MONEY SMART WEEK® helps consumers better manage their personal finances. MONEY Programs are offered to people of all backgrounds and income levels and SMART® cover all facets of financial literacy. WEEK 2019 ANNUAL REPORT
Facebook.com/MoneySmartWeekNational Twitter.com/MoneySmartWeek Instagram: @chicagofed #msw2018 Pinterest: @chicagofed Money Smart Week
BY THE NUMBERS MISSION PARTNERS FOOTPRINT
BUILDING CAPABILITY PROGRAM DELIVERY MEDIA REGIONAL PARTNERS MONEY
SMART® WEEK By The Numbers
Most Popular Topics
KIDS & MONEY 4,004 Events 3,806Partners 25%
BASIC BANKING 13% 152,036 Attendees 45States
Attendee Feedback Scores Top States in Attendance
98% found value in the event they 16,921 WV attended 22,429 16,314 99% were likely WI to recommend 33,351 a Money Smart IL 12,677 NC Week event MI MONEY
SMART® WEEK Mission
Money Smart Week is a national public education campaign coordinated by the Federal Reserve Bank of Chicago and delivered by a network of several thousand partners. The programs empower consumers with the knowl- edge and skills to make better informed personal finance decisions through access to free one-on-one coaching, seminars and interactive events. In 2019, partners reported participation in nearly every state with attendance peaking slightly higher than last year. The broad support demonstrates the clear need for, and commitment to, free financial education.
Chicago Kick Off event guest shares a reason for being ‘Money Smart’
“Money Smart Week is an opportunity for people to improve their financial confidence and decision-making. In its commitment to community outreach and engagement, this education campaign aligns with the greater goals of the Federal Reserve System to serve consumers and promote a strong U.S. economy.” Charlie Evans, Federal Reserve Bank of Chicago – Charles L. Evans, President & CEO, Federal Reserve Bank of Chicago MONEY
SMART® WEEK Partners
Money Smart Week is a volunteer-driven campaign that relied on over 3,800 partners in 2019. They designed and delivered classes on a wide range of topics, secured and donated space for events, coordinated planning teams and marketed events. They provided more than 12,000 hours to benefit our attendees across the country. Our partners, using their own content and lesson plans, offered classes in saving money, filing tax returns, reducing debt and growing wealth, among other topics. Volunteer instructors included bankers, accountants, business owners and consumer finance teachers. All generously gave their time, skills and knowledge. Other partners offered classrooms in libraries, offices Personal Finance Challenge, 1st Place Team, Nebraska Council on and schools. Unbiased content, instructors and Economic Education, Omaha, NE community settings are the building blocks of Money Smart Week.
How Did Partners Support the 2019 Campaign? “Money Smart Week is an
ial Know ent Spac opportunity for organizations nc led Ev e na g Fi e to come together to make a difference in their communities. Partnering with banks, local businesses, universities, and other 2,730 3,880 non-profits allows us to reach a Content Experts Unique Venues large audience and offer a wide nal Re ponso tio so e S rsh ca ur riz ip du ce P variety of free events that help E s people improve their understanding on a range of financial topics.” – Michelle Stallmayer, Habitat for Humanity, Monticello, IL 483,170 28,500 $49,500+ Printed Materials Kids Read Books Awarded in Scholarships Nationwide MONEY
SMART® WEEK Footprint
“I really enjoy the opportunity to help people learn to take care of themselves from a financial point of view.” – Gary Ball, Puget Sound Chapter of BetterInvesting, Seattle, WA
2019 attendance rose 10% year over year
Attendance By State