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2011 Annual Report
Mattel Annual Report 2011 Click to play! Please visit: www.Mattel.com/AnnualReport The imagination of children inspires our innovation. Annual Report 2011 80706_MTL_AR11_Cover.indd 1 3/7/12 5:34 PM Each and every year, Mattel’s product line-up encompasses some of the most original and creative toy ideas in the world. These ideas have been winning the hearts of children, the trust of parents and the recognition of peers for more than 65 years. 80706_MTL_AR11_Text.indd 2 3/7/12 8:44 PPMM To Our Shareholders: am excited to be Mattel’s sixth environment. The year proved Chief Executive Offi cer in 67 to be a transition period for years, and honored to continue Fisher-Price with the expiration the legacy of such visionaries of the Sesame Street license as Mattel founders Ruth and and our strategic re-positioning Elliot Handler; Herman Fisher of the brand. and Irving Price, the name- sakes of Fisher-Price; Pleasant We managed our business Rowland, founder of American accordingly as these challenges Girl; and Reverend W. V. Awdry, played out during the year. We creator of Thomas & Friends®. maintained momentum in our core brands, such as Barbie®, First and foremost, I would like Hot Wheels®, American Girl® to acknowledge and thank and our new brand franchise, Bob Eckert for his tremendous Monster High®, as well as with contributions to the company key entertainment properties, during the last decade. Bob is such as Disney Princess® and a great business partner, friend CARS 2®. As a result, 2011 and mentor, and I am fortunate marks our third consecutive to still be working closely with year of solid performance: him as he remains Chairman revenues and operating of the Board. -
Many Know Lollipop Company Named, Chupa Chups. a Lollipop Is a Sweet Candy Sold in Convenient Stores
Many know Lollipop Company named, Chupa Chups. A lollipop is a sweet candy sold in convenient stores. The beginning of this popular worldwide lollipop took place in Spain. Up until early 1950s, sweets were mostly sold in different shapes and colors, because of children's curiosity. They would pop them in and out of their mouths regularly to examine them. A man named, Enric Berant thought about making a “Bonbon with a stick”, idea that struck him when he remembered his cursing mother as her child got a sticky hand from a melting sweets. To make his idea come true, he bought his previous apple jam company in order to make Chupa Chups. Originally, they came up with the name “GOL”, for the new product n 1958. Imagining the candy as a football and the goal was the opening of a mouth. They decided to change it since it was not catchy name. Lacking ideas, Enric hired an advertising agency for help. They came up with a creative new name, Chupa. The name of the brand came from the Spanish verb, Chupar. Meaning “to lick or to suck” Eventually came up with new catch phrase, “Get something sweet to lick, lick, lick, like a Chups” Chupa Chups logo was first introduced as just a simple logo called, Chups. A scripted C looks like a letter e and they decided to use red as a main attraction to customhouse’s eyes. They changed it to two more and eventually famous surrealist painter took place to design a new beginning for Chups Chups. -
Barbie® Presents Unique Angela Merkel Barbie® Doll
Barbie® Presents Unique Angela Merkel Barbie® Doll The German chancellor honoured by Mattel at International Toy Fair in Nuremberg On Thursday 5th of February, Barbie will unveil a one of a kind Angela Merkel Barbie doll in honour and recognition of Germany's first female chancellor at the 60th International Toy Fair in Nuremberg, Germany. Barbie has chosen to honour and recognise the Chancellor Merkel as a very modern role model for girls. Chancellor Merkel has successfully led her country while also having major impact with her work in Europe, where she recently received the Charlemagne Prize in recognition of her relentless work to reform the European Union. "Angela Merkel is an incredible role model and with this unique Angela Merkel Barbie Doll we want to honour and recognize her impact and influence on women all over the world to whom she has been a tremendous inspiration." said Richard Dickson, GM and Senior Vice President of Barbie. "For 50 years Barbie has inspired girls to believe they can be anything, and Chancellor Merkel certainly brings that message to life for girls worldwide." With Forbes Magazine naming her "the most powerful woman in the world at present time" for three years in a row, Angela Merkel represents what lies at the core of the Barbie brand. As Ruth Handler, Barbie's creator, explained; "My whole philosophy of Barbie was that through the doll, the little girl could be anything she wanted to be. Barbie always represented the fact that a woman has choices." The Angela Merkel Barbie doll will be exhibited at the International Toy Fair in Mattel's showroom from the 5th-10th February, beginning a year of celebrations to mark Barbie's five decades as a Fashion Icon and Princess of Pop culture. -
Salvador Dali – Surrealist Painter Salvador Dali Was a Spanish Painter
Salvador Dali – Surrealist Painter Salvador Dali was a Spanish painter. He was a surrealist painter. Salvador Dali was born on 11th May 1909 in Figueres, Spain. His brother, who was also called Salvador, had died nine months before Dali was born. Dali, who was encouraged by his parents, believed that he was his brother in another form, and this was often seen in his work. Dali went to drawing school and the first time his work was shown to the public was in 1917. It was a series of charcoal drawings and the exhibition was organized by his father. His mother died in 1921 of cancer and he was extremely sad about it and it affected him badly. Dali then moved to Madrid to study at the School of Fine Arts. He experimented with a type of painting called cubism, which means that the painting was made up with a whole lot of little cubes. He got a reputation for being a bit eccentric or unusual! When he visited Paris he met the great Pablo Picasso! Wow. Dali joined the Surrealist group in the Montparnasse quarter of Paris. Surrealism in art is more about dreamlike images as opposed to lifelike paintings. He painted ‘The Persistence of Memory’, one of his most famous works, in 1931. It features the famous picture of the melting clock. Dali and his wife, Gala, moved to America to escape World War 2. They lived there for 8 years. When he returned to Paris after World War 2, he started experimenting with all sorts of things. -
Roveri Fernandatheodoro M.Pdf
© by Fernanda Theodoro Roveri, 2008. Ficha catalográfica elaborada pela Biblioteca da Faculdade de Educação/UNICAMP Roveri, Fernanda Theodoro. R769b Barbie : tudo o que você quer ser... : ou considerações sobre a educação de meninas / Fernanda Theodoro Roveri. -- Campinas, SP: [s.n.], 2008. Orientadora : Carmen Lúcia Soares. Dissertação (mestrado) œ Universidade Estadual de Campinas, Faculdade de Educação. 1. Corpo. 2. Brinquedo. 3. Infância. 4. Gênero. 5. Educação. I. Soares, Carmen Lúcia. II. Universidade Estadual de Campinas. Faculdade de Educação. III. Título. 08-113/BFE Título em inglês : Barbie : everything you want to be... : or considerations about girl‘s education Keywords: Barbie; Body; Toy; Childhood; Gender; Education Êrea de concentração: Educação, Conhecimento, Linguagem e Arte Titulação: Mestre em Educação Banca examinadora: Profª. Drª. Carmen Lúcia Soares (Orientadora) Profª. Drª. Roseli Aparecida Cação Fontana Profª. Drª. Helena Altmann Profª. Drª. Kátia Danailof Profª. Drª. Eliana Ayoub Data da defesa: 13/08/2008 Programa de pós-graduação : Educação e-mail : [email protected] Aos meus pais, Sergio e Eleusa, pela vida e pelos ensinamentos... a semente, a casca, o sumo À minha irmã Michelle, com quem vivi a imaginação da infância... o sumo espremido, o mosto À querida professora Carmen Soares, pelo acolhimento nos desafios vividos no transcorrer da pesquisa... a madeira, o tempo, a textura aveludada . Ao meu marido Rodrigo, pela intensa colaboração no cultivo deste trabalho que agora degustamos juntos... o bouquet e as lágrimas. iii Agradecimentos À Mariana Guimarães, querida amiga, que com disposição me ajudou nas leituras em inglês. Aos amigos “efhistória” : André, Evelise, Felipe, Kátia, Leonardo, Rodrigo, Rogério, Sandra e Sílvia, pelo companheirismo e valiosas sugestões. -
Barbie As Cultural Compass
College of the Holy Cross CrossWorks Sociology Student Scholarship Sociology & Anthropology Department 5-2017 Barbie As Cultural Compass: Embodiment, Representation, and Resistance Surrounding the World’s Most Iconized Doll Hannah Tulinski College of the Holy Cross, [email protected] Follow this and additional works at: http://crossworks.holycross.edu/soc_student_scholarship Part of the American Material Culture Commons, Feminist, Gender, and Sexuality Studies Commons, and the Gender and Sexuality Commons Recommended Citation Tulinski, Hannah, "Barbie As Cultural Compass: Embodiment, Representation, and Resistance Surrounding the World’s Most Iconized Doll" (2017). Sociology Student Scholarship. 1. http://crossworks.holycross.edu/soc_student_scholarship/1 This Department Honors Thesis is brought to you for free and open access by the Sociology & Anthropology Department at CrossWorks. It has been accepted for inclusion in Sociology Student Scholarship by an authorized administrator of CrossWorks. “Barbie As Cultural Compass: Embodiment, Representation, and Resistance Surrounding the World’s Most Iconized Doll” Hannah Rose Tulinski Department of Sociology & Anthropology College of the Holy Cross May 2017 Table of Contents Acknowledgements 3 Abstract 4 Chapter 1: Barbie™ 5 Chapter 2: Cultural Objects and the Meaning of Representation 30 Chapter 3: Locating Culture in Discourse 45 Chapter 4: Barbie’s World is Our World 51 Chapter 5: Competing Directions of Cultural Production 74 Chapter 6: Role Threat 89 Role Transformation 104 Discussion 113 References 116 Appendix I: Popular Discourse 122 Appendix II: Scholarly Discourse 129 2 Acknowledgements First, thank you to Professor Selina Gallo-Cruz, who not only advised this thesis project but also who has mentored me throughout my development at College of the Holy Cross. -
AP SPANISH Summer Assignments
Reading Comprehension i i !.. I 1, Directions: Read the following passages carefully for comprehension. Each passage is followed by a number of I incomplete statements or questions. Select the completion or answer that is best according to the passage and fill in ,. the corresponding oval on the answer sbeel ! I' 1• lnstrucciones: Lee con cuida.do cada. uno de los pasajes siguientcs. Cada pasaje va seguido de varias prcguntas u l oraciones incompletas. Elige la mejor respuesta o terminaci6n, de acuerdo con el pasaje, y rellena el 6valo correspon l /1 diente en la hoja de respuestas. · ! ----- ----- ---- SECTION 1 ---------- ---- J Este fragme1110 es de/ an{culo "Prfncipe de Asturias: 25 anos de Lo mejor del mundo t premiar a la Hurnanidad" por Juana Vera, publicado en la re Los descubridores de la World Wide Web o del geooma, l vista Ecos. l pero tambien quienes luchan con el cancer y el sida. se alteman con los mejores sopranos, pintores, compositores, j Principe de Asturias juristas, pensadores, actores, economistas, literatos o arqui -M. D. Albiac Murillo tectos, junto a organismos como la estaci6n internacional de) Espacio o de la Antartida. las misiones espaiiolas en I 25 aiios de Premiar a la Hurnanidad Burundi y Ruanda o la universidad que dirigfan los jesuitaS Los mejores impulses de la humanidad se intentan reconocer asesinados en El Salvador. Quizas este dificil equilibria hace a estos premios tan I en Espaiia con los Premios Principe de Asturias, que otorga1 el propio heredero de la Corona espaiiola. Es una espcciales y reconocidos, por mucbo que cl monto sea sim fiesta que une a instituciones y sociedad como en ningun b6lico, su glamour poco mediatico y se exija de los premia otro momento y, ademas, es una mirada global positiva, dos cjerto contacto con el publico. -
Supplementary Information Service
731 Service Supplementary Information Cases – 732 Practice Quiz Answer – 813 Glossary – 835 Index – 849 © Springer Nature Switzerland AG 2021 M. R. Czinkota et al., Marketing Management, Springer Texts in Business and Economics, https://doi.org/10.1007/978-3-030-66916-4 732 Cases Cases Case 1: Yo Man! It’s Yao Ming! Take one 22-year-old basketball player with a rare physical characteristic—a 296- pound physique spread over 7 feet, 6 inches. Stir in sleek mid-range jump shots, smooth passing skills, shot-blocking ability, court speed, and a plethora of low post moves. Add in charisma with a dash of humor. And, one more thing: Make him from China, the world’s most populous nation, with an untapped market of 1.393 billion people. From the casting comes Yao Ming— “the next big thing” for interna- tional services and global business. Ming, the Next Big Thing Straight from the Basketball Association of the People’s Republic of China, Yao was the frst international player ever selected as the number one overall pick by the NBA’s Houston Rockets. Despite an expected lengthy adjustment period, Yao was a solid contributor to the Rockets almost immediately. In a November game against the Los Angeles Lakers in his frst year in the NBA, Yao scored 20 points; 4 days later, he had 30 points and 16 rebounds against the Dallas Mavericks. On December 3, against the San Antonio Spurs and two of the NBA’s foremost “big men,” David Robinson and Tim Duncan, Yao dazzled again: 27 points, 18 rebounds, and 3 blocks. -
The Barbie Case
The Barbie® Case Introduction When on October 11, 2005, Neil B. Friedman was promoted from his position as head of the successful Fisher-Price® division to become the President of the combined operations of the merged Mattel® and Fisher-Price® units, he might have considered this promotion to be a daunting task to take on. At the start of this job as the President of the Mattel® Brands Division, the sales of Barbie®, Mattel®'s signature doll and profit engine, which account for an estimated 251 to 35%2 of Mattel®'s sales had fallen for seven straight quarters on a year-to-year basis.3 Barbie®'s global third-quarter sales in 2005 were down 18% from the previous year, and U.S. sales decreased 30%. This decrease in sales affected Mattel®'s overall performance as shares tumbled to their lowest point in four years. 4 The toy industry overall was struggling, with sales down 5.3% through the first nine months. U.S. retail sales of dolls fell 6% in that period, according to market researcher NPD Group. Analysts believe the slide will continue as more kids choose video games and digital-music players over action figures and board games.5 In addition, Friedman was confronted with an anti-Barbie climate with campaigns challenging Barbie®’s beauty ideal launched by The Body Shop and more recent ones by Dove® and Nike® as well as a tradition of Mattel losing legal battles time and again against artists who parodied Barbie®. 1 The Barbie® Case 1. History of Mattel, Inc. -
THEY CAME to PLAY 100 Years of the Toy Industry Association
THEY CAME TO PLAY 100 Years of the Toy Industry Association By Christopher Byrne The Hotel McAlpin in New York was the site of the Association’s inaugural meeting in 1916. Contents 4 6 Foreword Introduction 8 100 Years of the Toy Industry Association Graphic Timeline 30 12 Chapter 2: Policy and Politics Chapter 1: Beginnings • Shirley Temple: The Bright Spot 32 and Early Days in the Great Depression • World War II and the Korean War: 33 • A Vision Realized, An Association Formed 12 Preserving an Industry • Early Years, Early Efforts 20 • Mr. Potato Head: Unlikely Cold War Hero 38 • Playing Safe: The Evolution of Safety Standards 39 • Creepy Crawlers: Rethinking a Classic 46 • TV Transforms the Industry 47 • Tickle Me Elmo and His TV Moment 51 2 64 Chapter 4: A Century of Growth and Evolution • A Century of Expansion: From TMUSA to TIA 65 • Supporting the Business of Toys 68 • Educating an Industry 73 • Creating Future Toy Designers 74 82 • Rewarding the Industry 75 Conclusion: • Worldwide Reach and Global Impact 76 Looking to the Future • Government Affairs 78 • Philanthropy 80 52 Chapter 3: Promoting Play– 84 A Consistent Message Appendix I: For 100 Years Toy Industry Hall 12 2 of Fame Inductees Appendix II: Toy Industry Association Chairmen 3 Foreword In the spring of 1916, a small group of toy manufacturers gathered in the heart of New York City to discuss the need to form an association. Their vision was to establish an organization that would serve to promote American-made products, encourage year-round sales of toys, and protect the general interests of the burgeoning U.S. -
Mattel: Overcoming Marketing and CASE Manufacturing Challenges 7
Mattel: Overcoming Marketing and CASE Manufacturing Challenges 7 Synopsis: As a global leader in toy manufacturing and marketing, Mattel faces a number of potential threats to its ongoing operations. Like most firms that market products for children, Mattel is ever mindful of its social and ethical obligations and the target on its corporate back. This case summarizes many of the challenges that Mattel has faced over the past decade, including tough competition, changing consumer preferences and lifestyles, lawsuits, product liability issues, global sourcing, and declining sales. Mattel’s social responsi- bility imperative is discussed along with the company’s reactions to its challenges and its prospects for the future. Themes: Environmental threats, competition, social responsibility, marketing ethics, product/branding strategy, intellectual property, global marketing, product liability, global manufacturing/sourcing, marketing control t all started in a California garage workshop when Ruth and Elliot Handler and Matt Matson founded Mattel in 1945. The company started out making picture frames, Ibut the founders soon recognized the profitability of the toy industry and switched their emphasis. Mattel became a publicly owned company in 1960, with sales exceeding $100 million by 1965. Over the next 40 years, Mattel went on to become the world’s largest toy company in terms of revenue. Today, Mattel, Inc. is a world leader in the design, manufacture, and marketing of family products. Well-known for toy brands such as Barbie, Fisher-Price, Disney, Hot Wheels, Matchbox, Tyco, Cabbage Patch Kids, and board games such as Scrabble, the company boasts nearly $6 billion in annual revenue. Headquartered in El Segundo, California, with offices in 36 countries, Mattel markets its products in more than 150 nations. -
FERNANDO G. RODRIGUEZ Author and Illustrations
Author and illustrations FERNANDO G. RODRIGUEZ EDITORIAL WEEBLE Discovering Dalí I want to thank María Jesús Chacón for proofreading the text and for having given me excellent advice on how to improve it. 2015 Editorial Weeble Author: Fernando G. Rodríguez [email protected] Illustrations: Fernando G. Rodríguez Proofreading: María Jesús Chacón Translation: Amanda D’Singh http://eng.editorialweeble.com Licence: Creative Commons Attribution- NonCommercial-Share Alike 3.0 Madrid, Spain, January 2015 https://creativecommons.org/licenses/by-nc-sa/3.0/ 1 “The only difference between me and a madman is that the madman thinks that he is not mad, whilst I know that I am.” “Every morning when I wake up, I experience great pleasure, the pleasure of being Salvador Dalí.” 2 CHAPTER 1 The early years Salvador Dalí was born on 11 May 1904, in Figueras, a small city in the province of Girona, in the Catalonian region of Empordà, in north-east Spain. His father was called Salvador and his mother was called Felipa. When he was four years old, his sister Ana María was born. 4 Like all children, Dalí didn’t know what he wanted to be when he grew up. At the age of three, he wanted to be a chef, at the age of five, he imagined that he would be like Napoleon, and in the end, he simply decided to become Salvador Dalí. Dalí did not have many friends, since he was a very shy boy and enjoyed his own company. One day, when he was just seven years old, whilst he was fishing he caught a revolting sticky fish with a face like a locust, a type of insect.