www.cole-products.com COLE USA HEADQUARTERS + 1 970 282 1880
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[email protected] Mixed Sources Product group from well-managed forests, controlled sources and recycled wood 2010-2011 Brand Introduction Cycling is a blend of Passion, Emotion, and Technology, from climbing the highest alpine routes, to carving singletrack, to the daily commute. At Cole, this is what we are about. The wheel is the heart and soul of the bicycle, and since 2001 Cole has been dedicated to creating the finest hand-built wheels available. Developed, tested, and used by in the most demanding conditions to bring you pure cycling emotion and performance. 01 02 Professional Racing Since its conception, Cole has been an active sponsor of the world’s top rac- ers. Now it can boast some of cycling’s biggest events among its wins. We work closely with the world’s best riders to ensure consistent performance. The goal at Cole is to make nothing but the best wheels. 03 04 Research and Development Creating a superior wheel is no easy job. The wheel is arguably the most complicated part of the bicycle. Each individual component – hub, rim, spoke – must already be to the highest standard. From there, the engineering of the complete wheel can begin. Our goal is to achieve a balance of strength and weight, and to do it better than anything else available.