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Cole Wheels 2010 Catalog www.cole-products.com COLE USA HEADQUARTERS + 1 970 282 1880 [email protected] COLE EUROPE HEADQUARTERS + 33 6 31 54 43 41 [email protected] AISA/INTERNATIONAL + 886 2 2771 5566 8th FL., NO. 137 Jen Ai, Road, Sec.4 Taipei R.O.C. Taiwan [email protected] Mixed Sources Product group from well-managed forests, controlled sources and recycled wood 2010-2011 Brand Introduction Cycling is a blend of Passion, Emotion, and Technology, from climbing the highest alpine routes, to carving singletrack, to the daily commute. At Cole, this is what we are about. The wheel is the heart and soul of the bicycle, and since 2001 Cole has been dedicated to creating the finest hand-built wheels available. Developed, tested, and used by in the most demanding conditions to bring you pure cycling emotion and performance. 01 02 Professional Racing Since its conception, Cole has been an active sponsor of the world’s top rac- ers. Now it can boast some of cycling’s biggest events among its wins. We work closely with the world’s best riders to ensure consistent performance. The goal at Cole is to make nothing but the best wheels. 03 04 Research and Development Creating a superior wheel is no easy job. The wheel is arguably the most complicated part of the bicycle. Each individual component – hub, rim, spoke – must already be to the highest standard. From there, the engineering of the complete wheel can begin. Our goal is to achieve a balance of strength and weight, and to do it better than anything else available. Dynamic Spoke Alignment, a technology developed by Cole, provides a high tension wheel. The right materials and components are essen- tial for a Cole wheel to provide durability under this high tension. Swiss-made, cold-drawn butted spokes; high modulus compressed carbon fiber; cold-forged and precision machined hubs. These components are assembled to build a Cole wheel by hand, one at a time. Cole Wheels feature proprietary and patented technology, the result of years of development and testing. Now raced in the UCI ProTour, Cole offers some of the highest technology available in a bicycle wheel. 05 06 Spoke Tension Cole’s patented DSA hub allows for a higher spoke ten- sion. This translates to better power transfer, as less en- ergy is lost in the flex of spokes. More rigid wheels offer crisper acceleration and improved tracking through cor- ners. Durability DSA’s cylindrical nipples distribute the spoke tension and road vibration into a larger area of the reinforced hub flange, resulting in a longer hub life. Straight-pull, butted spokes eliminate the stress and breakage of traditional j- bend spokes. Perfect alignment Cylindrical nipples allow for perfect alignment of the spoke, making for easier assembly and maintenance, and allowing for the high-tension spoke lacing that results in a superior wheel. 07 08 TECH NOLOGY DSA – Dynamic Spoke Alignment Cole’s patented DSA system uses a double-threaded spoke and proprietary cylindrical nipple for increased spoke tension, wheel stiffness, and durability. Fat Head DSA – a simplified straight-pull version of DSA, Fat Head spokes align freely with 5 degrees of adjustment to allow a wider, stronger rim and lacing pattern. Perfect for DH, freeride, and all-mountain. DS – Cole Dual-Spoke hub flange allows radial, 1-cross, or 2-cross lacing, without any contact between the spokes themselves. This minimizes and stress areas for the spoke to break. SS – Single-Spoke hub flange design allows for radial or 1-cross lacing, re- ducing spoke count and wheel weight over DS hubs. Cole Carbon – Cole high modulus carbon rims are made using a unique organic Carbon Weave process for incredible multi-directional strength. EZ Snap – The tool-free EZ Snap system allows multiple MTB axle systems with the same front hub. Simply change the end cap to go from 20mm or 15mm thru-axle to standard 5 mm, 10 mm or 15mm quick-release. Torque Nipples – Alloy Torque Nipples from Atomlab are lighter and stronger than standard brass nipples. Designed to work with DSA Fat Head spokes. Built slowly by hand, one at a time. 09 10 Road SERIES Passion for performance. Cole’s road wheels take you from the crisp alpine air of France, to wind- blown roads of Kona, the slippery cobbles of Belgium, and the tight criteriums of the US. Our complete range of racing and training wheels powers the Fuji-Servetto ProTour Team from Spain, the Vacansoleil Professional Cycling Team from Holland, and many others. 11 12 Johnny Hoogerland Tussen: Spanning en bevestiging Between Tension and confirmation De meeste beroepswielrenners zijn altijd bezig Most of the pro riders spend a lot of time on their material, since met hun materiaal, logisch want als je er zelf alles voor doet moet the riders make a lot of efforts for their cycling career it is a logi- je fiets gewoon altijd tiptop in orde zijn. Toen ik dus vorig jaar cal thing that the material has to be perfect too. When I signed een contract tekende bij het nieuwe profteam Vacansoleil was with the new pro team of Vacansoleil I wandered about the ma- ik benieuwd te horen op welk materiaal zou worden gekoerst terial we were going to use in the upcoming season. The answer: in de komende seizoenen. De frames komen van Batavus en de the frames come from Batavus and the wheels from Cole. The wielen van Cole. Het merk Batavus was bij mij bekend maar Cole brand Batavus rang a bell for me, Cole didn’t, which I don’t get deed geen belletje rinkelen, wat ik achteraf niet begrijp na mijn after my experiences so far. ervaringen dit seizoen. To get more information on Cole I did some research and asked Om meer te weten te komen ging ik maar eens navraag doen my good friend Reinier Honig. I know him since I was 14 and he bij Reinier Honig, een goede vriend van mij sinds die jeugdcat- had experience with the wheels. He really was content with the egorieën die al ervaring had met deze wielen. Hij was hier enorm aerdynamics and rotating qualities of the wheels. This message tevreden over en zei dat ze enorm goed draaiden en goed strak conformed me and I started the winter training with a lot of bleven. Dit stelde me gerust en ik ging vol goede moed de win- “moral”. tervoorbereiding in. After a good preparation the season started by the in France end Na een goede voorbereiding begon eind januari het seizoen met of January with the GP Marseillaise and the Etoile de Besseges. de GP Marseillaise en de Etoile de Besseges in Frankrijk. Goed With a lot of training and “moral” I started in this race looking getraind en vol goede moed begon ik aan deze wedstrijd, en nat- for confirmation on my shape and material. I had a good feeling uurlijk enorm nieuwsgierig hoe mijn vorm zou zijn en hoe mijn in training but I was curious about the racing experience and it materiaal zou bevallen tijdens het vol geven in een wedstrijd. Het was incredible! My shape and material were great. It give me a was ongelofelijk! Mijn vorm en materiaal waren super. Het gaf lot of confidence and I had a superb sprint. Several top-5 clas- een enorm pak moraal voor mij waardoor ik een vliegende start sifications, two victories, 12th in Tour of Flanders and 8th in the maakte. Meerdere top-5 klasseringen, twee overwinningen, 12e Eschborn-Frankfurt City Loop. An amazing spring and kick-off in in de Ronde Vlaanderen en 8e in de Eschborn-Franfurt City Loop. my first season. I pursued a pro cycling career for years and this Een geweldig voorjaar en debuut bij de profs. Het bestaan van start gives me a great feeling. profwielrenner heb ik jaren nagestreefd en dat het vervolgens direct zo goed gaat geeft een heerlijk gevoel. The Cole wheels underneath me give me a secure feeling in the spring classics. Rotation and aerdodunamics are great but also Met de Cole wielen onder mij voelde ik me heel het voorjaar ze- the looks were pretty hot – the looks are not to be underestimat- ker. Ze draaien enorm goed, waren enorm strak ondanks dat ze ed for a cyclings. Wheels make the difference on a bike. I don’t ook enorm licht waren en zagen er – zeer belangrijk voor een know whether it was the results of the Vacansoleil-team, the ag- coureur - mooi gesoigneerd uit. De wielen maken de fiets! Of het gressive racing style or the good looking wheels but a lot of rid- de prestaties van het Vacansoleil-team, de aanvallende koersstijl ers started to show interest in our wheels. As soon as the pace of de gesoigneerde wielen waren weet ik niet maar er kwam drops in a hard cycling race riders start to chat on several things, steeds interesse van andere renners in onze wielen. Zo gaat dat often this concerns the material or shape. When riders pop the in een peloton, soms word er eventjes wat rustiger gereden in question how are wheels are doing? I can – like Reinier did with het peloton en dan word er toch snel aan elkaar gevraagd hoe me – only give one answer: Superb!! bevallen jullie wielen eigenlijk? Ik kan dan - net als wat Reinier bij mij deed - maar één antwoord geven en dat is: Super!! 13 14 C85 Lite T85 Lite For the most aerodynamic advantage, the 85mm deep dish rim Used as a front time trial wheel, or as a wheel set under certain con- gives almost as much advantage as a disc wheel, yet is more ver- ditions, this is the official wheel of the Vacansoleil Professional Cy- satile in road racing.
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