny & Cher. Her humanitarian and charity Hepburn.” work has benefited vulnerable children, veterans, and the LGBT community, as well as those struggling with Covid-19. 2019 Christine Baranski One of the entertainment industry’s Cher has won an Academy Award, a Grammy Award, an Emmy most honored actresses who, as a Award, three Golden Globe Awards, and the Best Actress Award young intern at the American Shake- at the Cannes Film Festival, making her one of few artists to speare Theater, was inspired by Ms. have received all of those top honors. She is the only artist to Hepburn’s portrayal of Rosalind in “As date to have achieved a number-one single on a Billboard chart You Like It.” in each of the past six decades. She has embarked on several hugely successful concert tours and released several albums that have spent numerous weeks on the Billboard's albums chart. An ardent fan of Katharine Hepburn, Cher provided a wonder- fully personal introduction for Turner Classic Movies’ Hepburn marathon. She credits her mother with introducing her to Kate’s films early on and she was hooked. BELIEVE! Sponsorship Opportunities In addition to the benefits listed below, all Gala sponsors receive annual recognition on the Kate’s website and in the Kate’s Business Directory through June 30, 2021. Executive Producer- Top Billing Recognition- $10,000 • 30-second congratulatory message played twice during virtual gala (the Kate can assist with production) • Recognition in the virtual gala closing credits • Logo with hyperlink on all electronic promotional materials • Inclusion in a press release distributed to local and national media outlets • Listing on the donor acknowledgement letter • Logo recognition with hyperlink on the online auction platform • Logo and/or listing on all marketing and promotional materials • Full page color ad (4.75" wide x 7.5" tall) in the Kate’s Business Directory Producer - $5,000 • 30-second congratulatory message played once during virtual gala (the Kate can assist with production) • Recognition in the virtual gala closing credits • Recognition with hyperlink on all electronic promotional materials • Inclusion in a press release distributed to local and national media outlets • Listing on the donor acknowledgement letter • Logo recognition with hyperlink on the online auction platform • Logo and/or listing on all marketing and promotional materials • Half page color ad (4.75" wide x 3.75" tall) in the Kate’s Business Directory Director - $2,500 • 15-second congratulatory message played once during virtual gala (the Kate can assist with production) • Recognition in the virtual gala closing credits • Logo recognition with hyperlink on all electronic promotional materials • Inclusion in a press release distributed to local and national media outlets • Listing on the donor acknowledgement letter • Logo recognition with hyperlink on the online auction platform • Logo and/or listing on all marketing and promotional materials • Half page color ad (4.75" wide x 3.75" tall) in the Kate’s Business Directory Backer - $1,000 Recognition in the virtual gala closing credits Logo recognition with hyperlink on all electronic promotional materials Inclusion in a press release distributed to local and national media outlets Logo recognition with hyperlink on the online auction platform Logo and/or listing on all marketing and promotional materials Listing in the Kate’s Business Directory BELIEVE! Sponsorship Response Form Yes, I would like to be a sponsor of the Kate’s Virtual Gala on October 3, 2020! Sponsor: □ $10,000 □ $5,000 □ $2,500 □ $1,000 Individual/Business Name: Contact: Address: City: State: Zip: Telephone: E-mail: How would you like your business or name to appear in print? Payment □ Check made payable to “The Kate” is enclosed □ Please charge $ to my V/MC/AMEX/DISC Card # Exp. Date CVV Code Cardholder’s Signature: Logos as PNG, PDF or JPG format may be emailed to [email protected] Please return this completed form to: The Katharine Hepburn Cultural Arts Center 300 Main Street Old Saybrook, CT 06475 or email to [email protected].